As short-term rental hosts, we ALL want to build a listing that stands out from the competition. And we know that having the right photos is crucial in getting prospective guests to book.But what if you’re not a professional photographer, and you don’t have the money to hire one? Can you still take gorgeous listing photos if it’s just you and your smartphone?Kati and Brian Greene are the Cofounders of Overlooked 2 Overbooked, a service that helps hosts optimize their listings to attract their ideal guests at optimal prices.On this episode of Get Paid for Your Pad, Kati and Brian join me to share their top tips for taking photos of your property and describe how to choose the best ‘magnet photo’ for your listing.Kati explains the optimal way to order photos in an Airbnb listing and Brian discusses how to take your listing to the next level by including experience shots.Listen in for insight on using guest reviews to improve your listing and learn how Kati and Brian can help you build a listing that beats the competition!Topics Covered Overlooked 2 Overbooked’s virtual photo shootTeach host how to operate smartphone camera Guide through taking photos for listing on video chat Kati’s top tips for taking photos for your listingLower camera to waist level and lift gazePoint camera parallel to floor (not down at furniture)Use rule of thirds for exterior shotsHow to choose the best magnet photo for your listingReview thumbnail photos of listings ranked above youChoose image that stands out from competitionHow to appeal to your prospective guest’s lizard brainUse contrasting colors, include fun in photosMake guest trust you and feel safe in spaceThe optimum way to order your photos in an Airbnb listingStart with 5 best or most interesting featuresFollow up with room-by-room tour of propertyWide angle shot of room first, then detail shots Brian’s advice on serving as an ambassador of your townAsk why people visit and what’s cool about areaBecome concierge or expert re: local activitiesHow to use guest reviews to improve your listingUse guest comments for insight on what to featureCaption photos with quotes from reviewsHow to take your listing photos to the next levelSet up vignettes of experience guest might haveExample—people enjoying s’mores in fire pit Connect with Kati & BrianOverlooked 2 OverbookedFree Listing Assessment Resources Kati & Brian’s eBookColor WheelLegends X 90-Day STR AcceleratorEmail jasper@getpaidforyourpad.com  Sponsor Hostfully [Discount Code PAD] See acast.com/privacy for privacy and opt-out information.

Get Paid For Your Pad | Airbnb Hosting | Vacation Rentals | Apartment Sharing

Building an Airbnb Listing That Beats the Competition—with Kati & Brian Greene

In a recent interview with Skift CEO Rafat Ali, Brian Chesky predicted a near-future revolution in travel. A revolution that presents a big opportunity for short-term rental hosts.As more companies offer employees the option to work remotely, Chesky believes people will take advantage of the flexibility to travel. This will increase demand for STRs, especially in secondary markets.On this episode of Get Paid for Your Pad, Eric and I discuss the biggest opportunity we see right now in short-term rentals, describing how we’re finding older vacation homes in drive-to destinations and converting them into unique STR experiences. Listen in for insight on the benefit of investing in real estate for Airbnbs and learn how to upgrade an older STR property—without losing sight of what makes the local area special!Topics Covered Key takeaways from the recent Brian Chesky interviewPeople won’t go back to working in offices full-timeAffords much more flexibility to travelOpportunities for STR hosts in this revolution of travelFind older vacation homes in secondary marketsConvert into unique, modern STR experiences Why we’re investing in properties in secondary marketsFinancial decisions shaped by experience of COVIDPeople want to travel AND live there (can sell later)What short-term rental guests will need moving forwardFast internet, workspace for remote officeOption to disconnect and be in nature Approach to upgrading older STR propertiesImprove experience (e.g.: smart locks, guidebook)Highlight what makes local area specialBenefit of investing in real estate for STRsOwnership affords opportunity to build wealthMoney in properties as hedge against inflation How the Get Paid for Your Pad podcast is changingMondays focus on small hosts (Airbnb101)Wednesdays about managing STR business at scaleFridays we share journey building hospitality brand Resources  Brian Chesky: Travel RevolutionRemote Work at BufferAirDNAThe Psychology of Money: Timeless Lessons on Wealth, Greed and Happiness by Morgan HouselStrawberry Creek VillageSonderLyricStay AlfredLegends X STR AcceleratorGet Paid for Your PadEmail jasper@getpaidforyourpad.com Sponsor Hostfully [Discount Code PAD] See acast.com/privacy for privacy and opt-out information.

