97% of pharmaceutical companies rely on "me too" generic molecules to survive. How do you skip the generic trap and build a ₹200 Crore patent led powerhouse from scratch, starting just 10 days before a nationwide lockdown? In this episode of Game of Pharma, host Lokesh Sharma sits down with Rakesh Maitre, Senior Vice President at Celagenex and a 30 year pharmaceutical industry veteran (ex Ranbaxy, ex Piramal, ex Abbott), to unpack how scientific differentiation and a people first culture can disrupt the healthcare market. While most pharma startups struggle with field force attrition and crowded molecule spaces, Celagenex built three ₹30 Crore+ brands by focusing entirely on patented, endogenous molecules in gap area therapies like child neurology, stroke rehabilitation, and anti aging sirtuins. Rakesh sir reveals the exact blueprint behind recruiting 100 employees in 20 days without an existing sales pipeline, maintaining zero salary cuts during the pandemic, earning government recognition on Kartavya Path under Atmanirbhar Bharat Yojana, and developing an exclusive endogenous GLP 1 therapy designed for weight loss without muscle loss. Discover what it takes to transition from entry level field sales to top corporate leadership, how to manage customer psychology in medical detailing, and the core operational principles for scaling a high growth pharma company in India. Subscribe to Game of Pharma for more deep dive conversations with global healthcare and pharmaceutical leaders! If you found value in this episode, LIKE, SHARE, and COMMENT your key takeaway below! What We Cover in This Episode <ul><li>The COVID 19 Lockdown Survival Playbook: Joining as Employee #1, hiring 100 people in 20 days, and executing hospital sanitization strategies to gain doctor access during peak lockdown.</li><li>Escaping the "Me Too" Generic Trap: Why 97% of pharma companies fail to innovate and how Celagenex pivoted to a 100% patent driven, endogenous molecule strategy.</li><li>Exclusive GLP 1 Industry Reveal: Celagenex's revolutionary endogenous GLP 1 therapy designed for weight loss without muscle degradation.</li><li>Niche Therapeutic Breakthroughs: Commercializing first in class treatments for Autism/ADHD, neurodevelopmental delays (NDD), sirtuin based cardiology, and male/female infertility.</li><li>The "R&D" Growth Blueprint: How US based R&D (80+ filed patents, 60+ clinical trials, DMF approved APIs) paired with a high trust culture built a ₹200 Cr enterprise.</li><li>The People First Retention Engine: Why promoting 65% of field force members internally (from Medical Rep to National Sales Manager) creates long term organizational sustainability.</li><li>National Recognition: The story behind being honored on Kartavya Path under Atmanirbhar Bharat Yojana and recognized publicly by Union Minister Piyush Goyal.</li></ul> Connect & Follow UsHost & Guest Profiles: Guest (Rakesh Maitre) -<a href="https://www.linkedin.com/in/rakesh-maitre-2101ab17/" rel="noopener noreferrer" target="_blank"> https://www.linkedin.com/in/rakesh-maitre-2101ab17/</a>Host -<a href="https://www.linkedin.com/in/lokesh-sharma-7250a71a9/" rel="noopener noreferrer" target="_blank"> https://www.linkedin.com/in/lokesh-sharma-7250a71a9/</a> Game of Pharma Socials: <ul><li>Website - <a href="https://gameofpharma.com/" rel="noopener noreferrer" target="_blank">https://gameofpharma.com/  </a></li><li>LinkedIn -<a href="https://www.linkedin.com/company/game-of-pharma/posts/?feedView=all" rel="noopener noreferrer" target="_blank"> https://www.linkedin.com/company/game-of-pharma/posts/?feedView=all </a></li><li>Instagram - <a href="https://www.instagram.com/gameofpharma/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/gameofpharma/ </a></li><li>Newsletter - <a href="https://game-of-pharma.beehiiv.com/" rel="noopener noreferrer" target="_blank"> https://game-of-pharma.beehiiv.com/ </a></li></ul> Listen to the Audio Podcast:<ul><li>Spotify - <a href="https://open.spotify.com/show/4EDgDoeQ8psKel9aZ8CC2F" rel="noopener noreferrer" target="_blank">https://open.spotify.com/show/4EDgDoeQ8psKel9aZ8CC2F </a></li><li>Apple Podcasts - <a href="https://podcasts.apple.com/us/podcast/game-of-pharma-podcast/id1825092913?l=pt-BR" rel="noopener noreferrer" target="_blank">https://podcasts.apple.com/us/podcast/game-of-pharma-podcast/id1825092913?l=pt-BR </a></li></ul>

97% of pharmaceutical companies rely on "me too" generic molecules to survive. How do you skip the generic trap and build a ₹200 Crore patent led powerhouse from scratch, starting just 10 days before a nationwide lockdown?In this episode of Game of Pharma, host Lokesh Sharma sits down with Rakesh Maitre, Senior Vice President at Celagenex and a 30 year pharmaceutical industry veteran (ex Ranbaxy, ex Piramal, ex Abbott), to unpack how scientific differentiation and a people first culture can disrupt the healthcare market.While most pharma startups struggle with field force attrition and crowded molecule spaces, Celagenex built three ₹30 Crore+ brands by focusing entirely on patented, endogenous molecules in gap area therapies like child neurology, stroke rehabilitation, and anti aging sirtuins. Rakesh sir reveals the exact blueprint behind recruiting 100 employees in 20 days without an existing sales pipeline, maintaining zero salary cuts during the pandemic, earning government recognition on Kartavya Path under Atmanirbhar Bharat Yojana, and developing an exclusive endogenous GLP 1 therapy designed for weight loss without muscle loss.Discover what it takes to transition from entry level field sales to top corporate leadership, how to manage customer psychology in medical detailing, and the core operational principles for scaling a high growth pharma company in India.Subscribe to Game of Pharma for more deep dive conversations with global healthcare and pharmaceutical leaders!If you found value in this episode, LIKE, SHARE, and COMMENT your key takeaway below!What We Cover in This EpisodeThe COVID 19 Lockdown Survival Playbook: Joining as Employee #1, hiring 100 people in 20 days, and executing hospital sanitization strategies to gain doctor access during peak lockdown.Escaping the "Me Too" Generic Trap: Why 97% of pharma companies fail to innovate and how Celagenex pivoted to a 100% patent driven, endogenous molecule strategy.Exclusive GLP 1 Industry Reveal: Celagenex's revolutionary endogenous GLP 1 therapy designed for weight loss without muscle degradation.Niche Therapeutic Breakthroughs: Commercializing first in class treatments for Autism/ADHD, neurodevelopmental delays (NDD), sirtuin based cardiology, and male/female infertility.The "R&D" Growth Blueprint: How US based R&D (80+ filed patents, 60+ clinical trials, DMF approved APIs) paired with a high trust culture built a ₹200 Cr enterprise.The People First Retention Engine: Why promoting 65% of field force members internally (from Medical Rep to National Sales Manager) creates long term organizational sustainability.National Recognition: The story behind being honored on Kartavya Path under Atmanirbhar Bharat Yojana and recognized publicly by Union Minister Piyush Goyal.Connect & Follow UsHost & Guest Profiles:Guest (Rakesh Maitre) - https://www.linkedin.com/in/rakesh-maitre-2101ab17/Host - https://www.linkedin.com/in/lokesh-sharma-7250a71a9/Game of Pharma Socials:Website - https://gameofpharma.com/  LinkedIn - https://www.linkedin.com/company/game-of-pharma/posts/?feedView=all Instagram - https://www.instagram.com/gameofpharma/ Newsletter - https://game-of-pharma.beehiiv.com/ Listen to the Audio Podcast:Spotify - https://open.spotify.com/show/4EDgDoeQ8psKel9aZ8CC2F Apple Podcasts - https://podcasts.apple.com/us/podcast/game-of-pharma-podcast/id1825092913?l=pt-BR 

Game Of Pharma Podcast

How do you build a ₹200 Crore Pharma brand from scratch in 5Yrs I Ft. Rakesh Maitre, Senior VP Celagenex I Ep61

Pharma companies are spending billions on AI and automation, yet most projects remain trapped in "pilot purgatory". Why is digital transformation so difficult to scale on the manufacturing floor? In this episode of Game of Pharma, host Lokesh Sharma sits down with Jonathon Thompson, Global Director of the Digital Center of Excellence at CAI. Drawing from a 25-year career arc,starting as a bench chemist on Eli Lilly's insulin line in 1999 to leading global automation strategies at Baxter, Avivia, and CAI—Jonathon reveals what it actually takes to move beyond AI hype into scalable operational value. Key Topics Covered:• From Bench Chemist to IT Leader: The LIMS & EBR Transition• Why Pharma Under-Invests in Manufacturing AI vs. R&D• Root Causes of "Pilot Purgatory" & How to Break Free• Boardroom Expectations vs. Plant-Floor Operational Reality• Big Pharma Tech Debt vs. Agile Biotech Startups• The Hidden AI Opportunity in Tech Transfer & Scale-Up• Micro-AI Solutions vs. Big-Bang Software Implementations• Build, Buy, or Partner? Navigating AI Vendor Selection• AI Founder vs. Pharma Founder Startup Models Connect with Guest & Host:Jonathon Thompson (CAI)<a href="https://www.linkedin.com/in/jonathon-thompson-1052906/" rel="noopener noreferrer" target="_blank"> / jonathon-thompson-1052906  </a> Lokesh Sharma (Game of Pharma)<a href="https://www.linkedin.com/in/lokesh-sharma-7250a71a9/" rel="noopener noreferrer" target="_blank"> / lokesh-sharma-7250a71a9</a>

