We discuss one of the hot topics for small businesses to connect with customers.   Check out: https://www.thecactuslab.com/ https://www.instagram.com/the_cactus_lab/ @the__cactus_lab www.jdvdigital.com/videotips

Marketing On The Water

Episode 14 - The Cactus Lab Interview

I discuss how and why our personalities should affect our offers.

Episode 13 - How does your personality affect your offer?

Figuring out how the opportunity you are offering is different.

Episode 12 - How is your opportunity different?

I discuss the three main categories of funnels and why to use each one.

Episode 11 - Which type of funnel should you use?

How do we market to hatchery fish versus wild trout?

Episode 10 - Are you marketing to wild trout or hatchery fish?

I grabbed my 8 wt and did some bass fishing and learned a business lessen from a dink.

Episode 9 - What an 8 inch bass taught me about marketing.

We discuss why it's important to come up with objections for your offer.

Episode 8 - Figuring out why your offer stinks

There are only three markets any business can be in. Which one are you in and why is it important?

Episode 7 - What market are you in?

A brief explanation of what a sales funnel is and how it differs from a traditional website.

Episode 6 - What is a Sales Funnel?

A quick look at a fun way to think of valuable additions to make your offer irresistible.

Episode 5 - The most fun thing about offer creation.

A brief intro into what we need to focus on to hook customers.

Episode 4 - The only thing your customer cares about.

What can a short passage from A River Runs Through It can teach us about business?

Episode 3 - Flies in the Water

Here we discuss one of the simple and often overlooked tools of marketing is. We use an example of how knowing what species we want to fish for shapes our plan, and how it relates to marketing.

Episode 2 - The Customer Avatar

In this episode I discuss the brief origin story of starting my marketing agency.   Don't forget to subscribe, follow on FB at https://www.facebook.com/JDVdigital/ on Instagram @JDVdigital and our blog at http://www.jdvdigitalmarketing.com 

Origin Story - The Birth of JDV Digital Marketing for Fly Fishing

A podcast that helps simplify marketing for outdoor entrepreneurs, so they can spend more time on the water. Get your next big idea while landing your next big fish.

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Marketing On The Water

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