Mark Winer, Photographer’s Agent at The Gren Group, who work with premier brands and ad agencies. You can view all of their photographers and directors at The Gren Group’s website. Here’s a sampling of their clients: Apple Budweiser Pepsi State Farm Volkswagen BBDO Crispin Porter Bogusky Wieden + Kennedy In our discussion today, Mark and I (your host, Neil Binkley) talk about: What do photography agents do for their photographers, and vice versa? How does the Gren Group stay in touch with ad agencies? How art producers reacted to the Gren Group’s change in focus What happens when things don’t work out between a rep and a photographer on their roster How can you build relationships with clients, instead of blindly marketing to them? How should you negotiate licensing and budgets? How important is motion work to ad agencies and reps these days? Is “authenticity” a fleeting trend in Lifestyle photography? How should you approach an agent? (Mark also wrote a blog post about it) Where he invests his efforts in social media This and much, much more. Links to What We Discuss: The Gren Group’s website Do’s And Don’ts For Finding A Commercial Photography Agent Previous Photopod interview with Senior Art Producer, Wylie Moran Jonathan Chapman’s obituary in PDN National Alliance on Mental lllness See all Photopod episodes by subscribing on your podcast player of choice (Apple, Google, my favorite: Overcast, Spotify, etc.), or at www.photopodpod.com. Also feel free to drop me a line with questions and ideas for future interviews!

Photopod

4: Mark Winer, Photographer’s Agent at The Gren Group (clients: Apple, Pepsi, Crispin Porter Bogusky, Wieden + Kennedy, etc.)

Mark Winer, Photographer’s Agent at The Gren Group, who work with premier brands and ad agencies. A sample list of clients: Apple, Budweiser, Pepsi, State Farm, Volkswagen, BBDO, Crispin Porter Bogusky, Wieden + Kennedy, and many others. Check out our conversations about: what his agency does for his photographers, the importance of motion work, how he markets to ad agencies and builds relationships, the trend of “authenticity” in Lifestyle photography, what expenses he expects his photographers to take on, what happens when things don’t work out between a rep and someone on their roster, plus a lot more!

Jamie Leary, Design Director, Philadelphia Magazine (formerly of Magnet, Decibel and Grid magazines) designs for a magazine that is more popular in my city than National Geographic, Vanity Fair, Men’s Health and Forbes, according to their circulation #’s. In our discussion today, Jamie and I (your host, Neil Binkley) talk about: Magazine Art budgets My incredibly brief tenure as Director of Photography at my guest’s magazine How he hired someone to shoot a cover story, inspired by that photographer’s Instagram photos Hiring locals vs. hiring around the country Illustration vs. photography Photojournalism vs. Conceptual photography Photographers’ websites, and what he likes to see And we even investigate a mysterious heart attack… This and much, much more. Links to What We Discuss: Magazines & Related: Philadelphia Magazine’s “Best of Philly” cover New York magazine The Curtis Building Norman Rockwell cover for The Saturday Evening Post The New York Times Magazine Texas Monthly The New York Times Magazine’ “Infrastructure” covers One and Two, plus a more recent Photoillustration on the cover Philadelphia Magazine’s “The New Rich” Neil’s Pinterest Page of Outstanding Magazine and Book Covers Photographers, Photo Editors & A Stylist: Kathy Ryan, The New York Times Magazine’s Dir. of Photography, photography book Jonathan Pushnik Claudia Gavin/Philadelphia Magazine’s Photo Editor Bobby Doherty/New York Magazine’s former Director of Photography Justin James Muir Jason Varney Lindsey Foret, stylist Matt Stanley Gene Smirnov Chris Crisman Adam Voorhes Dan Saelinger Clint Blowers See all Photopod episodes by subscribing on your podcast player of choice (Apple, Google, my favorite: Overcast, Spotify, etc.), or at www.photopodpod.com. Also feel free to drop me a line with questions and ideas for future interviews!

3: Jamie Leary, Design Director at Philadelphia Magazine

Jamie Leary, Design Director, Philadelphia Magazine (formerly of Magnet, Decibel and Grid magazines) designs for a magazine that is more popular in my city than National Geographic, Vanity Fair, Men’s Health and Forbes. Listen to our discussions about: magazine art budgets, my incredibly brief tenure as Director of Photography at his magazine, how he uses Instagram to hire photographers, hiring locals vs. hiring around the country, illustration vs. photography, photojournalism vs. conceptual photography, what he likes to see in photographers’ websites, and much, much more.

Wylie Moran, Senior Art Producer and Freelance Producer (formerly of BBDO, JWT, and The Martin Agency) comes on the first full episode of Photopod! She sits down with me (your host, Neil Binkley) to discuss how advertising agency Art Producers find photographers, why they hire them, whether photographers need to have motion work in their portfolio, and much, much more. See all Photopod episodes by subscribing on your podcast player of choice (Apple, Google, my favorite: Overcast, Spotify, etc.), or at www.photopodpod.com. Also feel free to drop me a line with questions and ideas for future interviews! Show Notes/Links: Wylie's website has samples of her work. Check out the many excellent photographers she's worked with on her bio page. Benjamin Moore campaigns she worked on, as mentioned in Adweek magazine. The tv spots were nicely done, as well (I know, this is a photo podcast – but I can still appreciate good work). A few places that Wylie worked: BBDO JWT The Martin Agency Tierney Creative industry podcast that I mentioned, plus a few more that I didn't but you might find relevant: Don't Get Me Started (interviews with ad agency founders, Creative Directors, etc.) NION Radio (photographer Nick Onken's interviews with great photographers and others about their paths to success) The Observatory (Michael Bierut – of Pentagram fame – and Jessica Helfand thoughtfully discuss design in all its manifestations) 

2: Wylie Moran, Senior Art Producer and Freelance Producer (BBDO, JWT, The Martin Agency)

Wylie Moran, Senior Art Producer and Freelance Producer (formerly of BBDO, JWT, and The Martin Agency) comes on the first full episode of Photopod! She sits down with me to discuss how advertising agency Art Producers find photographers, why they hire them, whether photographers need to have motion work in their portfolio, and much, much more.

Welcome to the preview episode of Photopod, hosted by Neil Binkley. Photopod is a new interview podcast about the photography industry. In this trailer, hear snippets of interviews with Nike's former Photography Director, a Senior Art Producer, plus a magazine's Design Director. Send questions and ideas for future interviews by visiting www.photopodpod.com.

1: Preview Episode: A new podcast about the business of photography

Welcome to the preview episode of Photopod, hosted by Neil Binkley. Photopod is a new interview podcast about the photography industry. In this trailer, hear snippets of interviews with Nike's former Photography Director, a Senior Art Producer, plus a magazine's Design Director.

Photopod is an interview podcast about the photography industry, hosted by Neil Binkley. You’ll learn from the people who hire photographers – from ad agencies, magazines, brands, plus the fine art world. We'll discuss marketing, budgets, motion work, and many other topics that help define what it means to be a photographer in this ever-changing business landscape.

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Photopod

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