If you want to launch your podcast soon, or relaunch your existing show, I made something special for you...The Perfect Podcast Formula — a secret podcast I created to guide you through my 5S framework for podcasting success. What makes this show secret? It’s a private podcast not available to the public, but you can access it via https://sarahmikutel.com/secretpodI’ll be sharing the five qualities your show needs to really stand out and create super fans. Really quick, bingeworthy, brand-building show is:SpecificSeductive Searchable Sound good Systematized In each episode, I’ll talk you through one of the Ss and give you a mini-assignment to help you take action on your podcast. Consider this a fun, five-day challenge to give you the momentum you’ve been looking for.By the end of this podcast masterclass series you’ll have learned:how to develop a show that both lights you up and meets your GOALShow to identify and attract your ideal listener, and become the leader in your spacediscover what tech you really need to podcast,and more.The Perfect Podcast Formula is a free, pop-up podcast, meaning it will disappear in a few days, so sign up now so you don’t miss it.Let’s have some fun this week exploring how you can create a podcast you and your listeners fall in love with ?https://sarahmikutel.com/secretpod

Podcasting Step by Step

Secret Podcast — This Week Only!

Looking to spice up your podcast format? Try adding audio clips from your listeners. It&apos;s a fun way to engage your audience and it&apos;s not as complicated as you might think. Speakpipe is a popular tool you can use but I talk about a free way to capture listener feedback in this episode. ***Hiya, I&apos;m your host Sarah Mikutel, podcast launch consultant at your service.Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together.Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over here. sarahmikutel.com/buzzsprout

Engagement: How to Easily Add Audio Clips from Your Listeners to Your Podcast

In case you haven’t heard, both Apple and Spotify have rolled out podcast subscription programs, which would allow individual creators to get paid for their work.In a previous episode on how to make money with your podcast, I mentioned the listener-support model. This is when you invite your listeners to financially donate to your show. Up until now the most popular platform to collect this money and offer content is called Patreon. A number of other players have cropped up, including Buy Me a Coffee, and Glow, which was recently acquired by the podcast media host Libsyn. But now Apple and Spotify let you offer paid subscriptions directly to your listeners. Is it worth it?***Hiya, I&apos;m your host Sarah Mikutel, podcast launch consultant at your service.Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together.Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over here. sarahmikutel.com/buzzsprout

Paid Podcasts: Should You Create One?

How do I grow my podcast? How do I make money with my podcast? Those are the most popular subjects when it comes to podcasting about podcasting. You’ve heard me say many times that creating a product or service of your own is the best way to monetize. And on a recent episode you heard my guest Jeremy Enns and I talking about nurturing your audience and building relationships. Jeremy built his business this way and today I want to talk to you about how you can build your business and podcast through referral partnerships.I’m diving deep into this topic with my guest Zoe Linda Pollard. Zoe is an English expat living in Sweden and she specializes in teaching others how to grow their online businesses through referrals. One of the things she teaches is to invite potential partners for virtual coffee chats so you can get to know each other. You can also invite potential partners to be guests on your podcast, which is what I did with Zoe. What better way to build a relationship than to have an awesome one-hour conversation with them?Zoe’s actually hosting a free event called the Magical Meetup on April 7th and you can find out more about that by going to sarahmikutel.com/zoe (referral link). If you hear this podcast after that, I’ll link to another useful resource of Zoe’s. Her one-hour meetup was created to help you connect with other service-based business owners around the world who can help you spread the word about your business. It’s also a place where you can find podcast guests. And I’ll be there, so come say hi :)***Hiya, I&apos;m your host Sarah Mikutel, podcast launch consultant at your service.Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together.Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over here. sarahmikutel.com/buzzsproutYou need a great podcast media host. They’re the ones who host your audio files and get your show out into the world. I use and recommend Buzzsprout. Excellent customer service and so easy to use.And, you can try them for free for 90 days. If you like them and sign up for a paid plan, you’ll get a $20 Amazon gift card if you join using my partner link sarahfmikutel.com/Buzzsprout Who doesn’t love a little reward? Enjoy!

