Alex Terranova is known as the “Anti-Excuses Coach.” He’s a professional certified life coach, a best-selling author, and a podcaster who helps entrepreneurs create winning strategies and take the steps to get what they want in life. It’s all about getting your goals off of your wishlist and taking the steps to actually achieve them, and today he’s telling One Big Tip listeners how to take action. You may have a list of goals, but what are you doing to achieve them? This episode will help you get clear and specific about what you want to accomplish and make those dreams possible through an action plan. Alex says it’s time to get the excuses and get real! That’s why he’s sharing the 12-step Dream Mason blueprint for achieving your goals. It’s a fool-proof plan to take your wishlist and turn it into reality, and it’s helpful for any entrepreneur or small business owner, so you won’t want to miss it!In this episode:[1:36] How did Alex make his way to the flourishing career he has today? He shares his journey and tells us it’s all about perseverance. [4:58] Alex is the “Anti-Excuse Coach.” He explains why it’s important to cut the excuses and move forward.[9:16] One way to get started on reaching your goals is to make sure they’re clear. Alex says to take the opinions out of your goals and add metrics to them. [13:02] Alex shares the 12-step Dream Mason blueprint for achieving your goals. [24:08] Alex shares a helpful sports metaphor - entrepreneurship is all about being adaptable on your way to your goal, just like winning a championship.Support the show (https://jeffmendelson.com/onebigtip)

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E177 - More Than Just a Wishlist: Creating a Roadmap to Achieve Your Goals | with Alex Terranova

Ean Price Murphy is the founder and CEO of Moxie Bookkeeping and Consulting, where she helps small businesses and creatives manage their finances - all without any complicated software, spreadsheets, or jargon! Moxie is focused on profit first money management because they believe it’s the best possible way for businesses to handle finances. Now, she’s letting One Big Tip listeners in on this secret. What if rather than subtracting your expenses from your income to calculate your profit, you made sure you always took out your profit first and left the rest for expenses? That’s exactly what the profit first system is all about, and Ean is here to break it all down for us.Ean says the most important thing about profit first is that you’re giving every dollar a job and a home, and this can make a world of difference in your finances. In this episode, she explains not only how this system works, but also how it’s beneficial for every single business owner - that includes you, so listen up! In this episode:[1:59] Ean shares her journey to the world of bookkeeping and coaching - believe it or not, it started with bankruptcy![5:42] Ean says profit-first money management was the gamechanger for her. She explains exactly what that is here. [9:39] What’s the net result of taking the profit-first route? Ean says it’s highly profitable. Overall, it gives peace of mind. [12:10] Ean discusses how profit first management translates to her team’s workload. She says it doesn’t cost them much time at all! [14:58] Wondering if profit first is right for you? Ean says there’s not a single person it won’t work for. Support the show (https://jeffmendelson.com/onebigtip)

E176 - Giving Every Dollar a Job: The Power of Profit First | with Ean Price Murphy

Travis Bell has been known as “the bucket list guy” for ten years. That’s because he’s made it his mission to help people around the world do the things they’ve always wanted to do with their lives and live with a purpose - and he’s even written a book about it. In this episode, he’s giving One Big Tip listeners his best advice: don’t wait for another second to start checking things off your bucket list today.Too many people are waiting for an expiration date to be put on their dreams, Travis says. We’re wasting time on things that don’t serve us when we should be spending that time doing the things that make us feel fulfilled. That’s where a bucket list comes into play.When you listen to my conversation with Travis, you’ll find endless inspiration and get the push you need to start living for yourself and doing the things that you’ve always wanted to do. Start putting your bucket list together today, and start checking things off as soon as possible - and remember: write it all down! In this episode:[2:09] Travis has been known as “the bucket list guy” for ten years now. He explains how that came to be and takes us through his background.[6:06] What will you put on your bucket list? Travis says it’s completely individual - what makes you want to get out of bed in the morning?[10:06] Travis’s One Big Tip is all about taking action before you’re given an expiration date. [15:39] We discuss how the recent changes over the world have opened up opportunities for people to reevaluate their lives and priorities. [19:46] What’s Travis’s best advice for those looking to put together and complete their own bucket list? Make sure you actually write it down! [23:24] If you want something bad enough, you’ll make it happen. That’s why Travis says to fill your bucket list with the things you’re most passionate about. Support the show (https://jeffmendelson.com/onebigtip)

