Treating Search Visibility as a Capital Real Estate Asset in...

NYC SEO PRO

<p>Most corporate finance directors strictly view digital marketing as a highly disposable monthly expense, lumping it into the exact same accounting category as printer paper and breakroom coffee. When the economy tightens and quarterly margins look slightly grim, the organic search budget is almost always the first major line item to face the executive chopping block. This deeply flawed accounting mindset completely misunderstands the actual ma...Read More

<p>Most corporate finance directors strictly view digital marketing as a highly disposable...Read More