Since 2002, PwC's Entertainment and Media Outlook has put the spotlight on key trends and forecasts for Australia's entertainment and media sectors.  Now in its fifteenth edition, the report has considerably expanded its original remit in line with the rise of digital and online technology in these industries, incorporating the consumer internet sector, digital publishing and streaming technology, to name a few.  In this episode, PwC Australia’s technology, entertainment and media industry leader David Wiadrowski looks back over the past fifteen years of digital disruption in Australia's media industry. As David notes, while technology has done much to upturn the local media markets, key digital growth opportunities now exist for media organisations that pivot towards Asia.

PwC's Digital Pulse Podcast

15 years of digital disruption in media

Traditional loyalty schemes based on cards and points cost a lot to run and retailers are failing to get the data benefit out of them. Richard Blundell, one of our Digital Services Directors, explains what's wrong with loyalty programs today and what the next generation will look like. This episode was previously broadcast on PwC's Retail and Consumer Outlook channel.

Retail Loyalty Schemes in the Digital Era

The sharing economy has reinvented the approach to some traditional industries - such as Uber has done with transport and Airbnb with hospitality. Where are opportunities for collaborative consumption emerging elsewhere? PwC speaks to global thought leader on the sharing economy, Rachel Botsman.

The sharing economy’s next move

Producing a meaningful web or mobile app involves listening carefully to your customer in order to work out what their needs are. It’s also essential to optimise your content to suit those needs on whichever platform they use. But now what? Are you measuring the success of your app in the right way?  Joe Brasacchio, Technology Lead, and Stephen Cheshire, UX Principal, from PwC’s Digital Services discuss the options for analysing results – moving beyond hits and downloads to work out what really matters.   

How are you measuring the success of your app?

You’ve worked out how your customer feels about you. Either they want to spend hours gazing into your mobile app or they’re here for a good time – but not a long one. How do you construct your mobile app or website accordingly? Joe Brasacchio (Technology Lead) and Stephen Cheshire (UX Principal) from PwC’s Digital Services talk about taking the next step in your customer relationship, and how the most successful love affair comes from embracing user behaviour. 

How to enhance your customer relationship through a mobile app or website

PwC’s third Connected Retail report, Connecting with tomorrow’s customer… now, examines the behaviours that are set to define the customer of the future.   Richard Blundell, Director, Retail & Consumer, and Shannon Orbons, Senior Manager at Digital Services, draw from inspiration across industries to discuss how retailers can prepare for the demands of tomorrow’s customer, providing a personalised service that anticipates and exceeds expectations. 

How retailers can engage with tomorrow’s customer

There’s no doubt that the mobile revolution has impacted a number of industries but the last five years has seen the biggest shift in user behaviour, not least for the entertainment and media industry.   With consumers around the world fully embracing mobile devices, the challenges now faced by entertainment companies have led to some interesting innovations – however many organisations are still failing to embed mobile at the centre of their business models. In the last of our podcast series on the PwCAustralianEntertainment & Media Outlook, David Wiadrowski of PwC Australia and Marcel Fenez, Global Leader for Entertainment and Media, discuss mobile devices and media content. 

Putting mobile devices at the heart of media content

The 2015 PwC Entertainment and Media Outlook highlights seven forms of innovation thatindustryorganisations must strive to implement, in order to survive disruption. PwC Australia's David Wiadrowski and Global Leader for Entertainment & Media Marcel Fenez talk about how organisations can nurture the right ecosystem to promote innovation.

Innovation for the entertainment and media industry

The PwC AustralianEntertainment and Media Outlook shows that after a decade or more of disruption, the entertainment and media industry has emerged to confront a new landscape, one that sees increasing competition from corporate brands that are also publishing content.   For the consumer – who is faced with information through both professional and user generated content – there is more choice than ever. Expectations have risen, too, fuelled by on-demand access that offers convenience.   This has implications for Australia’s entertainment and media industry, which is still too focused on the distinction between traditional and digital forms of media – a divide no longer noticed by consumers. Within this paradigm, how can media businesses offer a great user experience, ensure loyalty and continue to be successful?   Marcel Fenez, PwC Global Leader for Entertainment and Media, and David Wiadrowski, PwC Australia’s Technology, Infocoms, Communications and Entertainment Leader, discuss the blurred lines between traditional and digital media.   

Digital vs traditional media – what’s the difference?

The Global State of Information Security Survey (GSISS), PwC’s annual cyber security report, shows that the convergence of technologies is a major cause of concern for the energy, utilities and mining industries. A greater reliance on operational technology and the use of outdated systems means increasing areas of risk opening up.  Andrew Gordon, partner in PwC’s cyber team in Melbourne and Stephen Loadsman, energy, utilities and mining consulting partner, discuss the critical issues that businesses in this sector must focus on in the coming year.   For more information on PwC’s Global State of Information Security Survey and the energy, utilities and mining industry, please visit this link. 

GSISS 2015 – The cyber security risks for technology in energy, utilities and mining

The Global State of Information Security Survey 2015 (GSISS), PwC’s annual report into the cyber security industry, shows that detected attacks on the energy, utilities and mining industries are increasing at a rapid rate.   Andrew Gordon, Partner in PwC’s cyber team in Melbourne and Stephen Loadsman, energy, utilities and mining consulting Partner, look at the cyber security trends emerging from the past year. 

GSISS 2015 – The rise of the hacktivist in energy, utilities and mining

Thomas Sonderegger, Partner in PwC Australia’s Cyber business, and Nikhil de Silva, lead Partner for Digital Health at PwC Australia explore the issues surrounding cyber security and the Internet of Things in healthcare.   

GSISS 2015 - Cyber security and the Internet of Things in healthcare

Detected cyber security incidents in healthcare are rising at double the rate of other industries. Thomas Sonderegger and Nikhil de Silva of PwC Australia discuss the Global State of Information Security Survey 2015. 

GSISS 2015 - Cyber security risks for health insurers

Free Trade Agreements are vital for the Australian retail and consumer goods industry and the future growth of organisations, says Stuart Harker, Global Retail & Consumer Advisory Leader at PwC Australia.

How can retailers and consumer goods organisations unlock the value of Asian FTAs?

The financial services sector is painting an increasingly complex picture when it comes to cyber security. With threat levels rising and sources of attacks multiplying, how best to ensure your business is protected?    Michael Cerny, Partner in PwC Australia's Cyber Security team, and Hugh Harley, PwC's Financial Services Industry Leader, discuss the finance results of PwC’s cyber security report, the 2015 Global State of Information Security Survey. 

Keeping the financial services cyber secure

Join PwC's Digital Change team in discussing the week in tech. Bite-size analysis to keep your finger on the digital and tech pulse.

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PwC's Digital Pulse Podcast

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