It's important that you educate your audience with the content they consume. This episode will help make sure you're doing it right! We discuss the challenges most people face when coming up with content or their marketing.

Content Amplification Podcast

Episode 60 - Educate With Your Content

If you've been on a sales call with a prospect for any amount of time, you know that they will have objections. In this episode, we look at the most common objections and how to overcome them.

Episode 059 - Overcome The Common Sales Objections

Is print dead? We discuss the pros and cons of using printed material and advertising in your business.

Episode 058 - Does Printed Marketing Material Still Make Sense?

What are you waiting for? Get your sh*t together, and get to work. Do you want to be more productive? Productivity can seem like a really hard thing to achieve. But there are some simple steps that will make it easier for you!  1) Write down your goals and work on them every day, no matter what!  2) Make a schedule and stick to it as much as possible so you know when all of your tasks are due.  3) Reward yourself after accomplishing something big with something small (like taking five minutes off or treating yourself to coffee).

Episode 057 - The Art Of Getting Stuff Done

When developing a product whether it be a service, product, or course, you should look at an MVP format. Minimal Viable Product will help you not waste time but allow your customers to shape the direction and need for what you "think" they want. In this episode, we speak with Adrian Tobey from Groundhogg.io about this very process.

Episode 056 - Minimal Viable Product

The time it takes you to respond to an inquiry to your business could very well be one of the biggest reasons your business is not growing. In this episode, we talk about the importance of response times.

Episode 055 - Your Response Time Impact

Episode 55 - Your Response Time Impact

A business is infected with the cancer of 2-minute tasks whenever a business owner finds themselves thinking, or saying: “I’ll do that. It’ll only take 2 minutes.” The topic "Cure the cancer of two-minute tasks" will help business owners minimize the cancer of 2-minute tasks and give their business a fighting chance against it spreading. Check out Macanta at https://macantacrm.com/ Peter's Book: https://www.amazon.ca/Barefoot-Business-Systems-Attract-Customers/dp/1781332584

Episode 054 - Cure The Cancer Of Two-Minute Tasks

A business is infected with the cancer of 2-minute tasks whenever a business owner finds themselves thinking, or saying: “I’ll do that. It’ll only take 2 minutes.” The topic "Cure the cancer of two-minute tasks" will help business owners minimize the cancer of 2-minute tasks and give their business a fighting chance against it spreading. Check out Macanta at https://macantacrm.com/ Peter's Book: https://www.amazon.ca/Barefoot-Business-Systems-Attract-Customers/dp/1781332584 

The AIDA framework (Attention, Interest, Desire & Action) is a foundational way to approach your marketing. We talk in-depth about this in this episode.

Episode 053 - Use The AIDA Framework In Your Business

Your business can live or die from reviews. So how do you get them? When is the right time to ask? What do you do when you get a negative one? This episode is all about this very important topic.

Episode 052 - How To Get & Manage Reviews

The Content Amplification Podcast is focused on you and giving you tangible and real life advice for your business content marketing. If you're doing a podcast, webinars, videos or blogging or live events then this podcast should be on your subscription list.

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Content Amplification Podcast

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