My guest today is Todd Radom. It's an understatement to say he’s a truly amazing sports designer. Todd is an early creative who bet on himself by going out on his own as free lance sports designer.    Along the way Todd has created some of the most icon work with sports brands over the last 25 years such as, NBA, MLB, and league branding of Ice Cube’s Big 3 league, and most notably the Super Bowl 38 logo.   Todd is an OG.   He’s an entrepreneur, speaker, branding expert, marketing consultant, podcaster, an author of winning ugly and co-authored Fabric Of The Game: The Stories Behind The NHL’s Names, Logos, and Uniforms.

Sports Creatives Podcast

Love, Creativity, and Living Your Truth with Todd Radom

Today’s guest is Will Gulley, Director of Digital Content and Strategy. Will is on a mission to understand what’s next, navigate change, and smashing the play book of copy or imitating the work of others. By cultivating a habit of seeking our new ideas, people, and places, he has built a career path from storyteller to director of digital content and strategy at the Big 12 Conference.

SCP 27: Will Gulley On The Power of Change & Embracing Uniqueness

My guest today is Victoria McBryde, Content Marketing Specialist for NBA on TNT & NBATV and she previously served as Integrated Marketing Coordinator with the Chick-Fil-A Peach Bowl.   Victoria is absolutely amazing at leading a team of creatives in storytelling and engaging in a conversational manner on social and digital. It’s is edgy and corporate at the same time which is no easy task to master.    She is a brand manager, creative leader, and mentor to many creatives in the industry.

SCP 26: Never Settling and Art of Intentionality with Victoria McBryde

My guest today is Selena Castillo, Creative Director for Duke Women’s Basketball. She is a great storyteller and is oozing with knowledge.  She is multi-talented as an entrepreneur, thought leader, and mentor to so many young creatives while blazing trail in women’s college basketball.  Selena talks her about role in the Duke Women’s Basketball program, developing the program’s social media strategy, and shares advices for creatives and so much more. 

SCP 25: Adaption and The Art Of Relationships with Selena Castillo

You might know my guest as the past-president of College Sports Information Directors Association of American (CoSIDA) and the second black communicator to hold that position in the organization’s history. Rob Knox is Associate Athletic Director for Strategic Communications at UNC Greensboro.   In this episode, Rob covers leadership, his six-part leadership series with Sports Creatives Podcast, and how to increase black creatives within college athletics, and affecting changing within your organization. 

SCP 24: Rob Knox: Lessons Learned On Leadership + Growth

Keren de Zwart owner of Not Your Father’s Lawyer (NYFL) is an expert in the business startup space — a master at helping entrepreneurs and small businesses operate their  businesses at an elite level.    In this episode, Keren covers so many things, among them the proper legal structures for side hustles and creative agencies. This is a must listen. Think you have have it all sorted and don’t need legal advice? Think again.    These is also helpful stuff on the proper legal forms to have and how they help your business. This is helpful to anyone who does entrepreneurial adventures.    This is a quick code to your long term success as an entrepreneur and business person. 

SCP 23: Starting Your Side Hustle or Creative Agency with Keren de Zwart

Mark Majewski is Creative Director for the Boston Bruins and TD Garden. Fresh out of college, Mark started out as a sports information director and found out while working at Wayne State, USA Hockey, Illinois Golf Association, and Clemson that he is a creative.   He is a story of endurance and persistence.    Despite getting what he calls a late start to being a sports creative, the Mark is further thing from being an overnight success.    Fast forward to today and Mark's list of accomplishments are staggering. In this episode, we get into the numerous lessons learned while building his career including finding his voice, his ideation process, and his unique career philosophy.   Even if you aren’t a designer, Mark's story will resonate. We all need courage, a strong mindset, and pure grit to overcome obstacles, pursue big dreams, and do the seemingly impossible. 

SCP 22: Built and Sustain A Career You Love with Mark Majewski

My guest is Chris David Garcia founder of the MLC Connect conference.   What’s special is today Chris is coming on the show to announce the location for the MLC Connect 2020.   We want you to start thinking and planning conference or meet ups for the spring or summer.   Chris and I both share is our belief that sports creatives needs to get out of their offices and off of social media in order to develop new relationships.