E175 - Don’t Wait for an Expiration Date: Taking Action On Your Bucket List | with Travis Bell

Alicia Butler is the CEO and founder of Equilibria Inc, where she helps entrepreneurs and established businesses grow sustainable, socially conscious companies. On top of this, she’s a podcaster, a Lean Six Sigma consultant, and she wrote the very first book on business infrastructure! Now she’s sharing her insights with listeners and telling us all about how using low-tech tools can make all the difference in your business. Alicia says we have “shiny object syndrome”: when we hear about new technology, we latch onto it before considering how it will actually affect our businesses. As it turns out, some of the most powerful tools are already right at our fingertips - including business cards!In this episode, Alicia shares her best tips and tricks for starting with low-tech tools and integrating them into the high-tech ones that will help your business thrive. So get out a pen and paper and get started on transforming your business today! In this episode:[1:21] How did Alicia find herself as an author and expert on business infrastructure? She explains her personal journey to us. [4:58] We discuss everything that goes into business infrastructure and how it can be applied to a wide range of fields. [8:00] Alicia’s One Big Tip is to start off with low-tech processes in order to integrate your high tech. It can be as simple as starting with index cards and stick figures![12:30] Say goodbye to bulky handbooks! Alicia recommends using a website called Notion.[16:18] Alicia says it’s important to make sure all of the technology you use can works together for optimal flow.[19:13] What are the benefits of implementing these tools? Alicia shares a few: saved time, transparency, and the ability to fill positions and hire freelancers.Support the show (https://jeffmendelson.com/onebigtip)

E174 - Stick Figures and Index Cards: Using Low Tech to Integrate Your High Tech | with Alicia Butler Pierre

David Dubord is the founder of davidduford.com, a virtual insurance agency where he helps new and experienced agents become top producers. But he has a lot more on his plate, too: he’s the author of three best-selling books as well as a successful YouTuber (with 21,000 subscribers!) and an influencer in the insurance industry. So what’s David’s one big tip for success? It’s all about “seeing the people &apos;&apos; - selling to them, that is. Many people don’t like selling - talking to people can be hard! But David insists that getting out there and speaking to people in person is essential to making sales and running a successful business.In this episode, David tells us not only about the importance of selling, but he also shares tips for making more successful sales. He even provides some coaching insight on how he helps clients get out of their limiting mindsets when it comes to selling to people - so if you have a fear of putting yourself out there to make a sale, this is the episode for you! In this episode:[1:22] David explains what he does, how he got to where he is, and how he went from a regular old insurance agent to a successful coach, writer, and influencer. [4:37] How has David’s work in writing and creating courses contributed to his own business and revenues? He explains here. [6:19] We get into David’s One Big Tip: See the people! The key to sales is talking to people consistently. [9:41] Speaking to people is an art that takes time to perfect. David gives tips and explains how he teaches this art to other people. He compares it to jujutsu. [12:41] Some people just don’t want to sell. David explains how he gets them into the right frame of mind to “see the people.” Support the show (https://jeffmendelson.com/onebigtip)

