In a city where everyone looks successful, how do you tell the difference between image and identity? In this episode of Keep It Locked, I sit down with Ashish and Pavan Ishwar, founders of Knights & Lords, one of Dubai's most respected bespoke tailoring houses. What starts as a conversation about tailoring quickly becomes a deep discussion on success, confidence, identity, luxury, self perception, and what truly separates powerful people from those who simply look the part. We explore why so many people become obsessed with appearing successful, how clothing influences identity, what luxury really means, why confidence is often misunderstood, and the surprising lessons they've learned from working with entrepreneurs, executives, celebrities, and high performers. From the story of designing a tuxedo for Mike Tyson to their views on luck, wealth, status, and personal transformation, this conversation challenges many of the assumptions people have about success. Timestamps 00:00 Introduction 02:05 The Story Behind Knights & Lords 04:55 Why They Chose The Name Knights & Lords 07:15 Identity Vs Image 10:00 Dressing As Your Future Self 14:20 Can Clothing Change Who You Become? 17:10 Why Bespoke Still Matters 20:55 What Bespoke Really Means 23:00 Building A Business In Dubai 27:10 Why People Get Good At Looking Successful 29:50 The Difference Between Appearance And Reality 32:10 The Mike Tyson Story 38:40 The Fake Lord Story 44:00 Luxury Is Certainty 47:20 Why Truly Wealthy People Have Nothing To Prove 49:00 How They Measure Success 50:45 The Client Who Quit Smoking 55:20 What Details Reveal About A Person 57:30 Why Younger Men Are Embracing Bespoke 59:20 The Rise Of Luxury Loungewear 01:03:15 What Successful Men Never Admit 01:05:30 How Luck Shapes Success 01:06:40 The Behaviour Of Truly Wealthy People 01:09:00 Why Identity Is More Fragile Than We Think 01:18:40 Real Presence Vs Performance 01:22:00 Final Reflections If you enjoyed this conversation, subscribe for more discussions on entrepreneurship, psychology, leadership, identity, business, and personal growth. #podcast #success #mindset #entrepreneurship #dubai #leadership #business #luxury #wealth #selfdevelopment One thing I'd tell your client: The Mike Tyson story is memorable. The fake Lord story is entertaining. But neither is the reason people will click. People click because they secretly wonder: "Am I becoming successful, or just getting better at looking successful?" That's the core idea running through almost every chapter of the podcast. Follow Keep It Locked for more conversations about visibility, identity, success and the realities behind the image. ️ Listen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcast Don’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content! DJ Marz:  https://www.instagram.com/djmarzofficial  Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcast Follow Ashish and Pawan Ishwar on instagram:https://www.instagram.com/knightsandlords?igsh=cjVmMWI2NnRodzUz