The Biggest Opportunity in Short-Term Rentals

If you want your guests to delight YOU with five-star reviews, return visits and referrals, then you need to delight them first by delivering the unexpected.But what, exactly, does that look like? How can Airbnb hosts WOW their guests in every step of the short-term rental journey?J.T. McKay is the author of Airbnb on Autopilot: Save Time and Boost Profits for Your Vacation Rental. J.T. has been investing in real estate for over 25 years, and he currently operates 10 vacation rental units in Gatlinburg and Pigeon Forge, Tennessee.On this episode of Get Paid for Your Pad, J.T. joins me to discuss how to delight your Airbnb guests by delivering the unexpected, beginning with becoming a story-seller in your listing.J.T. offers advice on building a personal connection through your house manual and automating guest messaging with authenticity.Listen in for J.T.’s insight on WOW-ing your guests during their stay with selfie props, QR codes and V.I.G. (Very Important Guest) discounts to local restaurants and attractions!Topics Covered What makes Gatlinburg/Pigeon Forge a popular STR market‘Vegas for families’ (amusement parks, dinner theatre, etc.)Attracts outdoor enthusiasts for hiking and fishing How to delight prospective guests with your Airbnb listingBecome story-seller and make future guest heroShows respect for space, attracts idea guestHow to delight your guests through your house manualInclude information about YOU to build personal connectionInfuse with personality and fun, pay attention to design Share restaurant recommendations and area info Shoot short how-to videos (e.g.: electronic lock, thermostat)How to automate guest messaging with authenticitySend first morning check-in messageUse customization tags (include guest name)Consider recording custom welcome videosJ.T.’s tips for delighting your guests once they’re in your unitProvide basket of selfie props, incentivize sharing on socialLeverage QR codes for connecting with info quicklyOffer USB charging outlets and Bluetooth speakersShare V.I.G. discounts to local restaurants and attractionsGive away free swag (i.e.: mugs, pens, cookbook PDF) Connect with J.T. J.T.’s Website Airbnb on Autopilot: Save Time and Boost Profits for Your Vacation Rental by J. T. McKay Email jt@jtmckay.com  ResourcesLoomYou on NetflixLegends X 90-Day STR AcceleratorEmail jasper@getpaidforyourpad.com  SponsorHostfully [Discount Code PAD] See acast.com/privacy for privacy and opt-out information.

Delight Your Guests by Delivering the Unexpected—with J.T. McKay

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Takeaways from the VRMA

It’s your job as an Airbnb host to understand the struggles your guests might face and set them up for success. But what if your guests are international tourists who don’t speak the local language? How can you create a multilingual short-term rental to serve guests from anywhere in the world?Tracey Northcott is the Founder and Owner of Tokyo Family Stays, a vacation rental property management company based in Tokyo, Japan. Tracey is also the Guest Experience Specialist behind Tracey Northcott Consulting, a firm dedicated to helping other hosts improve their hospitality standards and maximize STR profits.On this episode of Get Paid for Your Pad, Tracey joins me to discuss how to set up a multilingual Airbnb, describing how she attracts large extended families of inbound tourists to her properties in Tokyo. Tracey shares her strategies for supporting guests who don’t speak the local language, explaining the benefits of providing infographics and professionally translated information.Listen in to understand why Google Translate is not good enough and get Tracey’s top tips for anticipating the needs of your international guests!Topics Covered Tracey’s ideal guest at Tokyo Family StaysInbound tourists or Japanese people who lived overseasLarge extended families (don’t exclude based on language) What to think about as the host international guestsWhat’s common for you not standard across worldMeet people where they are, provide tools for successRecognize common humanity of allHow Tracey serves guests who don’t speak the local languageInfographics for toilets, kitchen appliances and HVAC unitsHouse rules, trash/recycling info in multiple languagesThe benefits of providing infographics and translated informationSave time and stress fielding calls or fixing broken itemsGuests feel welcome and leave 5-star reviewsWhy Tracey suggests hiring a human translator over free appsNot too expensive, supports another small business ownerGoogle translate = unprofessional and not welcomingTracey’s tips for anticipating the needs of international guests Curated links to local recommendations and list of FAQsStep-by-step instructions for getting to STR property Connect with TraceyTokyo Family StaysTracey Northcott ConsultingTracey on Instagram Resources Tracey’s Listings on AirbnbLegends X 90-Day STR AcceleratorEmail jasper@getpaidforyourpad.com  Sponsor Hostfully [Discount Code PAD]   See acast.com/privacy for privacy and opt-out information.