E173 - See the People: The Importance of Selling | with David Duford

Chad Willardson has a lot on his repertoire. He’s the founder and president of a wealth management firm called Pacific Capital, the elected treasurer for his city, and the author of an Amazon best-selling book titled Stress Free Money: Overcome the 7 Obstacles to Financial Freedom. Luckily for listeners, he’s taking us through a few of those obstacles in order to help lead people to wealth and financial success! Chad says that without knowing your obstacles, you can never get to your destination. That’s why he’s here to address a few of the most common obstacles that you might not even realize are standing in your own way, from a lack of clear goals to what he calls “financial fast food.”In this episode, you’ll not only hear examples of these obstacles but also learn how you can start to overcome them in order to make your way to the wealth you’ve always dreamed of. Overall, it’s all about making clear goals, knowing what’s standing in your way, and coming up with a roadmap to get through it. In this episode:[1:25] Chad takes us through his background and gives us an idea of what he does and who he is - not only an author and founder of a wealth management firm but an elected official as well.[4:25] We dive into Chad’s one big tip: Facing the obstacles between you and your wealth. He says the most common obstacle is a lack of clear goals. [6:37] Chad explains how he helps clients get clear on their goals.[8:43] Another major obstacle is “financial fast food” - this is buying into what the latest news tells you to do with your money rather than thinking of your own position, plans, and needs[9:50] Letting your feelings get in the way is another huge obstacle, Chad says. Support the show (https://jeffmendelson.com/onebigtip)

E172 - Acknowledging Obstacles: How to Assess and Remove What's Standing Between You and Your Wealth | with Chad Willardson

Chester Santos, also known as the International Man of Memory, is the world&apos;s leading memory skills expert. He uses his skills to teach memory techniques to people all over the world in a range of different industries - because anyone is capable of doing amazing things with their mind! Now, he’s here to give a lesson to One Big Tip listeners and explain how memory skills can be a major key to success in your business.You may not think of memory skills as a top priority when it comes to business, but Chester says sharpening your mind is one of the best ways you can move forward as an entrepreneur - and even charge more money. That’s because when you have a strong memory, you’re more impressive, more confident, and better able to demonstrate your expertise.In this episode, Chester tells us all about the importance of memory and even walks us through a technique that listeners can try at home to sharpen their own brains! You’ll learn how to use memorization to position yourself as an expert in any scenario - no matter what industry you work in - and you’ll be well on your way to impressing potential partners and clients! In this episode[1:24] How do you find yourself as a memory skills expert? Chester explains his background in the field. [3:15] Wondering what industry memory skills work best with and who is able to sharpen their own? Chester says anyone in any industry is able![7:30] Chester leads me through a memory exercise that listeners can try along at home. [12:42] Chester explains that the key is attaching a story and visualization to the points you need to memorize. [15:50] We discuss how memory skills are helpful in business. In short, sharp memory positions you as an expert in your field, which allows you to make bigger bucks!Support the show (https://jeffmendelson.com/onebigtip)

E171 - Memory Makes More Money: Sharpening Your Memory Skills to Improve Your Business | with Chester Santos

Kris Ward is the author of Win the Hour, Win the Day, as well as the founder of the framework behind it. She’s created a four-week productivity plan that helps overwhelmed entrepreneurs become more efficient and reclaim their lives by creating their W.I.N. - what is next - team. Now, she’s ready to share some of her productivity knowledge with One Big Tip listeners.Chances are you’re spending more time on web admin tasks than you should be; Kris said entrepreneurs should be spending 60% of their time creating, while only 40% of it should be going towards administrative tasks. That’s why she says one major key to success is to delegate those tasks to a great team!In this episode, you’ll learn all about how to implement Kris’s 40/60 framework into your own business so that you can spend more time doing what entrepreneurship is really all about: creating! From super toolkits to incredible team members, Kris and I discuss all the necessary tools. In this episode:[1:10] Kris gives us a look at how she got started working in team building and productivity.[3:09] Kris says that while time management is a big part of productivity, many people don’t realize how important team building and delegation are. [5:10] Are you spending too much time on admin tasks? Kris says you should be spending only 40% of your time on web admin and 60% creating. [7:19] Wondering how you can implement Kris’s 40/60 formula? She explains what she calls a “super toolkit,” which is created to help compress procedures. [10:06] So, what are Kris’s tips for building a great team and delegating admin tasks efficiently? She shares her knowledge here. [12:33] Kris and I discuss how helpful it can be to delegate tasks - even the ones you think only you can do well! Support the show (https://jeffmendelson.com/onebigtip)