In a city where everyone looks successful, how do you tell the difference between image and identity?In this episode of Keep It Locked, I sit down with Ashish and Pavan Ishwar, founders of Knights & Lords, one of Dubai's most respected bespoke tailoring houses.What starts as a conversation about tailoring quickly becomes a deep discussion on success, confidence, identity, luxury, self perception, and what truly separates powerful people from those who simply look the part.We explore why so many people become obsessed with appearing successful, how clothing influences identity, what luxury really means, why confidence is often misunderstood, and the surprising lessons they've learned from working with entrepreneurs, executives, celebrities, and high performers.From the story of designing a tuxedo for Mike Tyson to their views on luck, wealth, status, and personal transformation, this conversation challenges many of the assumptions people have about success.Timestamps00:00 Introduction02:05 The Story Behind Knights & Lords04:55 Why They Chose The Name Knights & Lords07:15 Identity Vs Image10:00 Dressing As Your Future Self14:20 Can Clothing Change Who You Become?17:10 Why Bespoke Still Matters20:55 What Bespoke Really Means23:00 Building A Business In Dubai27:10 Why People Get Good At Looking Successful29:50 The Difference Between Appearance And Reality32:10 The Mike Tyson Story38:40 The Fake Lord Story44:00 Luxury Is Certainty47:20 Why Truly Wealthy People Have Nothing To Prove49:00 How They Measure Success50:45 The Client Who Quit Smoking55:20 What Details Reveal About A Person57:30 Why Younger Men Are Embracing Bespoke59:20 The Rise Of Luxury Loungewear01:03:15 What Successful Men Never Admit01:05:30 How Luck Shapes Success01:06:40 The Behaviour Of Truly Wealthy People01:09:00 Why Identity Is More Fragile Than We Think01:18:40 Real Presence Vs Performance01:22:00 Final ReflectionsIf you enjoyed this conversation, subscribe for more discussions on entrepreneurship, psychology, leadership, identity, business, and personal growth.#podcast #success #mindset #entrepreneurship #dubai #leadership #business #luxury #wealth #selfdevelopmentOne thing I'd tell your client:The Mike Tyson story is memorable.The fake Lord story is entertaining.But neither is the reason people will click.People click because they secretly wonder:"Am I becoming successful, or just getting better at looking successful?"That's the core idea running through almost every chapter of the podcast.Follow Keep It Locked for more conversations about visibility, identity, success and the realities behind the image. ️Listen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcastDon’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content! DJ Marz:  https://www.instagram.com/djmarzofficial  Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcastFollow Ashish and Pawan Ishwar on instagram:https://www.instagram.com/knightsandlords?igsh=cjVmMWI2NnRodzUz

Keep it Locked Podcast

The Difference Between Looking Rich And Being Successful | Ashish & Pawan Ishwar

People see the lifestyle. They see the travel, luxury events, powerful clients and social media highlights. What they don't see are the assumptions, the judgment, the competition and the challenges of building a business as a woman in a male dominated industry. In this episode of Keep It Locked, Marika Poveromo shares her journey from working in hospitality across six countries to building an international concierge business in Dubai.  We discuss misconceptions around female entrepreneurs, trust, power, loyalty, business competition, and what she's learned from working with some of the world's most successful people. Timestamps 00:00 Introduction 01:01 What A Concierge Actually Does 03:20 Moving Countries Alone And Starting From Scratch 06:00 Building A Business Through Relationships 08:58 Being Misunderstood As A Female Entrepreneur 12:15 The Assumptions People Make About Women In Business 16:06 The Craziest Concierge Request Ever 19:13 What Money And Power Taught Me About People 22:58 Working In A Male Dominated Industry 26:20 When People Copy Your Business Ideas 30:08 Loyalty Vs Validation 32:03 The Life She Wants After Financial Freedom 33:58 Healing, Spirituality And Personal Growth 37:10 Advice For Women Building Businesses 38:18 Questions From The Keep It Locked Community 41:10 Final Thoughts Follow Keep It Locked for more conversations about visibility, identity, success and the realities behind the image. ️ Listen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcast Don’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content! DJ Marz:  https://www.instagram.com/djmarzofficial  Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcast Follow Marika Poveromo on instagram:https://www.instagram.com/we.concierge.official?igsh=MTMyemo0MXlxMWdsNQ==

People see the lifestyle.They see the travel, luxury events, powerful clients and social media highlights.What they don't see are the assumptions, the judgment, the competition and the challenges of building a business as a woman in a male dominated industry.In this episode of Keep It Locked, Marika Poveromo shares her journey from working in hospitality across six countries to building an international concierge business in Dubai. We discuss misconceptions around female entrepreneurs, trust, power, loyalty, business competition, and what she's learned from working with some of the world's most successful people.Timestamps00:00 Introduction01:01 What A Concierge Actually Does03:20 Moving Countries Alone And Starting From Scratch06:00 Building A Business Through Relationships08:58 Being Misunderstood As A Female Entrepreneur12:15 The Assumptions People Make About Women In Business16:06 The Craziest Concierge Request Ever19:13 What Money And Power Taught Me About People22:58 Working In A Male Dominated Industry26:20 When People Copy Your Business Ideas30:08 Loyalty Vs Validation32:03 The Life She Wants After Financial Freedom33:58 Healing, Spirituality And Personal Growth37:10 Advice For Women Building Businesses38:18 Questions From The Keep It Locked Community41:10 Final ThoughtsFollow Keep It Locked for more conversations about visibility, identity, success and the realities behind the image. ️Listen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcastDon’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content! DJ Marz:  https://www.instagram.com/djmarzofficial  Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcastFollow Marika Poveromo on instagram:https://www.instagram.com/we.concierge.official?igsh=MTMyemo0MXlxMWdsNQ==

