Today we’re going to dive deep into that nagging initial quandary of "What is it that I'm actually going to try to sell?" Joining me is Jannette Anderson. Jannette is known as The Expansionist because she helps people and businesses grow! With over 35 years of strategic planning, sales and marketing experience (and yes, she started when she was 9!) she is a contrarian… which just means she focuses on what REALLY works for entrepreneurs. Jannette also brings her 30+ years of personal transformation facilitation and coaching to bear on getting the 4” between your ears working so your life and business can work together beautifully! She is the founder of Bodacity and the creator of “What the Hell Do I Sell? How to Package, Price, and Position Your Expertise!” which we will be exploring today. You can get the special offer for What the Hell Do I Sell by clicking on the title now. Please note that these are affiliate links, and while they will have no impact on your purchase price, Buy This – Not That will receive an affiliate fee if you use our link. We’d appreciate it if you do, as this is how we fund our production. Thanks! Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our premiere 3-day Solopreneur Training at PodQuest Live before it’s too late! Limited seating, guaranteed podcast bookings, and more! While the podcast will be presented in an audio format, video versions of certain episodes can be found through our website at www.YourAuthorityBlueprint.com. You’ll also find special links, extra materials, occasional reports and more on our site as well.

Buy This - Not That

013: What the Hell Do I Sell? with Jannette Anderson

Hello Solopreneur Dynamos! Welcome to Buy This – Not That! I am your host, Michael Neeley, and today we’re going to reveal another great Joint Venture program known as JVology. Joining me is Jay Fiset of JVology and Mastermind to Millions. Jay is an International best-selling author, a student of human nature, an avid outdoorsman at 5-star hotels, speaks fluent smart ass, and is dedicated to instigating a global movement of Conscious Creators and supporting people to organize their life and resources around their passions and their gifts. He is the founder of JVology – one of the top Joint Venture networks for coaches, consultants, authors and speakers. And today, we’re going to explore the JVology Joint Venture Success System and see how it can catapult your business to the next level. Grab Jay’s “Joint Venture Checklist” absolutely FREE, and then be sure to sign up for Jay’s “Joint Venture Jumpstart Challenge - 5 JV Partners in 5 Days” If you’re ready to jump in to JVology Joint Venture Success System at the special price and with the extra bonuses mentioned in this episode just click the link now! Please note that these are affiliate links, and while they will have no impact on your purchase price, Buy This – Not That will receive an affiliate fee if you use our link. We’d appreciate it if you do, as this is how we fund our production. Thanks! Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our premiere 3-day Solopreneur Training at PodQuest Live before it’s too late! Limited seating, guaranteed podcast bookings, and more! While the podcast will be presented in an audio format, video versions of certain episodes can be found through our website at www.YourAuthorityBlueprint.com. You’ll also find special links, extra materials, occasional reports and more on our site as well.

012: JVology Joint Venture Success System with Jay Fiset

In today's episode, we will once again dig into Joint Ventures, also known as JV partnerships and how you can capitalize on them to support the growth of your business. Joining me is Charles Byrd of Pure JV. Charles is often referred to as the Human lead magnet.  JV / Lead-Flow Engineer.  Productivity / Integrated Systems expert. As the CEO and founder of www.PureJV.com Charles is a Silicon Valley veteran with a deep background in joint ventures, marketing, and scalable systems.  He has founded and led multiple enterprise wide departments at a billion-dollar software company and managed programs with budgets exceeding $5 million.  As an entrepreneur Charles books 2-6 joint ventures per week using proven sales / lead flow systems and consults on how you can do the same. So today, we’re going to dig into how you can be a part of it. To sign up for Pure JV today, click HERE! To access your free Joint Venture Mind Map from Charles go HERE. Please note that these are affiliate links, and while they will have no impact on your purchase price, Buy This – Not That will receive an affiliate fee if you use our link. We’d appreciate it if you do, as this is how we fund our production. Thanks! Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our premiere 3-day Solopreneur Training at PodQuest Live before it’s too late! Limited seating, guaranteed podcast bookings, and more! While the podcast will be presented in an audio format, video versions of certain episodes can be found through our website at www.YourAuthorityBlueprint.com. You’ll also find special links, extra materials, occasional reports and more on our site as well.

