Are you setting up your day for success - profit wise?Generating an income and profit are an essential part of running a sustainable business. But what kinds of activities should you focus on to maximize your day to make money, in addition to making an impact?We&apos;re chatting all about maximizing your day for profit in this episode - exploring...rest and why we consider it an important part of a profitable businessthe 2 types of income producing activity that will help to maximize your day for making moneywhy direct income producing activity (one of the types) can feel scary to include and a quick way to reframe itone quick exercise that you can do today to start prioritizing profit in your businessHaven&apos;t purchased your copy of the Vision Success Planner™ yet? You can check it out by clicking here. We can&apos;t wait to see what cover you choose!

Success and the Shy Girl Podcast

Maximizing your day for profit

Businesses undergo evolution as a natural part of their lifecycle - but what does it mean to consciously make that evolution?It&apos;s no secret that 2020 was the year of the pivot - but it left lots of entrepreneurs wondering "well, what&apos;s next?"Listen in as we chat about what it looks like to consciously evolve your business and how we&apos;ve made the shift away from the pivot to embracing the evolution of our brand and business.

Consciously evolving your business

Other peoples&apos; priorities can sneak in to your goals, your actions and your daily habits and wreak havoc on your ability to effectively work towards what&apos;s most important to you.Listen in as we discuss how to identify other peoples&apos; priorities sneaking into your goals and daily actions - and how to manage them.

Are other peoples' priorities stopping you from achieving your goals?

It&apos;s no secret that happy clients will help build successful and profitable businesses. It&apos;s also no secret that "underpromise but overdeliver"  is a time-tested tactic that works extremely well to gain customers, keep them and then keep them coming back for more.But what happens when you move from strategic serving into people pleasing behaviour?That&apos;s what we&apos;re chatting about this episode!

How to know if you're serving your audience - or people-pleasing

Scarcity (a type of urgency) is one of the psychological triggers identified by Robert Cialdini in his book Persuasion and has been widely adopted as a marketing and copywriting tactic.But heres&apos; the thing, urgency can either take a great offer and make it sell like hotcakes - or it can make potential clients run in the other direction. Because urgency and scarcity used without integrity and authenticity can make readers and sellers alike feel &apos;icky&apos; .You can make use of urgency and scarcity inside of your marketing without resorting to sales tactics that feel incredibly out of alignment with your core values as an entrepreneur.Listen in as we discuss how artificially inflating urgency or scarcity can damage trust with your audience and how to use urgency in full integrity so that your audience feels informed to make a purchase decision they feel good about.

Using urgency with integrity in your marketing

Where do you start when you don&apos;t know where to start? The beginning, the middle or the end?Well - the answer might be any of those points. And that&apos;s exactly what we&apos;re talking about in this episode.You&apos;ll hear about:- how getting started without a complex plan is sometimes exactly what you need to do- what reverse engineering can do for your goals (hint - it&apos;ll make the process a whole lot easier)- the simple question you can ask yourself (at least 5 times) to really reach your core motivations for a goal (and help you figure out if it&apos;s someone else&apos;s goal for you in disguise)- when it&apos;s ok to lean on other peoples&apos; frameworks or processes for goal-getting

Getting started when you're not sure where to start

Problems in business - we&apos;ve all got &apos;em. And we all want to solve them. Thinking outside the box (with creative problem solving) is a key skill in managing problems and implementing solutions that make sense.We&apos;re chatting today about some the things we do inside our business to "think outside the box" when faced with coming up with creative solutions

Thinking outside the box

Celebration of all your wins - both big and small - are key in taking your success to the next level. But it&apos;s often an afterthought for a lot of entrepreneurs.Reframing success and celebration as gratitude can help to acknowledge everything you&apos;ve achieved and learned on your journey to getting your goal.

Celebrating wins - expectation vs reality

If you&apos;re seriously looking to go from busy to productive - then batching is about to become your productivity BFF.Batching - a process that groups the same task together - is a serious game changer when it comes to working in your business. It allows you to work ahead AND work more efficiently.And not only does it mean working more efficiently, it allows you to work with consistency and creativity.

Our #1 productivity hack

There&apos;s no doubt about it - your daily decisions are the key ingredient of your success. But how do you make decisions on a daily basis that amplify success?We&apos;re digging in deep on making daily decisions in your business including...the 3 things that your high priorities must align withwhat to ask when a to-do list item seems stuck (or you can&apos;t get it off the ground at all)how to figure out what to put on your high-priority listwhy incremental habit upgrades are just as powerful (if not more!) as radical shifts in your work day 

Daily decisions made easy

There&apos;s no question that developing a success mindset is crucial to achieving your goals - but sometimes there&apos;s a stone in those gears. And we call them mindset gremlins - those unwanted beliefs that creep in at the most inopportune of times and add roadblocks to success.In this episode, we&apos;re diving in on 3 mindset gremlins that we&apos;ve evicted in our own business.

Mindset Gremlins (and how we've evicted them)

Every goal needs action to move from idea to done - but far too often the path from start to finish gets overcomplicated.But moving from point A to point Z doesn&apos;t need to have a complex achievement structure. And while achieving your goal will certainly have more than 4 tasks to complete, you can speed up  achieving your goal by breaking it down into 4 larger steps.In this episode we&apos;re breaking down the 4 step process that we bring every single one of our business goals through.

4 steps to achieving any goal

Want a realistic look at how much time it&apos;s really going to take to achieve your goals?Tracking your time is an incredible exercise that helps you to figure out your most productive time of the day.  It&apos;s a zero judgement way to reflect on the best way you work, the best time you work, and how many hours you truly have to dedicate to your goals.In this episode you&apos;ll hear:- how time tracking can help you turn a busy day into a productive day- why trying to fit into the productivity mold of other entrepreneurs will - why there is no "bad" or "good" way to spend your time- how knowing your most productive time of day can make your goal-getting timeline expectations more realistic Discover the 2022 Vision Success Planner™

How to turn your busy day into a productive day

Releasing control - aka detaching from the outcome - is one of the most difficult things to do as an entrepreneur. It takes constant practice and a commitment to reframing failures as opportunities for learning.But it&apos;s a skill that has an incredible return on emotional investment.In this episode you&apos;ll learn:- why it&apos;s so hard to detach from the outcome and release control in your business- how releasing control and detaching from an outcome can lead to more success- why outcomes should never be placed in only a "failure" or "success" column (and what to do instead)-  how releasing control does not mean that you&apos;re no longer in control- why trusting yourself and others is the key to unlocking exponential growthDownload the July Vision Success Planner™ TrialDiscover the 2022 Vision Success Planner™

Releasing control in your business

It may seem like this is an age old debate - when it comes to finding success as an entrepreneur, which is more important; mindset or strategy? Or are they equally important?In this episode you&apos;ll hear:- how mindset and strategy can (and should) co-exist inside your business- why an imbalance between strategy and mindset is not only OK, it&apos;s healthy- what to do when mindset or strategy are holding you back from moving forward on your goalsDownload the July Vision Success Planner™ TrialDiscover the 2022 Vision Success Planner™

Mindset vs. Strategy

Building a business as an introvert, in a world seemingly built for extroverts, can be a challenge. Join Lisa and Jen - bona fide introverts - every week as they share how to tackle the path to success as an introverted entrepreneur. If you are building a business or just want to hear some great advice on how to succeed as an introvert, this is the podcast for you.

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Success and the Shy Girl Podcast

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