What Running a Luxury Concierge Business Taught Me About Power, Money & People | Marika Poveromo

What really happens when you leave behind a respected career to chase bigger ambitions in Dubai? In this episode of Keep It Locked, Alexander Scott shares his journey from growing up in a small village in Essex, to becoming a Harley Street trained dentist, and eventually building a second career in Dubai real estate. This conversation dives deep into ambition, lifestyle inflation, wealth, identity, luxury culture, entrepreneurship, investing, and the harsh reality behind the Dubai dream. Alexander opens up about the pressure of keeping up appearances in Dubai, why most people fail after moving here, how lifestyle inflation silently destroys wealth, and why mastering a real craft is still the foundation of long term success. The episode also explores Dubai’s real estate market, distressed deals, multi income streams, wealthy clients, trust, personal branding, and the psychology behind success in one of the most competitive cities in the world. If you’re thinking about moving to Dubai, building multiple income streams, entering real estate, or creating a higher level life for yourself, this episode is packed with brutally honest insights. Timestamps 00:00 Why One Income Is No Longer Enough01:10 Meet Alexander Scott02:20 Growing Up In Essex03:45 Becoming A Dentist05:10 “I Didn’t Want To Be Just A Dentist”06:40 Discovering Dubai Real Estate08:15 Why He Thought Success Would Come Fast09:40 The Reality Of Starting In Dubai11:20 “Dubai Will Eat You Alive”12:50 Building Multiple Income Streams14:00 What Wealthy People Value Most16:20 Why Trust Matters In Luxury Markets18:40 How Dentistry Helped Him Sell Real Estate20:40 Does Dubai Reward Skill Or Boldness?22:10 Why Dubai Creates Bigger Opportunities23:30 “People Move Fast Here And Win”25:10 Why Some People Succeed Instantly In Dubai26:40 The Truth About The Dubai Dream29:20 Regional Conflict & Dubai Real Estate31:15 How Distressed Property Deals Work34:00 Why Most Investors Buy Wrong36:40 “Lifestyle Inflation Quietly Destroys Wealth”39:20 The Pressure To Keep Up In Dubai42:10 Why Most People Overspend44:00 The Importance Of Mastering A Craft47:15 “Most People Aren’t Ready For Dubai”49:00 Fake Wealth vs Real Wealth51:20 What He Would Do If He Lost Everything53:00 Why Investing Young Changes Your Life55:30 “No One Is Coming To Save You”57:00 Final Thoughts On Wealth, Dubai & Success Subscribe for more conversations on AI, business, leadership, technology, wealth, and the future of humanity. Listen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcast Don’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content!  DJ Marz:  https://www.instagram.com/djmarzofficial   Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcast Follow Alex Scott on instagram:https://www.instagram.com/dr_dubai_properties