Pharma companies are spending billions on AI and automation, yet most projects remain trapped in "pilot purgatory". Why is digital transformation so difficult to scale on the manufacturing floor?In this episode of Game of Pharma, host Lokesh Sharma sits down with Jonathon Thompson, Global Director of the Digital Center of Excellence at CAI. Drawing from a 25-year career arc,starting as a bench chemist on Eli Lilly's insulin line in 1999 to leading global automation strategies at Baxter, Avivia, and CAI—Jonathon reveals what it actually takes to move beyond AI hype into scalable operational value.Key Topics Covered:• From Bench Chemist to IT Leader: The LIMS & EBR Transition• Why Pharma Under-Invests in Manufacturing AI vs. R&D• Root Causes of "Pilot Purgatory" & How to Break Free• Boardroom Expectations vs. Plant-Floor Operational Reality• Big Pharma Tech Debt vs. Agile Biotech Startups• The Hidden AI Opportunity in Tech Transfer & Scale-Up• Micro-AI Solutions vs. Big-Bang Software Implementations• Build, Buy, or Partner? Navigating AI Vendor Selection• AI Founder vs. Pharma Founder Startup ModelsConnect with Guest & Host:Jonathon Thompson (CAI) / jonathon-thompson-1052906  Lokesh Sharma (Game of Pharma) / lokesh-sharma-7250a71a9  

Should Pharma Build, Buy, or Partner for AI Capabilities I Ft. Jonathon Thompson I Ep60

10,000 amputations happen every single day in India due to chronic wounds like diabetic foot ulcers, a silent epidemic hiding in plain sight.  In this episode of Game of Pharma, host Lokesh Sharma sits down with Tarun Bansal, Co-founder of MedVital and former key leader at Pristyn Care and EY, to unpack how advanced medical devices can solve India's massive healthcare white spaces.   While India has proven its dominance in global pharma, the medical device sector remains drastically underpenetrated. Tarun breaks down how MedVital is disrupting wound care through accessible Negative Pressure Wound Therapy (NPWT), chitosan-based liquid bandages made from seafood waste, and sheep tissue-derived extracellular matrices to drive complete skin restoration.  Discover why medical devices are poised to follow pharma's high-growth trajectory, the realities of scaling a B2B MedTech startup, and how to change doctor adoption behavior on the ground. Subscribe to Game of Pharma for more deep-dive conversations with global healthcare and pharmaceutical leaders! Subscribe for Elite Business & Pharma Insights:  <a href="https://www.youtube.com/channel/UCGLNWWSCYZz3WbY77gencpw" rel="noopener noreferrer" target="_blank">/ @gameofpharma-podcast </a>  Connect with Tarun Bansal on LinkedIn:  / tarun-bansal-6a61b3a   LISTEN ON PODCAST:Apple Podcasts: <a href="https://podcasts.apple.com/in/podcast/game-of-pharma-podcast/id1573025498" rel="noopener noreferrer" target="_blank">https://podcasts.apple.com/us/podcast...</a>Spotify: <a href="https://open.spotify.com/show/4EDgDoeQ8psKel9aZ8CC2F" rel="noopener noreferrer" target="_blank">https://open.spotify.com/show/4EDgDoe...</a>Website: <a href="https://gameofpharma.com/" rel="noopener noreferrer" target="_blank">https://gameofpharma.com/</a> GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe:<a href="https://game-of-pharma.beehiiv.com/" rel="noopener noreferrer" target="_blank"> https://game-of-pharma.beehiiv.com</a> CONNECT WITH HOST - LOKESH SHARMALinkedIn:  <a href="https://www.linkedin.com/in/lokesh-sharma-7250a71a9/" rel="noopener noreferrer" target="_blank">/ lokesh-sharma-7250a71a9</a>   FOLLOW GAME OF PHARMA:LinkedIn: <a href="https://www.linkedin.com/company/game-of-pharma/" rel="noopener noreferrer" target="_blank"> / game-of-pharma-podcast  </a>Instagram: <a href="https://www.instagram.com/gameofpharma/" rel="noopener noreferrer" target="_blank"> / gameofpharma</a>

10,000 amputations happen every single day in India due to chronic wounds like diabetic foot ulcers, a silent epidemic hiding in plain sight. In this episode of Game of Pharma, host Lokesh Sharma sits down with Tarun Bansal, Co-founder of MedVital and former key leader at Pristyn Care and EY, to unpack how advanced medical devices can solve India's massive healthcare white spaces.  While India has proven its dominance in global pharma, the medical device sector remains drastically underpenetrated. Tarun breaks down how MedVital is disrupting wound care through accessible Negative Pressure Wound Therapy (NPWT), chitosan-based liquid bandages made from seafood waste, and sheep tissue-derived extracellular matrices to drive complete skin restoration. Discover why medical devices are poised to follow pharma's high-growth trajectory, the realities of scaling a B2B MedTech startup, and how to change doctor adoption behavior on the ground.Subscribe to Game of Pharma for more deep-dive conversations with global healthcare and pharmaceutical leaders!Subscribe for Elite Business & Pharma Insights:  / @gameofpharma-podcast  Connect with Tarun Bansal on LinkedIn:  / tarun-bansal-6a61b3a  LISTEN ON PODCAST:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/4EDgDoe...Website: https://gameofpharma.com/GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe: https://game-of-pharma.beehiiv.comCONNECT WITH HOST - LOKESH SHARMALinkedIn:  / lokesh-sharma-7250a71a9  FOLLOW GAME OF PHARMA:LinkedIn:  / game-of-pharma-podcast  Instagram:  / gameofpharma  

Why Medical Devices Are India's Next $1B Opportunity I Ft. Tarun Bansal I Ep59

Why are commercial insurance systems structurally built to reject permanent medical cures? In this episode of Game of Pharma, host Lokesh Sharma sits down with Dr. Elizabeth Aden, Ex-SVP of Global Pharma Strategy at Roche and Advisor at SPARK at Stanford to unpack the hidden economic machinery behind drug development, portfolio allocation, and commercial launch strategy. From the financial trap of chasing 3% of a mega-market to why US payers prefer funding annual chronic maintenance over one-time $80,000 cures, this conversation exposes the boardroom calculus that dictates global healthcare. WHAT WE COVER IN THIS EPISODE:• Commercial Profits vs. Community Cures: Why fragmented payer models penalize curative single-dose therapies.• The 80/3 Portfolio Equation: Why owning 80% of a targeted niche yields superior bottom-line returns over chasing a volatile 3% of a broad disease market.• The Drug Repurposing Opportunity: Why companies spend billions developing new molecules from scratch while golden assets gather dust in corporate archives.• Promotional Overhead & Marketing Friction: How sales and marketing expenses quietly devour blockbuster drug profitability.• Stanford SPARK Insights: Translating academic discoveries into commercially viable startups. CONNECT WITH DR. ELIZABETH ADENLinkedIn:<a href="https://www.linkedin.com/in/elizabeth-reed-aden/" rel="noopener noreferrer" target="_blank">  / elizabeth-reed-aden  </a> EXPLORE THE FICTION SIDE OF PHARMA STRATEGY:Interested in how personalized medicine, genetic profiling, and prescription dosing collide in a high-stakes medical thriller? Check out Dr. Elizabeth Aden’s bestseller The Goldilocks Genome.Get it on Amazon: <a href="https://www.amazon.in/Goldilocks-Genome-Medical-Thriller/dp/1684632544" rel="noopener noreferrer" target="_blank">https://www.amazon.in/Goldilocks-Geno...</a> CONNECT WITH HOST - LOKESH SHARMALinkedIn:  <a href="https://www.linkedin.com/in/lokesh-sharma-7250a71a9/" rel="noopener noreferrer" target="_blank">/ lokesh-sharma-7250a71a9 </a>  FOLLOW GAME OF PHARMA:LinkedIn: <a href="https://www.linkedin.com/company/game-of-pharma/posts/?feedView=all" rel="noopener noreferrer" target="_blank"> / game-of-pharma-podcast  </a>Instagram:  <a href="https://www.instagram.com/gameofpharma/" rel="noopener noreferrer" target="_blank">/ gameofpharma</a>   ABOUT OUR GUEST:Dr. Elizabeth Aden is a veteran pharmaceutical executive, board member, and author. She previously served as Senior Vice President & International Director of Global Pharma Strategy at Roche, where she managed global portfolio research across six international sites. She is currently an Advisor at SPARK at Stanford, a board member at JVS Medical, and has led multiple biotech companies dedicated to recovering shelved pharmaceutical assets. ABOUT GAME OF PHARMA:Game of Pharma is one of the bes podcast for life science professionals, corporate strategists, student researchers, and biotech entrepreneurs exploring the intersection of medicine, market access, and commercial strategy.