011: Pure JV (Joint Ventures) with Charles Byrd

In today’s episode, we’re going to talk about Joint Ventures, also known as JVs. Joining me is Brady Patterson of the JV Insider Circle. Brady is an International best-selling author, speaker and serial entrepreneur. Currently he is the Strategic JV Partnership Manager of JV Insider Circle. JV Insider Circle is the #1 Joint Venture network for coaches, consultants, authors and speakers. And today, we’re going to dig into how you can be a part of it. To check out their informative free webinar CLICK HERE! Also, be sure to let me know if you sign up for their program and we'll send you a FREE gift. Drop us a line at support@yourauthorityblueprint.com. Please note that these are affiliate links, and while they will have no impact on your purchase price, Buy This – Not That will receive an affiliate fee if you use our link. We’d appreciate it if you do, as this is how we fund our production. Thanks! Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our premiere 3-day Solopreneur Training at PodQuest Live before it’s too late! Limited seating, guaranteed podcast bookings, and more! While the podcast will be presented in an audio format, video versions of certain episodes can be found through our website at www.YourAuthorityBlueprint.com. You’ll also find special links, extra materials, occasional reports and more on our site as well.

010: Joint Venture Insider Circle (JVIC) with Brady Patterson

In today’s episode, we cover some much-awaited software that is designed to make your virtual summit hosting easy. As a big advocate for creating and hosting your own virtual summit, I have been well aware of the technical challenges one faces in putting it all together.  And today, I’m happy to introduce you to Dr. Mark Wade, the founder of Virtual Summits Software and the host of the Virtual Summit Podcast. Mark has hosted many of his own summits and, like me, was frustrated with the tech side of them. The difference is that he went and did something about it, and so today, we’re going to review his product, aptly named Virtual Summits Software. To get access to your FREE Virtual Summits Software, CLICK HERE! Also, be sure to let me know if you sign up for their program and we'll send you access to Mark's $500 Virtual Summit training course. Drop us a line at support@yourauthorityblueprint.com. Please note that these are affiliate links, and while they will have no impact on your purchase price, Buy This – Not That will receive an affiliate fee if you use our link. We’d appreciate it if you do, as this is how we fund our production. Thanks! While the podcast will be presented in an audio format, video versions of certain episodes can be found through our website at www.YourAuthorityBlueprint.com. You’ll also find special links, extra materials, occasional reports and more on our site as well. Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our premiere 3-day Solopreneur Business Training at Your Authority Blueprint Live!

009: Virtual Summits Software

For today’s episode, I’m bringing you Sharla Jacobs, Co-Founder of Thrive Academy and Creator of Client Attraction Mastery Online Academy, where you receive a complete A - Z training on how to find, enroll and keep clients coming back. Thrive Academy members have earned over $100 million collectively and this system has been a big part of that success. Today, we’re gonna find out more about how she did that and how she can help you to do the same. To get access to your FREE ticket to the Client Attraction Summit, CLICK HERE! Also, be sure to download your FREE copy of “10 Hot Client-Attracting ‘What do you do’ Statements”. Please note that these are affiliate links, and while they will have no impact on your purchase price, Buy This - Not That will receive an affiliate fee if you use our link. We'd appreciate it if you do, as this is how we fund our production. Thanks! While the podcast will be presented in an audio format, video versions of certain episodes can be found through our website at www.YourAuthorityBlueprint.com. You’ll also find special links, extra materials, occasional reports and more on our site as well. Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our 3-day Podcast Launch Weekend at Your Authority Blueprint Live!

