What do K-pop, K-dramas, Squid Games, bollywood have in common?--> All are examples of soft power that are used by country.But, how can you build soft power at personal level? This episode looks at the right way to build and utlilise that ever elusive quality: personal soft power.You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukhFollow Siddharth Deshmukh on Instagram: https://instagram.com/thetravellingprofessor?utm_medium=copy_linkFollow Siddharth Deshmukh on Twitter: https://twitter.com/edgysid?s=09You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook.You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://shows.ivmpodcasts.com/featured

The Travelling Professor's Diary

How Can You Build Personal Soft Power?

We are sure that you would have seen the latest Cadbury ad featuring Shahrukh Khan.Ever wondered, why the the "not just a cadbury ad is the future of ads?”Tune in, as Sid explores how data can be weaved through to a story through AI. He also discusses Aamir Khan's CEAT ad, and the FabIndia fiasco.You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukhFollow Siddharth Deshmukh on Instagram: https://instagram.com/thetravellingprofessor?utm_medium=copy_linkFollow Siddharth Deshmukh on Twitter: https://twitter.com/edgysid?s=09You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook.You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://shows.ivmpodcasts.com/featured

Why the Cadbury's Ad is the Future?

A influencer is a platform agnostic term, it describes anyone who leverages social media to grow a following for themselves. A creator on the other side has a very different business model.Tune into the episode as Sid tells us the difference between a influencer and a creator, who's ruling and why?and what does the future hold for us?You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukhFollow Siddharth Deshmukh on Instagram:https://instagram.com/thetravellingprofessor?utm_medium=copy_linkFollow Siddharth Deshmukh on Twitter:https://twitter.com/edgysid?s=09You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook.You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://shows.ivmpodcasts.com/featured

Who's Ruling Currently- Creators or Influencers?

YouTube has launched "YouTube Shorts Fund" of 100 million fund to be distributed over 2021-22 to get in touch with many eligible creators.Tune into episode as Sid does a quick review of the new platform, its strengths and challenges. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukhFollow Siddharth Deshmukh on Instagram:https://instagram.com/thetravellingprofessor?utm_medium=copy_linkFollow Siddharth Deshmukh on Twitter:https://twitter.com/edgysid?s=09You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook.You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://shows.ivmpodcasts.com/featured

What's Up with Youtube Shorts

Thrift stores are: fad or trend? Will they remain a niche thing? orWill they become accepted by the masses?Tune into the episode with Sid to find out the answer. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukhFollow Siddharth Deshmukh on Instagram: https://instagram.com/thetravellingprofessor?utm_medium=copy_linkFollow Siddharth Deshmukh on Twitter: https://twitter.com/edgysid?s=09You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook.You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://shows.ivmpodcasts.com/featured

Will Thrift Stores Work in India?

Why is cringe watching so addictive and so viral?Why does someone like a Dhinchak Pooja or Taher Shah or any other person gets millions of views on internet?Tune into this episode as Sid covers cringe watching from 4 different angles: - creator, - individual, - community and - brandsYou can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukhFollow Siddharth Deshmukh on Instagram: https://instagram.com/thetravellingprofessor?utm_medium=copy_linkFollow Siddharth Deshmukh on Twitter: https://twitter.com/edgysid?s=09You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook.You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://shows.ivmpodcasts.com/featured

Why is Cringe Watching a Thing?

How do you increase your strategic skills? There are 3 ways: ideas, people and processes.Do listen to the episode and choose the path that fits you best.You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukhFollow Siddharth Deshmukh on Instagram: https://instagram.com/thetravellingprofessor?utm_medium=copy_linkFollow Siddharth Deshmukh on Twitter:https://twitter.com/edgysid?s=09You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook.You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://shows.ivmpodcasts.com/featured

How do you Increase Your Strategic Skills?

How can you differentiate a business model and a personal operating model?This episode explores how we can build our very own operating model to do justice to our talent and skill.You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukhFollow Siddharth Deshmukh on Instagram: https://instagram.com/thetravellingprofessor?utm_medium=copy_linkFollow Siddharth Deshmukh on Twitter:https://twitter.com/edgysid?s=09You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook.You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://shows.ivmpodcasts.com/featured

What is a Personal Operating Model?

Have you ever heard of "flipped classroom or blended learning?"Is a lecture still a relevant teaching method?Tune into the episode to know whether lectures are overrated or not.You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukhFollow Siddharth Deshmukh on Instagram: https://instagram.com/thetravellingprofessor?utm_medium=copy_linkFollow Siddharth Deshmukh on Twitter:https://twitter.com/edgysid?s=09You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook.You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://shows.ivmpodcasts.com/featured

Is a Lecture Still a Relevant Teaching Form?

More than 155 million Americans have listened to podcast in the past year. With 24% listeners tuning in every week.According to KPMG, India is the 3rd largest podcast listening market globally. It is expected to be valued at 17.62 crores by 2023.So now, what does the future hold for podcasts? Sid talk about how the market matures and new trends emerge.You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukhFollow Siddharth Deshmukh on Instagram: https://instagram.com/thetravellingprofessor?utm_medium=copy_linkFollow Siddharth Deshmukh on Twitter:https://twitter.com/edgysid?s=09You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook.You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://shows.ivmpodcasts.com/featured

What's Next in the Podcast space?

The Travelling Professor's Diary as the name suggests is a show about a curious human being with an eagerness for travel and observations. He visits colleges such as MICA, SP Jain, Symbiosis, FLAME, upGrad, Talent age and spreads the digital gospel of design, marketing, and business transformation amongst others.He's not here to give 'gyaan' like a typical professor, but to share his experiences as an inquisitive person encountering various fascinating people and subjects. This podcast is a treasure trove of anecdotes, insights and stories from a bright mind of a man that travels, observes, teaches and shares.

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The Travelling Professor's Diary

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