Enrollment for Ari’s Take Academy is now open: https://aristakeacademy.comOrder THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comThis week on the New Music Business podcast, we’re talking live music! Today’s episode compiles interviews from some of our favorite past guests in the touring industry. If you want to learn more about the performance side of the industry, this episode is for you! Tune in to hear insights from:02:47 Brandon Pankey (VP, Live Nation Urban)10:19 Tom Windish (Billie Eillish’s booking agent)26:59 Jordan Anderson (Troubadour’s talent booker)31:09 Bob Babisch (CEO of Summerfest, the world’s largest music festival)34:52 Theo Katzman (of Vulfpeck)39:59 Cory Wong (of Vulfpeck)46:54 Kam Franklin (of The Suffers)01:04:02 Carey Rayburn (of Good Co., $10k a gig playing PAC market)Subscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take#NewMusicBusiness #LiveMusicIndustry #TouringArtist Hosted on Acast. See acast.com/privacy for more information.

The New Music Business with Ari Herstand

How to Navigate the New Live Music Industry

Order THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comThis week on the New Music Business podcast, we're talking all about sync licensing! Today's episode compiles interviews from our favorite past guests in the industry. If you want to learn more about pitching your music to sync, this episode is for you! Tune in to hear insights from Jen Malone, Lindsay Wolfington, Brian Vickers, Jenn Miller, Madonna Wade-Reed, Bank Robber Music, Blue Buddha Entertainment, and ATA's own Vo Williams.03:55 Jen Malone (music supervisor: Euphoria, Wednesday, Atlanta)21:03 Lindsay Wolfington (music supervisor: One Trill Here, The Royals, To All the Boys I’ve Loved Before)26:58 Brian Vickers (music supervisor: Disney, Keeping Up with the Kardashians)38:38 Jenn Miller (CEO and co-founder, Audiosocket)45:50 Madonna Wade-Reed (music supervisor: Smallville, Reign, All American)54:04 Bank Robber Music (sync agency)01:01:24 Blue Buddha Entertainment (sync agency)01:13:32 Vo Williams (hip hop artist, 1500+ sync placements)Subscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

How to Pitch Your Music for Sync

Order THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comThis week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list: www.aristake.com01:37 Who is the first team member an artist should look for?07:50 Is music PR worth it anymore?27:15 What made the best music attorney you've worked with "the best"?34:52 Do music libraries or sync agencies own your masters?37:37 Do you think AI-generated music poses a risk for artists looking to make it in sync?41:51 ConclusionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Is Music PR Worth It Anymore? Can AI Replace Sync Music? (Ari Q&A Part 6)

Order THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comThis week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list: www.aristake.com02:17 What's the best way to prepare for your first EP launch?04:11 How should I split royalties with my producer and engineer?11:36 How should my band roll out our forthcoming album's waterfall release?17:26 How much do streaming services pay in mechanical and performance royalties for each stream?20:56 What's the difference between owning the masters vs. owning the digital sound recordings and performance rights?23:46 How do I break into the Special Events market with symphony and ochestral work?25:44 If an artist plays your song in a concert, how will you be compensated?27:34 How do I get in contact with music publishers? 38:14 ConclusionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

How Royalties Work for Producers, Songwriters, Artists, Labels; Release Strategy (Ari Q&A Part 5)

Order THIRD EDITION of How to Make It in the New Music Business here.Releasing music today is vastly different from releasing music even just 5 years ago. It's no longer about release week. It's now about release year. There are extremely important steps to take before *and after* the release of each single and album to make sure you have the biggest effect. Because every artist is unique, every release plan requires a unique approach. However, there are some proven strategies that every artist, manager and label can employ to make sure their release has the impact it deserves. Ari will break down these concrete strategies and give you a bulletproof release plan you can use for your next release.You will walk away with detailed strategies, specific checklists, innovative ideas and a solid handle on what exactly needs to get done for your next release.If you'd like to get the slides to this presentation, email slides@aristake.com and we'll send them to you to follow along!Subscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandVideo edited by Mikey "Spice" EvansPost-editing and mixing by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

How to Release an Album in 2023 (Live from SXSW)

Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.comUPSAHL has ignited a groundswell of fan adoration and tastemaker praise by way of numerous indie alternative gems. “Can You Hear Me Now” achieved a palpable viral buzz followed by the widely praised single “Drugs,” which has been used in nearly two million TikTok videos, reaching #6 on the Viral Chart and the #1 Sound on the Trends Chart. 2020 was a standout year where UPSAHL released her second EP Young Life Crisis, which Billboard crowned as one of the Top 25 Pop albums of the year. UPSAHL undertook her first co-write on “Good in Bed'' for Dua Lipa’s GRAMMY Award-winning blockbuster, Future Nostalgia. She has also collaborated with artists such as GAYLE, Renee Rapp, Madison Beer, Mike Shinoda, Jann Dior, Anne-Marie, Little Mix, Alan Walker and NGHTMRE. The latest EP follows on the heels of UPSAHL’s highly successful debut headline tour, where she sold out venues across the US, and then continued on an expansive international tour, which included Australia, the UK and Europe. Her high-octane performance style has also earned her spots on major festival lineups, including Lollapalooza, and tour support for acts including Olivia O’Brien, Fletcher, Yungblud, PVRIS, BROODS, and K. Flay.Stream UPSAHL’s latest EP Sagittarius here: https://sagittarius.upsahlmusic.com04:32 Welcome05:25 Collaborative songwriting sessions, process of recording "Sagittarius" EP07:36 Working with Dua Lipa and giving songs away other artists11:21 Collaborative songwriting process (continued), knowing your place in the room16:29 Moving from Phoenix to LA, management, getting into sessions18:30 Blowing up on TikTok with her song “Drugs”25:51 Approach to touring, balancing life as an artist and songwriter28:05 Economics of touring, opening for artists, UPSAHL's team33:30 Breaking down the Arista Records deal, artist management43:56 Consistent release strategy46:53 Working with Gayle and Blu DeTiger, the power of the DM48:50 Philosophy behind VIP meet and greets53:02 What it means to "make it" in the New Music BusinessSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://instagram.com/aristake_TikTok: https://tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with UPSAHL:Website: https://upsahl.comTikTok: https://tiktok.com/@upsahlmusicInstagram: https://instagram.com/upsahlmusicTwitter: https://twitter.com/upsahlmusicYouTube: https://youtube.com/channel/UCRcL5nuXfXB_8k2ikExgCuwEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

UPSAHL on Pop Songwriting Sessions and the Economics of Touring

Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.comThis week on the New Music Business podcast, Ari is joined by the completely independent and incomparable neo-soul artist and producer, Madison McFerrin (recorded live at the Labelcoin x Roland House at SXSW last week). McFerrin has earned accolades from the New York Times, NPR, Fader as well as Pitchfork who named her a Rising Artist of 2018. Questlove himself even dubbed her early sound as “soul-appella.” She's been performing and touring for years with appearances from Central Park SummerStage to various jazz festivals and the Late Show with Stephen Colbert’s Show Me Music series. Stay tuned for McFerrin’s debut album, arriving May 12th!04:47 Welcome05:23 Debut DJ performance06:09 Process of creating her debut album10:32 Production and collaborative approach12:28 Signature a cappella vocals14:58 Production and collaborative approach (continued)18:25 Audience reaction to new musical directions24:02 Dynamics of her fiancée also being her manager26:27 Staying "fiercely independent"34:03 Breaking down the album release process38:50 Navigating TikTok as an artist in their 30s46:55 New single "God Herself"50:56 Q&A: Balancing relationship with manager53:50 Q&A: Hunger for quality over quantity content57:02 Q&A: Positive environment for artist and fan relationship59:44 What it means to "make it" in the New Music BusinessSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Madison McFerrin:Website: https://madisonmcferrin.comTikTok: https://tiktok.com/@madmcferrinInstagram: https://instagram.com/madmcferrinTwitter: https://twitter.com/madmcferrinYouTube: https://www.youtube.com/channel/UCwg5XVgp0PKI08awh9km6qwRecorded and filmed by Roland TeamAdditional editing and mixing by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Madison McFerrin Stays "Fiercely Independent" With Her Nontraditional Team

Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.comLearn more about Blue Buddha: https://bluebuddhaentertainment.comThis week on the New Music Business podcast, Ari chats with Charles Levan (co-founder/ president) and Chase Walker (music coordinator) of Blue Buddha Entertainment, a boutique music licensing firm.Established in 2002, Blue Buddha Entertainment specializes in sync placement for independent artists and labels, serving as a premier conduit for contemporary groundbreaking artists and repertoire. Blue Buddha’s diverse catalog is current, hit-driven, and reflects the highest level of artistry and production, providing One Stop Rep. music with a global tastemaker appeal.Past sync placements include: Shrinking, Found, All American, This Is Us, Supreme Models, Lost, Atlanta, 4400, All American Homecoming, Criminal Minds, Chicago P.D, Grey's Anatomy, New Amsterdam, Las Vegas, Dirt, One Tree Hill, Smallville, Party of Five, NCIS- Los Angeles, Californication, The Fosters, Pivoting, Good Trouble, The Sinner, Bull, Kung Fu, Vanderpump Rules, To All The Boys, Shameless, Charmed, Royal Pains & others.With over 27 years of experience in the music industry, Charles' passion in the sync space is coupled with a focus on artist development, helping artists hone their musical craft in an ever-changing entertainment world. Learn more here.05:11 Welcome05:50 Sync licensing explained10:06 Does Blue Buddha work with artists with co-writers?14:06 What happens when a song has aired but was not legally cleared19:28 How Blue Buddha services their artist roster and keeps relationship strong with music supervisions21:17 The process of sync briefs and finding artists that'll fit the music request26:46 Sync budgets in television now versus previous years34:37 Sync agency business model and how Blue Buddha makes money39:10 Retitling song agreements45:21 Difference between sync agencies and music libraries52:27 How often Blue Buddha signs new artists and how artists can manage their expectations01:02:56 Advice for artists who want a sync placement01:05:35 How a musician can balance creative authenticity while stills being syncable01:13:51 Final questionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Explaining Sync Licensing From the Agents

Order THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comFabrice Sergent is the Co-Founder and Managing Partner of Bandsintown Group (https://bandsintown.com). With 560,000 registered artists, Bandsintown is one of the largest artist services platforms in the world. 97% of the Top 500 artists in America are active on the platform. The company's advertising platform enables brands to reach 250M music fans worldwide each month, and its flagship live music discovery platform Bandsintown serves 75M registered music fans and 560,000 artists. In 2021, Bandsintown was named to Variety's "10 Tech Innovators To Watch" and Fast Company's "World's Most Innovative Companies." In 2018, Fabrice was named as a "Most Creative person in business" by Inc. Magazine. In 2022, Bandsintown launched its Fan Management Suite, a toolkit designed to help artists grow a fanbase that includes a robust tour date widget, smart links, analytics, a robust email program, and more - all 100% free to artists.04:27 Welcome06:33 What is Bandsintown?10:13 How artists gain followers and how their fans are notified21:08 Bandsintown discovery tools for emerging artists28:19 How Bandsintown tracks ticket sales from Ticketmaster data33:23 How an artist's Bandsintown follower count connects to ticket sales37:41 Bandsintown discovery tools (continued)40:42 Email marketing campaigns to reach more fans of similar sounding artists43:08 Show promoters and the new norm of audience buying behavior46:20 Advice for indie artists to increase their ticket sales and 2023 ticket buying trends55:37 Ticketmaster hearing and the future of touring sustainability01:03:05 Final questionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Fabrice Sergent:Website:https://bandsintown.comInstagram: https://instagram.com/laviateurTwitter: https://twitter.com/fabricesergent?lang=enLinkedIn: https://linkedin.com/in/fabricesergentEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Promoting Shows and Engaging Fans with Bandsintown

Order THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comThis week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list: www.aristake.com01:53 What should artists do if they write in different genres?04:06 How do you switch membership from one Performing Rights Organization (PRO) to another?11:42 How do I find bands to split show bills with?13:12 Can I book festival appearances without a manager or publicist?19:27 Do you foresee AI technology being an ally or foe for songwriters and producers? How do you think AI will impact the music industry in the coming years?25:07 What should I put in my email subject line that will entice music industry professionals?35:05 Does it matter where musicians live in the digital 21st century industry?39:47 What is the process for officially releasing a cover song on streaming platforms?41:44 My promotional budget is $7k, and I already spent $4k on a publicist. Is it better to spend my remaining promotional budget on social media optimization or on college and non-commercial radio promotion?52:50 ConclusionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Streaming, AI, Royalty Breakdown and Sync (Ari Q&A Part 4)

