Today, I am talking to Brit Kolo who is the creator of the Marketing Personality Type Framework (this post will contain affiliate links, but I love and trust Brit and the products she creates). and the host of the Marketing Personalities Podcast. Her brilliant framework is designed so that you are matched with the best marketing strategy based on your Meyers Briggs personality type. She is definitely here to shake up your marketing and inspire you to grow your business in a feel-good way. In this episode, we are gonna go deep and help you find your true self and grow that business of yours without being fake or sales while tying all of that into the perfect opt-in you can create for your business. 

Opt in Profit

What Type of Opt in to Create Based on Your Personality Type with Brit Kolo

21: Am I Giving Away Too Much For My Opt In?

I am so excited today because am going to be talking about something that everyone always asks me about – what type of opt in they should create. It’s a common struggle because it’s easy to feel like you have to create the same thing as everyone else in order to be successful at it. So, you might do a challenge or an email course because it was successful for someone else with the idea that it’s definitely going to work for you and most often times it does not (from my experience), at all OR, it does work a little but it feels kind of icky. When you are creating an opt in there are a few things that you should definitely consider and that’s what I want to talk to you about in today’s episode.

20: How to know what type of opt in to create

Today's episode was a masterclass turned podcast, and it will help you learn what you need to do to design, package and sell your first (or next) digital product!

18: Design, Package and Sell Your First Digital Product

I hear this question a lot which is why I wanted to share 3 of my fave selling platforms that fit on any website platform and any budget! No more worrying about having to set up a big tech mess for your shop on your website, these 3 platforms are so crazy easy to set up! 

17: How to Sell a Digital Product No Matter Where your Website is

In this episode of The Opt-in Experience, I’m talking all about my favorite free tools that you can use to create an online course, or any free/paid training for your audience, along with a few paid tools that are well worth the investment. 

16: My Favorite Tools to Create Courses and Products

Ever wanted to host your own Virtual Summit? In today’s episode, I’m talking with Kyrsten, who is the creator of the Launch Brand Grow Community and one of my biz besties! We’re going to talk about her extraordinary opt ins, which are her Creative Virtual Summits. She's already put on two virtual summits and will be having another one in just a few weeks! Go grab your ticket here: vanessaryan.co/growth-summit

16: Hosting a Virtual Summit as an Opt in with Kyrsten Sherwood

So you are all ready to create a course (and maybe even have created the course) but when you launch it you can’t help but ask yourself “how do I sell an online course”, am I right? Without a list or large following, it’s going to be hard to nurture subscribers and get people to actually click that buy button. Creating an Opt in that relates directly to your course content will help you build a list of people who will be more likely be interested in the course itself (which will make the selling part a whole lot easier). 

15: Create an Opt In That Will Sell Your Course for You

Learn the four steps I always take to be sure that I am creating products that people want, need and will buy! 

14: Four Steps to Creating a Product People want to Buy

Quizzes are fun and fantastic Opt ins! They provide people with instant gratification, if people engage with the quiz, they love to see their results from the quiz. For me anyway, quizzes bring back a lot of nostalgia for the magazine style quizzes that I'd take in magazines like Seventeen or Cosmopolitan when I was younger.  

13: Why a Quiz is a Great Opt In

Today I'm talking about how to use your opt ins to make money. Opt ins are your freebies, your content upgrades, lead magnets, anything that you are giving away to people for free in exchange for an email address. I'm going to talk about how to actually make money from those opt ins.

12: Three Ways to Make Money with your Opt ins

In this episode, I talk about a missed opportunity of many bloggers and business owners: Their Opt in Thank You Page! This is the perfect place to start when engaging with your subscribers and turning them from just a subscriber to a friend who loves and enthusiastically shares everything you do. We cover creating an upsell that aligns with your opt in, featuring more free and related content from your blog as well as a simple but effective page that encourages social sharing.

11 - Three Ways to Design Your Opt In Thank You Page

It might feel like having a landing page is too much of a time sucker or that it's redundant or unnecessary, but here's why your Opt In should definitely have its very own landing page. First of all, having a landing page keeps people from being distracted by everything else you have going on. By having a full landing or sales page for your Opt In, you're creating a space where they can focus fully on the benefit of THAT Opt In, rather than everything else on your website.

10 - 5 Essential Elements of an Opt In Landing Page

Hey friends! I'm excited to talk about the different pages that make an irresistible Opt in that will help your new subscribers connect with your content and actually use your opt in! It also includes a sweet little tip on how to add a call to action button!

09: The Four Essential Pages of an Irresistible Opt In

One of the major benefits of having a resource library rather than only one Opt In is that a resource library can be a great Opt In itself. You can still have each of your individual Opt In freebies, but if you make them a part of your resource library and then make the resource library the opt in, it can really sweeten the deal for potential subscribers.

08: How to Create a Free Resource Library as an Opt In

The Opt In Profit Podcast is where female entrepreneurs will find actionable, simple tips to turn strangers into fast friends, future clients and customers using an opt in. Get motivated to start making money in your business, sweet friend!

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Opt in Profit

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