SCP 21: Chris David Garcia Announces MLC Connect 2020 Location

Tai M. Brown from the 1Question Leadership Podcast guest hosts the Sports Creatives Podcast. We discuss why I started the Sports Creatives Podcast for our community. The questions are raw and real and get to the core of what we are doing at the Sports Creatives Podcast. Tai was with the American Football Coaches Association for 13 years as the Director of Education. He is also co-author of the Blueprint For A Successful Career and Managing Editor for Athletic Director U.

SCP 20: The Art of Leadership with Tai M. Brown

With 2020 fast approaching, it’s time to look back at the best moments from 2019. We interviewed some amazingly talented individuals and even better people on the show.  We look back on our conversations with Derek Hamilton, Graham Neff, Kevin Johnson, Shirley Zhang, Rob Zilla, Britt Davis, and Andre Robinson.  Whether you want to hear portions from your favorite episode or would like to catch up on some conversations that you missed, we’ve got you covered.   Here is 2019 in Sports Creatives Podcast interviews. 

SCP 19: 2019 Year In Review

We have Andre Robinson on the show today. He’s currently a video producer with the LA Clippers and before that he changed the creative game up at Ohio state football by bringing an authentic and urban voice to the college athletics social space.   This episode is like a master class because we cover so much ground. We hear about Andre’s start and what he learned from making videos for night clubs and black greek organizations. Andre also discusses valuable nuggets learned while hustling and grinding all along the way. 

SCP 18: Andre Robinson On Intuition, Creative Freedom & Living Your Truth

This episode is going to rock your world. My guest today is Britt Davis, a star in the sports creatives world. Davis is a senior graphic designer at AMB Sport + Entertainment which owns the Atlanta Falcons, Atlanta United FC, and Mercedes-Benz Stadium.   Davis and I discuss her meteoric rise to one of the world’s top brands, the importance of soft skills to creatives, and career advice to getting started in the sports creatives business.    Davis works with incredible brands and has a stunning body of passion projects. We discuss how Davis landed her first job, career moves, making career transitions and developing mentors and relationships. 

SCP 17: Britt Davis On Why Persistence and Self-Confidence Matter In Career Innovation

This is special episode, we have Shirley Zhang, Senior Creative Director for the Atlanta Hawks on the show.  This episode recorded was recorded Live at the MLC Connect 2019 in Atlanta.    I've been a fan of the work that Shirley Zhang’s team has been doing with the Atlanta Hawks for the last year and a half.    I heard Shirley present on the “Power of Process” panel at the MLC Connect 2019. She drops so many highly actionable dimes.  That another great session at the MLC Connect in Atlanta, which is one the largest sports creatives conferences in the nation.   In this episode we cover a lot. Shirley’s philosophy on efficiency of process, the specific tools she and her team use, and he benefits of efficiency for creatives and so much.

SCP 16: The Queen of Creative Process: Shirley Zhang

I’m happy to be coming at you with another powerful episode.  This is a special episode recorded live at the MLC Connect 2019 in Atlanta with Rob Zilla, an award winning illustrator, former art educator and self-proclaimed “vector art monster”.  But most importantly Rob is insanely inspirational.

SCP 15: Breakthrough Self-Doubt and Fear in Creativity with Rob Zilla

This show is powerful and a little bit different. It’s a conversation recorded live on location at the University of Arkansas in Fayetteville with a highly talented individual, Taylor McGillis, Associate Athletic Director of Brand Development   Taylor is a gifted strategist and is an inspirational creative leader. He heads up Arkansas' approach to breaking through all of the white noise on social media with a unique digital strategy.   We cover a ton of ground, we start out discussing the importance of digital strategy and Taylor talks a little bit about Arkansas’ efforts to standout in all the massive amount of content in our feeds and the key performance indicators for measuring success.

SCP 14: Digital Strategy Is King with Arkansas Razorbacks’ Taylor McGillis

A bi-weekly show for everyone getting started in the sports creatives industry or who wants to explore more career options. In this podcast, listeners will hear from photographers, videographers, graphic artists, and communicators—some of the worlds top creatives from the collegiate and professional sports industry sharing real-life stories and actionable tips and tricks to recognizing your dreams, upgrading your career, and working on projects that inspire you. The show is hosted by Jay F. Hicks, a storyteller with Baylor Athletics and Baylor Football.

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Sports Creatives Podcast

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