To celebrate the third edition of How to Make It In The New Music Business, the Ari’s Take team collaborated with Shuttershot Productions to capture Ari Herstand’s special interview and Q&A with the incomparable Theo Katzman (of Vulfpeck). This episode was recorded live at The Grove’s Barnes & Noble in Los Angeles on January 17th.Order the new book here: http://book.aristake.com00:00 Welcome03:23 Theo’s perfect press release, recording process, touring with Vulfpeck11:39 What artists can learn The Beatles’ Get Back documentary16:23 Recording process: one take and one take only22:17 Recording a live album, playing in the “red zone” (Keith Jarrett, John Coltrane, Led Zeppelin)32:45 Why artists should never compromise themselves and their career37:04 Authentic creative process, embracing mistakes in the studio49:26 How Vulfpeck became so successful52:09 How the Wim Hof Method’s cold plunging experiences inspired Theo01:00:02 Songwriting process for new album, Be The Wheel01:12:02 Album release strategy, distributing independently through TuneCore01:19:51 Listening engagement from Spotify editorial playlists vs. algorithmic playlists01:24:03 Launching new label, 10 Good Songs01:28:17 What “making it” in the New Music Business means01:35:10 Q&A: How clubs can best set artists up for success01:40:47 Q&A: Advice for independent artists who don’t have a big budget01:43:35 Q&A: Emotional quality songwriting and harmonic settings within western music ("Good To Be Alone," Paul Simon, Bob Marley)01:48:06 Q&A: Creative marketing campaigns (Seth Godin’s This Is Marketing, TikTok)Subscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Theo Katzman:Website: https://theokatzman.comInstagram: https://instagram.com/theokatzmanYouTube: https://youtube.com/theokatzmanConnect with Shuttershot Productions:Website: https://weareshuttershot.comInstagram: https://instagram.com/shuttershotProduced by the team at Ari’s TakeLive recording engineered by Maxim AdamsMixed and mastered by Maxton HunterMusic by Brassroots DistrictVideo production by Shuttershot ProductionsDirected by Brian ShuttersPhotography directed by Kenzo Le Hosted on Acast. See acast.com/privacy for more information.

Theo Katzman (of Vulfpeck) on Recording, Songwriting and Staying Independent

Order the THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comDanielle Allard is a singer-songwriter, multi-instrumentalist and Twitch Partner. She has been performing publicly for over 15 years and graced stages across Canada and Europe.This Ottawa native has toured Germany, Portugal and much of Canada but also performs 3 times a week for an international audience as a music streamer. Her festival appearances include features at RBC Bluesfest, Marvest, Jazz Fest, Mountain Man Music Festival, and a main stage feature at Ottawa's CityFolk Festival. She has also been featured in showcases at Megaphono and Folk Music Ontario. She has released three studio albums "INVADER," "Chameleon" and "Passing Notes" and is currently in the studio recording her fourth. INVADER is a 6 song concept album with 6 video series. She is known for her charity work in the nation’s capital, donating over 30 performances to various charities each year and raising over $18,000 for various charities on her stream. Apart from her music, she is a community builder, teaching public relations and stage performance at Algonquin College. She runs a variety of virtual community events on her Discord server weekly, creating a space for us all to exist.04:30 Bowl of dinosaurs explained08:19 Embracing Twitch during the pandemic13:54 Livestreaming milestones and achieving Twitch partnerships16:12 Inside Danielle’s home studio18:03 Scheduling livestreams and keeping motivated to perform25:32 Gamification of watching things: raid trains and channel points explained30:38 Levels of community participation within a livestream36:15 Bowl of dinosaurs (continued)38:43 Broader Twitch community and artist accountability51:22 Moderation and making listeners feel safe56:16 Post-pandemic engagement and viewership1:00:13 Does Twitch partnership accommodate illnesses or vacation?1:05:26 How long the affiliate application process takes1:06:27 Switching cameras while performing live1:09:01 Final questionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Danielle Allard:Website: https://danielleallard.comTwitch: https://twitch.tv/danielleallardInstagram:https://instagram.com/daniellejallardYouTube: https://youtube.com/user/daniellejallardEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Succeeding on Twitch as a Musician

