Today on Medicine Avenue we are joined by the Brazilian creative duo that is Diego Freitas & Mauro Arruda.  They have recently made headlines by launching FCB Health Brasil, the network’s first-ever dedicated offering in Latin America, in their new roles as Co-Managing Directors and ECDs.Prior to this, Diego and Mauro led a successful creative charge at Havas Health, where their work won awards at almost every major festival - most notably, their Parkinsounds campaign.In this episode, we talk to them about their early careers; what they have learnt from serving on many awards juries; and what piece of work still haunts them to this day…

Medicine Avenue

Diego Freitas & Mauro Arruda Visit Medicine Avenue

Today on Medicine Avenue Ryan and myself are joined by the healthcare provocateur himself - Tim Hawkey. By day, Tim is the Chief Creative Officer of Area 23, An FCB Health Network Agency. By night he practices his cake-cutting techniques...Tim has lead the creative charge at Area 23, the agency that has almost single-handedly changed the entire creative trajectory of the industry. Their work has consistently won almost every award in the business, including being named 'Agency of the Year' at every major festival. Area 23 was also crowned the #1 Agency in the World by the AdvertisingHealth World Top 10 rankings, based on their stellar performance last year. In this episode, we talk to Tim about his birthright into advertising; his scientific background; the culture of creativity at Area 23; and more impressively...how he managed to shit his pants during a client meeting...

Tim Hawkey visits Medicine Avenue

Today we are joined by the 2019 Lions Health Pharma Jury President Robin Shapiro. Robin tells us all about her career and daily role as the Global President for TBWA WorldHealth in New York; what she hopes to see at Lions Health this year; and how much it would cost for her to give us a gold lion...

Robin Shapiro visits Medicine Avenue

Today on Medicine Avenue we are chatting to Olly Caporn - Worldwide Creative Director of CDM. In 2018 Olly was responsible for guiding the CDM Network to their most creatively awarded year in its 30 year history.He’s also been a judge at every major award show, including London International Awards, Lions Health, and Clio Health.Ryan and I will be chatting to him about his career, some snippets from inside the jury room at LIA, and why a certain dead rat is still plaguing him…

Olly Caporn visits Medicine Avenue

It's the first ever episode of Medicine Avenue, and today we are joined by Jonathan Isaacs, Chief Creative Officer at TBWAWorldHealth, New York. Jonathan was part of the Health & Wellness jury at the London International Awards, and is no stranger to the judging circuit. We’ll be chatting to him about his time in Vegas, the standard of the work in the industry, and what we can all learn from Madonna…

Jonathan Isaacs visits Medicine Avenue

Welcome to the world of healthcare advertising. In the following series, Tim Jones and Ryan Wallman (@DrDraper on Twitter) will be chatting with some of healthcare's top minds about all things creativity, inspiration, awards, and anything else that happens to pop up. Medicine Avenue is proudly brought to you by AdvertisingHealth.

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Medicine Avenue

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