Business-to-business marketing is difficult to conduct, measure and track. What B2B marketing tools are you using that lead to consistent conversions? Marketing Expert, Alan Armijo, leads an interactive discussion on B2B marketing in 2019. * Evaluate your current B2B Marketing techniques. * Interact on how to find a targeted audience for your service * Interact on how to measure and track marketing results * Hear methods for presenting yourself as an Expert in your field * Learn and evaluate a new technique for presenting yourself as a Subject Matter Expert

Eureka! Aha moments that ignite achievement

Business2Business Marketing 2019 With Alan Armijo

Do you bounce back quickly or do you find yourself wilting at the challenges life inevitably brings? Learn how to use the 6 Cs of resilience & appreciative intelligence to create equilibrium and transformation within life’s inevitable personal and professional challenges to become Resilience Fit. Dr. Ruth Hansten, Author, International Speaker, and Coach, shares self-management strategies to better adapt, with an ongoing mindfulness, presence and gratitude.

Resilience - From The Chaos Of The Crucible To Grit With Grace By Ruth Hansten

Any business expert will tell you that branding is a huge part of any business. And, for small businesses with limited resources, branding looks different than it does for a large enterprise. Brand Expert, Tiffiney Cornish of T C Creatives breaks down the nuances of branding for a small business.

Building a Breakout Brand presented by Tiffiney Cornish

What happens when someone asks you, “so…what do you do?” Do you immediately launch into a long dissertation about what you do, how you do it, and why you do it or do you freeze? Either way, it’s a lot of pressure. Mary Cravets, Client Generation Expert at Simply Get Clients, shares how to create interest and communicate the value of what you do quickly, concisely, and confidently.

Communicate Your Value in Less Than 30 Seconds presented by Mary Cravets

Miscalculation of staff as Independent Contractors (ICs) instead of employees — innocent or intentional — create unnecessary headaches for you and your business. Learn as Margaret Jacoby of MJ Management Solutions, Inc. shares sound reasons for this error (the good), the considerable downsides (the bad), and the arduous risks (the ugly). Conducted via an online video conference, you’ll learn … * classification guidelines * financial risks * methods to protect the organization from exposure.

Independent Contractors – the Good, the Bad and the Ugly Presented by Margaret Jacoby

Cash flow and profit are often confused by even the most sophisticated entrepreneur. Much to the surprise of many, they aren’t interchangeable. Yet, keeping a keen eye on both is important to truly understand what is happening in your business. Presented by Candy Messer, President of Affordable Bookkeeping and Payroll Services, you’ll learn … * The definitions of cash flow and profit * Different accounting methods which affect how profit is reflected in financial reports. * Tips to improve profit and cash flow for the business

Cash Flow VS Profit: Understanding the Critical Difference presented by Candy Messer

Small business tax rates and rules are a-changing! What does this mean to you and your business? Good question deserving of reliable info from the expert. Drisa A. Carrizo, CPA, of DAC Advisory unravels the mystery surrounding the new rules. Conducted via an online video conference, you’ll learn … * The potential impact of the Tax Cut and Jobs Act on your business and how to plan for changes * What counts as “qualified business income” for the 20% pass-through deduction * How to best manage business cash-flow with quarterly estimated income tax payments

Small Business Tax Reform 2018 presented by Dario Carrizo

For small business entrepreneurs frustrated by the uncertainty of the overwhelming volume of options for their business, who want clarity and focus so they can work less and have more free time.

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Eureka! Aha moments that ignite achievement

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