Have you noticed some performance degradation with your Facebook remarketing campaigns? You're not alone.  Ever since iOS14, remarketing audiences have been getting smaller and, therefore, less effective.  In this episode, I'll go through the exact build of a remarketing ad set you should consider using for the best possible results. Hint: bigger is better! Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

Ultimate Marketer | A Real Digital Marketing Podcast

#85 New Facebook Remarketing Suggestions

Over the last few months, I've managed over $500K in Facebook Ad spend navigating around the Apple update that most ad buyers feared. Now I'm not so scared. In this episode, I'll share some of my findings in audience building, prospecting campaigns, and attribution whether you're just getting started or a point of scale. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

#84 Latest Facebook Ad Strategies

Would changing how you start your day have an effect on your creativity and productivity? In this episode, I'll share my keys to a successful day and why what you do in the morning is the foundation of success. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

#83 Keys To A Successful Day

With the latest apple update, you may have noticed fewer data in your Facebook ads metrics. And while it's what we were all expecting, there may be a well-known hero coming to make things right again. In this episode, we'll discuss how Shopify will help our efforts to acquire new customers and why it's in their best interest to do so. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

#82 Shopify Saving Facebook Ads Tracking?

With everything going on in digital marketing and the world, is it really possible to start a new e-commerce brand? Better question, is it the smart thing to do? In this episode, I'll let you in what I've experienced so far in launching my new tangible goods business. New Shopify store, new pixel, new everything! Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

#81 I Started a Second Business... Am I Crazy?

The anti-Facebook Apple update is officially here and is rolling out to iPhones at this very moment. In this episode, we'll discuss what the next few weeks will look like in Facebook advertising, how to rise above the noise, and ideas for future campaigns. Plus, the actions you should take to keep your account in the best shape possible. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

#80 iOS 14.5 Facebook Ad Impact

Have you noticed Facebook ads attribution to be a little off lately? It's not you, and it's likely not your ads either. Things are changing, and cookies may be on the way out. But it's all not doom and gloom! We have to be smarter and get a little old school with our reporting. In this episode, I'll talk about what's new and how to see a full scope of your ad paid ad performance concerning your business. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

#79 Your True ROAS in a Cookieless World

Have you diversified your paid customer acquisition strategy, or are Facebook ads your only play? While Facebook ads are still king, it's always a good idea not to have your eggs all in one basket. In this episode, I'll discuss how to get started with YouTube In-Stream video ads, including the audiences you should target and the creative must-haves. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

#78 YouTube In-Stream Video Ads

Who is ready for a little vacay after a crazy year? In this week's episode, I'm going to detail how I haven't paid for a flight or hotel in over a year just by utilizing rewards on my Facebook and Google ad spends. Buckle up! Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

#77 Travel Free From Facebook and Google Ads

We're back with a new episode and this week we're talking about some of the latest thoughts and strategies going on in the world of Facebook ads. Is it time to start really thinking more about top-of-funnel content and non-conversion-based campaigns? We'll discuss. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

#76 New Facebook Ad Thoughts and Strategies

Joe DeFranco is a world-renowned strength and conditioning coach who started his business out of a 500 square foot storage closet in 2003, known for training top NFL athletes and WWE legends Triple H and Stephanie McMahon. In this episode, we'll hear his story about building his gym and brand through pure grit and determination, his early adoption of content marketing, and his utilization of social media to boost his brand.

#75 Joe DeFranco of DeFranco's Gym

Robert Althuis is the founder of a mindfulness organization that helps clients and businesses find their way and is also the author of the new book "Never Enoughitus" a story of success, emptiness, and overcoming. In this episode, we'll discuss how to find what you really want as an entrepreneur and how to make sure life doesn't pass you by.

#74 When It's Never Enough with Robert Althuis

One of the positives of Twitter in 2020 was the growth of a new marketing community looking to network, make friends, and really just be there for each other. The initial catalyst for #MarketingTwitter was Christina Garnett, a digital marketing strategist and social listening analyst. In this episode, we'll talk with Christina about the Marketing Twitter community as well as best practices for the platform. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

#73 Marketing Twitter with Christina Garnett

We're kicking off the new year with questions from YOU! In this episode, we talk about Facebook ad performance, growing Instagram followers, Google search on a budget, and more. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

#72 Your Marketing Questions Answered

Let’s get serious about marketing and business. Ultimate Marketer is your source for valuable insights on digital marketing and social media strategies. Join host Orlando Rios for a weekly introspective with expert guests so you can pull leads, make sales, and scale your online empire. New episodes every Tuesday! Follow @imorlandorios on Instagram. Presented by DropkickAds.com!

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Ultimate Marketer | A Real Digital Marketing Podcast

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