I wanted to dedicate an episode to highlight my first year in business with Doggylicious and summarise what I have learnt as well as provide some stats as a lot of you guys have followed this journey since day one.  To start things off, here are some Doggylicious headline stats from year 1 in business: $75K in annual sales. 13,000+ units have been packed by hand. 104,000+ cookies visually inspected before being pack and consumed by dogs. 450+ hours on my feet have been spent packing cookies. We had several Key Loyal Partners that believed in Doggylicious this year (Eastern Distributors, Health Magic, Pet Circle, Catch, Go Vita, Coles Local, OTR).  Over 100+ 4 or 5 Star Reviews on com.au. 2 Additional products launched, Yoghurt Drops and Carob Drops. Over $30k of sales from LinkedIn networking. 2,202km driven to drop of stock. 1 neighbour trying to close down my business.  Zero times I wanted to give up. 

Retail Ready Podcast

One Year In Business With Doggylicious - Ep. 98

I think I could have talk to Co-founder of Heaps Norma, Peter Brennan all day. If you love hearing from brands which are disrupting markets then you will want to hear this episode. So many topics were discussed but hear how Heaps Normal is making huge waves in the non alcoholic beer market. 

Heaps Normal. The non-alcoholic beer you need to try - Ep. 97

It is always good to chat with David Burns. He has so much passion for the food industry and in this episode we talk about 2 new businesses he has set up, Creme and Food Mover. We also chat about Naturally Good where you can see and hear David talk in the Business Summit Session. 

David Burns talks business and Naturally Good Expo - Ep. 96

So much fun and insights in this podcast. In this episode I chat with, David Andrew who is a leading Australian entrepreneur that has redefined the national health and nutrition sector. Driven by innovation and a desire to create a world where health is not a sacrifice, The No Nasties Project and Naked Life Beverages CEO and Founder David Andrew is a true entrepreneur at heart who is not afraid of disrupting the market.

No Nasties - Ep. 95

It has been 2 years and I had missed Scotty Tulloch that much we got him back on the show. We chatted about what Farmer Jo has been doing as they have been going from strength to strength and are now playing in more categories that just cereal. Hear from straight talking Scott about the industry, innovation and everything else with a few swear words thrown in. 

Farmer Jo is Back - Ep. 94

Growing up my dad used to take me to school, pick me up, do the cleaning and make the dinners while my mum was working full time as a teacher. It never dawned on me that this was not the norm but what also never dawned on me because like many males I had my eyes and ears closed was the discrimination that women back then and even now still receive.  International women’s day is a fantastic day to hear the unbalance between genders that still exists today. In this episode I touch on why my mum was such a strong figure in helping me see women should be on the same playing field. 

International Women's Day Views - Ep. 93

There seems to be an unspoken rule in the start up world that the number of social media followers you have equals the level of success of a business.  Having watched for years numerous brands chasing likes, pay influencers and sponsors posts it makes me wonder if they are making any profit.  It’s always good to know early that likes don’t pay the bills. If you are focussing 2 hours a night on a post and not on your product in the early days then you have your sh*t in the wrong order. In this episode here my thoughts and what I have been up too over the last 2 weeks. 

Chase Likes or Chase Accounts? - Ep. 92

The stuff that goes through my head gets very interesting at times. This week I realised being a category manager is like playing tinder with businesses. It’s been a few years since I did some serious swiping right trying to find the “one” but what I love is that category managers are playing this tinder every day.  Hear my reasons why in todays episode. 

Sell like you are playing Tinder - Ep. 91

Today I talk about my breakfast with the co-founder of Catch.com.au, Menu Log, Scoupon and Luxury Escapes. It was great to sit down and absorb learnings from a individual who was created one of the best online stores in Australia. I also discuss my 2021 Goals that I have finally locked in and ready to tackle, they are mainly business but a also have a 60KG dumbbell thrown in for a bit of fun. 

Breakfast with Gabby Leibovich and My 2021 Goals - Ep. 90

The breakfast category has had a bit of a crap time over the last few years and it is not going to be all rainbows and butterflies in 2021 either. We are on the cusp of another diet fad. Offices around the country will be talking about "Intermittent Fasting" or "IF, 16/8, On and Off Diet" if you want to give it a cooler name. In a nut shell all it means is that you miss breakfast but for some reason its now becoming a popular diet to follow and preach. Just when we were getting over the stupid Keto Diet.  In this short podcast, I briefly explain my views and the impacts it has on the category and cereal brands. 

More bad news for the breakfast category? - Ep. 89

Nootropics are going to be a big business in helping individuals to get those 1% improvements. Whether you are a biohacker, gym goer or just someone who wants neural improvements then you will want to learn more about what Daniel Stone, Co-founder of Neuratech has to say. 

Neuratech, Australia's Hot Nootropic Company - Ep. 88

Josh Howard created the brand, Single Use Ain't Sexy around 8 months ago and it has already stormed to the top of my "Brands to watch out for in 2021". He is getting rid of standard plastic hand soap dispensers. Single Use Ain't Sexy has dissolvable tablets that consumers add with water in their dispenser to create non-toxic hand soap. The amount of products which are made from 90% water is incredible and this product will definitely disrupt the industry.  

Single Use Ain't Sexy - Ep. 87

We're back for another year and in this episode I tell you my key trends to keep in mind this year, why Subway won’t be around in 5 years and what will be a future key callout on packaging.

2021 Food Trends - Ep. 86

A huge thank you for listening to this podcast. I just wanted to do some thanks you, shout outs and a review of my 2020 goals. I will be back next year with more insights, more guests and more knowledge bombs to help Australia be the best food industry in the world.  Have a great break everyone. 

What a bloody year! Have a great Christmas - Ep. 85

If we all just listened more we could achieve more. This is just one knowledge nugget Guy and I discuss in achieving more business with customers. Guy has over 20 years experience within the food industry and in this episode he delivers some valuable knowledge and wisdom. 

Retail Knowledge Bombs with Guy McLaren - Ep. 84

A destination for anyone looking to learn about food, new brands, manufacturing, trends and insights. The Retail Ready podcast will be full of knowledge bombs, conversations and discussions into an ever changing industry.

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