How to Set Up a Multilingual Airbnb—with Tracey Northcott

Yes, we learn a lot from personal experience. But smart short-term rental hosts also learn from each other.We take advantage of our peers’ and predecessors’ experiences, implementing best practices from the very beginning.Koryn Okey is the Vice President of Client Experience at Breezeway, the leading property operations and services platform for short-term rentals. Prior to joining Breezeway in 2017, Koryn spent seven years as Director of International Accounts at FlipKey. On this episode of Get Paid for Your Pad, Koryn joins me to explain how the FlipKey model differed from that of Airbnb and explore what gives Airbnb the brand recognition it enjoys today. Koryn offers advice on optimizing your property listings, and we discuss when hosts should start using a tool like Breezeway to manage their STR portfolio.Listen in for insight on investing in tech early on in your Airbnb business and master Koryn’s top three habits of highly successful STR hosts!Topics Covered What differentiated the FlipKey model from AirbnbHost paid per lead vs. percentage of bookingGet guest contact info, communicate directly Koryn’s advice on building a listing for your STRAsk friends for honest feedbackCompare to other listings in market How Koryn thinks about choosing a lead photoConsider why guests coming to your marketPick image to stand out from competitorsWhat made Airbnb more successful than FlipKeyFocus on urban markets, young travelersMind for design = user-friendly siteHow Breezeway technology serves STR hostsOperations and guest services platformEnsure space clean, functional and safeWhen hosts should consider tools like BreezewayAny time manage listing(s) remotelyEssential once responsible for 5 propertiesThe benefit of implementing tech right awayLeverage best practices from beginningEfficiency gains, avoid mistakesKoryn’s top 3 habits of highly successful hostsInvest in technology early onBuild community (learn from others)Know what’s happening in industry Connect with Koryn BreezewayKoryn on LinkedInEmail vip@breezeway.io  Resources FlipKeyJeremy Gall on Get Paid for Your Pad EP387Breezeway’s STR Inspector CourseLegends X 90-Day STR AcceleratorEmail jasper@getpaidforyourpad.com  Sponsor Hostfully [Discount Code PAD] See acast.com/privacy for privacy and opt-out information.

Learning Lessons from 13 Years’ Experience in the STR Industry

On Monday, September 20, the US government announced that it is lifting its Covid-related ban on international travel starting in November.The new rules allow entry for vaccinated visitors from the EU, India, China and 30 other countries deemed high-risk back in March of 2020 when the ban went into effect.So, what does this mean for you and your Airbnb business?On this episode of Get Paid for Your Pad, Eric and I discuss the details of the March 2020 travel ban and describe how lifting it is likely to impact the US short-term rental market.  We look at the AirDNA report comparing STR demand in August of 2019 with August of 2021, exploring why domestic travel compensated for the loss of foreign tourists in North America—but not Europe.Listen in for insight on the increasing demand for unique Airbnb stays and larger properties and find out what recovering lead times means for your hosting business!Topics Covered The travel ban that went into effect in March 2020Travelers from EU, China and other high-risk countriesCannot enter US if from/touch ground in last 2 weeks How the rules are changing in early NovemberBan lifted for vaccinated travelersMust also have negative COVID test Why we predict a spike in travel to the US once the ban liftsEU and China huge market for Airbnb hosts in USUrban areas likely to benefit most AirDNA’s stats comparing STR demand in August 2019 vs. 2021North America down just 2%, Europe down 25%Easier to drive through states vs. countriesThe increasing demand for unique short-term rental staysUp 31% in France over last 2 yearsFarm stays, tiny homes and castles most popularWhy larger properties are recovering better than small onesTravelers bring friends/family, create own experienceOpportunity to relax and disconnect from chaosWhat recovering lead times mean for Airbnb hostsBack up to 60 days in many marketsShift in pricing strategy, increase in general demand Resources ‘After Months of Bans, Fully Vaccinated Travelers Will Be Allowed to Fly to the US’ on NPRTrump’s March 2020 ProclamationVacation Rental World SummitAirDNAAirDNA’s Report for the Vacation Rental World Summit2021 VRMA International ConferenceCampfireEric on TikTokEric on InstagramLegends X 90-Day STR AcceleratorEmail jasper@getpaidforyourpad.com  Sponsor Hostfully [Discount Code PAD] See acast.com/privacy for privacy and opt-out information.