What really happens when you leave behind a respected career to chase bigger ambitions in Dubai?In this episode of Keep It Locked, Alexander Scott shares his journey from growing up in a small village in Essex, to becoming a Harley Street trained dentist, and eventually building a second career in Dubai real estate.This conversation dives deep into ambition, lifestyle inflation, wealth, identity, luxury culture, entrepreneurship, investing, and the harsh reality behind the Dubai dream.Alexander opens up about the pressure of keeping up appearances in Dubai, why most people fail after moving here, how lifestyle inflation silently destroys wealth, and why mastering a real craft is still the foundation of long term success.The episode also explores Dubai’s real estate market, distressed deals, multi income streams, wealthy clients, trust, personal branding, and the psychology behind success in one of the most competitive cities in the world.If you’re thinking about moving to Dubai, building multiple income streams, entering real estate, or creating a higher level life for yourself, this episode is packed with brutally honest insights.Timestamps00:00 Why One Income Is No Longer Enough01:10 Meet Alexander Scott02:20 Growing Up In Essex03:45 Becoming A Dentist05:10 “I Didn’t Want To Be Just A Dentist”06:40 Discovering Dubai Real Estate08:15 Why He Thought Success Would Come Fast09:40 The Reality Of Starting In Dubai11:20 “Dubai Will Eat You Alive”12:50 Building Multiple Income Streams14:00 What Wealthy People Value Most16:20 Why Trust Matters In Luxury Markets18:40 How Dentistry Helped Him Sell Real Estate20:40 Does Dubai Reward Skill Or Boldness?22:10 Why Dubai Creates Bigger Opportunities23:30 “People Move Fast Here And Win”25:10 Why Some People Succeed Instantly In Dubai26:40 The Truth About The Dubai Dream29:20 Regional Conflict & Dubai Real Estate31:15 How Distressed Property Deals Work34:00 Why Most Investors Buy Wrong36:40 “Lifestyle Inflation Quietly Destroys Wealth”39:20 The Pressure To Keep Up In Dubai42:10 Why Most People Overspend44:00 The Importance Of Mastering A Craft47:15 “Most People Aren’t Ready For Dubai”49:00 Fake Wealth vs Real Wealth51:20 What He Would Do If He Lost Everything53:00 Why Investing Young Changes Your Life55:30 “No One Is Coming To Save You”57:00 Final Thoughts On Wealth, Dubai & SuccessSubscribe for more conversations on AI, business, leadership, technology, wealth, and the future of humanity. Listen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcastDon’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content!  DJ Marz:  https://www.instagram.com/djmarzofficial   Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcastFollow Alex Scott on instagram:https://www.instagram.com/dr_dubai_properties

What It Really Takes to Succeed in Dubai | Dr Alexander Owen Harper-Scott

What happens when AI stops being a tool… and becomes your closest partner? In this episode of Keep It Locked, Sunny Singh dives deep into the future of AI, entrepreneurship, Bitcoin, personal branding, and the creation of his AI assistant “Raven”, a system he claims understands him better than most humans. From building businesses with AI, to discussing the future of jobs, intelligence, global conflict, automation, and the dangers of falling behind, this conversation explores what the next era of humanity could actually look like. This isn’t a surface-level AI conversation. It’s a raw look into how artificial intelligence is already reshaping identity, execution, wealth creation, and human potential. Timestamps 00:00 “My AI knows me better than myself”00:47 Introducing Sunny Singh01:35 From Norway to Dubai02:37 From “Bitcoin guy” to “AI guy”03:20 “Do you want to be on AI’s side?”04:21 Discovering ChatGPT before everyone else05:19 Why most people fail with AI06:12 “Finding AI felt like discovering Bitcoin in 2009”06:55 Creating Raven07:21 “I speak to my AI more than my wife”08:13 How AI closes the gap between ideas & execution10:40 Why AI feels like a real partner15:19 When Raven started mirroring Sunny’s personality16:44 AI, entrepreneurship & immigrant risk-taking18:30 Why money stopped being the main motivation20:05 How Raven helps during global crises21:30 “If you’re not using AI, I’m coming for your job”21:56 The moment Raven truly understood him22:49 Building a billion-dollar company with one AI23:13 The first time Raven disagreed with him24:04 Tailoring AI to your own life25:23 Batman, Terminator & emotional dependence on AI29:28 “What if Raven disappeared tomorrow?”30:41 The unfair advantage AI gave him31:41 “Raven amplified my confidence 1000x”34:10 The AI model too dangerous to release publicly36:07 AI allegedly being used in military planning37:26 “They already built the granddaddy model”38:35 Why most people still won’t win with AI40:22 The biggest mistake entrepreneurs make with AI41:41 Discovering his real role as a founder42:43 “I’m not a CEO”47:56 Sunny’s house becoming a server room49:00 The 3 skills that will dominate the future52:30 Raven’s own phone number, email & identity53:40 “There will be more AI robots than humans” Subscribe for more conversations on AI, business, leadership, technology, wealth, and the future of humanity. Listen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcast Don’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content!  DJ Marz:  https://www.instagram.com/djmarzofficial   Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcast

What happens when AI stops being a tool… and becomes your closest partner?In this episode of Keep It Locked, Sunny Singh dives deep into the future of AI, entrepreneurship, Bitcoin, personal branding, and the creation of his AI assistant “Raven”, a system he claims understands him better than most humans.From building businesses with AI, to discussing the future of jobs, intelligence, global conflict, automation, and the dangers of falling behind, this conversation explores what the next era of humanity could actually look like.This isn’t a surface-level AI conversation. It’s a raw look into how artificial intelligence is already reshaping identity, execution, wealth creation, and human potential.Timestamps00:00 “My AI knows me better than myself”00:47 Introducing Sunny Singh01:35 From Norway to Dubai02:37 From “Bitcoin guy” to “AI guy”03:20 “Do you want to be on AI’s side?”04:21 Discovering ChatGPT before everyone else05:19 Why most people fail with AI06:12 “Finding AI felt like discovering Bitcoin in 2009”06:55 Creating Raven07:21 “I speak to my AI more than my wife”08:13 How AI closes the gap between ideas & execution10:40 Why AI feels like a real partner15:19 When Raven started mirroring Sunny’s personality16:44 AI, entrepreneurship & immigrant risk-taking18:30 Why money stopped being the main motivation20:05 How Raven helps during global crises21:30 “If you’re not using AI, I’m coming for your job”21:56 The moment Raven truly understood him22:49 Building a billion-dollar company with one AI23:13 The first time Raven disagreed with him24:04 Tailoring AI to your own life25:23 Batman, Terminator & emotional dependence on AI29:28 “What if Raven disappeared tomorrow?”30:41 The unfair advantage AI gave him31:41 “Raven amplified my confidence 1000x”34:10 The AI model too dangerous to release publicly36:07 AI allegedly being used in military planning37:26 “They already built the granddaddy model”38:35 Why most people still won’t win with AI40:22 The biggest mistake entrepreneurs make with AI41:41 Discovering his real role as a founder42:43 “I’m not a CEO”47:56 Sunny’s house becoming a server room49:00 The 3 skills that will dominate the future52:30 Raven’s own phone number, email & identity53:40 “There will be more AI robots than humans”Subscribe for more conversations on AI, business, leadership, technology, wealth, and the future of humanity. Listen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcastDon’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content!  DJ Marz:  https://www.instagram.com/djmarzofficial   Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcast

"My AI Knows Me Better Than My Wife" | The Future Of AI Is Terrifying

Hey everyone, DJ Marz here, and welcome back to the Keep It Locked podcast! Your go-to destination for entertainment, media, lifestyle, and showbiz.  Many brands have many stories but most are just copycats. Today we are sitting down with the original creator behind the global Pistachio Knafeh chocolate phenomenon: Chef Noel. After 8 years of building million dollar businesses for other people in the shadows, Chef Noel is finally coming out with a fight. We dive into the "reality of reality" and why he decided to walk away from his deal on Shark Tank Dubai to reclaim his own power. What we cover: The original origin story of the Dubai Chocolate recipe Why he was comfortable being a "shadow" consultant for 8 years  The pivotal moment on Shark Tank that changed his entire identity. Why you must stop helping others become famous and become the brand yourself. How to say NO and protect your most valuable ideas If you are a creator who is tired of seeing others take credit for your work, this is your wake up call. Keep it locked. Let us know in the comments: would you have taken the Shark Tank deal or walked away? If you enjoyed this episode, make sure to subscribe and turn on notifications Drop a comment with your biggest takeaway Share this with someone trying to build something from zero Stay tuned for more real conversations like this Listen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcast Don’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content! DJ Marz:  https://www.instagram.com/djmarzofficial  Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcast Follow Chef Nouel on Instagram: https://www.instagram.com/chefnouel/