Why are commercial insurance systems structurally built to reject permanent medical cures? In this episode of Game of Pharma, host Lokesh Sharma sits down with Dr. Elizabeth Aden, Ex-SVP of Global Pharma Strategy at Roche and Advisor at SPARK at Stanford to unpack the hidden economic machinery behind drug development, portfolio allocation, and commercial launch strategy.From the financial trap of chasing 3% of a mega-market to why US payers prefer funding annual chronic maintenance over one-time $80,000 cures, this conversation exposes the boardroom calculus that dictates global healthcare.WHAT WE COVER IN THIS EPISODE:• Commercial Profits vs. Community Cures: Why fragmented payer models penalize curative single-dose therapies.• The 80/3 Portfolio Equation: Why owning 80% of a targeted niche yields superior bottom-line returns over chasing a volatile 3% of a broad disease market.• The Drug Repurposing Opportunity: Why companies spend billions developing new molecules from scratch while golden assets gather dust in corporate archives.• Promotional Overhead & Marketing Friction: How sales and marketing expenses quietly devour blockbuster drug profitability.• Stanford SPARK Insights: Translating academic discoveries into commercially viable startups.CONNECT WITH DR. ELIZABETH ADENLinkedIn:  / elizabeth-reed-aden  EXPLORE THE FICTION SIDE OF PHARMA STRATEGY:Interested in how personalized medicine, genetic profiling, and prescription dosing collide in a high-stakes medical thriller? Check out Dr. Elizabeth Aden’s bestseller The Goldilocks Genome.Get it on Amazon: https://www.amazon.in/Goldilocks-Geno...CONNECT WITH HOST - LOKESH SHARMALinkedIn:  / lokesh-sharma-7250a71a9  FOLLOW GAME OF PHARMA:LinkedIn:  / game-of-pharma-podcast  Instagram:  / gameofpharma  ABOUT OUR GUEST:Dr. Elizabeth Aden is a veteran pharmaceutical executive, board member, and author. She previously served as Senior Vice President & International Director of Global Pharma Strategy at Roche, where she managed global portfolio research across six international sites. She is currently an Advisor at SPARK at Stanford, a board member at JVS Medical, and has led multiple biotech companies dedicated to recovering shelved pharmaceutical assets.ABOUT GAME OF PHARMA:Game of Pharma is one of the bes podcast for life science professionals, corporate strategists, student researchers, and biotech entrepreneurs exploring the intersection of medicine, market access, and commercial strategy.

Pharma Portfolio Strategy Playbook I Ft. Dr. Elizabeth Aden I Ep57

Is "work-life balance" in your 20s a lie? Should you job-hop every 2 years to grow, or is corporate loyalty still worth it? In this deep-dive episode of Game of Pharma, host Lokesh Sharma sits down with Anand Agarwal (Senior Vice President & Regional Head at Cipla). From his humble beginnings in a small town in Rajasthan (Abu Road) to completing 25 years at Cipla and leading international markets, Anand shares unfiltered career truths for young professionals, freshers, medical reps, and corporate leaders. Key Highlights in This Episode:<ul><li>The "Balanced Life" Framework: Why separating "work" from "life" is flawed, and why 100% presence beats work-life balance.</li></ul> <ul><li>Advice for Fresh Medical Reps (MRs): How to navigate the initial field grind, upskill, and avoid burnout.</li></ul> <ul><li>The 20s Money Trap: Why chasing overhyped wealth and comparing yourself to internet founders can ruin your personal life.</li></ul> <ul><li>25 Years at ONE Company: Why Anand stayed at Cipla for a quarter-century and what makes a company worth staying at.</li></ul> <ul><li>The 3 Non-Negotiable Pillars: Growth, Earnings, and Respect—the real metric for deciding whether to stay or switch jobs.</li></ul> <ul><li>What Gen Z Wants: Why respect in the workplace is the ultimate retention factor for the next generation.</li></ul> Subscribe to Game of Pharma for more deep-dive conversations with global healthcare and pharmaceutical leaders! Subscribe for Elite Business & Pharma Insights: <a href="https://www.youtube.com/channel/UCGLNWWSCYZz3WbY77gencpw" rel="noopener noreferrer" target="_blank"> / @gameofpharma-podcast  </a> Connect with Anand Agarwal on LinkedIn: <a href="https://www.linkedin.com/in/anandagarwal-leadership/" rel="noopener noreferrer" target="_blank"> / anandagarwal-leadership </a>  LISTEN ON PODCAST:Apple Podcasts: <a href="https://podcasts.apple.com/in/podcast/game-of-pharma-podcast/id1573025498" rel="noopener noreferrer" target="_blank">https://podcasts.apple.com/us/podcast...</a>Spotify: <a href="https://open.spotify.com/show/4EDgDoeQ8psKel9aZ8CC2F" rel="noopener noreferrer" target="_blank">https://open.spotify.com/show/4EDgDoe...</a>Website:<a href="https://gameofpharma.com/" rel="noopener noreferrer" target="_blank"> https://gameofpharma.com/</a> GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe:<a href="https://game-of-pharma.beehiiv.com/" rel="noopener noreferrer" target="_blank"> https://game-of-pharma.beehiiv.com</a> CONNECT WITH HOST - LOKESH SHARMALinkedIn: <a href="https://www.linkedin.com/in/lokesh-sharma-7250a71a9/" rel="noopener noreferrer" target="_blank"> / lokesh-sharma-7250a71a9  </a> FOLLOW GAME OF PHARMA:LinkedIn: <a href="https://www.linkedin.com/company/game-of-pharma/posts/?feedView=all" rel="noopener noreferrer" target="_blank"> / game-of-pharma-podcast  </a>Instagram:<a href="https://www.instagram.com/gameofpharma/" rel="noopener noreferrer" target="_blank">  / gameofpharma  </a>

Is "work-life balance" in your 20s a lie? Should you job-hop every 2 years to grow, or is corporate loyalty still worth it?In this deep-dive episode of Game of Pharma, host Lokesh Sharma sits down with Anand Agarwal (Senior Vice President & Regional Head at Cipla). From his humble beginnings in a small town in Rajasthan (Abu Road) to completing 25 years at Cipla and leading international markets, Anand shares unfiltered career truths for young professionals, freshers, medical reps, and corporate leaders.Key Highlights in This Episode:The "Balanced Life" Framework: Why separating "work" from "life" is flawed, and why 100% presence beats work-life balance.Advice for Fresh Medical Reps (MRs): How to navigate the initial field grind, upskill, and avoid burnout.The 20s Money Trap: Why chasing overhyped wealth and comparing yourself to internet founders can ruin your personal life.25 Years at ONE Company: Why Anand stayed at Cipla for a quarter-century and what makes a company worth staying at.The 3 Non-Negotiable Pillars: Growth, Earnings, and Respect—the real metric for deciding whether to stay or switch jobs.What Gen Z Wants: Why respect in the workplace is the ultimate retention factor for the next generation.Subscribe to Game of Pharma for more deep-dive conversations with global healthcare and pharmaceutical leaders!Subscribe for Elite Business & Pharma Insights:  / @gameofpharma-podcast  Connect with Anand Agarwal on LinkedIn:  / anandagarwal-leadership  LISTEN ON PODCAST:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/4EDgDoe...Website: https://gameofpharma.com/GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe: https://game-of-pharma.beehiiv.comCONNECT WITH HOST - LOKESH SHARMALinkedIn:  / lokesh-sharma-7250a71a9  FOLLOW GAME OF PHARMA:LinkedIn:  / game-of-pharma-podcast  Instagram:  / gameofpharma  

How to Build a Successful Career in Your 20s I Ft. Anand Agarwal I Ep58

What does it take to scale a career across the global pharmaceutical industry over 38 years? In this podcast, N. Chandrasekaran, Associate Vice President at NATCO Pharma (Ex-Sandoz, Ex-Novartis, Ex-Biocon), breaks down the unwritten rules of corporate pharma growth, commercial sales team execution, and executive leadership. If you are a Medical Representative (MR), Area Business Manager (ABM), or pharmaceutical professional looking to grow into executive positions, this episode provides a practical blueprint.  Chandrasekaran shares a contrarian take on corporate culture, declaring organization culture a myth and explaining why leadership rests entirely with line managers. He details how to manage remote field teams over Zoom, leverage the 5W blueprint to convert raw effort into sales goals, and apply the golden rule of executive communication: praise in public, critique in private. Looking for a proven pharma sales strategy, a clear career growth plan, or actionable team management advice from top life sciences executives? This detailed discussion covers pharmaceutical commercial operations, MNC vs Indian pharma corporate frameworks, and field force execution metrics.  Learn how to navigate the shift from entry-level medical representative roles to high-level regional manager positions, track field force effort logs without micro-managing, pitch high-priced innovator molecules, and use the 5W framework to align remote field teams over online meetings. Connect with N. Chandrasekaran on LinkedIn: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUWJ1UlB4S0w0VWN0OW1sOFI3alUxWHxBR3JiS2Fsc3FfcDdKdXZRUGE1a2xLTjRoYzIwczVuaEg3R2R3cEt2em9GNW13Y0Y1TGpfV0JQeW5WQjBGbURvOEM3cVFvcXZhVWFpdXJnWmo0R2NWdEJNTkJLazdXMzA3NHNf&q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fn-chandrasekaran-23b73572%2F&v=Sjdd-qcnz-c" rel="noopener noreferrer" target="_blank"> / n-chandrasekaran-23b73572</a>   LISTEN ON PODCAST:Apple Podcasts: <a href="https://podcasts.apple.com/in/podcast/game-of-pharma-podcast/id1825092913" rel="noopener noreferrer" target="_blank">https://podcasts.apple.com/us/podcast..</a>.Spotify: <a href="https://open.spotify.com/show/4EDgDoeQ8psKel9aZ8CC2F" rel="noopener noreferrer" target="_blank">https://open.spotify.com/show/4EDgDoe...</a>Website: <a href="https://gameofpharma.com/" rel="noopener noreferrer" target="_blank">https://gameofpharma.com/</a> GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe: <a href="https://game-of-pharma.beehiiv.com/" rel="noopener noreferrer" target="_blank">https://game-of-pharma.beehiiv.com</a> CONNECT WITH HOST - LOKESH SHARMALinkedIn:  <a href="https://www.linkedin.com/in/lokesh-sharma-7250a71a9/" rel="noopener noreferrer" target="_blank">/ lokesh-sharma-7250a71a9  </a> FOLLOW GAME OF PHARMA:LinkedIn:  <a href="https://www.linkedin.com/company/game-of-pharma/" rel="noopener noreferrer" target="_blank">/ game-of-pharma-podcast</a>  Instagram:  <a href="https://www.instagram.com/gameofpharma/" rel="noopener noreferrer" target="_blank">/ gameofpharma</a>