International Travel Ban to US Will Be Lifted in November

Hiring a virtual assistant can be a game-changer for your STR business. But here’s the catch: Your VAs are only as good as your training and your systems. It’s YOUR job to provide clear instructions and offer support as they learn the ropes.So, what can virtual assistants do for your Airbnb business? And what’s the best approach to training a VA to take on those responsibilities?Charlie Hawranik is the Cofounder of Canmore Co-Host, a short-term rental property management company based in the Canadian Rockies. Charlie and his wife Yuki started by hosting their own vacation rental on Airbnb three years ago and have since expanded to a portfolio of 13 properties.On this episode of Get Paid for Your Pad, Charlie joins me to explain what his virtual assistants do for his Airbnb business, walking us through the list of daily tasks his VAs perform and sharing the tools he uses to communicate with them. Charlie offers insight on the interview process, describing what he looks for in a VA and how the book Virtual Freedom helped him decide what to ask the candidates. Listen in for Charlie’s advice for training your VAs on guest communication and learn how YOU can use virtual assistants to help run your Airbnbs.Topics Covered How Charlie and his wife got into hosting on AirbnbPurchased property in Canadian Rockies 3 years agoStarted managing for other owners (13 listings total) How Charlie benefitted from joining Legends XPushed to do things wouldn’t have tried otherwiseIntroduced to benefit of hiring virtual assistantsThe daily tasks Charlie’s VAs do for his Airbnb businessVerify door locks active, guest codes programmedConfirm arrival of cleanersReview PriceLabs informationUse reviews to update maintenance to-do listHandle owner use requestsRespond to guest messages Other projects that Charlie assigns to his virtual assistantsBuild Hostfully guidebook for new propertiesMonthly invoicing Eventually create Airbnb listing for new properties The top tools Charlie uses to communicate with his VAsOpenPhone and Skype for messagingCreate Loom videos for trainingCharlie’s advice for Airbnb hosts considering hiring VAsAsk skills testing questions in interview processProvide detailed training videosTreat your team with respect and check in oftenHow Charlie trained his VAs around guest communicationGo through past messages to build own FAQ docMessage responses to Charlie for approvalReply on own (only ask for help if can’t answer)Connect with Charlie Canmore Co-HostEmail canmorecohost@gmail.com  Resources Kim Herrlein on Get Paid for Your Pad EP407Julie GeorgeVirtual Staff FinderShort-Term Rental Profit AcademyRemoteLockRBOY AppsPriceLabsOpenPhoneVirtual Freedom by Chris DuckerLoomiGMSRankbreezeKeys to KelownaLegends X Short-Term Rental AcceleratorGet Paid for Your Pad on YouTubeEmail jasper@getpaidforyourpad.com  Sponsor Hostfully [Discount Code PAD] See acast.com/privacy for privacy and opt-out information.

