At the end of nearly every episode of The Side Hustle Show, I ask my guests for their “#1 tip for Side Hustle Nation.” There’s always a great variety of responses, and I wanted to take some time today to go through some of my favorites from the past 50-ish interviews. This has become an annual tradition on the show, which is now almost 8.5 years old and recently passed 17 million lifetime downloads. If you like this short-and-sweet meta-style show, be sure to check out the others in this series: Episode 50 - 2014 Episode 124 - 2015 Episode 177 - 2016 Episode 236 - 2017 Episode 288 - 2018 Episode 338 - 2019 Episode 392 - 2020 Full show notes  

The Side Hustle Show

467: What I’ve Learned and Applied from 49 Awesome Entrepreneurs Part 8

Where there’s pain, there might also be profit… That was the case for today’s guest, Pete Mockaitis. Pete was seeing some traction with his podcast, the HowToBeAwesomeAtYourJob Podcast, but was struggling to keep up all the off-air tasks — the show notes, the editing, the social media. For Pete Mockaitis, that pain turned into AwesomePros.co, a niche drop-servicing company that he co-founded with Brian Kearny and is now doing $10k a month in recurring revenue. This is something that will work in just about any niche where you can outsource tasks remotely, and in this episode, Pete and Brian break down exactly how they grew their business. Tune in to The Side Hustle Show interview to learn: how Pete and Brian took this from an in-house solution to a $10k/mo business the tactics they’ve used to grow their client roster how you can figure out niche and pricing if you want to replicate this in another vertical Full show notes

466: Online Drop Servicing - Building a $10k/mo Niche Productized Service Agency

One challenge that most new businesses face is the awareness problem – nobody knows you exist. To help erase this problem, I’ve invited Dustin Lien from JumpXmarketing.com back on the show. Dustin first appeared on episode 251 back in 2017. Back then, he was just ramping up JumpX after shutting down his own physical product business. Since then he’s grown it into a 6-figure operation and built it in such a way that it only requires part-time attention. What’s been his key driver? Partner workshops, which are essentially virtual lunch-and-learn sessions where he can showcase his expertise and build his client roster without ads or bidding for work. This works in just about any niche and in this episode, Dustin breaks down his exact process so you can go out and apply it in your own business. Tune in to The Side Hustle Show interview to learn: Dustin’s fast-track strategy to getting in front of the right audience how he builds his email list quickly with his top tips for creating warm outreach emails and connecting with customers Full show notes

465: 6-Figure Growth Hack: Partner Workshops

Ever thought about turning your expertise in an everyday subject or topic into an online business? For Delilah Orpi, her expertise was on taking care of her curly hair — and starting as a side hustle, she turned that into an online business earning around $8k a month at HolisticEnchilada.com. Delilah has some interesting strategies she used to grow her audience, build her email list, diversify her multiple income streams -- all of which can be applied to a topic of your choosing. Tune in to The Side Hustle Show interview to learn: why Delilah started blogging about curly hair how she has grown her audience through Pinterest and organic search the multiple income streams she’s created and a high-converting tripwire Full show notes

464: The $8k a Month Curly Hair Blog

There are tons of ways to make money online — the root of all of them comes down to helping people. Two common ways entrepreneurs help a wide audience is by packaging up their knowledge and experience into an online training course or a membership program/community. But which model makes the most sense for your business? To find out, it’s time for another Side Hustle Showdown. For the debate, I’ve invited back two Side Hustle Show favorites: Jacques Hopkins has sold over $2 million worth of his flagship online course PianoIn21Days.com and teaches others how to create their own courses at TheOnlineCourseGuy.com. Shane and his wife Jocelyn sold their primary membership website for over $1M and now help other people create and grow membership sites of their own at flippedlifestyle.com Tune in the week to learn: how Jacques and Shane approach creating content for their businesses the differences in business models between memberships and courses the time commitment involved for both business models tips for pricing and increasing conversions and more Full show notes

463: Memberships vs. Online Courses: Which Business Model is Right for You?