What does it take to scale a career across the global pharmaceutical industry over 38 years? In this podcast, N. Chandrasekaran, Associate Vice President at NATCO Pharma (Ex-Sandoz, Ex-Novartis, Ex-Biocon), breaks down the unwritten rules of corporate pharma growth, commercial sales team execution, and executive leadership.If you are a Medical Representative (MR), Area Business Manager (ABM), or pharmaceutical professional looking to grow into executive positions, this episode provides a practical blueprint. Chandrasekaran shares a contrarian take on corporate culture, declaring organization culture a myth and explaining why leadership rests entirely with line managers. He details how to manage remote field teams over Zoom, leverage the 5W blueprint to convert raw effort into sales goals, and apply the golden rule of executive communication: praise in public, critique in private.Looking for a proven pharma sales strategy, a clear career growth plan, or actionable team management advice from top life sciences executives? This detailed discussion covers pharmaceutical commercial operations, MNC vs Indian pharma corporate frameworks, and field force execution metrics. Learn how to navigate the shift from entry-level medical representative roles to high-level regional manager positions, track field force effort logs without micro-managing, pitch high-priced innovator molecules, and use the 5W framework to align remote field teams over online meetings.Connect with N. Chandrasekaran on LinkedIn:  / n-chandrasekaran-23b73572  LISTEN ON PODCAST:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/4EDgDoe...Website: https://gameofpharma.com/GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe: https://game-of-pharma.beehiiv.comCONNECT WITH HOST - LOKESH SHARMALinkedIn:  / lokesh-sharma-7250a71a9  FOLLOW GAME OF PHARMA:LinkedIn:  / game-of-pharma-podcast  Instagram:  / gameofpharma  

How to Grow from Medical Representative to Pharma Sales Leadership Roles I ft. N. Chandrasekaran I Ep56

How do you survive and dominate an Indian pharma market where 60,000 generic brands launch every single year? Dr. Vijay Charlu (President - India Business, Corona Remedies Limited) breaks down the ultimate playbook for molecule selection, market disruption, and successful brand acquisitions. The rules of the pharmaceutical industry have fundamentally shifted. Traditional marketing is dead, and market disruption is the new norm. In this episode of Game of Pharma, we sit down with Dr. Vijay Charlu to uncover why scaling matters more than product value, how to spot portfolio gaps, and the real reason most private equity pharma acquisitions fail (Hint: It’s not the money). If you are a pharma executive, marketer, entrepreneur, or investor looking to understand the mechanics of the Indian drug market, this masterclass is for you. If you found this breakdown valuable, don't forget to Like, Subscribe, and hit the Notification Bell to stay ahead of the curve in the pharma ecosystem! Connect with Dr. Vijay Charlu on LinkedIn:  <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rVDZwVS13WHV1NFFiNzJWUTF6ZnEtT3xBR3JiS2FsV2RBQlhEakhZc0dIWUFaTnhQQS1FejNMRDI3TjNmY3RUVFYtckxZdURIT2V5dTEzOWJST3E5ejFENTRBb2dOZC11MnFqSGFDMDEtVjN3LVhRbUl2WTZKWW5BR3pC&q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fvijaycharlu%2F&v=vBt3yHlEI1U" rel="noopener noreferrer" target="_blank">/ vijaycharlu </a>  LISTEN ON PODCAST:Apple Podcasts:<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rU0V2a3loSFA5NU03Q05EajMtTjZTUnxBR3JiS2FsaEp1dUdPb1hIQVlKbmFTMVVpNGcwR2Z6dUY1RDNjUVNnUEJRa2hiNlNzcWpoRW1nanNCLWprWGt1ak1scDN0alRJVGxpWWlKMlNORkNmaGlpTWZNV1BzeUZVZGlp&q=https%3A%2F%2Fpodcasts.apple.com%2Fus%2Fpodcast%2Fgame-of-pharma-podcast%2Fid1825092913%3Fl%3Dpt-BR&v=vBt3yHlEI1U" rel="noopener noreferrer" target="_blank"> https://podcasts.apple.com/us/podcast...</a>Spotify: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUi1LQWJlMjdtOXowdTJtZGxNX3hkYXxBR3JiS2FuZWFGOGVud28yVUhjX2lSbWRyTy15b25tcWVLMnoxeDNRTDNEcmxkNGh0Sm10VmZfOU1pSmx5NTVvNHd5andmemNqYUpyWFJobEV0dDZ0Q2daaGNPVDFyNV9NRm1x&q=https%3A%2F%2Fopen.spotify.com%2Fshow%2F4EDgDoeQ8psKel9aZ8CC2F&v=vBt3yHlEI1U" rel="noopener noreferrer" target="_blank">https://open.spotify.com/show/4EDgDoe...</a> GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUkUtVWtHbmdZdkRRU0RIaWJRM1JYTHxBR3JiS2FrR0p0UTN4cjhhSVhLY2lzMUZzQVlxM1hicExkQjRkb01PQWJtSnBjMWhvNEl2dzdHMm82T1F2Q0hLUDhUU0duVW1OMFBsODFmQktJblR2dHZaTTRCbXNXTE5Gdlky&q=https%3A%2F%2Fgame-of-pharma.beehiiv.com%2F&v=vBt3yHlEI1U" rel="noopener noreferrer" target="_blank">https://game-of-pharma.beehiiv.com</a> Host LinkedIn - <a href="https://www.linkedin.com/in/lokesh-sharma-7250a71a9/" rel="noopener noreferrer" target="_blank"> / lokesh-sharma-7250a71a9  </a> Follow us on social media -  Website : <a href="https://gameofpharma.com/" rel="noopener noreferrer" target="_blank">https://gameofpharma.com/</a>Instagram : <a href="https://www.instagram.com/gameofpharma/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/gameofpharm.</a>..LinkedIn : <a href="https://www.linkedin.com/company/game-of-pharma/" rel="noopener noreferrer" target="_blank"> / game-of-pharma-podcast </a>

How do you survive and dominate an Indian pharma market where 60,000 generic brands launch every single year? Dr. Vijay Charlu (President - India Business, Corona Remedies Limited) breaks down the ultimate playbook for molecule selection, market disruption, and successful brand acquisitions.The rules of the pharmaceutical industry have fundamentally shifted. Traditional marketing is dead, and market disruption is the new norm. In this episode of Game of Pharma, we sit down with Dr. Vijay Charlu to uncover why scaling matters more than product value, how to spot portfolio gaps, and the real reason most private equity pharma acquisitions fail (Hint: It’s not the money).If you are a pharma executive, marketer, entrepreneur, or investor looking to understand the mechanics of the Indian drug market, this masterclass is for you.If you found this breakdown valuable, don't forget to Like, Subscribe, and hit the Notification Bell to stay ahead of the curve in the pharma ecosystem!Connect with Dr. Vijay Charlu on LinkedIn:  / vijaycharlu  LISTEN ON PODCAST:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/4EDgDoe...GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe: https://game-of-pharma.beehiiv.comHost LinkedIn -  / lokesh-sharma-7250a71a9  Follow us on social media - Website : https://gameofpharma.com/Instagram : https://www.instagram.com/gameofpharm...LinkedIn :  / game-of-pharma-podcast  

How to Scale a Pharma Brand in India How to Stand Out in Generics Market I ft. Dr. Vijay Charlu I Ep55

How did a local Indian health platform secure millions from Japanese giant Mitsubishi, sell a majority stake to Flipkart, and then pull off a historic buyback when global strategies shifted? In this episode of Game of Pharma by Game Of Pharma, host Lokesh sits down with Mr. B.L. Mittal, the legendary founder of SastaSundar. Mr. Mittal cracks open the reality of the Indian healthcare ecosystem, pulling back the curtain on how a business built on "Tech + Empathy" disrupted the complex digital retail pharmacy space. From growing up in rural Rajasthan and unlocking the foundational philosophies of the "Marwari Business Code" to navigating multi-million dollar equity deals, Mr. Mittal's journey is a clinic in masterclass unit economics. He outlines the dangerous landscape where 50% of rural Indian prescriptions are dictated by unqualified practitioners, the tragic personal events that fueled his healthcare vision, and why traditional retail models consistently outperform over-leveraged tech startups. If you want to understand structural risk management, sustainable corporate scaling, and why PharmEasy’s aggressive expansion patterns structuralized a deep decline, this conversation is an absolute necessity. Key Topics Explored: The calculated mechanics behind the historic 10-minute Flipkart-SastaSundar buyback deal.Brand Architecture: Why simple experience-driven taglines disrupt markets faster than premium naming agencies.The Hub and Spoke logistics model that maintains structural profitability without zero-margin inventory.Why Indian pharma spaces under-invest in core R&D compared to global operations like Eli Lilly.Pragmatic advice for early-stage entrepreneurs looking to preserve equity and drive cash-flow longevity. Subscribe to Game Of Pharma for weekly masterclasses with global healthcare pioneers. Formulate your strategies directly via our network profiles. Subscribe for Elite Business & Pharma Insights:  / @gameofpharma-podcast   Connect with on LinkedIn:  / blmittal   LISTEN ON PODCAST:Apple Podcasts: <a href="https://podcasts.apple.com/in/podcast/game-of-pharma-podcast/id1825092913" rel="noopener noreferrer" target="_blank">https://podcasts.apple.com/us/podcast...</a>Spotify: <a href="https://open.spotify.com/show/4EDgDoeQ8psKel9aZ8CC2F" rel="noopener noreferrer" target="_blank">https://open.spotify.com/show/4EDgDoe...</a>Website: <a href="https://gameofpharma.com/" rel="noopener noreferrer" target="_blank">https://gameofpharma.com/</a> GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe: <a href="https://game-of-pharma.beehiiv.com/" rel="noopener noreferrer" target="_blank">https://game-of-pharma.beehiiv.com</a> CONNECT WITH HOST - LOKESH SHARMALinkedIn: <a href="https://www.linkedin.com/in/lokesh-sharma-7250a71a9/" rel="noopener noreferrer" target="_blank"> / lokesh-sharma-7250a71a9  </a> FOLLOW GAME OF PHARMA:LinkedIn: <a href="https://www.linkedin.com/company/game-of-pharma/" rel="noopener noreferrer" target="_blank"> / game-of-pharma-podcast  </a>Instagram:  <a href="https://www.instagram.com/gameofpharma/" rel="noopener noreferrer" target="_blank">/ gameofpharma</a>