008: Client Enrollment: Sharla Jacobs of Thrive Academy

For today’s episode, we’ll be digging into online challenges and how to do them effectively. Remember, this episode is not about the technology used to host or promote your challenge, but where you can go to learn everything you need to create your course and make it profitable. Don’t try to recreate the wheel when it comes to taking on a project like this - seek out some expert training from someone who’s actually successfully done what it is you want to do. And today, I’ happy to introduce you to Alina Vincent, the founder of Business Success Edge and the creator of the Fast Easy and Profitable Online Challenges. Alina is fast-growth business and technology strategist and a masterful teacher for creating your first successful online program. To get access to Aline's program, CLICK HERE! If you want top try out her own upcoming challenge for FREE, GO HERE before June 1st, 2019. Please note that these are affiliate links, and while they will have no impact on your purchase price, Buy This - Not That will receive an affiliate fee if you use our link. We'd appreciate it if you do, as this is how we fund our production. Thanks! While the podcast will be presented in an audio format, video versions of certain episodes can be found through our website at www.YourAuthorityBlueprint.com. You’ll also find special links, extra materials, occasional reports and more on our site as well. Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our 3-day Podcast Launch Weekend at Your Authority Blueprint Live!

007: Online Challenges: Alina Vincent of Business Success Edge

In today’s episode, we’ll be digging into Copy-writing, and even more specifically, love-based copywriting – how to attract your ideal clients and grow your sales without using fear, shame or other tactics that often lead to higher refund rates and more cancellations. You know the drill… I’m a big advocate of stealing the wheel instead of reinventing it, so whenever possible, seek out some awesome training from an expert who’s blazed the path before you.  Today, I’ happy to introduce you to Michele Pariza Wacek (aka Michele PW). She is considered one of the hottest direct response copywriters and marketing consultants in the industry today, as well as a best-selling author, her latest book being “Love–Based Money and Mindset”. And part of her business series training is her Love-Based Copy School, which we’re going to talk about today. NOTE: In order to receive the special price mentioned in this interview, you will need to use the code BuyThisNotThat at checkout. This will drop the price by $100 just for listeners of our show. Take advantage of Michele's special offer here: Love-Based Copy School. For your free copy of Michele's book, click here: How to Start a Business You Love and That Loves You Back. Or click here for her free Love-Based Copywriting System template.  Please note that these are affiliate links, and while they will have no impact on your purchase price, Buy This - Not That will receive an affiliate fee if you use our link. We'd appreciate it if you do, as this is how we fund our production. Thanks! While the podcast will be presented in an audio format, video versions of certain episodes can be found through our website at www.YourAuthorityBlueprint.com. You’ll also find special links, extra materials, occasional reports and more on our site as well. Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our 3-day Podcast Launch Weekend at Your Authority Blueprint Live!

006: Copywriting: Michele PW of Love-Based Copy School

In today's episode we talk about Facebook Ads. There are some great podcasts out there like Perpetual Traffic from Digital Marketer and Social Media Marketing with Michael Stelzner; where the shows are geared toward a lot of do-it-yourself ideas – which is GREAT; but sometimes you want a full-on training program for yourself or maybe even for someone on your team, so that they can walk you right through the set-up of your ad campaign and funnel to build your audience and your income fast. Tammy Lane, the founder of Facebook Faucet, provides expert guidance on how to effectively utilize Facebook for your business, and consistently bring in high-end clients. Tammy was able to take $126 and turn it into $19,990 of income in just three days, while creating a never-ending stream of new clients… without putting any additional out-of-pocket money into Facebook ads. Tammy also successfully scaled to $3M in just six months! Today, we’re gonna find out more about how she did that and how she can help you to do the same. AND - as we reveal in the episode, I managed to get Tammy to make a SUPER SPECIAL OFFER on her FACEBOOK FAUCET training. CLICK HERE for that deal, or Click Here for the free template we discuss. Please note that these are affiliate links, and while they will have no impact on your purchase, Buy This - Not That will receive an affiliate fee if you use our link. We'd appreciate it if you do, as this is how we fund our production. Thanks! While the podcast will be presented in an audio format, video versions of certain episodes can be found through our website at www.YourAuthorityBlueprint.com. You’ll also find special links, extra materials, occasional reports and more on our site as well. Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our 3-day Podcast Launch Weekend at Your Authority Blueprint Live!

