In this episode I talk all about CONTENT CREATION & the type of content you should be creating to get the most engagement. Each and every single post you upload to social media should contain VALUE, it should be intentional and it should serve a purpose. Listen to learn more ! Follow me on Instagram https://www.instagram.com/meticuloustryedu/ Follow me on Facebookhttps://www.facebook.com/meticuloustryedu Visit my website & get free ebook downloads https://www.meticuloustry.com/education

Ambitious & Glowing

No. 10 Social Media & Content Creation

In this episode I share some tips about bookkeeping and accounting for beautypreneurs! Although I am NOT a CPA or accountant, I do know a thing or two about basic bookkeeping. If you are a small business owner or solo-artist you may be able to handle this business aspect yourself with the help of a CPA. As solo-artists our expenses and transactions are low and easy to manage. I talk about my favorite accounting software and important things to do and keep in mind! Follow us on Instagram https://www.instagram.com/meticuloustryedu/ Follow us on Facebookhttps://www.facebook.com/meticuloustryedu Visit our website & get free ebook downloads https://www.meticuloustry.com/education

No. 9 Accounting Tips for Beautypreneurs

Let's talk about clients... They're the heart of our business. Without them, we wouldn't be able to survive. However, not everyone is meant to be YOUR client. I'm a firm believer that I'm not a good fit for everyone, and the other way around... not every client is a good fit for me.⁣ In this episode I give you some examples of what RED FLAG CLIENTS are and what you can do to make your professional life easier... FIRE THEM!  JOIN THE DISCUSSION ON INSTAGRAM, SHARE YOUR RED FLAG CLIENT EXPERIENCES OVER THE YEARS: https://www.instagram.com/p/B_FnQKKnJtl/?utm_source=ig_web_copy_link Follow us on Instagram https://www.instagram.com/meticuloustryedu/ Follow us on Facebookhttps://www.facebook.com/meticuloustryedu Visit our website & get free ebook downloads https://www.meticuloustry.com/education 

No. 8 RED FLAG CLIENTS

In this episode I share some of my key tips & tricks to better market your business. These are things that I USE in my own business to gain new clients regularly. If you are struggling to find clients, IT’S MOST LIKELY BECAUSE YOU AREN’T MARKETING CORRECTLY. Consistency is KEY and it's something you need to do  About this episode: 2:50 Important Questions for YOU - Tasks you need to accomplish! 7:00 Why you must market strategically 8:00 #1 Target Audience/Ideal Client 11:00 #2 PROVIDE VALUE 14:50 Brand Awareness 18:30 #3 Caption Writing Do's & Don'ts 22:50 #4 You NEED a website 27:40 #5 Use SOCIAL PROOF 32:25 RECAP 33:00 BONUS: How to grow your following-strategically ! This will lead to potential new clients.  Purchase my new ebook : Client Consultations 101 available at www.lovelylashes.info and for a limited time grab it for 50% off! Use this guide to elevate your client experience to the next level and leave potential new clients leaving informed, confident and eager to schedule their appointment.  FOLLOW US ON IG: @lovely.cesca @lovelylashes.fl @lovelylashestraining @ambitiousandglowing   

No. 7 MARKETING 101

In this episode I discuss, with a special guest speaker, the realities of owning a business while also being married. We talk about different pros and cons for US. Every relationship and marriage is different, and each handle business ownership differently... but we will share how this experience has been for us.  Purchase my new ebook : Client Consultations 101 available at www.lovelylashes.info and for a limited time grab it for 50% off! Use this guide to elevate your client experience to the next level and leave potential new clients leaving informed, confident and eager to schedule their appointment.  FOLLOW US ON IG: @lovely.cesca @lovelylashes.fl @lovelylashestraining @ambitiousandglowing