Referral Partnerships: Growing & Monetizing Your Podcast and Business Through Relationships

Why do some podcasts grow while others do not? My guest today, Jeremy Enns, asked himself that question and is in a unique position to get an answer. He’s CEO & Storyteller In Chief of Counterweight Creative, a podcast strategy and marketing agency.Jeremy looked into the data of what was and wasn’t working for his clients. Today, he's sharing what he’s learned. Jeremy and I are discussing: How Your Podcast's Positioning Can (And Will) Make Or Break Your ShowWhat Most Podcasters Get Wrong About The Role Their Podcast Is Best Suited To Play In Their Marketing SystemHow A 200 Download/Ep Podcast Pulled Off A $300K LaunchAnd if you’re interested in podcast sponsorships, Jeremy is holding a free 5-day workshop on how small shows can land big sponsors. If you’d like to sign up for that, you can do so using my partner link sarahfmikutel.com/jeremy This workshop is happening March 29-April 2 2021, after which I’ll link to something else cool Jeremy has going on.Jeremy is a fellow world wanderer and you can hear more of his story on my other podcast, LIVE Without Borders. Enjoy the show!***Hiya, I'm your host Sarah Mikutel, podcast launch consultant at your service.Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together.Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over here. sarahmikutel.com/buzzsprout

What Most Podcasters Get Wrong About Marketing

Why do some podcasts grow while others do not? My guest today, Jeremy Enns, asked himself that question and is in a unique position to get an answer. He’s CEO & Storyteller In Chief of Counterweight Creative, a podcast strategy and marketing agency.Jeremy looked into the data of what was and wasn’t working for his clients. Today, he&apos;s sharing what he’s learned. Jeremy and I are discussing: How Your Podcast&apos;s Positioning Can (And Will) Make Or Break Your ShowWhat Most Podcasters Get Wrong About The Role Their Podcast Is Best Suited To Play In Their Marketing SystemHow A 200 Download/Ep Podcast Pulled Off A $300K LaunchAnd if you’re interested in podcast sponsorships, Jeremy is holding a free 5-day workshop on how small shows can land big sponsors. If you’d like to sign up for that, you can do so using my partner link sarahfmikutel.com/jeremy This workshop is happening March 29-April 2 2021, after which I’ll link to something else cool Jeremy has going on.Jeremy is a fellow world wanderer and you can hear more of his story on my other podcast, LIVE Without Borders. Enjoy the show!***Hiya, I&apos;m your host Sarah Mikutel, podcast launch consultant at your service.Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together.Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over here. sarahmikutel.com/buzzsprout

As a podcaster, should you be on Clubhouse, the newish social media app that’s audio only? If so, how can you use Clubhouse to deepen your connection with your podcast audience, help new listeners discover you, and find great people to interview? I will dive into that in this episode. Plus share some surprising things I learned while playing around on this app over the last few weeks.***Hiya, I&apos;m your host Sarah Mikutel, podcast launch consultant at your service.Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together.Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over here. sarahmikutel.com/buzzsprout

Clubhouse for Podcasters: How to Connect with New Listeners & Find Guests for Your Show

Do you record your remote interviews with the camera on or off? On Podcasting Step by Step, I share what I do and why, plus who should keep their camera off and who should have it on (it has nothing to do with looks!)***Hiya, I&apos;m your host Sarah Mikutel, podcast launch consultant at your service.Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together.Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over here. sarahmikutel.com/buzzsprout

Remote Podcast Interviews: Camera On or Off?

As we close out the year, I thought this would be a good time to share with you the current podcast products and services that I’m using and will likely continue to use throughout 2021.In this episode, I talk through what I use to produce an interview episode. Don’t worry about writing anything down, you’ll find links to everything I talk about on  ?sarahmikutel.com***Hiya, I&apos;m your host Sarah Mikutel, podcast launch consultant at your service.Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together.Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over here. sarahmikutel.com/buzzsproutYou need a great podcast media host. They’re the ones who host your audio files and get your show out into the world. I use and recommend Buzzsprout. Excellent customer service and so easy to use.And, you can try them for free for 90 days. If you like them and sign up for a paid plan, you’ll get a $20 Amazon gift card if you join using my partner link sarahfmikutel.com/Buzzsprout Who doesn’t love a little reward? Enjoy!

Podcasting in 2021: The Tools and Services I'm Using

** Note the original name of my new pod was Part of Something Greater, but I&apos;ve since changed it to LIVE Without Borders*Well, hello there, fellow podcaster. I just experienced the joy and nervousness of launching a new podcast: LIVE Without Borders, a show for peacefully ambitious people seeking personal transformation so they can better themselves, their communities, and the world at large. This is the fourth time I’ve launched a podcast, and I think there will always be a mix of excitement and, “What am I doing? Am I really putting this out there?”But as I’ve said before, we can’t wish ourselves brave. Confidence comes when we take brave action. I’m sharing the first episode of LIVE Without Borders with you here. If you think this is the kind of show you’ll get a lot of value out of, you can subscribe to the show wherever you listen to your podcasts. Book an Enneagram typing session.Learn more about me.You need a great podcast media host. They’re the ones who host your audio files and get your show out into the world. I use and recommend Buzzsprout. Excellent customer service and so easy to use.And, you can try them for free for 90 days. If you like them and sign up for a paid plan, you’ll get a $20 Amazon gift card if you join using my partner link sarahfmikutel.com/Buzzsprout Who doesn’t love a little reward? Enjoy!

