On this episode of 'Inbound & Down,' host Jon Sasala chats with Eric Siu, CEO at ClickFlow and author of "Leveling Up: How to Master the Game of Life." Jon and Eric discuss his reasons for writing the book, what you can learn from it and how you can apply the lessons to your everyday life. Thank you for listening to this season of Inbound & Down! We can't wait to be back with Season 8 in the future. Read the episode transcript here. -- Do you have questions about this episode? Send them to inbound@moreycreative.com. Show Notes: Leveling Up ClickFlow Connect: Facebook Twitter Instagram LinkedIn Blog See omnystudio.com/listener for privacy information.

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Leveling Up (The Book) ft. Eric Siu

Today on Inbound & Down we have Markus Raunig of AustrianStartups. Jon and Markus discuss the startup culture in Austria/globally and how the startup landscape is changing in the hands of driven people. Plus, Markus shares some tips on growing your business! -- Do you have questions about startups? Send them to inbound@moreycreative.com. Show Notes: AustrianStartups AustrianStartup's Newsletter Future Weekly Podcast Connect: Facebook Twitter Instagram LinkedIn YouTube Blog See omnystudio.com/listener for privacy information.

Running a Startup with AustrianStartup's Markus Raunig

Today on Inbound & Down we have Markus Raunig of AustrianStartups. Jon and Markus discuss the startup culture in Austria/globally and how the startup landscape is changing in the hands of driven people. Plus, Markus shares some tips on growing your business! Read the episode transcript here. -- Do you have questions about startups? Send them to inbound@moreycreative.com. Show Notes: AustrianStartups AustrianStartup's Newsletter Future Weekly Podcast Connect: Facebook Twitter Instagram LinkedIn YouTube Blog See omnystudio.com/listener for privacy information.

On this episode of 'Inbound & Down,' host Jon Sasala chats with Kate Skavish, Chief Visionary Officer at Wave.video, an online video editing platform. A few episodes back we spoke to Dave Synder, CEO at Smartacre about utilizing videos in your sales and service processes. One thing we didn’t really touch on however, was videos for marketing. That’s a gap that can be filled with a service like Wave.video. You can create and repurpose short promotional videos, videos for a blog or website, video ads, social media videos, and much more! Read the episode transcript here. -- Do you have questions about creating marketing videos? Send them to inbound@moreycreative.com. Show Notes: Wave.video Animatron Wave.video Blog Wave.video Facebook Group Connect: Facebook Twitter Instagram LinkedIn YouTube Blog See omnystudio.com/listener for privacy information.

Bolstering Your Marketing Efforts With Video ft. Wave.video's Kate Skavish

On this episode of 'Inbound & Down,' host Jon Sasala talks to Jason Azocar (Founder) and Megan Prescott (Director of Client Services) at HubSearch. You may remember them as our sponsor of last season: the HubSpot Miniseries. HubSearch is a recruiting firm dedicated to the HubSpot ecosystem. Jason, Megan and Jon discussed recruiting best practices, what recruiting is like for agencies and how they specifically recruit with HubSpot in mind.  Read the transcript here. -- Do you have questions about recruiting? Send them to inbound@moreycreative.com. Show Notes: HubSearch Inbound & Down HubSpot Minseries Connect: Facebook Twitter Instagram LinkedIn YouTube Blog See omnystudio.com/listener for privacy information.

An Inside Look at Recruiting ft. HubSearch's Jason Azocar and Megan Prescott

On this episode of 'Inbound & Down,' host Jon Sasala talks to Nathan Hirsch, Co-Founder of Outsource School, an online education platform dedicated to educating entrepreneurs on how to hire and scale their business with virtual assistants. Nathan talks us through the benefits of virtual assistants and how to best leverage a VA for your business, plus, drops a ton more actionable tips along the way! -- Do you have questions about virtual assistants? Send them to inbound@moreycreative.com. Show Notes: Outsource School FreeUp Connect: Facebook Twitter Instagram LinkedIn YouTube Blog See omnystudio.com/listener for privacy information.

Growing Your Business With Virtual Assistants ft. Outsource School's Nathan Hirsch

On this episode of 'Inbound & Down,' host Jon Sasala talks to Nathan Hirsch, Co-Founder of Outsource School, an online education platform dedicated to educating entrepreneurs on how to hire and scale their business with virtual assistants. Nathan walks us through the benefits of virtual assistants, how to best leverage VAs for your business and how to create standard operating procedures that lead to success. Read the transcript here. -- Do you have questions about virtual assistants? Send them to inbound@moreycreative.com. Show Notes: Outsource School FreeUp Virtual Assistant Calculator SimplySOP Connect: Facebook Twitter Instagram LinkedIn YouTube Blog See omnystudio.com/listener for privacy information.