How did a local Indian health platform secure millions from Japanese giant Mitsubishi, sell a majority stake to Flipkart, and then pull off a historic buyback when global strategies shifted?In this episode of Game of Pharma by Game Of Pharma, host Lokesh sits down with Mr. B.L. Mittal, the legendary founder of SastaSundar. Mr. Mittal cracks open the reality of the Indian healthcare ecosystem, pulling back the curtain on how a business built on "Tech + Empathy" disrupted the complex digital retail pharmacy space.From growing up in rural Rajasthan and unlocking the foundational philosophies of the "Marwari Business Code" to navigating multi-million dollar equity deals, Mr. Mittal's journey is a clinic in masterclass unit economics. He outlines the dangerous landscape where 50% of rural Indian prescriptions are dictated by unqualified practitioners, the tragic personal events that fueled his healthcare vision, and why traditional retail models consistently outperform over-leveraged tech startups. If you want to understand structural risk management, sustainable corporate scaling, and why PharmEasy’s aggressive expansion patterns structuralized a deep decline, this conversation is an absolute necessity.Key Topics Explored:The calculated mechanics behind the historic 10-minute Flipkart-SastaSundar buyback deal.Brand Architecture: Why simple experience-driven taglines disrupt markets faster than premium naming agencies.The Hub and Spoke logistics model that maintains structural profitability without zero-margin inventory.Why Indian pharma spaces under-invest in core R&D compared to global operations like Eli Lilly.Pragmatic advice for early-stage entrepreneurs looking to preserve equity and drive cash-flow longevity.Subscribe to Game Of Pharma for weekly masterclasses with global healthcare pioneers.Formulate your strategies directly via our network profiles.Subscribe for Elite Business & Pharma Insights:  / @gameofpharma-podcast  Connect with on LinkedIn:  / blmittal  LISTEN ON PODCAST:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/4EDgDoe...Website: https://gameofpharma.com/GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe: https://game-of-pharma.beehiiv.comCONNECT WITH HOST - LOKESH SHARMALinkedIn:  / lokesh-sharma-7250a71a9  FOLLOW GAME OF PHARMA:LinkedIn:  / game-of-pharma-podcast  Instagram:  / gameofpharma  

Why Tech Startups Fail In Pharma Retail (Sasta Sundar Case Study) I ft. B L Mittal I Ep53

Looking to accelerate your career in the pharmaceutical industry? Discover how to become a successful Medical Representative and fast-track your path to corporate leadership with field-tested sales and marketing strategies from a top industry veteran.  In this exclusive masterclass, M. Megnathan, Senior Vice President at Apex Laboratories, breaks down the complete blueprint for pharma stakeholder management, clinic effectiveness, and out-of-the-box territory execution. Whether you are a B.Pharma student exploring career options, a management graduate looking into pharma marketing, or an active sales executive trying to hit targets in an over-saturated landscape, this masterclass reveals the structural realities of field execution.  Learn the exact scientific communication scripts needed to win the respect of highly qualified doctors, the behavioral techniques required to turn local retail chemists into data partners, and the tactical protocols to leverage stockists for competitor intelligence. Key Discussion Points<ul><li>The psychological shift required to see the Medical Representative role as an elite leadership incubator.</li><li>Why desk-bound corporate management tracks fail without real field sales training roots.</li><li>The Technical Communication Script: Matching the intellectual and scientific baselines of highly qualified doctors.</li><li>The Retail Chemistry Protocol: Extracting clean territory data during precise leisure-hour windows.</li><li>The Stockist Alignment Framework: Harnessing wholesale distribution partners for real-time trade competitor intelligence.</li><li>Out-of-the-Box Adaptation: Survival metrics under the pressure of 60,000+ yearly generic product launches.</li></ul> Connect with M. Megnathan on LinkedIn: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rVE10RWV3T3FLUkNsM2lhVUg5Z0hhMXxBR3JiS2FtN2UtZVYwSGY3UmNncVhuMzA2U19YQnFpQUdHYUVhTHRJakN2aUp4a2tXcE9WaDh4WndTSjFxVTZqeDJ1SlN3WnZ1c28yaTNQSXh0Q2hHckNYRUVHdm15MmNwS0Y0&q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fmeganathan-mohan-97641b14%2F&v=GYw2JxiDIY8" rel="noopener noreferrer" target="_blank"> / meganathan-mohan-97641b14</a>   LISTEN ON PODCAST:Apple Podcasts: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rVEIxLWxvZmRxcDY4N0lIbUxWN2Y5LXxBR3JiS2FuZnN3LUU1SlltMmdKTlJ4X2szRzR1TG5ZNEE0QlBkMllQeFdkSDZMRno1M0MxTjhqOGs5V2w1eHBPODlfMkpzY2pmVUtuTm1RQXFELWxxTG1UTVVhaXFxdDViTVkz&q=https%3A%2F%2Fpodcasts.apple.com%2Fus%2Fpodcast%2Fgame-of-pharma-podcast%2Fid1825092913%3Fl%3Dpt-BR&v=GYw2JxiDIY8" rel="noopener noreferrer" target="_blank">https://podcasts.apple.com/us/podcast...</a>Spotify: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rU3hMUUl3SE1wMDg4X1M1aXZWekRvMnxBR3JiS2FsTU9Vc3ZBNVFhcWJVbXVnLWtLY3oxWlE3cm54aE40RnpZczFETUJHQy1PMFZoWDhDUENya3VINENSX2ZxWlR4cHctOWFodnU1TU92WVJhelhpd3FrY3Y5Y01ZYzNY&q=https%3A%2F%2Fopen.spotify.com%2Fshow%2F4EDgDoeQ8psKel9aZ8CC2F&v=GYw2JxiDIY8" rel="noopener noreferrer" target="_blank">https://open.spotify.com/show/4EDgDoe...</a>Website: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rU3pWZnpGcktkSm9xTU5wMGtwZmRfcHxBR3JiS2FsN05OU3dYc2xNaElGbC1CZm9JLWdveG1ObGVzTE1FSU9lRkJwY1NoRVFBcThDbjVDTk1JTms0ei1lWEtSckxLMlAwMF9xWTVYQ3d1WUFabU11eUFOdFRmUXBFNmpC&q=https%3A%2F%2Fgameofpharma.com%2F&v=GYw2JxiDIY8" rel="noopener noreferrer" target="_blank">https://gameofpharma.com/</a> GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe:<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUmY2WWZReUlxVnZ6amMtUFhVR3hjd3xBR3JiS2FuZWRuXzFvZl9scThXWUxKZW50WURyenV2dGJkZ0M2MU41NkZBd1BwWWZxMHMxRUdfS3RBaHNKNHcyam5vMW1oSHZ1dEt4U0JPZ3plZEh1eDh0eVJrUGRydlBuY0dE&q=https%3A%2F%2Fgame-of-pharma.beehiiv.com%2F&v=GYw2JxiDIY8" rel="noopener noreferrer" target="_blank"> https://game-of-pharma.beehiiv.com</a> CONNECT WITH HOST - LOKESH SHARMALinkedIn:<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rU1I0WXB6WWdZY2V1RjNBYkZSVUZsTXxBR3JiS2FtZW1qWUVOTUdxVjlGOVBKZG1SVHlRWDFkU254LWlpOHFWQkxYNUZSRG9EWTMtMzZ3SFlfLXFybjBGcWxBN0ZqVTMwMGxzeFVPV1ZmSXBwNGpXVVlRTHprYXlTNDE1&q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Flokesh-sharma-7250a71a9%2F&v=GYw2JxiDIY8" rel="noopener noreferrer" target="_blank">  / lokesh-sharma-7250a71a9  </a> FOLLOW GAME OF PHARMA:LinkedIn:  <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUmNPQ1hORkw0Tmk3T1VvWnozUEU1NnxBR3JiS2FscmJtXzdnVjhIelk3RTRxa3BlOUd2YkNkU3E1LUZQUWk1WW9oZGxEeF9QVnNma0VrcWNhSVc1UkVCWk5xM3ZvbHdJcEl1dHo0cWRYWko0YVpfb1RRRU5lRVVaVDFM&q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgame-of-pharma-podcast%2F&v=GYw2JxiDIY8" rel="noopener noreferrer" target="_blank">/ game-of-pharma-podcast </a> Instagram: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUm53RUFoaHp4M1RWMUdKUnFxNm5DSnxBR3JiS2FuOTBxNUFpTDJBbjZXNVhpZ3ZTU2NqOVI1X2Y3TXpCR09PVFAyM0YydUVVMFY1VTI4TzJGMzJ0azNKRU5BZ3ZXQzRwWW9BeGw0aWRxTEJpTWY4cUV0c0RhUXFDTjZu&q=https%3A%2F%2Fwww.instagram.com%2Fgameofpharma%2F&v=GYw2JxiDIY8" rel="noopener noreferrer" target="_blank"> / gameofpharma  </a>