E170 - Take More Time to Create: Teambuilding and Delegating to Get More Done | with Kris Ward

Brian Lovegrove isn’t only a leadership developer and results coach; he’s also an Amazon bestselling author and a partner to some of the biggest names in the personal growth and leadership training industry. It’s safe to say Brian knows a thing or two about finding success in all areas of life - which is exactly what he’s here to talk about. In this episode, Brian shares one key to personal growth: a journal! Maybe you’ve already heard a lot of buzz around journals, but Brian is here to share some great concrete tips for getting the most out of your personal journaling process - and he’ll also share his five steps to success along the way.In this episode, Brian and I discuss not only how powerful of a tool a journal can be for personal growth and success, but also how to use your journaling process as a framework for real, actionable steps you can take in your daily life. If you’ve been putting off starting a journal or have doubts in the process, this episode is sure to give you the push you need! In this episode:[1:14] Brian explains how he first became interested in personal development coaching and exactly what he does.[5:38] Success isn’t just about reading the right books! Brian gives tips for actually getting started on your personal development. He says the most important thing is to take action.[7:36] Brian breaks down his five steps to success: get clarity, get committed, take action, take accountability, and continue to master your skills.[11:09] Brian’s One Big Tip is to journal your way to success! He explains the importance of journaling here.[12:53] Brian says one of the most helpful parts of journaling is evaluating your experiences. He explains what this means and how it helps push you forward. [17:14] Why is writing things down such a powerful tool? Brian explains why getting things out of your head and on paper is such a helpful practice. [18:33] While a journal is a great tool, Brian reminds us that we need to back it up with actions. Support the show (https://jeffmendelson.com/onebigtip)

E169 - Consistency is Key: The Power of a Good Journal | with Brian Lovegrove

As the VP of marketing at clean.io, self-proclaimed serial startup marketer Kathleen Booth has found a way to combine her passions for media, marketing, and cybersecurity. After spending 12 years in the digital marketing agency world, Kathleen now works with clean.io to help businesses optimize their revenue and buyer experience by taking back control of their websites through cybersecurity. And today, she’s sharing how one One Big Tip listeners can do the same. Building trust with your customers is one of the most important parts of running a business, and it’s especially important when it comes to optimizing your user experience. Today, Kathleen says, a huge part of that trust is built through digital engagement - which is why taking control of your website with cybersecurity is more important than ever.When you listen to this episode, you’ll learn all about the importance of cybersecurity, the risks at hand, and what you can do to take back control and increase your profit margin along the way. Kathleen says the number one step to take is to educate yourself. So start today! In this episode:[1:32] Kathleen gives us a look at her background and how it led her to work with clean.io. She says clean.io combines her three passions: marketing to marketers, media, and cybersecurity.[5:38] Kathleen says one of the first things she looks at for businesses is what tasks they can automate. [9:34] Kathleen’s One Big Tip is all about the customer experience related to cybersecurity. Here, she discusses the importance of building trust with your customers through digital engagements.[11:00]  Kathleen discusses some of the risks at hand when it comes to running a website, from third-party codes to client-side injections. [17:47] So how do we go about tackling the problem? Kathleen says it’s important to educate yourself, ask a lot of questions, and look into tools you can use to protect your website. [23:00] Looking for a good place to start when it comes to educating yourself? Kathleen suggests the Department of Homeland Security’s resources. The key is to find a resource you trust.Support the show (https://jeffmendelson.com/onebigtip)

E168 - Cracking Down on Codes: Take Back Control of Your Website with Cybersecurity | Kathleen Booth

Welcome to The One Big Tip Podcast, where I interview digital marketers, business owners, executives and entrepreneurs to discuss business strategy and the tools that make it happen. After 10+ years in the digital marketing trenches, I have seen SEO pandas and penguins come and go and have watched fads explode and fizzle out. With this podcast, I present to you the most interesting people that I can find, and ask them to give you their one big tip to be more successful in your business. As seen on Listen Notes

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Jeff Mendelson's One Big Tip Podcast

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