Introducing LIVE Without Borders

Have you thought about adding video to your podcast? You might know that YouTube is the second-largest search engine after Google -- people can’t get enough of video and consumption is only going up. There’s also a lot more video on social media. So if you’re trying to grow your audience, should your audio podcast also show up as a video show? Today, my friend Andrea Jones is back to talk to me about who should and shouldn’t bring video into their podcast production; how producing video positively altered her life in massive ways; and the tips and tools you need to get started with video if you’re a team of one. Andrea is founder of the Savvy Social School and host of the Savvy Social podcast. She is the go-to expert for all things social media, and in our discussion, she also talks about how we can repurpose the video we create so we are not constantly reinventing the wheel when it comes to content creation. show notes ?sarahmikutel.com***Hiya, I&apos;m your host Sarah Mikutel, podcast launch consultant at your service.Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together.Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over here. sarahmikutel.com/buzzsprout

Video Podcasting: Essential Tips & Tools to Get Started (and What Not to Waste Your Time On)

How often should you release podcast episodes if you want to build a following? Weekly, bi-weekly? Does it matter? In this episode, I break down the key criteria to consider when choosing your podcast frequency.P.S. Podcasting Step by Step is going bi-weekly because I&apos;m developing a new podcast that is very close to my heart. Want a behind-the-scenes look at how I&apos;m creating it? Watch my Stories on Instagram @sarahmikuel***Hiya, I&apos;m your host Sarah Mikutel, podcast launch consultant at your service. Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together.Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over here. sarahmikutel.com/buzzsprout

How Often Do I Need to Publish Podcast Episodes to Gain a Following?

When you upload a podcast episode, are you filling out the podcast description?   If you are not, you are driving listeners away. They don&apos;t want to guess what you&apos;re about -- there are many other podcasts they can choose.   Need more motivation?   Last year, ABC Audio Studios in Australia, came out with a study that said 71% of people are motivated to try a new podcast based on the description and title. More motivating than friend recommendations or podcast artwork.   Let’s talk about how to keep listeners coming back by writing excellent podcast episode descriptions for your show.   *** Hello. I’m Sarah, your host and founder of Podcast Launch Academy. Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together. Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over there. sarahmikutel.com/buzzsproutYou need a great podcast media host. They’re the ones who host your audio files and get your show out into the world. I use and recommend Buzzsprout. Excellent customer service and so easy to use.And, you can try them for free for 90 days. If you like them and sign up for a paid plan, you’ll get a $20 Amazon gift card if you join using my partner link sarahfmikutel.com/Buzzsprout Who doesn’t love a little reward? Enjoy!

Podcast Descriptions: How to Write an Excellent Episode Summary that Gets You Discovered

Wondering if now is a good time to start a podcast?   NPR and Edison Research have just put out The Spoken Word Audio Report, which includes stats and stories you’ll definitely be interested in.    Let&apos;s dive into some juicy podcast 2020 statistics.   Show notes at sarahmikutel.com *** Hello. I’m Sarah, your host and founder of Podcast Launch Academy. Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together. Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over there. sarahmikutel.com/buzzsprout

2020 Podcast Stats You Need to Know from NPR & Edison Research

What do you do if a podcaster copies your content? You file a DMCA Takedown Notice.   On this episode of Podcasting Step by Step, I walk you through the steps I took to get plagiarism of my work removed from the infringer&apos;s podcast media host. *** Hello. I’m Sarah, your host and founder of Podcast Launch Academy. Are you ready to launch a podcast that builds your brand and business, connects you to your global community, and grows your influence? Visit sarahmikutel.com to see how we can work together. Here’s a special treat for you: Use my Buzzsprout affiliate link to sign up for their podcast media hosting and get a $20 Amazon gift certificate. I’ve gotten to know the Buzzsprout team over this last year and love their customer service so much, I moved my shows over there. sarahmikutel.com/buzzsprout

Podcast Plagiarism: What to Do When Someone Copies Your Work

Struggling to start your podcast? Or, maybe you started a show but now you feel like you’re drowning? Podcasting Step by Step blends actionable guidance with motivation and a little loving hand-holding to help you overcome the overwhelm and turn you into a world-class podcaster.

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Podcasting Step by Step

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