Looking to accelerate your career in the pharmaceutical industry? Discover how to become a successful Medical Representative and fast-track your path to corporate leadership with field-tested sales and marketing strategies from a top industry veteran. In this exclusive masterclass, M. Megnathan, Senior Vice President at Apex Laboratories, breaks down the complete blueprint for pharma stakeholder management, clinic effectiveness, and out-of-the-box territory execution.Whether you are a B.Pharma student exploring career options, a management graduate looking into pharma marketing, or an active sales executive trying to hit targets in an over-saturated landscape, this masterclass reveals the structural realities of field execution. Learn the exact scientific communication scripts needed to win the respect of highly qualified doctors, the behavioral techniques required to turn local retail chemists into data partners, and the tactical protocols to leverage stockists for competitor intelligence.Key Discussion PointsThe psychological shift required to see the Medical Representative role as an elite leadership incubator.Why desk-bound corporate management tracks fail without real field sales training roots.The Technical Communication Script: Matching the intellectual and scientific baselines of highly qualified doctors.The Retail Chemistry Protocol: Extracting clean territory data during precise leisure-hour windows.The Stockist Alignment Framework: Harnessing wholesale distribution partners for real-time trade competitor intelligence.Out-of-the-Box Adaptation: Survival metrics under the pressure of 60,000+ yearly generic product launches. Connect with M. Megnathan on LinkedIn:  / meganathan-mohan-97641b14  LISTEN ON PODCAST:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/4EDgDoe...Website: https://gameofpharma.com/GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe: https://game-of-pharma.beehiiv.comCONNECT WITH HOST - LOKESH SHARMALinkedIn:  / lokesh-sharma-7250a71a9  FOLLOW GAME OF PHARMA:LinkedIn:  / game-of-pharma-podcast  Instagram:  / gameofpharma  

How to Become a Successful Medical Representative I Step by Step Guide I ft. Mr. Meganathan Mohan I Ep52

What happens when a 16-year Google veteran (who also worked at Microsoft) decides to fix drug discovery with AI? You get Pauling AI, a next-generation molecular simulation platform built to discover the medicines of tomorrow. In this episode of Game of Pharma, Javier, CEO & Founder of Pauling AI and Ex-Technical Director at Google Healthcare & Life Sciences, shares his journey from leading Search, Ads, Supply Chain, and Cloud at Google (with prior experience at Microsoft) to building AI tools that could shape the future of pharmaceutical research. What you'll learn in this episode: → Why Javier left Google after 16 years to bet on biotech AI→ What's actually working in AI drug discovery (vs the hype)→ Why biotech startups adopt AI faster than Big Pharma→ How Pauling AI is reimagining molecular simulation→ The next 5 years of AI in pharma If you're curious about where AI meets drug discovery, this conversation is unmissable. ️ Listen on Spotify: <a href="https://open.spotify.com/show/4EDgDoeQ8psKel9aZ8CC2F" rel="noopener noreferrer" target="_blank">https://open.spotify.com/show/4EDgDoe...</a>️ Apple Podcasts: <a href="https://podcasts.apple.com/in/podcast/game-of-pharma-podcast/id1825092913" rel="noopener noreferrer" target="_blank">https://podcasts.apple.com/us/podcast...</a>Subscribe to our newsletter:<a href="https://game-of-pharma.beehiiv.com/" rel="noopener noreferrer" target="_blank"> https://game-of-pharma.beehiiv.com</a> --- ABOUT JAVIER:Javier is a technology executive, and entrepreneur. Currently leading Pauling AI, a next-generation molecular simulation platform. Previously: 16 years at Google (Search, Ads, Supply Chain, Cloud). Prior experience at Microsoft and McKinsey. Education: Superior Engineer in Computer Science, Masters in Mathematics (Dropped out of Ph.D. in Mathematics to pursue building software.) ABOUT GAME OF PHARMA:World's leading pharma podcast with 25,000+ subscribers globally. Featuring conversations with the brightest minds in pharmaceuticals. Website:<a href="https://gameofpharma.com/" rel="noopener noreferrer" target="_blank"> https://gameofpharma.com/</a>LinkedIn:  <a href="https://www.linkedin.com/company/game-of-pharma/" rel="noopener noreferrer" target="_blank">/ game-of-pharma-podcast  </a>

What happens when a 16-year Google veteran (who also worked at Microsoft) decides to fix drug discovery with AI?You get Pauling AI, a next-generation molecular simulation platform built to discover the medicines of tomorrow.In this episode of Game of Pharma, Javier, CEO & Founder of Pauling AI and Ex-Technical Director at Google Healthcare & Life Sciences, shares his journey from leading Search, Ads, Supply Chain, and Cloud at Google (with prior experience at Microsoft) to building AI tools that could shape the future of pharmaceutical research.What you'll learn in this episode:→ Why Javier left Google after 16 years to bet on biotech AI→ What's actually working in AI drug discovery (vs the hype)→ Why biotech startups adopt AI faster than Big Pharma→ How Pauling AI is reimagining molecular simulation→ The next 5 years of AI in pharmaIf you're curious about where AI meets drug discovery, this conversation is unmissable.️ Listen on Spotify: https://open.spotify.com/show/4EDgDoe...️ Apple Podcasts: https://podcasts.apple.com/us/podcast...Subscribe to our newsletter: https://game-of-pharma.beehiiv.com---ABOUT JAVIER:Javier is a technology executive, and entrepreneur. Currently leading Pauling AI, a next-generation molecular simulation platform.Previously: 16 years at Google (Search, Ads, Supply Chain, Cloud). Prior experience at Microsoft and McKinsey.Education: Superior Engineer in Computer Science, Masters in Mathematics (Dropped out of Ph.D. in Mathematics to pursue building software.)ABOUT GAME OF PHARMA:World's leading pharma podcast with 25,000+ subscribers globally. Featuring conversations with the brightest minds in pharmaceuticals.Website: https://gameofpharma.com/LinkedIn:  / game-of-pharma-podcast  

The AI Tools Finding Tomorrow's Medicines I ft. Javier Tordable, CEO Pauling AI, Ex-Google, Ex-Microsoft I Ep51

Why do US pharma companies struggle in India's generic drug market, and what does the future hold for US-India collaboration? Dr. Marschall Runge, Former CEO of the University of Michigan Medical School and former Board of Directors at Eli Lilly, breaks down the competitive dynamics between US innovation-driven pharma and India's generic drug dominance. In this conversation, we discuss:<ul><li>Why US companies can't compete on generics (and shouldn't try)</li><li>India's untapped opportunity in biosimilars</li><li>The Mark Cuban Cost Plus Drugs model</li><li>US-India pharma partnerships: realistic or wishful thinking?</li><li>How AI will transform healthcare delivery</li><li>Why obesity is the #1 health problem to solve</li><li>The problem with Pharmacy Benefit Managers (PBMs)</li><li>Healthcare as business vs. common good</li></ul> Dr. Runge's take: "India has excelled at high-quality drugs at low cost. US companies focused on patent drugs with higher margins. But I see tremendous opportunity for collaboration, especially in biosimilars. ABOUT DR. MARSCHALL RUNGE:Dr. Runge is Former CEO of the University of Michigan Medical School and a distinguished physician. He previously served on the Independent Directors at Eli Lilly and is a leading advocate for integrating advanced technology into healthcare systems. His expertise spans academic medicine, pharmaceutical innovation, and healthcare policy.CONNECT WITH DR. RUNGE:LinkedIn: <a href="https://www.linkedin.com/in/marschallsrunge/" rel="noopener noreferrer" target="_blank"> / marschallsrunge  </a> LISTEN ON PODCAST:Apple Podcasts:<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rU0RvSG1CWnE1c3l2M3RyYzlBRUgta3xBR3JiS2FuRzZ4NmNMbnJEVEt3NHZRQXZLWUVvNVozV1padmRaYlRZaURTdzlWVHRUdDVUMTZNMWI3TjZJX2J2WVZjU09nRWZCLUhIYk1WblcyWjRLTTc3MGJEc2dkZjFmRXlx&q=https%3A%2F%2Fpodcasts.apple.com%2Fus%2Fpodcast%2Fgame-of-pharma-podcast%2Fid1825092913%3Fl%3Dpt-BR&v=l65rZMm5xbw" rel="noopener noreferrer" target="_blank"> https://podcasts.apple.com/us/podcast...</a>Spotify: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rU0U3SmdaWDFFZXcxWTl2TGtIOS1JbHxBR3JiS2FrTnBrOEd0Z1VLQ1ZXWFBpSTkta1NsLXF5eWt3YTR2Zzl4UXo5d0tEbDBVLUt3c0VvVWJwU3lxTHJDcXhQM2FDTkJ1dEJVUDlOaWMxbDRFa2JvUWtWWERIdnhSOW5X&q=https%3A%2F%2Fopen.spotify.com%2Fshow%2F4EDgDoeQ8psKel9aZ8CC2F&v=l65rZMm5xbw" rel="noopener noreferrer" target="_blank">https://open.spotify.com/show/4EDgDoe...</a>Website:<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUU83VU5wS3hZRFlob25uWnBZR2s4OXxBR3JiS2FrR2lNQXRCTzJBRFlIMUhmUUJuMFJDSk1NVFVxM1RZaUo4UmltdXZyNEtfb1dHNWpYQmFNNGJienJJeElNWmlNeVMwZks4dGphNkVYc0xPR3hkLUEzSWtYWUJrMEZ2&q=https%3A%2F%2Fgameofpharma.com%2F&v=l65rZMm5xbw" rel="noopener noreferrer" target="_blank"> https://gameofpharma.com/</a> GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rU2VTUmJKQ3ZSbGplRTY1a0w1WWE0QXxBR3JiS2FsNHFab2NkdDdDdVJuNGdUNEp2OFFNa3dMd2NNeVY4X3luZHNtakpjZ0ZNOFFWSlc5SzVPQU1tOEN3Q2FEZlFEUkRkXzRmd2lGYnVqN0JFdEFCSC1YUUpvQjFLeW9z&q=https%3A%2F%2Fgame-of-pharma.beehiiv.com%2F&v=l65rZMm5xbw" rel="noopener noreferrer" target="_blank">https://game-of-pharma.beehiiv.com</a> CONNECT WITH HOST - LOKESH SHARMALinkedIn:  <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rU2pMOWlsMVVCUFFURThTSDhLQk9mMHxBR3JiS2FuVnNsanlqUEIwQVlESVUtLUFVWWs2T1hmUlJVZmJpTlRMcEktcWgwT1ZXSDFwY2M4VEMxN2ZZSTdJUmZ1XzVrX3VyZ0NFSlpSc0dRbVRYZE12Q1ZWejlzYnBSU3g4&q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Flokesh-sharma-7250a71a9%2F&v=l65rZMm5xbw" rel="noopener noreferrer" target="_blank">/ lokesh-sharma-7250a71a9  </a> FOLLOW GAME OF PHARMA:LinkedIn: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rU09RSnRtTW84eHV0cXNxWXZ5TXFPcHxBR3JiS2FsbmRCNS1zcktCSDJkVkNmOU5xM1hweUNORmNSeHNRNFZYSUljbjg3MWVwQkRrRklMQklsNEVMNGxuRklVdlZiOTJaaDB5RHRoUjdoX0NtVG9wb2hibktZNHV1NkFw&q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgame-of-pharma-podcast%2F&v=l65rZMm5xbw" rel="noopener noreferrer" target="_blank"> / game-of-pharma-podcast</a>  Instagram:<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rVGxPOVFpSUtzQkFZMHpVYWEtbjVsRXxBR3JiS2FtY0wtQzhCMXctU0wybVpoVmwzajU4V2FtcEpWdjUwbUdZV29jLWdOaWFaTnljNkxoN3lUMlFUbkdvdHNUUHJBZTN0OFRDSTdoamhuZ3NfY0ZkY1RRWF9SQk5FbnM5&q=https%3A%2F%2Fwww.instagram.com%2Fgameofpharma%2F&v=l65rZMm5xbw" rel="noopener noreferrer" target="_blank">  / gameofpharma </a> Website: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUUt5V04zemp1OHNSWTdlSERpS05HcnxBR3JiS2FtTkJCZ3dwQ3BvNXpmc3VHZnc3bDlZWUJ5a2NYMmV1aXFFd01za0syb29XYkduUUF1YndTVzA2a01LYm14REVUa2hRUGRsNVNnRURPVGJYdWVXazY5ZTNmclVqWGwx&q=https%3A%2F%2Fgameofpharma.com%2F&v=l65rZMm5xbw" rel="noopener noreferrer" target="_blank">https://gameofpharma.com</a>