Order the THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comThe Rare Occasions are an LA-based, New England-bred indie rock band known for their explosive garage rock anthems with catchy vocal harmonies. Brian McLaughlin (singer) and Luke Imbusch (drummer) have been making music together since their early teenage years. They formed The Rare Occasions while attending college in Boston where they met Jeremy Cohen (bassist). Since then, the band have toured nationally, won the John Lennon Songwriting Contest, and released a vast catalog of music online. In 2021 the band released their first album as a trio, Big Whoop, which received significant press and radio play.Around the same time, their 2016 track “Notion” went viral on TikTok and continues to make waves, topping Spotify’s viral chart in the US and several other countries, and later landing on Billboard’s alternative charts and top 100 singles charts in the UK, Ireland, and Canada. The Rare Occasions released their new EP, Attaboy, on November 4th, 2022. The first single off the EP “Seasick” has already garnered the attention of radio DJs across the country including SiriusXM’s Alt Nation with the second single “Not Afraid” being an explosive follow up. After sharing Attaboy’s hard-hitting riffs, danceable grooves, and ear-catching melodies with audiences across the nation on their Fall 2022 headline tour, the band has shifted its efforts towards new music in 2023.04:18 Welcome10:15 Leaving Boston, moving to California13:08 Continuing the band, touring as a trio17:47 Reaching new audience through gaming and anime communities21:36 Going viral on TikTok25:37 Gaining attention from major record labels34:16 Breaking down the major label deal offers, signing with Elektra Records48:23 Advances from the major label offers52:59 Creating the music video for “Notion”54:34 Headlining nationwide tour59:14 Recording “Attaboy” EP, marketing their unique story1:08:08 What’s next for the band1:12:32 Final questionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://instagram.com/aristake_TikTok: https://tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstand Connect with The Rare Occasions: Website: https://therareoccasions.comInstagram: https://instagram.com/therareoccasionsTikTok: https://tiktok.com/@therareoccasionsTwitter: https://twitter.com/rareoccasionsEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

What Happens After a Band Gets Signed (Then Dropped) from TikTok

THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comJason Grishkoff started a music blog called Indie Shuffle back in 2007, when music blogs were still cool. After a 3-year stint at Google, he was lucky to take the blog full-time in 2013. From 2014 to 2015 digital advertising in the music industry changed rapidly, and a number of bloggers found themselves looking for alternative sources of income. Many gave up to focus on their day jobs, but Jason decided to double-down on his coding abilities and created a website called SubmitHub, where musicians, labels and publicists could submit their songs to blogs like Indie Shuffle. Flash forward to 2022 and nearly 30 million submissions have been submitted through the platform. Jason still runs the operation as the only developer, and the product is constantly evolving to meet the needs of the modern music promotion industry.07:30 Welcome09:42 Ari’s Take review of SubmitHub15:50 SubmitHub business model / where the curators come from22:46 Submitting playlist campaigns / navigating Spotify's algorithm36:13 Inside Spotify for Artists' playlist data41:39 EveryNoise.com (every genre ever)45:10 Spotify’s personal, algorithmic and editorial playlists56:05 'Hot or Not' feedback feature1:06:40 Instagram / TikTok influencer marketing services1:20:26 Current state of music blogs1:31:50 Final questionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Jason GrishkoffWebsite: https://www.submithub.comInstagram: https://www.instagram.com/submithubTwitter: https://www.twitter.com/submit_hubLinkedIn: https://za.linkedin.com/in/jasongrishkoffEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Is SubmitHub Good or Bad for Indie Musicians: Interview with the Founder

THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comShirley Halperin is an Executive Editor at Variety, where she spearheads music coverage for the print magazine and Variety.com. Through her 20-year career, she has held staff positions at Entertainment Weekly, Teen People and Us Weekly and was also a regular contributor to Rolling Stone. A two-time Los Angeles Press Club winner, Shirley joined the Hollywood Reporter as Music Editor in 2010, later adding sister magazine Billboard to her resume. Until 2017, she oversaw music news coverage for both publications. She is the author of three books: 2008’s “Pot Culture: The A-Z Guide to Stoner Language and Life,” 2010’s “Reefer Movie Madness” and 2011’s “American Idol: the Official Backstage Pass.”04:00 Welcome12:29 The focus of Variety Magazine’s music department17:13 Is Variety covering the subculture?21:08 Variety’s readership and purpose of music journalism24:10 Interpolations explained28:09 Challenges for journalists versus consumers42:02 Who holds the most power, editors or algorithms?45:54 Where the music industry is heading47:25 Lyrics being used against rappers in criminal trials50:18 Concert cancellations and navigating cultural outrage54:35 Final questionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstand Connect with Shirley Halperin: Website: https://variety.com/author/shirley-halperinInstagram: https://instagram.com/shirleyhalperinTwitter: https://twitter.com/shirleyhalperinLinkedIn: https://www.linkedin.com/in/shirley-halperin Edited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Variety Music Editor on the State of Music Journalism

*2021 Webby Award Winner: Best Music Podcast* Ari Herstand is the best-selling author of How to Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the tools, tactics, and strategies that listeners can use to run successful careers of their own. Ari offers straight talk with no fluff and doesn’t let his guests off easy. If there is a way, Ari will find it.To learn more follow @aristake_ and @ariherstand Visit aristake.com to join the newsletter. -- Hosted on Acast. See acast.com/privacy for more information.

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The New Music Business with Ari Herstand

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