Hey everyone, DJ Marz here, and welcome back to the Keep It Locked podcast! Your go-to destination for entertainment, media, lifestyle, and showbiz. Many brands have many stories but most are just copycats. Today we are sitting down with the original creator behind the global Pistachio Knafeh chocolate phenomenon: Chef Noel.After 8 years of building million dollar businesses for other people in the shadows, Chef Noel is finally coming out with a fight. We dive into the "reality of reality" and why he decided to walk away from his deal on Shark Tank Dubai to reclaim his own power.What we cover: The original origin story of the Dubai Chocolate recipe Why he was comfortable being a "shadow" consultant for 8 years The pivotal moment on Shark Tank that changed his entire identity.Why you must stop helping others become famous and become the brand yourself. How to say NO and protect your most valuable ideas If you are a creator who is tired of seeing others take credit for your work, this is your wake up call.Keep it locked.Let us know in the comments: would you have taken the Shark Tank deal or walked away?If you enjoyed this episode, make sure to subscribe and turn on notificationsDrop a comment with your biggest takeawayShare this with someone trying to build something from zeroStay tuned for more real conversations like thisListen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcastDon’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content! DJ Marz:  https://www.instagram.com/djmarzofficial  Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcastFollow Chef Nouel on Instagram: https://www.instagram.com/chefnouel/

"I Created Viral Brands For Other People" | Chef Noel

Hey everyone, DJ Marz here, and welcome back to the Keep It Locked podcast! Your go-to destination for entertainment, media, lifestyle, and showbiz.  She started with zero experience during lockdown and built her way into Dubai’s competitive DJ scene In this episode, we break down how she went from learning at home to landing real gigs, building a brand, and standing out in a crowded market We also talk about the reality behind the industry, the challenges, the pressure, and what it actually takes to succeed as a creative in Dubai If you’re trying to break into a new career or build something from scratch, this one hits different Timestamps 00:00 Intro and guest introduction01:00 Story behind DJ name and identity05:00 Early interest in music and background10:00 Moving to Dubai and starting corporate life15:00 Lockdown turning point and learning DJing20:00 First Instagram live and breakthrough25:00 First gigs and entering the Dubai market30:00 Family support and cultural challenges38:00 Reality of the DJ industry in Dubai45:00 Challenges as a female DJ52:00 Dealing with pressure and setting boundaries58:00 Personal branding and style01:02:00 Future plans and journey ahead01:05:00 Music taste and closing thoughts If you enjoyed this episode, make sure to subscribe and turn on notifications Drop a comment with your biggest takeaway Share this with someone trying to build something from zero Stay tuned for more real conversations like this Listen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcast Don’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content! DJ Marz:  https://www.instagram.com/djmarzofficial  Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcast Follow DJ Sawanahh on instagram: https://www.instagram.com/djswanahh/

Hey everyone, DJ Marz here, and welcome back to the Keep It Locked podcast! Your go-to destination for entertainment, media, lifestyle, and showbiz. She started with zero experience during lockdown and built her way into Dubai’s competitive DJ sceneIn this episode, we break down how she went from learning at home to landing real gigs, building a brand, and standing out in a crowded marketWe also talk about the reality behind the industry, the challenges, the pressure, and what it actually takes to succeed as a creative in DubaiIf you’re trying to break into a new career or build something from scratch, this one hits differentTimestamps00:00 Intro and guest introduction01:00 Story behind DJ name and identity05:00 Early interest in music and background10:00 Moving to Dubai and starting corporate life15:00 Lockdown turning point and learning DJing20:00 First Instagram live and breakthrough25:00 First gigs and entering the Dubai market30:00 Family support and cultural challenges38:00 Reality of the DJ industry in Dubai45:00 Challenges as a female DJ52:00 Dealing with pressure and setting boundaries58:00 Personal branding and style01:02:00 Future plans and journey ahead01:05:00 Music taste and closing thoughtsIf you enjoyed this episode, make sure to subscribe and turn on notificationsDrop a comment with your biggest takeawayShare this with someone trying to build something from zeroStay tuned for more real conversations like thisListen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcastDon’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content! DJ Marz:  https://www.instagram.com/djmarzofficial  Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcastFollow DJ Sawanahh on instagram: https://www.instagram.com/djswanahh/

