Consumers are growing more aware of environmental issues in fashion; yet, consumers' readiness to embrace circular fashion practices differs across the world. In this podcast, we will explore consumers preferences in the market of Eastern Europe, including the Baltics region. Are Eastern European consumers ready to prioritize sustainability in their purchase decisions? Are brands making any commitments to circular fashion? What changes in consumer perceptions are expected? 

Euromonitor Podcasts

Fashion Friday: Circular Fashion in Eastern Europe

 Latin American economies shrunk by more than 8% on average in 2020. This reality fosters the concept of frugal innovation, given the inadequate fiscal and monetary stimulus in the region. Consumers will continue to be price sensitive and receptive to affordable products that answer their needs. Innovation, social networks, business models and flexible payments methods will be key actions that must be taken to engage with this targeted consumer.   

Understanding the Middle Class Reset in Latin America

While being a vehicle for job creation, prosperity and equality, if out of control, travel and tourism can damage precious ecosystems and biodiversity. Climate action was accelerated during the pandemic, where travel businesses took advantage of the pause to rethink their corporate strategies and supply chains to drive cost efficiencies. The intersection of climate action and green technology is a sweet spot for innovation for travel brands and destinations on the pathway to net zero.

Climate Action in Travel: Lots of Talk but Not Enough Action

Hot off the back of COP26, Caroline Bremner speaks to Jeremy Smith, Co-Founder of Tourism Declares a Climate Emergency in the latest Travel Leaders podcast. Hear from Jeremy about the journey that Tourism Declares has been on, culminating with the launch of the Glasgow Declaration to provide a working framework for the tourism sector to reduce its carbon emissions by 50% by 2030. Jeremy gives an insight to what happens next now that the momentum is well and truly rolling on climate action.

Travel Leaders: Conversation with Jeremy Smith of Tourism Declares a Climate Emergency

In this episode, Euromonitor International’s Nutrition Research Analyst Ekaterina Tretyakova discusses the main trends in the ready meals market. Consumers tend to cook less often but still perceive eating together as an important social occasion, which is driving demand for ready meals. Increased spending on ready meals and their delivery is accelerating the development of new business models, and close collaboration between retailers and foodservice operators. Within this burgeoning category there are clearly emerging trends - health and wellness, sustainability, and the impact of technology – which are also explored in this podcast.

Ready meals: How Current Trends will Reshape the Market in the Future

The COVID-19 pandemic has ushered a change in consumer transport patterns. More people have turned away from public transport due to lockdowns and strict social distancing rules in favour of cycling and private car travel, while others have reduced demand for transport due to remote work arrangements. In a post-pandemic, world transport demand is likely to return to some level of normality, though personal car travel is likely to decrease in favour of mobility-as-a-service and micro-mobility.

How Have Mobility Patterns Changed During the COVID-19 Pandemic?

This month’s episode of Fashion Friday by Euromonitor International analyzes the digital resale market in North America. While the resale market has existed for decades, it is currently booming thanks to the changing needs and values of consumers, especially Millennial and Gen Z consumers. A range of new, digital-native players and initiatives by existing clothing brands have emerged to meet these needs. Who are these new players? What drives consumers to a particular resale platform? Will the trend continue? What can existing brands and retailers do to capitalize on this growing market?

Fashion Friday: The Rise of Digital Resale in North America

In this latest episode of Travel Leaders Series, Head of Travel Research Caroline Bremner speaks to Shaon Talukder, Chief Executive Officer of Geotourist, an award-winning audio-tours platform that enables local people to share and preserve their stories. Geotourist’s transformation in becoming a vital tool for destination management, leveraging visitor analytics, encouraging dispersal and inclusion. Tune in to hear about future opportunities for the creator economy.

Travel Leaders: Interview with Geotourist

In the aftermath of COVID-19 lockdowns, stark tensions and contradictions have arisen in many parts of the world. Behavioural tensions and responses range from empathy and a growing sense of community to a “me first” attitude of self-interest; from a “more is less” approach to consumption to indulgence spending and comfort clutter. Consumer behaviours towards sustainability in fashion are characterised by a tension between opposing trends, especially in an age of overconsumption: are shoppers holding brands accountable for their ethics or are price and convenience still driving consumption? Is a 'structural shift' in the industry really happening or were these pledges mostly PR stunts in the wake of 2020’s big focus on social causes worldwide?

