 Fab 5 Freddy is one of the godfathers of hip hop. A graffiti artist, producer, filmmaker, and host of the iconic 80s show YO! MTV Raps, he is also a life-long cannabis user and advocate. Now he’s a cannabiz owner. Fab joins the show to talk about his new brand B Noble, which he founded with Bernard Noble who was sentenced for 13 years of hard labor for carrying two joins. He talks about the origins of his passion for cannabis, its racially charged history, and how he hopes to help reverse the unjust punishment for non-violent cannabis crimes.

Green Entrepreneur

YO! Fab 5 Freddy Launches a Cannabis Company with a Cause

 Guest Shannon Walters is the founder of LightSky Farms, a Michigan cannabis brand that has received over 35 High Times Cannabis Awards—including two in 2021. Shannon was s semi-pro skateboarded and snowboard who suffered numerous broken bones and injuries leading to an addition to opiates. Cannabis saved his life. He is also an expert winemaker and vineyard tender and has brought that skill set to his cannabis business.

Here's How Michigan Upstart LightSky Farms Has Won Over 35 Cannabis Cup Awards

THC inflation is a problem in the cannabis industry. How does it work? Knowing that many consumers want the strongest product, many growers and distributors shop around for the lab that gives them the highest THC scores. This potency inflation, also known as lying, isn’t good for those attempting to manage precisely how high they become. Ben Rosman, CEO & Co-Founder of PSI Labs, joins the show to talk about the dangers of mislabeled cannabis products on the market. His serves two of the largest markets in California and Michigan and he has very strong views on this topic.

Some Weed Labs Are Lying About THC Potency

 Former NBA star Al Harrington is the CEO and founder of Viola, inspired and named in honor of his grandmother. While many professional athletes talk the talk about cannabis and dabble in the industry, Al walks the walk. He is fully invested in the industry and a great spokesperson not only for cannabis but for entrepreneurs who want to get in the space. In his mission to pay in forward, Al recently announced the launch of the Harrington Institute, a school for cannabis education created in partnership with Cleveland School of Cannabis. Al will be one of our keynote speakers at the Green Growth Summit in Chicago on October 27. Get your tickets today!

Al Harrington Opens Up a Pot School in Ohio

 From Mars to marijuana, our guest is former NASA engineer Nohtal Partansky who worked on the MOXIE instrument, a device that producing oxygen on the surface of Mars. But Nohtal left the space agency in 2018 to start his company Sorting Robotics, a robotics company that builds robots for cannabis manufacturers. He talks about the problems the robots solve and why they will never replace humans.

A Former NASA Engineer Wants to Improve the Way We Make Our Joints

 Rob Sims and Calvin Johnson, Jr used to be teammates on the Detroit Lions. Now they run a Michigan cannabis company called Primitiv together. Their brand is focused on understanding how medical marijuana can ease pain, especially among professional athletes. Primitiv recently collaborated with Harvard University to research how cannabis helps people with CTE, a brain disease associated with repeated traumatic brain injuries. Rob Sims joins the show to talk why he got into the business and the secret club of NFL weed smokers.

Two NFL Stars Want to Show How Cannabis Helps with Brain Injuries

 Leo Giel is the new CEO of High There!, the largest cannabis-friendly social network. With over 100K active users, it is a Match.com for marijuana enthusiasts, a Tindr for tokers, and a whole lot more. The network was recently rebooted to include group chats, photo staring, message, and articles. Giel talks about how the company is addressing the challenges many 420 enthusiasts face on social media. He also talks about privacy concerns, dealing with bots and trolls, and how they’re planning to monetize.

Tindr for Tokers? High There! Is Cannabis's Biggest Social Network

 Guests Josh Rubin and Milan Patel join the show to talk about how Curaleaf uses a DNA-based pathogen testing program to ensure their crops are free of fungi and pests within hours. Josh is senior VP of Cultivation for Curaleaf, a vertically-integrated MSO, and Milan is CEO of PathogenDX, an Arizona-based biotechnology company.

Growing Cannabis Without Pests and Pathogens

 Brett Feldman is the legendary cultivator and co-founder of Wonderbrett, a California-based cannabis lifestyle brand. For years, Brett’s rare genetics, exotic terpene profiles, and meticulous cultivation has made him a favorite of cannabis connoisseurs such as Dr Dre, Snoop Dogg, Xzibit, B Real, and Justin Bieber. He recently opened a flagship dispensary in Hollywood, as one of the recipients of California’s coveted Social Equity Retail License. Here’s how a stoner from the Valley built a weed empire.

Wonderbrett on How He Built His Legacy Brand

 Guests are Josh Kirby and Andrew Lobo of Kinslips, compact cannabis-infused strips you slip under your tongue. They’re designed to dissolve in your mouth and straight into your blood stream in around 10 to 15 minutes, so you don’t have to wait around to feel the high. Josh and Andrew are the brain behind the strips. Josh is the Chief Product Officer and Andrew is the CEO. They talk about how Kinslips was discovered by accident, the problem it’s solving in the marketplace, and the future of this new technology.

Are Sublingual Cannabis Strips the Future?

 Guest Colin Hanks is an actor, filmmaker, the eldest son of Tom Hanks, and most recently an entrepreneur. His company Hanks Kerchiefs manufactures California-made colorful bandanas. Hanks recently partners with MSO cannabis operator Jushi to sell his products in their online merch store and BEYOND/HELLO retail stores in California and Illinois.

Colin Hanks on His Hanks Kerchiefs Business

 Dispensaries have come a long way since the first days of the 215 model in California. We sat down with Planet 13 Co-Founder Larry Scheffler, current record holder for the largest dispensary in the world, about his recent expansion into Southern California with Planet 13 Orange County, which is posed to become the second largest dispensary in the world. Is bigger better?

Planet 13 Wants to Become a Cannabis Mall

 Keith Villa, Ph. D. is a pioneer in the rapidly growing market of non-alcoholic cannabis-infused beers. Dr. Villa is a brewmaster who worked with Molson Coors for over 30 years. There, he founded Blue Moon brewery. After retiring in 2018, Dr. Villa founded CERIA Brewing, which became the state’s first THC-infused, non-alcoholic craft beer. Dr. Villa is also the author of Brewing with Cannabis: Using THC and CBD in Beer.

The Founder of Blue Moon Creates a Cannabis Brew

 Ethos Cannabis will be conducting an opiate-use study with Sidney Kimmel Medical College to assess the viability of medical cannabis as an opioid replacement therapeutic aid. Special correspondent Nick Gualin talks to two of the leading people in the study.

A New Study Looks Into Cannabis as an Opioid Replacement

 Olympic track star Sha’Carri Richardson has been disqualified from competing in the Summer Olympics following a positive marijuana test. Though weed is legal both in city where Richardson used it (Portland) and in more than half the nation, the World Anti Doping Agency (WADA) still bans cannabis. But why? Is cannabis is a performance enhancing drug? Guest Josiah Hesse has spent years following the popularity of cannabis consumption in elite sports, culminating in the publication of his upcoming book RUNNER’S HIGH: How a Movement of Cannabis-Fueled Athletes Is Changing the Science of Sports.

Is Cannabis a Performance Enhancing Drug?

How have entrepreneurs left their old careers behind and found success in cannabis, and how can you do the same? Green Entrepreneur with Jonathan Small answers that question each week, with inspiring stories of business owners who have taken the cannabis challenge and are now navigating the exciting but unpredictable Green Rush.

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