005: Facebook Ads: Tammy Lane of Facebook Faucet

In today's episode we’re going to talk about webinars. Joining me is Iman Aghay is a serial entrepreneur, best-selling author and international speaker. He founded Success Road Academy in 2010 which is one of the largest Information Marketing Training Centers in the world. He harnesses the power of the Internet and combines it with effective in-person marketing to help business owners grow their companies, and professionals position themselves as the go-to experts in their fields. Over the past few years, besides thousands of automated webinars, Iman has done over 500 successful and wildly profitable live webinars. In 2015 Iman’s success was showcased as one of the world’s top authorities in doing profitable webinars during the launch of Webinar Jam Studio. While the podcast will be presented in an audio format, video versions of certain episodes can be found through our website at www.YourAuthorityBlueprint.com. You’ll also find special links, extra materials, occasional reports and more on our site as well. Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our 3-day event coming up in June at Your Authority Blueprint Live!

004: Webinar Training: Iman Aghay of Success Road Academy

In today’s episode, we’re going to breakdown a software app platform known as FOCUSTER. I’ve brought in the founder, Jordan Baker, also a fellow Santa Cruzan friend of mine and a Shakapreneur. What the hell is a Shakapreneur, you might be wondering – well, listen in to find out! Jordan Baker is the founder and developer of Focuster, a productivity tool for professionals that helps you manage your focus. Working first as a freelance software developer and later as head honcho at a web development agency, he realized that personal development was key to getting the results he wanted in life and business. To support that, he’s studied wide range of topics from productivity systems such as the popular Getting Things Done, to inner practices like meditation and yoga. Originally from Toronto, Canada, he currently lives in Santa Cruz, CA where he enjoys learning to surf, playing guitar and the sweet sunshine. While the podcast will be presented in an audio format, video versions of certain episodes can be found through our website at www.YourAuthorityBlueprint.com. You’ll also find special links, extra materials, occasional reports and more on our site as well. Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our 3-day event coming up in June at Your Authority Blueprint Live!

003: Productivity Tools: Focuster

In this episode, we review the training program called Profiting from Podcasts created by Steve Olsher. This program is a comprehensive course designed to provide you with the skills and insights to utilize podcast guesting as a revenue generations stream, a list builder, a networking platform and a whole lot more. If you're interested in joining the program, we'd appreciate it if you use our affiliate link HERE. Also, be sure to get your free copy of the Ultimate Directory of Podcasters. While the podcast will be presented in an audio format, video versions of certain episodes can be found through our website at www.YourAuthorityBlueprint.com. You’ll also find special links, extra materials, occasional reports and more on our site as well. Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our 3-day event coming up in June at Your Authority Blueprint Live!

002: Podcasting Program: Profiting from Podcasts

Welcome to the Buy This Not That podcast! I am your host, Michael Neeley, and I've created this podcast to provide you with time-saving insights on the technology and training you need to be successful as a visionary solopreneur in today's ever-changing market. You can expect to hear unbiased, comprehensive reviews of the tools you need for your business to function effectively and grow steadily. These reviews will include everything from CRMs and webinar platforms, to productivity software and automation tools. In addition, I'll bring you the top trainers in the various fields you might want to master for your own business. If you want to learn how to optimize your evergreen webinar sequence or build your list as quickly as possible, I'll be reviewing the professionals in those fields. If you want to learn to build an online program or create a high-profit mastermind, I'll turn you on to some of the best course instructors around today. While the podcast will be presented in an audio format, video versions can be found through our website at www.YourAuthorityBlueprint.com. You'll also find special links, extra materials, occasional reports and more on our site as well. Subscribe today and follow us on Facebook and Twitter! You can also learn more about your host at www.MichaelNeeley.com and check out our 3-day event coming up in June at Your Authority Blueprint Live!

001: Introduction to Buy This - Not That

The Entrepreneurial Tool Review show, where solopreneurs can go to find out which tool and which training is best suited for them at their stage of the entrepreneurial journey.

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Buy This - Not That

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