Sustainability in Fashion: Intention vs Action

Hallyu (a Chinese term that translates to ‘the Korean Wave’) refers to the transcendence and increasing popularity of South Korean cultural exports such as South Korean TV dramas and pop music. Popular in Asian countries from the mid-1990s to the mid-2000s, the second wave or Hallyu 2.0 is now becoming popular in Western countries - and luxury brands are seeking out more collaborations with Korean celebrities as global brand ambassadors. Are Western consumers and Korean consumers different in terms of their expectations from the brands in which they invest? How is South Korea influencing global fashion, and is the luxury industry prepared to accurately understand consumer groups across different communities and cultures?

Fashion Friday: The Increasing South Korean Influence on Global Fashion

While the global luxury goods market is expected to recover from the pandemic in the coming years, sustainability will be an increasing focus area for luxury players to engage with consumers, with a new-normal having emerged as values were transformed by the experiences in the pandemic. Euromonitor International’s Industry Manager Fflur Roberts and Consultant Yuri Gorai discuss sustainability trends in the global luxury goods industry as well as in the important Japanese market with Taro Okamura, Senior specialist for investor relations and ESG at Valuence Holdings and Senior specialist for strategic market analysis at Valuence Japan. Learn more about Valuence Holdings at its website.

Sustainability in Luxury Goods: An Interview with Euromonitor International and Valuence Holdings

This episode is the second of our new podcast series on “Restarting Europe”, where Food and Nutrition Research Analysts Margaux Laine and Marie Breban will dig deeper into the evolution of the physical store one year and a half into the COVID-19 pandemic, as Europe is gradually re-opening. The episode will explore two pillars shaping the future of the brick and mortar store in Europe – ‘Betting on Suburbia’ and ‘Exploring new concepts’. With e-commerce further gaining advantage during extended lockdowns, can physical stores compete by betting on community-driven initiatives? Can retailers and shops extend the role of the physical store, and where does sustainability fit into this new normal?

Restarting Europe: Exploring New Trends in the Evolution of the Physical Store

As the region experienced recessionary economic conditions in the past year due to the pandemic, the value of the apparel and footwear industry declined by 15%. As a result, new trends such as digitalisation, cash-on-delivery and the rise of casual wear emerged and started gaining traction. Though the pandemic caused massive disruptions to supply chains with country-wide lockdowns, port backlogs and shipping delays, many companies have turned to produce locally, which creates an advantage of having a more agile supply. In a market where agility is needed, it is in retailers' plans to support and invest in the local manufacturing industry.

Fashion Friday: Top Trends Shaping the Apparel Industry in South Africa

In this podcast, we take a fresh look at the Experience More megatrend, where the virus put a stop to real life experiences during lockdown with consumers seeking their social, shopping and entertainment kicks online. Consumers continued to seek enhanced products, enhanced by technologies like AI and augmented reality for greater personalization. The pandemic also brought into sharp relief inequalities as seen by the continued rise in social activism, such as the Black Lives Matter movement. Facing the climate emergency, it is more essential than ever that brands create authentic engagements and leave the right lasting impression of their core values.

Megatrend: Experience More in Travel

Hygiene has become a buzzword since the beginning of the pandemic. With the simple measures like wearing a mask, maintaining social distancing, and washing hands are being considered the best ways to prevent the spread of the virus. Given the threat of infection, hygiene beyond personal care has become relevant to consumers as they spend more and more time at home. Which has lead to domestic hygiene becoming an important part of our daily lifestyles.    However, since 2020, given the evolving nature of the situation across countries, it might be a good idea to understand what domestic hygiene means today? In this podcast we speak with our Senior Analyst Anjali Jain on the same.

Domestic Hygiene in Developing Markets

Euromonitor International talks about global market research affecting the world today with a look at the global economy, emerging markets, and consumer trends around the world.

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Euromonitor Podcasts

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