Marcus Teo , served as fashion director of W Magazine Men’s Portfolio and an editor at Vogue, and GQ. Before founding Teo Creative in 2009, Marcus was senior vice president and global creative director of Georg Jensen. In that role he positioned the famed Danish luxury brand to be a global trendsetter and culture shaper with a multi layered media strategy running the gamut from accessories/lifestyle branding to digital marketing. Marcus has provided multi-tiered design, fashion consulting, image/specialty book design, video/film direction and more for the likes of Brooks Brothers, Jack Nicklaus, Penguin and LINCS by David Chu, and launched W Jewelry and HOME Furnishings Now magazines. Marcus aims for the highest creative expression of a brand’s distinctive characteristics, focusing on its identity establishment in the marketplace and its longterm growth aspirations, through pioneering design and photography that stands out in all media channels. In today’s society, where individuals are possessed with self-appointed titles and positions, Marcus discusses the importance of a creative director in establishing a brand’s identity and maximizing its culture-shaping potential.

False Image Fashion Podcast

Purpose of a Creative Director in the Fashion Industry|Marcus Teo|Creative Director & Fashion Editor

Dana Glaeser, founder and owner of the Slightly Alabama leather goods, bags and accessories label. Dana had all the trappings of a successful career in corporate America, as a marketing executive. But it didn’t take long for him to realize his true calling—making handcrafted leather goods, and making them marketable and fashionable—by identifying with his roots. Memories of his grandfather making wood and leather gifts for friends and family in his red-barn workshop in Sheffield, Alabama, inspired Dana to create leather products that matter, employing the homespun craftsmanship of the needle-and-awl saddle-stitching technique handed down from generations of master craftsmen. His products include bags, totes, portfolios, bandana rings, bifold wallets, belts, braided bracelets and lanyards, dog-collars, and other accessories. Dana dives into how his rural Alabama roots led him into leather-working and expounds on the importance of quality craftsmanship in today’s digital prefab society.

Exploration of Quality Craftsmanship & Design| Dana Glaeser| Founder of Slightly Alabama

Meet Snezhana Paderina, a New York City-based fashion and wearable technology designer. Snezhana combines 3D printing and a traditional sewing method to create her designs. Her fusion of today’s hi-tech with traditional fashion design has shifted her vision of style toward a combo of avant-garde and ready-to-wear clothing and bags that intersperse elements of architecture, technology, cyberpunk, literature and art throughout her silhouettes and designs. Her exclusive apparel collections include the 3D Faces Coat, the Cyborg Dress, the 3D-Printed Back Dress, a sheeny reflective fabric line featuring the Silver Jacket and Silver Pants, and Cyber Realm, a cyberpunk- inspired bag line. She was one of the first in Russia who began to apply 3D printing in the production of casual wear. Her designs are already making a smash in the fashion industry: Taking first place at the Fashion Futurum Accelerator by Mercedes-Benz Fashion Week in Russia, and was featured at the Metropolitan Musuem of Art Costume Institute’s design com- petition exhibition Manus x Machina: Fashion in an Age of Technology. Her cutting-edge approach to wearable technology and the process of its creation can be a mystery to consumers and fashion mavens alike. Snezhana talks about her journey in transitioning from a career in information technology to now becoming a fashion designer, why she chose to use 3D printing to create her designs, and how today’s fashion and tech trends depend on each other to further the growth of wearable technology.

The Use of 3D Printing + Fashion Design | Snezhana Paderina | Fashion & Wearable Technology Designer

Meet fashion designer/entrepreneur Haytham Elgawly & owner of The Clearport, an airport-themed retail concept. The Clearport is a conceptual retail experience soaring at 30,000 feet above the clouds, located in the heart of Jersey City, NJ. It greets “passengers” with “Arrival/Departure” screens that list brands the store currently carries. At its three terminals (M for men, K for kids, W for women), customers grab security-bin shopping carts. In the TSA body-scanner fitting rooms they not only try on the latest items from Akomplice, BBC, Profound Aesthetics, Public, and many others, but also take selfies of themselves in those styles with the built-in cameras to share on social media. The Clearport also has seating built in with USB-charging ports, and passengers can join The Mile High Club, a redeemable loyalty program. Haytham calls himself Jersey City’s “hometown hero,” not shying away from being one of its tastemakers and forward-drivers of culture, be it fashion, art, or entertainment. He converses with our founder/host Glenn Wiggins about the importance of having a concept, and how he is courageously transforming the consumer’s retail experience.

Transforming an Idea into a Conceptual Retail Experience | Haytham Elgawly | Owner of The Clearport

False Image Fashion Podcast’s main objective would be to create a space for candid conversations with featured guests who worked in the fashion/beauty industry. Our conversations are connecting the gap between the balance of life and fashion. We allow our featured guests to speak from their heart and expound on their hardships in working within the fashion industry, the purpose of their vision, and secrets to building a sustainable business. We are activating the voice of individuals in the fashion industry and a perspective that lends itself to the very idea of true elevation. Instead of choosing to conform to the conventional way a fashion podcast is presented, we would revolutionize this medium.

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False Image Fashion Podcast

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