Why do US pharma companies struggle in India's generic drug market, and what does the future hold for US-India collaboration?Dr. Marschall Runge, Former CEO of the University of Michigan Medical School and former Board of Directors at Eli Lilly, breaks down the competitive dynamics between US innovation-driven pharma and India's generic drug dominance.In this conversation, we discuss:Why US companies can't compete on generics (and shouldn't try)India's untapped opportunity in biosimilarsThe Mark Cuban Cost Plus Drugs modelUS-India pharma partnerships: realistic or wishful thinking?How AI will transform healthcare deliveryWhy obesity is the #1 health problem to solveThe problem with Pharmacy Benefit Managers (PBMs)Healthcare as business vs. common goodDr. Runge's take: "India has excelled at high-quality drugs at low cost. US companies focused on patent drugs with higher margins. But I see tremendous opportunity for collaboration, especially in biosimilars.ABOUT DR. MARSCHALL RUNGE:Dr. Runge is Former CEO of the University of Michigan Medical School and a distinguished physician. He previously served on the Independent Directors at Eli Lilly and is a leading advocate for integrating advanced technology into healthcare systems.His expertise spans academic medicine, pharmaceutical innovation, and healthcare policy.CONNECT WITH DR. RUNGE:LinkedIn:  / marschallsrunge  LISTEN ON PODCAST:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/4EDgDoe...Website: https://gameofpharma.com/GAME OF PHARMA NEWSLETTER:Weekly pharma insights delivered to your inboxSubscribe: https://game-of-pharma.beehiiv.comCONNECT WITH HOST - LOKESH SHARMALinkedIn:  / lokesh-sharma-7250a71a9  FOLLOW GAME OF PHARMA:LinkedIn:  / game-of-pharma-podcast  Instagram:  / gameofpharma  Website: https://gameofpharma.com

Why US Pharma Can't Compete with India's Generics I ft. Dr. Marschall Runge I Ep50

What really makes a pharma brand succeed?Is it the molecule?The marketing budget?Or the people on the ground? In this episode of Leaders of Pharma, we have Sumit Bhattacharjee, who started his journey as a Medical Representative in 1990 and went on to work across Nicholas Piramal, UCB, Dr. Reddy’s, Zydus Cadila, and now Exeltis India. With 36 years of hands on experience, he shares what actually works in pharma marketing→ building trust with doctors, strengthening retailer relationships, empowering field teams, and adapting to the rise of generics and e-pharmacies. This conversation is practical, and rooted in real industry experience. If you are a Medical Representative, Pharma Marketer, or someone trying to understand how this industry truly works,then this episode is for you. Watch the episode and let us know:What do you think matters more in pharma - product, promotion, or people? Guest LinkedIn -<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUnJfeTRNVUQxTTgtYnhRbUk3T0hJdXxBR3JiS2FsaTNFT3EwUXBjNk1JOGZKUVg5VE1qbFRSQlpqWWxZZno2UUctSGtZX1RnblNCd18xdUFVVFRKcllaeGNteEdTNkpEWElBREJRS0NXSTFyWHBiOXljUVRpUmptd041&q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fsumit-bhattacharjee-6b0a8315&v=1EKmVAyHYL8" rel="noopener noreferrer" target="_blank"> / sumit-bhattacharjee-6b0a8315  </a> Host LinkedIn - <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rVEgxbUtMUVVsVW9wNmdCM3I1NUxmZ3xBR3JiS2FuR1VxellrM2hSTTM3TW9yYmllSHZXdUJ6VUJQVGozM1ZMZnNmN2YtQlRKc3BrSEdFSGxYcHllTW1yMGxFellVbU84X0ZFb2daTWhKOGxzSll6bjVQTFBtWjdEaGJ6&q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Flokesh-sharma-7250a71a9&v=1EKmVAyHYL8" rel="noopener noreferrer" target="_blank"> / lokesh-sharma-7250a71a9  </a> Follow us on social media -  Website : <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rVGpMbXRpZ3daNk1lSEJtRWwwT05KS3xBR3JiS2FuQ09TNEVaNGtwU0dsWVdHS1l3V3FndUFOYk16R19GbXgteXg4aVJYUG15TXdfcXVUMVFIRER3R3JGdENNSG9MTHNPYS11YnFDbnJpZG4teWZCdjlhTFlGUEtHQVpN&q=https%3A%2F%2Fgameofpharma.com%2F&v=1EKmVAyHYL8" rel="noopener noreferrer" target="_blank">https://gameofpharma.com/</a>Instagram :<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rVDk4VmFpVW94QzdqYVFhUGNXLVpIYnxBR3JiS2FuYW5ZOTRKQkgwQVNxWVlENDMxbDBhWW53UW9vNkxERFFqU1JEZWJOaTdEbWF1b2RPV0w4ampqR2lRWVo3UFlyOE5KT1VHQWRWQW9mM2pyakEzaGwxRWlNZkNJV3Zy&q=https%3A%2F%2Fwww.instagram.com%2Fgameofpharma%3Figsh%3DcmlydndldXRyOXJn&v=1EKmVAyHYL8" rel="noopener noreferrer" target="_blank"> https://www.instagram.com/gameofpharm...</a>LinkedIn :  <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUWxZRmU5Zm5rTUVYWVBZOGtrVWo0RnxBR3JiS2FtWjdqUW9mb2xYS2xQakd6T0FMZDBiTkVwRWZUZzNhdWJ0d1pYZFNTMnBtVzJkZERBYV8yd1JNT1o1b2o5QmhJTVp5aGFFRVRGdTZCeFlrcGMtVnlodHRJdnFGelZl&q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgame-of-pharma-podcast%2F&v=1EKmVAyHYL8" rel="noopener noreferrer" target="_blank">/ game-of-pharma-podcast</a>

What really makes a pharma brand succeed?Is it the molecule?The marketing budget?Or the people on the ground?In this episode of Leaders of Pharma, we have Sumit Bhattacharjee, who started his journey as a Medical Representative in 1990 and went on to work across Nicholas Piramal, UCB, Dr. Reddy’s, Zydus Cadila, and now Exeltis India.With 36 years of hands on experience, he shares what actually works in pharma marketing→ building trust with doctors, strengthening retailer relationships, empowering field teams, and adapting to the rise of generics and e-pharmacies.This conversation is practical, and rooted in real industry experience.If you are a Medical Representative, Pharma Marketer, or someone trying to understand how this industry truly works,then this episode is for you.Watch the episode and let us know:What do you think matters more in pharma - product, promotion, or people?Guest LinkedIn - / sumit-bhattacharjee-6b0a8315  Host LinkedIn -  / lokesh-sharma-7250a71a9  Follow us on social media - Website : https://gameofpharma.com/Instagram : https://www.instagram.com/gameofpharm...LinkedIn :  / game-of-pharma-podcast  