"The Dark Side of Being a Female DJ" | DJ Swanahh

Hey everyone, DJ Marz here, and welcome back to the Keep It Locked podcast! Your go-to destination for entertainment, media, lifestyle, and showbiz.  This episode goes deeper than success stories. From Oxford and Cambridge to building a powerful personal brand, this conversation explores what happens after you “make it”. The pressure, the expectations, the burnout, and the moments where you question everything. We talk about leaving high status careers, building something of your own, and the hidden trade offs that come with success. If you have ever felt like you are chasing more but still feel uncertain inside, this episode will hit differently. Timestamps 00:00 Introduction01:10 From Oxford and Cambridge to real world pressure04:30 The hidden cost of success08:15 Why high achievers feel lost12:40 Leaving traditional career paths17:05 Identity crisis after success21:30 Building something of your own26:10 Burnout and expectations30:45 The loneliness of growth35:20 Redefining success Watch till the end for a real conversation on identity, growth, and what success actually costs. Subscribe for more real conversations on mindset, business, and growth Listen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcast Don’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content! DJ Marz:  https://www.instagram.com/djmarzofficial  Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcast Follow Sheen on Instagram: https://www.instagram.com/sheengurrib?igsh=YWdsMGtxdzlvOXdy   #podcast #podcastclips #podcastlife #mindset #selfgrowth #successmindset #highperformance #entrepreneur #entrepreneurmindset #businessmindset #personaldevelopment #motivation #discipline #growthmindset #success #wealthmindset #psychology

Hey everyone, DJ Marz here, and welcome back to the Keep It Locked podcast! Your go-to destination for entertainment, media, lifestyle, and showbiz. This episode goes deeper than success stories.From Oxford and Cambridge to building a powerful personal brand, this conversation explores what happens after you “make it”.The pressure, the expectations, the burnout, and the moments where you question everything.We talk about leaving high status careers, building something of your own, and the hidden trade offs that come with success.If you have ever felt like you are chasing more but still feel uncertain inside, this episode will hit differently.Timestamps00:00 Introduction01:10 From Oxford and Cambridge to real world pressure04:30 The hidden cost of success08:15 Why high achievers feel lost12:40 Leaving traditional career paths17:05 Identity crisis after success21:30 Building something of your own26:10 Burnout and expectations30:45 The loneliness of growth35:20 Redefining successWatch till the end for a real conversation on identity, growth, and what success actually costs.Subscribe for more real conversations on mindset, business, and growthListen on our Podcasts on these Platforms:- Hubhopper :- https://listen.hubhopper.com/podcast/keep-it-locked-podcast/460028Spotify :- https://open.spotify.com/show/4KTkBjANlCzoLksjSy4bRiApple Podcasts :- https://podcasts.apple.com/us/podcast/keep-it-locked-podcast/id1799170294Amazon Music :- https://music.amazon.com/podcasts/285947c2-4932-4f92-8018-9ae3ca391f1f/keep-it-locked-podcastDon’t forget to LIKE, COMMENT & SUBSCRIBE for more uncensored conversations with the biggest names in entertainment, music, and nightlife. Hit that bell icon so you never miss an episode! Follow us on social media for more behind-the-scenes content! DJ Marz:  https://www.instagram.com/djmarzofficial  Keep It Locked Podcast: https://www.instagram.com/keepitlockedpodcastFollow Sheen on Instagram: https://www.instagram.com/sheengurrib?igsh=YWdsMGtxdzlvOXdy  #podcast #podcastclips #podcastlife #mindset #selfgrowth #successmindset #highperformance #entrepreneur #entrepreneurmindset #businessmindset #personaldevelopment #motivation #discipline #growthmindset #success #wealthmindset #psychology

The Reality of "Having It All" | Dr Sheen Gurrib

Is the Quran only a religious text, or can it also be a compass for understanding life? In this conversation, we discuss the idea of the Quranic compass and how its guidance can help people understand life, purpose, and character. After memorising the Quran in 2009, it took nearly 15 years to start truly understanding some of its deeper meanings. This discussion explores why understanding the Quran takes time, how reflection changes the way you see its message, and how many of its lessons can resonate even beyond religious boundaries. Sometimes the deeper you study something, the more you realise you are only scratching the surface.