How to Use Virtual Assistants to Run Your Airbnbs—with Charlie Hawranik

Ideal Operations to Scale your Airbnb hosting business

Are you still trying to do it all yourself in your short-term rental business? If you’re afraid to be away from your phone even for a few minutes or worried that you forgot to follow up with a guest, it’s time to consider hiring a virtual assistant or two—before you burn out!So, what do you need to know about hiring VAs? How can they help you scale your STR hosting business?Kim Herrlein is the founder of Purveyors of Leisure, a short-term rental management company headquartered in the Coachella Valley of California. Kim’s team focuses on large group travel, combining the comfort of a vacation rental with the luxury of resort-style concierge services.On this episode of Get Paid for Your Pad, Kim joins me to explain how hiring virtual assistants has been a game changer for her Airbnb business, describing what her VA team does and how she trained them.  We discuss the common misconceptions around hiring Filipino VAs, and Kim describes the advantages of hiring virtual assistants through an agency like Sphere Rocket or Virtual Staff Finder.  Listen in to understand how hiring VAs has helped Kim transition from Hectic Host to Rising Star and find out how YOU might benefit from adding the services of a virtual assistant to your STR team. Topics Covered How Purveyors of Leisure caters to large group travelBoutique hotel with 6+ bedrooms on private resortHost weddings, retreats and corporate meetingsHost on the ground available from 9am to 9pmOffer concierge services, e.g.: private chef, massage Why Kim hesitated to hire a VA for her STR businessQuestioned that there’d be enough work for VAWasn’t organized enough to hand tasks overThe benefits Kim sees from hiring a team of VAsFresh eyes on business, implement new ideasVAs do guest communication so Kim can unplug Kim’s unique approach to training her virtual assistantsShare recurring questions + create own cheat sheetStudy for 2 weeks before communicate with guests What Kim is focusing on now that she’s built a VA teamIdentify new properties to expand portfolioDesign work and project managementWhy Kim recommends hiring VAs through an agencyGet help with hiring process, contracts, etc.Educates you on how to best use VA’s skillsThe projects Kim’s VAs are leading in her STR businessCreating social media marketing planBuild email list for existing guest outreachThe most common misconceptions about hiring Filipino VAsDon’t speak English well, can’t do complex tasksBeing taken advantage of with low wagesKim’s advice to hosts on working with virtual assistantsGive sense of ownership and autonomyCheck in regularly and ask for feedback Connect with Kim Purveyors of Leisure Resources Sphere Rocket Virtual AssistantsStayFiAvochatoSlackRebecca SlivkaHicksville Trailer PalaceVirtual Staff FinderLegends X Short-Term Rental AcceleratorGet Paid for Your Pad on YouTubeEmail jasper@getpaidforyourpad.com  Sponsor Hostfully [Discount Code PAD] See acast.com/privacy for privacy and opt-out information.

How to Leverage Virtual Assistants to Scale Your Hosting Business—with Kim Herrlein

Don’t think you need a vision for your Airbnb business?If you’re trying to grow a short-term rental company, but you haven’t given any thought to what you want the business to look like, you’re likely to get caught in the trap of trying to please everyone. And in trying to please everyone, you please no one—least of all yourself!On this episode of Get Paid for Your Pad, Eric and I sit down to discuss why you need a vision for your Airbnb business, explaining how it guides the systems you build and helps you stand out in the marketplace.  We explain how a clear vision helps you attract the right team members, challenging you to get clear on your core values and invite your employees to hold you accountable.  Listen in to understand how having a vision benefits even hosts with one or two listings and learn what questions to ask yourself as you build out the vision for your STR business! Topics Covered How to create the right conditions to build your visionGet out of day-to-day routineEliminate distractions for clarity of mind Why vision is so important to an Airbnb businessUnderstand what systems and team to buildHelps see problems as opportunitiesAttracts right people to businessGives confidence to keep taking actionCultivates patience when results take timeMakes business stand out in marketplaceHow vision helps you attract the right team membersPeople who apply share core valuesHold accountable to drive vision forward Questions to ask as you build the vision for your businessWhat are our core values?What STR business model do we want to use?Who do we want to serve as guests?What is our long-term goal for the business? How having a clear vision helps hosts with 1 or 2 unitsDesign space to meet needs of target guestCharge more for premium experience Resources Legends X Short-Term Rental AcceleratorTony RobbinsDavid GogginsCan’t Hurt Me: Master Your Mind and Defy the Odds by David GogginsGet Paid for Your Pad on YouTubeEmail jasper@getpaidforyourpad.com  Sponsor Hostfully [Discount Code PAD] See acast.com/privacy for privacy and opt-out information.

