In this month’s, “Retention Attention”, Jackie and Tim talk about the extraordinary hiring surge happening right now and what carriers are doing to not only fill their empty trucks but to keep them filled. Interestingly, all three call-ins discussed the same thing: communication quality. One of the largest communication roadblocks is the expectations given during the hiring process. Both recruiters and drivers must be honest with what they are looking for and the job at hand. Driver retention nosedives when this initial communication is proven false, breaking the trust between driver and carrier – most often resulting in the driver not completing orientation. Take a listen to hear how to improve this crucial step in the recruiting process. If you’re looking to improve your driver culture and increase your hires, contact us here for recruiting help and check out our new partner: 5thwheelhub.com for more recruiting tools.

Attention Retention

Driver Expectations: A Make or Break Moment

Quality culture is the name of the game today with Jackie and Tim. Jackie shares feedback from current KJ Media clients on how drivers are putting more weight on the quality of work-life balance than a high CPM. Several drivers call in to share their experiences with great carriers including one carrier who went above and beyond to help their driver after the passing of his father. If you're looking to improve your driver culture and increase your hires, contact us here for recruiting help and check out our new partner: 5thwheelhub.com for more recruiting tools.

Quality Culture Over Pay

From emergency home time to dispatcher training to carrier communication, Jackie and Tim discuss all things crucial to driver retention. Several drivers call in to share their stories about how carriers went above and beyond for their drivers and how that leads to better retention. Contact us here for recruiting help and check out our new partner: 5thwheelhub.com for more recruiting tools.

Driver Retention Starts at Home

The new year begins with a big question: are sign-on bonuses actually useful recruiting tools? Tim and Jackie discuss how these bonuses can backfire for carriers and where that money can have more impact. Jackie explains how some carriers are moving that money into higher CPMs rather than bulk amounts paid out over several months/years. Several drivers call in to share their thoughts on carrier communication and where they go to look for new jobs.

Sign-on Bonuses: Helpful or Harmful?

In the last episode of 2020, Tim and Jackie talk about what it takes to retain owner/operators and independent contractors. Jackie brings up the role of quality and consistent communication while still respecting boundaries, off the clock is off the clock. Their first caller, Lost Boy, is an owner/operator who has been with his carrier for 5 years. His carrier just rolled out a “Retention and Retirement” program where the carrier contributes $1,500 annually to the trucker’s retirement account. Not only is this going forward but they backdated to the original date of hire. This is how to retain drivers! Caller Two, Jerry, brings up an excellent suggestion of treating drivers like customers. They should be listened to, valued, and respected instead of being treated as labor turnover. Take a listen now and gather actionable strategies for driver retention!

Retire to Retain

In this special episode, we honor truck drivers for National Truck Driver Awareness Week. NTDAW provides a chance for America to honor and thank these national heroes, let them know how much we appreciate them, and let them share their remarkable stories. Jackie and Tim talk to drivers about how they got into the trucking industry. Tim shares how his dad, a professional truck driver, would lift him into his tractor to teach him all about the truck on Sunday afternoons. More drivers share similar stories including Martin, who is a 4th-generation driver. Take a listen now!

Diesel: It's in the Blood

As the COVID-19 pandemic continues, a new normal is beginning to form. In this episode, Jackie and Tim discuss what changes carriers are making to accommodate this shift to the new normal. One carrier has developed a Driver Service Department dedicated to making sure that all drivers are healthy and have PPE. Take a listen!

The Carrier - Driver Connection

In this month's episode, a driver calling in and a driver email present Jackie and Tim with two very different sides of the driver retention experience. The driver calling in raves about his carrier and explains how they have earned this level of praise throughout his tenure there. On the other side, the driver email explains why he is about to join his fifth company in two years. Take a listen now and learn what retention tactics to adopt and those to avoid.

Different Sides of the Driver Retention Coin

Jackie and Tim discuss with drivers what keeps them at their current carrier and how management is communicating through the COVID crisis. The clear thread between all callers is that successful retention comes from the top. A carrier with poor leadership will have low driver retention. Drivers calling in note that: Dedicated lanes Respecting home time Consistent and transparent communication Visibile communication from CEOs all plays a vital role in keeping them happy and at their carriers. Listen now and take away actionable changes.