Is the Quran only a religious text, or can it also be a compass for understanding life?In this conversation, we discuss the idea of the Quranic compass and how its guidance can help people understand life, purpose, and character. After memorising the Quran in 2009, it took nearly 15 years to start truly understanding some of its deeper meanings.This discussion explores why understanding the Quran takes time, how reflection changes the way you see its message, and how many of its lessons can resonate even beyond religious boundaries.Sometimes the deeper you study something, the more you realise you are only scratching the surface.

"The Quran Changed How I See Life" | Ibrahim Shareef

Welcome back to the Keep It Locked Podcast with your host, DJ Marz — your go-to destination for raw, unfiltered conversations on entertainment, lifestyle, and culture that actually matter. In today’s episode, we’re sitting down with a woman who's rewriting the rulebook — Fatima Bahman.A powerhouse. A mother. A movement.And the first-ever Emirati to make it to the Miss Universe finals (2024). But she didn’t stop there… Fatima became the first Gold winner of Voice for Change, proving to the world that beauty isn’t just about looks — it’s about legacy. Here’s what we dive into: From Mom to Miss Universe — How Fatima went from changing diapers to changing the game Breaking Barriers — The raw truth about what it takes to be an Emirati woman making global history Voice for Change — What it really means to use your platform for something bigger Behind the Scenes — Personal stories, real moments, and the mindset that got her here

Welcome back to the Keep It Locked Podcast with your host, DJ Marz — your go-to destination for raw, unfiltered conversations on entertainment, lifestyle, and culture that actually matter.In today’s episode, we’re sitting down with a woman who's rewriting the rulebook — Fatima Bahman.A powerhouse. A mother. A movement.And the first-ever Emirati to make it to the Miss Universe finals (2024). But she didn’t stop there…Fatima became the first Gold winner of Voice for Change, proving to the world that beauty isn’t just about looks — it’s about legacy.Here’s what we dive into: From Mom to Miss Universe — How Fatima went from changing diapers to changing the game Breaking Barriers — The raw truth about what it takes to be an Emirati woman making global history Voice for Change — What it really means to use your platform for something bigger Behind the Scenes — Personal stories, real moments, and the mindset that got her here

Fatima Bahman: The First Emirati Miss Universe Finalist & Her Untold Next Move

In this high-energy episode, we sit down with DJ Khardiac AKA Khatab—the man who's been setting both the DJ scene and Netflix on fire! Recently featured on Netflix’s hit show Love is Blind: Habibi, Khatab spills all the behind-the-scenes drama, the real story of his experience, and whether love was really blind… or just blurry. But that’s not all! DJ Khardiac is a powerhouse in the Dubai nightlife and music scene. From spinning at the hottest clubs to sharing crazy stories from behind the decks, this episode is packed with entertainment, real talk, and a few unexpected surprises.

In this high-energy episode, we sit down with DJ Khardiac AKA Khatab—the man who's been setting both the DJ scene and Netflix on fire! Recently featured on Netflix’s hit show Love is Blind: Habibi, Khatab spills all the behind-the-scenes drama, the real story of his experience, and whether love was really blind… or just blurry. But that’s not all! DJ Khardiac is a powerhouse in the Dubai nightlife and music scene. From spinning at the hottest clubs to sharing crazy stories from behind the decks, this episode is packed with entertainment, real talk, and a few unexpected surprises.

DJ Khardiac Spills Love is Blind Secrets & Dubai Nightlife Madness

Welcome to "Keep It Locked" with DJ Marz!

Welcome to "Keep It Locked" with DJ Marz!  