Why You Need a Vision for Your Airbnb Business

Imagine having chemical sensitivities to the cleaning products used in most short-term rentals and knowing that every time you travel, you are likely to get sick.Katrina Papé solves this problem with green cleaning. And in addition to attracting travelers with multiple chemical sensitivities, she feels good about minding the health of her guests, her cleaning staff and the environment.Katrina is the founder and CEO of BnB Equity Group, an investor-focused professional vacation rental property management company based in Seattle, Washington. Katrina has 27 years of experience as an entrepreneur, and her background in business management, interior design and real estate investing give her a competitive advantage in the short-term rental space. On this episode of Get Paid for Your Pad, Katrina joins me to explain how her own sensitivities to chemicals following a health crisis inspired her shift to green cleaning—both at home and in her STR units. She discusses the prevalence of multiple chemical sensitivities and describes how to know if a cleaning product is truly chemical-free. Listen in for insight on targeting health-conscious guests and learn how to develop your own niche in green cleaning and chemical-free Airbnbs. Topics Covered How Katrina got started hosting on AirbnbWent through divorce and health crisisListed own home to save it in 2014  What inspired Katrina’s shift to green cleaningHealth crisis led to chemical sensitivitiesExtend green cleaning at home to STRs The prevalence of multiple chemical sensitivities39% of Americans suffer from MCSDifficult to travel and not be sick How to know if a cleaning product is chemical-freeGet rating at ewg.orgAvoid anything with synthetic fragrance Where to go for green cleaning productsNatural section of grocery storeBuy in bulk on Amazon or Thrive MarketThe benefits of green cleaning your AirbnbsHealth of guests, cleaners and environmentAttract health-conscious travelersHow to target guests with chemical sensitivitiesAdd green cleaning, chemical-free to titleInclude photos of products usedHow to be pet-friendly and serve guests with allergiesUse Easy Air on rugs, furniture, carpets, etc.Available through amazing-solutions.comHow STR Legends X helped Katrina build her businessSupport in choosing tech stackSystems in place to expand Connect with Katrina BnB Equity Group Resources Environmental Working GroupThrive MarketAmazing SolutionsEasy Air Organic Allergy Relief SprayLegends X 90-Day STR AcceleratorEmail jasper@getpaidforyourpad.com  Sponsor Hostfully [Discount Code PAD] See acast.com/privacy for privacy and opt-out information.

Green Cleaning and Chemical-Free Airbnbs—with Katrina Papé

The Future Of Short-Term Rentals

So, you’re an Airbnb host in a saturated market. The investment blogs said it would be easy to build a thriving short-term rental business in your area, but you've got a lot of competition.How do you stand out? Can you use design to create a guest experience that sets you apart?Kate Shaw and Betsy Moyer are the cofounders of Retreat Experiential Design, an all-in-one Airbnb experiential design firm that transforms Airbnb properties into true retreats. Betsy is also the creator of the home décor and interior design brand, The Estate of Things, and Kate is an Airbnb Superhost with a portfolio of 10 units near Joshua Tree National Park.On this episode of Get Paid for Your Pad, Kate and Betsy join me to share the fundamentals of experiential design, explaining how they identify the unique value proposition of a new property and design with the with guest in mind.They discuss how to succeed in a saturated market like Joshua Tree and offer advice on creating a win-win between Airbnb hosts and the local community.Listen in for insight on creating a unique guest experience on a budget and learn to leverage experiential design to stand out on Airbnb!Topics CoveredHow Kate & Betsy define experiential designDesign as if hosting in own homeUtilize every inch of propertyHow Kate & Betsy approach a new propertyIdentify unique value prop of spaceConsider guest trying to attractHow to save money on experiential designLeverage local artisans and artistsUse thrift store + Craigslist findsHow to succeed in a saturated marketCreate unique experienceConsider visitor demographicsHow to create a win-win with the local communityProvide jobs to locals, pay living wageEncourage investors to build vs. buyKate’s top tips for aspiring Airbnb hostsFocus on guest experience/happinessAct as if hosting friends and familyConnect with Kate & BetsyRetreat Experiential DesignRetreat Design on InstagramDesert Barn House on InstagramResourcesJoshua Tree National Park‘Odd Job: What’s It Like to Own the Most-Visited Airbnb in the World’ in VoxKate on AirbnbKate on InstagramThe Estate of ThingsThe Estate of Things on InstagramLegends X 90-Day STR AcceleratorGet Paid for Your Pad on YouTubeEmail jasper@getpaidforyourpad.comSponsorHostfully [Discount Code PAD] See acast.com/privacy for privacy and opt-out information.

How to Leverage Experiential Design to Stand Out on Airbnb—with Kate Shaw & Betsy Moyer (Ep403)

What we're learning from buying our next Airbnb property

Get Paid For Your Pad is the definitive show on Airbnb hosting, packed with tips &amp;amp;amp;amp; tricks on how to improve your Airbnb listing as well as real life experiences from Airbnb hosts from all around the world.

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