We’ve been on a bit of an audience building kick lately in our conversations with Dickie Bush about Twitter, with Tori Dunlap about TikTok. Today you’ll meet a long-time listener of the show who built her audience on Facebook. Chantal Lavergne is the founder of FunSensoryPlay.com, which started as a Facebook page in early 2020 — and that’s important because that’s years after the supposed death of organic Facebook page reach. Since then she’s grown the page to nearly 80,000 followers using some specific and proven engagement strategies, and turned that following into a business with multiple revenue streams. Tune in to The Side Hustle Show interview to learn: how Chantal came up with the idea to start a sensory fun Facebook page how she has grown her audience so fast by creating an “ecosystem” the multiple income streams she’s created for her business Full show notes

462: Zero to 50,000 Followers in 12 Months: How to Build and Monetize an Audience on Facebook

Tired of toiling away on social media for lackluster results? Tori Dunlap earned her first 200,000 TikTok followers in just a couple weeks, and has added another 1.4 million since then. All that attention has helped her turn a healthy 6-figure business into a multi-7-figure operation.  Tori is the founder of HerFirst100k.com and host of the Financial Feminist podcast, where she helps women become more financially confident. She argues that TikTok is the best social media platform on which to grow a targeted audience right now. For a start, TikTok has more than a billion monthly active users and is still seen as an up-and-coming social media platform where you can easily connect with your target audience. In addition to the huge user base, Tori explained that "there are more consumers than creators," which gives content creators like you an edge.  Tune in to The Side Hustle Show to learn: how to get started on TikTok and what type of content works best how Tori creates viral videos that helped her gain more than 1.6 million followers in 13 months the ways she's driving TikTok traffic to affiliate offers and paid products Full show notes

461: How to Grow and Monetize a TikTok audience: 1.6M Followers in 13 Months

If you’re looking to add some time-leveraged cash flow to your bottom line, two of the best options are investing in rental real estate and buying small businesses. Both are viable options, and to help you figure out if either or both of these investment options are right for you, it’s time for another Side Hustle Showdown. For the debate, I’ve invited back two Side Hustle Show favorites: Chad Carson is the owner of over 100+ properties and the author of Retire Early with Real Estate. Codie Sanchez is the owner of several so-called “boring” small businesses, including a laundromat and a podcast production service. (In Chad's first appearance, we covered 5 low-cost ways to get started in real estate. With Codie, we explored how to grow and monetize an email newsletter.) Tune in the week to learn: what kind of portfolios Chad and Codie have built up how you can get started buying real estate and small businesses some of the creative financing options available the mistakes they made along the way and more Full show notes

460: Side Hustle Showdown: Buying a Business vs. Investing in Real Estate

Online arbitrage is the process of buying inventory from one site to resell on another (usually Amazon). To help school me on this side hustle is Chris Grant, a longtime Amazon seller and the founder of ClearTheShelf.com and OAChallenge.com. Chris has been involved in the online arbitrage space for the last 10+ years and is currently selling $75,000-80,000 per month. In this episode, Chris explains the systems he’s built and the tools he uses to help him find more “winners”, minimize the risk of losses, and how anyone can make money with this side hustle in just 1-2 hours a day. Tune in to The Side Hustle Show interview to learn: Where Chris finds inventory to sell on for profit The tools and tech he uses to automate and streamline his product sourcing How he minimizes risk on the downside and some hacks for finding discounts when buying in bulk Full show notes

459: Online Arbitrage: Make Money with Amazon FBA from Home

Few words will get as polarizing a response among freelancers and side hustlers as Upwork. Depending on who you ask, it’s either a fantastic platform to connect with well-paying gigs and quality clients … or it’s a hopeless, desperate race to the bottom, overly-competitive bloodbath with no chance of success. Like a lot of things, the truth is probably somewhere in the middle, and a lot of your outcome will depend on your strategy and how well you show up. Upwork is the world’s largest freelance marketplace. The platform booked $2.5 billion worth of work last year, so there's no shortage of cash flowing — if you know how to get it flowing toward you. To help is do that, I invited 2020's most popular guest, Chris Misterek, back to the show.  Chris is a web design pro who’s booked over $80k worth of work through Upwork.  (We’re going to focus on Upwork but these same rules apply for other freelance platforms as well, like Fiverr or Thumbtack — so get ready to set yourself up for success.) Tune in to The Side Hustle Show interview to learn: how you can set up your Upwork profile for success why Chris says niching down will help you secure more jobs how to pitch clients the right way to increase your chance of landing your ideal jobs Full show notes