How Pharma Brands Win in a Competitive Market I ft. Sumit Bhattacharjee I Ep49

What happens when a first-generation entrepreneur who's transformed 500+ brands sits down to expose pharma's biggest secret? Creative Mediocrity. In this explosive conversation, Aleem Merchant—TEDx speaker, 40under40 winner, and founder of Synapse (one of India's most respected award-winning agencies)—reveals why the pharmaceutical industry refuses to innovate and how playing it safe has become the most dangerous strategy. With over two decades of experience working with the world's best brands across FMCG, luxury, IT, and his specialty—Healthcare & Pharmaceuticals—Aleem shares the uncomfortable truths that pharma marketers know but won't say out loud. ABOUT ALEEM MERCHANT: Aleem is a brand consultant, thought-leader, creative marketeer, digital marketing pro, author, blogger, and podcaster—all rolled into one. As the Founder and Director of Synapse, he's built one of India's most respected advertising and marketing agencies. His philosophy: Creativity isn't just craft—it's the solution to business problems and market opportunities. He's consulted and created strategies for 500+ brands, earning international awards and the trust of leading companies across industries. His expertise in Healthcare and Pharmaceuticals makes this conversation especially powerful—he's seen firsthand what works, what doesn't, and why pharma keeps choosing mediocrity. PERFECT FOR:Pharma marketers & CMOsHealthcare marketing professionalsBrand strategists in regulated industriesAgency professionalsEntrepreneurs in healthcare/pharmaAnyone frustrated with industry conservatism If this conversation challenged your thinking, hit LIKE and SUBSCRIBE for more industry-disrupting conversations. Connect with Aleem -  <a href="https://www.linkedin.com/in/aleemmerchant" rel="noopener noreferrer" target="_blank">/ aleemmerchant</a>   Connect with Lokesh -  <a href="https://www.linkedin.com/in/lokesh-sharma-7250a71a9/" rel="noopener noreferrer" target="_blank">/ lokesh-sharma-7250a71a9  </a> Follow us on social media - Website :<a href="https://gameofpharma.com/" rel="noopener noreferrer" target="_blank"> https://gameofpharma.com/</a>Instagram : <a href="https://www.instagram.com/gameofpharma/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/gameofpharm..</a>.LinkedIn :  <a href="https://www.linkedin.com/company/game-of-pharma/" rel="noopener noreferrer" target="_blank">/ game-of-pharma-podcast  </a>

What happens when a first-generation entrepreneur who's transformed 500+ brands sits down to expose pharma's biggest secret? Creative Mediocrity.In this explosive conversation, Aleem Merchant—TEDx speaker, 40under40 winner, and founder of Synapse (one of India's most respected award-winning agencies)—reveals why the pharmaceutical industry refuses to innovate and how playing it safe has become the most dangerous strategy.With over two decades of experience working with the world's best brands across FMCG, luxury, IT, and his specialty—Healthcare & Pharmaceuticals—Aleem shares the uncomfortable truths that pharma marketers know but won't say out loud.ABOUT ALEEM MERCHANT:Aleem is a brand consultant, thought-leader, creative marketeer, digital marketing pro, author, blogger, and podcaster—all rolled into one. As the Founder and Director of Synapse, he's built one of India's most respected advertising and marketing agencies.His philosophy: Creativity isn't just craft—it's the solution to business problems and market opportunities. He's consulted and created strategies for 500+ brands, earning international awards and the trust of leading companies across industries.His expertise in Healthcare and Pharmaceuticals makes this conversation especially powerful—he's seen firsthand what works, what doesn't, and why pharma keeps choosing mediocrity.PERFECT FOR:Pharma marketers & CMOsHealthcare marketing professionalsBrand strategists in regulated industriesAgency professionalsEntrepreneurs in healthcare/pharmaAnyone frustrated with industry conservatismIf this conversation challenged your thinking, hit LIKE and SUBSCRIBE for more industry-disrupting conversations.Connect with Aleem -  / aleemmerchant  Connect with Lokesh -  / lokesh-sharma-7250a71a9  Follow us on social media - Website : https://gameofpharma.com/Instagram : https://www.instagram.com/gameofpharm...LinkedIn :  / game-of-pharma-podcast  

Why Pharma Won't Innovate I ft. Aleem Merchant I Ep48

In this episode of the Leaders of Pharma Podcast by Game of Pharma and Live Pharma Coalition, we sit down with Bharat Solanki, Founder & Managing Director of AI SANTE MEDITECH PVT LTD and BIOS LAB PVT LTD, to explore his remarkable journey from pharmaceutical entrepreneurship to AI-driven healthcare innovation. What You'll Learn:How Bharat built two successful companies in pharma and AI technologyThe "grow with people" philosophy that transformed his businessWhy AI SANTE MEDITECH is revolutionizing pharmaceutical operationsSecrets to managing multiple healthcare ventures simultaneouslyHow traditional pharma labs can embrace AI and digital transformationReal-world applications of artificial intelligence in pharmaceutical manufacturingLeadership strategies for scaling healthcare businesses Key Takeaways:Why the pharmaceutical industry needs AI integration NOWHow to build a people-centric culture in healthcare businessesLessons from managing multiple healthcare venturesThe future of AI in pharmaceutical Host's Linkedin -<a href="https://www.linkedin.com/in/lokesh-sharma-7250a71a9/" rel="noopener noreferrer" target="_blank"> https://www.linkedin.com/in/lokesh-sharma-7250a71a9/</a>Website - <a href="https://gameofpharma.com/" rel="noopener noreferrer" target="_blank">https://gameofpharma.com/</a>Instagram -<a href="https://www.instagram.com/gameofpharma/" rel="noopener noreferrer" target="_blank"> https://www.instagram.com/gameofpharma/</a>Linkedin - <a href="https://www.linkedin.com/company/game-of-pharma/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/company/game-of-pharma/</a>

In this episode of the Leaders of Pharma Podcast by Game of Pharma and Live Pharma Coalition, we sit down with Bharat Solanki, Founder & Managing Director of AI SANTE MEDITECH PVT LTD and BIOS LAB PVT LTD, to explore his remarkable journey from pharmaceutical entrepreneurship to AI-driven healthcare innovation.What You'll Learn:How Bharat built two successful companies in pharma and AI technologyThe "grow with people" philosophy that transformed his businessWhy AI SANTE MEDITECH is revolutionizing pharmaceutical operationsSecrets to managing multiple healthcare ventures simultaneouslyHow traditional pharma labs can embrace AI and digital transformationReal-world applications of artificial intelligence in pharmaceutical manufacturingLeadership strategies for scaling healthcare businessesKey Takeaways:Why the pharmaceutical industry needs AI integration NOWHow to build a people-centric culture in healthcare businessesLessons from managing multiple healthcare venturesThe future of AI in pharmaceuticalHost's Linkedin - https://www.linkedin.com/in/lokesh-sharma-7250a71a9/Website - https://gameofpharma.com/Instagram - https://www.instagram.com/gameofpharma/Linkedin - https://www.linkedin.com/company/game-of-pharma/

Medical Rep to Multi Crore Pharma Empire I ft. Mr. Bharat Solanki I Ep46

In this episode of the Leaders of Pharma Podcast by Game of Pharma and Live Pharma Coalition, we feature Rahul Shankar, CEO of Arya Pharmalab Nepal, who shares his remarkable journey from his early days in the pharma industry to leading one of Nepal’s most respected pharmaceutical companies. Discover how his leadership mindset, strategic decisions, and people-first approach shaped Arya Pharmalab’s growth. This episode is packed with insights on pharma leadership, entrepreneurship, and the decision-making process of a CEO, valuable for every professional aiming to grow in the pharma business. Host's LinkedIn:  <a href="https://www.linkedin.com/in/lokesh-sharma-7250a71a9/" rel="noopener noreferrer" target="_blank">/ lokesh-sharma-7250a71a9 </a> Follow us on social media-Website: <a href="https://gameofpharma.com/" rel="noopener noreferrer" target="_blank">https://gameofpharma.com/</a>Instagram:  <a href="https://www.instagram.com/gameofpharma/" rel="noopener noreferrer" target="_blank">/ gameofpharma</a>  LinkedIn: <a href="https://www.linkedin.com/company/game-of-pharma/" rel="noopener noreferrer" target="_blank"> / game-of-pharma </a>

In this episode of the Leaders of Pharma Podcast by Game of Pharma and Live Pharma Coalition, we feature Rahul Shankar, CEO of Arya Pharmalab Nepal, who shares his remarkable journey from his early days in the pharma industry to leading one of Nepal’s most respected pharmaceutical companies.Discover how his leadership mindset, strategic decisions, and people-first approach shaped Arya Pharmalab’s growth. This episode is packed with insights on pharma leadership, entrepreneurship, and the decision-making process of a CEO, valuable for every professional aiming to grow in the pharma business.Host's LinkedIn:  / lokesh-sharma-7250a71a9  Follow us on social media-Website: https://gameofpharma.com/Instagram:  / gameofpharma  LinkedIn:  / game-of-pharma 

What It Takes to Become a Pharma CEO I ft. Dr. Rahul Shankar I Ep45

Welcome to Game of Pharma, one of the top podcasts in the pharmaceutical industry with a community of over 25,000 pharma professionals! We've introduced two engaging series: The MED Talk and 21 Min. Pharma Edge, brings expert insights, industry trends, and innovations shaping the future of healthcare. Join us as we explore the evolving world of pharma through captivating discussions. Stay ahead in the Game of Pharma!

Welcome to Game of Pharma, one of the top podcasts in the pharmaceutical industry with a community of over 25,000 pharma professionals! We've introduced two engaging series: The MED Talk and 21 Min. Pharma Edge, brings expert insights, industry trends, and innovations shaping the future of healthcare. Join us as we explore the evolving world of pharma through captivating discussions. Stay ahead in the Game of Pharma!

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Game Of Pharma Podcast

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