No. 6 MARRIAGE VS. BUSINESS OWNERSHIP

Have you ever scheduled a service, been so excited for it.... just to have the person cancel on you at the last minute? IT SUCKS... I know. You carved time out of your busy schedule to meet with that person, just for them to cancel on you. I have one word for you UNPROFESSIONAL. Don't be THAT business who is notorious for canceling/rescheduling at the last minute. Professionalism is a KEY component to having a successful business. In this episode I share with you 10 things to do/ not to do to remain professional. There's nothing worse than a business/business owner that's messy and all over the place, always running late, dirty or even hard to contact!  Make sure to follow us on IG @lovely.cesca @lovelylashes.fl @lovelylashestraining @ambitiousandglowing www.lovelylashes.info

No. 5 PROFESSIONALISM

We are closing out 2019 on a positive note! I am giving you another BIG business practice you MUST implement in the new year. Client Consultations are so important for lash artists and if you don't currently require each client to have one beforehand, I ask you to reconsider! In this week's episode, I dive deep into the topic of consultations, what they are and why they're so important. I touch on the legal side of client paperwork (and what can happen if you don't use it), different topics you should be hitting with each client as well as a BIG tip/trick that will set you apart from other artists in your area!  I am launching my very first ebook that serves as your guide to offer an effective client consultation  THE LOVELY LASHES WAY. If you don't currently offer consultations or if you want to elevate your current protocol YOU NEED THIS EBOOK. It will be 50% off for a limited time, so visit www.lovelylashes.info for more information and follow our IG pages so you don't miss a thing: @LovelyLashesTraining @AmbitiousAndGlowing @Lovely.Cesca

No. 4 CLIENT CONSULTATIONS : LASH ARTIST EDITION

Are you a new business owner who had some bad habits? Are you tired of no-shows and cancelled appointments at the last minute? Are you procrastinating on bookkeeping and accounting because you are feeling clueless and overwhelmed? Are you a beauty service provider who is working what feels like 24/7 with no time to even use the bathroom?! Well... you're in luck.. this episode is JUST for you!  Whether you are new to the "game" , or are celebrating another year in business... or are even simply THINKING of starting a business.. it's important to have best practices in place. Healthy business practices will allow your business to run smooth and at maximum efficiency. It’s important to make sure you’re always treating your business like a business. The start of a brand new year is the perfect opportunity to leave old bad habits behind and start some healthy ones that will set you up for short & long term success. Taking care of your body, mind and finances are so important. Follow these 5 tips to help start the new year with your best foot forward.  ✨

No. 3 HEALTHY BUSINESS PRACTICES YOU NEED TO IMPLEMENT IN 2020!!

In this episode I talk about the 6 biggest mistakes I made during my first year of being a business owner and lash artist. From not running my business like a business to literally wasting money on things that didn’t work... I share some of the bumps and boo-boos I made along the way. Please take this episode as an opportunity to learn from my mistakes so you can avoid making them for yourself. Remember to always have an abundance mindset instead of a scarcity mindset and focus on COMMUNITY OVER COMPETITION ❤️

No. 2 (6) MISTAKES I MADE MY FIRST YEAR OF BEING A BUSINESS OWNER & LASH ARTIST

In this episode I briefly share my journey from the end of high-school up to the present day. What I did before becoming a lash artist, how I navigated college and how I started my beauty business from the ground up. These few years were the most confusing of my life thus far and I dive deeper into my thoughts and emotions through this time. Learn a little more about how I function as a person and business owner, as well as my goals and the direction I want to take this podcast.

No. 1 MEET YOUR HOST FRANCESCA AND LEARN HOW SHE BECAME A LASH ARTIST AND BEAUTY BIZ OWNER!

Join me as I share the TRUTH about business startup and ownership. I’ll tell you the good, the bad & the ugly about being a beauty biz owner. Enjoy interviews with other local business owners and learn from our mistakes! Let us feed your soul, inspire and motivate you to be the best entrepreneur you can be. Starting a business and wearing every hat that comes with it can be extremely challenging and even overwhelming at times but it’s 100% possible and you can do it!

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Ambitious & Glowing

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