458: $80k on This Site: How to Get More Freelance Gigs

Today’s guest has gone from zero to almost 50k followers in the last 12 months and has turned that newfound attention into a 6-figure online business. This is impressive in itself, but what’s even more impressive about this story is that Dickie Bush has built his audience on Twitter. You know, that social media platform that's always just ... been there. One of several platforms that I’d kind of written off. In fact, in 8 years and 450 episodes, we’ve never done a dedicated conversation on Twitter as an audience-building platform. Dickie has been a frequently-requested guest over the last few months. He’s a former college athlete turned portfolio analyst. But on the side, he’s the creator of Ship30for30.com, a cohort-based online course that helps you build an online writing habit. Dickie opens up enrollment for Ship 30 for 30 every 6 weeks, and in the last enrolment, he had 476 students paying $350 each. That’s $166,600 in gross revenue. If you’ve been focusing on YouTube, Instagram, or TikTok, you may be missing out. In this episode, Dickie explains why Twitter is the perfect platform for quickly building an engaged audience. Tune in to The Side Hustle Show interview to learn: why Dickie uses Twitter and says it’s the best platform for building an audience how he writes tweets that go viral and attract followers why he opted to build a cohort-based course over evergreen content Full show notes

457: Growing a 6-Figure Side Hustle in 12 Months

What's the best way to write a bestselling book? Ask a hundred people and you'll get 100 different answers. Sure, I've had some book launch success before, and have certainly learned a lot about self-publishing since my first title in 2012. But there are always new and different tactics to try, and you never really know how audiences and algorithms are going to react. You can check out my latest book at 1K100ways.com.  I asked several fellow authors "What's your #1 book launch or book marketing tip?" Here are their answers. Full show notes.

456: 16 Marketing Tips for Books (and Other Products) From Bestselling Authors

I want to introduce a concept I call The Side Hustle Snowball. If you've heard about Dave Ramsey's "Debt Snowball" framework, this may sound familiar. Here's how The Side Hustle Snowball works: You itemize out your expenses and then aim to come up with side hustle income to cover them, starting with the smallest and working your way up. Once you reach the bottom of your list, you don't need your job anymore! In this episode, I'll share 11 of our real household expenses and how we zero those out with side hustle income. Full show notes

455: The Side Hustle Snowball: Erase Your Expenses One Extra Income Stream at a Time

Some ideas just won't die. This project was one of them. My latest book is called $1K 100 Ways, and it features 100 case studies from the Side Hustle Nation community on how to earn an extra $1000 or more in your spare time. The first flicker of the idea came into my head way back in early 2015. This is the story of how it finally came to life. Full show notes

Bonus: $1K 100 Ways: The Book Project 6 Years in the Making

Today we’re diving into the easy wins — the quick updates you can make to your websites to drive more traffic and sales. To help me out on that topic is Mushfiq S., a side hustler who has been building, buying, growing, and selling websites since 2008, all on the side from his full-time career. During that time he’s done over 175 transactions and has a wealth of knowledge on what it takes to make money and build equity online. You can think of it a little like flipping houses — trying to find these undervalued fixer-upper projects, and making 'em shine. Only it’s better suited to those who are more comfortable creating content than they are replacing countertops and cabinets -- and your upfront costs may be a lot lower too. You can find out more about Mushfiq over at TheWebsiteFlip.com and EasyWins.io where you can buy a copy of his “easy wins” spreadsheet listing the things he does to fix up sites he purchases. Tune in to The Side Hustle Show interview to learn: where Mushfiq finds “distressed assets” he knows he can fix up and flip for a profit the buying criteria he uses to find the best deals some of his best “quick wins” that have the biggest impact on a site’s revenue Full show notes

454: Easy Website Wins: Marketing and Monetization Lessons From 175 Website Flips

The Side Hustle Show is the podcast for part-time entrepreneurs who are looking for actionable tips and strategies on how to turn their side hustle dreams into reality. We cover all aspects of small business including marketing, sales, websites, social media, and more. Learn from experienced side hustle entrepreneurs the tactics you can implement today to take your ideas to the next level. Hosted by Nick Loper, Chief Side-Hustler at SideHustleNation.com.

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