Creative Strategy Classroom

What is this podcast about?

We discuss the vast field of corporate communication and look at its role in a company's communication setup. Topics in the podcast: understanding corporate and communication, difference b/w marketing and corporate communication, functions of corporate communication department in a company, a little bit of history of the field, and a little bit about career options.

We discuss the vast field of corporate communication and look at its role in a company's communication setup. Topics in the podcast: understanding corporate and communication, difference b/w marketing and corporate communication, functions of corporate communication department in a company, a little bit of history of the field, and a little bit about career options.

What is Corporate Communication. The Creative Strategy Classroom Podcast

We take a brief look into the definitions, functions, purposes, scope, history, and future of advertising. We also look into how advertising works on people's minds. Advice on skills to cultivate and books to read for the aspiring advertising professional.

We take a brief look into the definitions, functions, purposes, scope, history, and future of advertising. We also look into how advertising works on people's minds. Advice on skills to cultivate and books to read for the aspiring advertising professional.

Ep 4 What is advertising? In simple words. Creative Strategy Classroom Podcast.

Definitions positioning in simple words. Analysis of positioning statements of six of India's leading toothpaste brands in 2021.

Definitions positioning in simple words. Analysis of positioning statements of six of India's leading toothpaste brands in 2021.

Ep 3 - What is 'Positioning' in Marketing

'Brand' is an elusive concept. Asst Professor Vishal Nayak demystifies the concept of 'brand' in simple words. The episode discusses the history of the word 'brand' and how it has taken on new meanings. Examples are included.

'Brand' is an elusive concept. Asst Professor Vishal Nayak demystifies the concept of 'brand' in simple words. The episode discusses the history of the word 'brand' and how it has taken on new meanings. Examples are included.

Ep 2 - What is a brand? Definitions and Examples In Simple Words

Podcast topic: What is MarketingLevel: BasicThis episode provides a quick understanding of the term 'marketing' with examples of Sony Walkman, Apple iPod and Maggi Noodles among others.

Podcast topic: What is MarketingLevel: BasicThis episode provides a quick understanding of the term 'marketing' with examples of Sony Walkman, Apple iPod and Maggi Noodles among others.

Episode 1 - Q: What is Marketing? Answers and Examples

Assistant Professor discusses basic and advanced topics on marketing and advertising creative strategy, digital marketing, corporate communication.

hubhopper

Creative Strategy Classroom

hubhopper