Top to Bottom Retention

The country and the economy has turned upside down since Jackie last hosted her segment "Attention Retention" on the Tim Ridley Show. State shutdowns and travel restrictions due to the Coronavirus has centered the spotlight on the American Truck Driver as the heroes keeping our economy moving. Connectivity between driver and carrier has never been more important during this hectic and stressful time. In this episode, multiple drivers call in to share what they like about their carriers' communication strategies. Tactics include a CEO that sends out a daily video about general business and COVID updates as well as immediate company support in times of family medical emergencies. Take a listen now!

Connectivity during COVID-19

KJ Media is featuring drivers on 5th Wheel Jobs' Facebook Page to celebrate trucking's contribution to keeping America moving. Click Here to Be a Featured Driver or Refer a Driver One of our most crucial shows yet, Jackie and Tim discuss the importance of truckers in keeping America moving during the COVID-19 crisis. From increasing hours to haul America's food to how DMV closures will affect license renewals, drivers call in to share how the pandemic is affecting their work. KJ Media is a marketing company specific to the transportation industry, priding ourselves on increasing driver recruitment and overall retention. Passionate about designing marketing campaigns to partner our drivers and customers within the transportation industry. To learn more about our marketing approach to truck driver recruitment and retention please contact us today! Be sure to listen to Jackie live on Road Dog Trucking Radio, Sirius Channel 146, on Wednesday mornings at 6:30 AM.  

Truckers: Keeping America Moving in a Crisis

In this month's radio show, Jackie and Tim receive calls about a variety of driver topics. From the Fleet Manager who instituted a driver liaison to increase retention to a driver who shares why he's looking to move on from his current carrier (Hint: Be upfront with your drivers). The first caller also discusses why 18-year-olds should be able to receive their CDL A. Take a listen and let us know your thoughts. KJ Media is a marketing company specific to the transportation industry, priding ourselves on increasing driver recruitment and overall retention. Passionate about designing marketing campaigns to partner our drivers and customers within the transportation industry. To learn more about our marketing approach to truck driver recruitment and retention please contact us today! Be sure to listen to Jackie live on Road Dog Trucking Radio, Sirius Channel 146, on Wednesday mornings at 6:30 AM.

How Driver Benefits Benefit the Carrier

 In the first episode of 2020, Jackie and Tim ask drivers calling in: "What got you into the industry and what keeps you at your company?". Click Play to hear why a driver has stayed with his carrier for 20 years, how a Fleet Manager has only lost 2 drivers over 16 years, and how trucking can provide a home and a living for great drivers. KJ Media is a marketing company specific to the transportation industry, priding ourselves on increasing driver recruitment and overall retention. Passionate about designing marketing campaigns to partner our drivers and customers within the transportation industry. To learn more about our marketing approach to truck driver recruitment and retention please contact us today! Be sure to listen to Jackie live on Road Dog Trucking Radio, Sirius Channel 146, on Wednesday mornings at 6:30 AM.  

Aiming for Driver Longevity

In the last episode of 2019, Jackie and Tim discuss how carriers can increase their driver retention by treating their drivers as people and adjusting to family emergencies, work preferences, and other unexpected situations as they arise. Several drivers call-in and share why they've remained with their companies for years, including our first caller, Stardust, who has been with her carrier for almost 30 years. Take a listen and come away with fresh ideas for your driver retention. KJ Media is a marketing company specific to the transportation industry, priding ourselves on increasing driver recruitment and overall retention. Passionate about designing marketing campaigns to partner our drivers and customers within the transportation industry. To learn more about our marketing approach to truck driver recruitment and retention please contact us today! Be sure to listen to Jackie live on Road Dog Trucking Radio, Sirius Channel 146, on Wednesday mornings at 6:30 AM.

Retention through Accommodation

The hot topic of this episode is transparency through the recruiting and retention process. Jackie and Tim discuss how successful carriers are introducing Expectation Documents to ensure drivers and recruiters are on the same page. Several drivers call in to share their experiences about poor carrier-driver communication. KJ Media is a marketing company specific to the transportation industry, priding ourselves on increasing driver recruitment and overall retention. Passionate about designing marketing campaigns to partner our drivers and customers within the transportation industry. To learn more about our marketing approach to truck driver recruitment and retention please contact us today! Be sure to listen to Jackie live on Road Dog Trucking Radio, Sirius Channel 146, on Wednesday mornings at 6:30 AM.

Transparency in Transportation

KJ Media discusses recruiting and retaining the modern trucker.

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Attention Retention

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