On this episode of 'Inbound & Down,' host Jon Sasala chats with Michael Keplinger, Director of Strategy and Managing Partner for SmashBrand, an Idaho-based agency that designs, tests and optimizes brands and products with real consumers. Michael and Jon discuss—to use our tagline here—the art and science behind the consumer research and strategy that goes into the branding of products. -- Do you have questions about brand strategy? Send them to inbound@moreycreative.com. Show Notes: SmashBrand Yucatan Connect: Facebook Twitter Instagram LinkedIn YouTube Blog See omnystudio.com/listener for privacy information.

Brand Strategy + Ideation ft. SmashBrand's Michael Keplinger

On this episode of 'Inbound & Down,' host Jon Sasala chats with Phoebe Bain of Morning Brew about the new wave of modern newsletters and growing a dedicated subscriber base. Read the transcript here. -- Do you have questions about video production? Send them to inbound@moreycreative.com. Show Notes: Morning Brew Marketing Brew Emerging Tech Brew Retail Brew Connect: Facebook Twitter Instagram LinkedIn YouTube Blog See omnystudio.com/listener for privacy information.

The Modern Newsletter ft. Morning Brew's Phoebe Bain

On this episode of 'Inbound & Down,' host Jon Sasala chats with fellow HubSpot Partner and CEO of SmartAcre, David Snyder, about utilizing video throughout your company processes. Read the transcript here. -- Do you have questions about video production? Send them to inbound@moreycreative.com. Show Notes: NYCHUG Vidyard SmartAcre Connect: Facebook Twitter Instagram LinkedIn YouTube Blog See omnystudio.com/listener for privacy information.

Utilizing Video for Sales, Service + Culture ft. SmartAcre's David Snyder

On this episode of 'Inbound & Down,' host Jon Sasala chats with accessibility and user experience expert Regine Gilbert, about accessible design and its extreme importance in today's digital world. -- Do you have questions about accessible design? Send them to inbound@moreycreative.com. Show Notes: reginegilbert.com Book: Inclusive Design for a Digital World: Designing with Accessibility in Mind Connect: Facebook Twitter Instagram LinkedIn YouTube Blog See omnystudio.com/policies/listener for privacy information.

Accessibility + Accessible Design ft. Regine Gilbert

On this episode of 'Inbound & Down,' host Jon Sasala chats with accessibility and user experience expert Regine Gilbert, about accessible design and its extreme importance in today's digital world. Read the transcript here. -- Do you have questions about accessible design? Send them to inbound@moreycreative.com. Show Notes: reginegilbert.com Book: Inclusive Design for a Digital World: Designing with Accessibility in Mind Connect: Facebook Twitter Instagram LinkedIn YouTube Blog See omnystudio.com/listener for privacy information.

On this episode of 'Inbound & Down,' host Jon Sasala chats with Ryan Brown, Head of Brand Strategy at Ceros—a cloud-based experiential content creation platform—about experiential and interactive content. -- Do you have questions about experiential content? Send them to inbound@moreycreative.com. Show Notes: Ceros Ceros Inspiration Library Standout.club Connect: Facebook Twitter Instagram LinkedIn YouTube Blog See omnystudio.com/policies/listener for privacy information.

Experiential + Interactive Content ft. Ceros' Ryan Brown

On this episode of 'Inbound & Down,' host Jon Sasala chats with another amazing HubSpotter—one that’s famous in our world—Inbound Professor, Jorie Munroe. Jorie takes us through their journey of beginning at HubSpot, working up through the ranks of the Academy team, and gives us a behind the scenes look at the world of podcasting at HubSpot. -- Do you have questions about getting started with podcasting? Send them to inbound@moreycreative.com. Show Notes: HubSpot HubSpot Academy HubSpot Podcasts Skill Up The Growth Show Inbound Reporting Podcast Agency Unfiltered Connect: Facebook Twitter Instagram LinkedIn YouTube Blog

HubSpot Academy and Podcasting ft. HubSpot's Jorie Munroe

On this episode of 'Inbound & Down,' host Jon Sasala chats with Alex Swerdlow, PPC Director at OpenMoves. The two cover the fundamentals and best practices for beginning a PPC campaign. This episode of Inbound & Down is sponsored by AudioEye. Their automated technology provides the foundation for barrier-free access to the web. Learn more about AudioEye and the importance of digital accessibility, today. -- Do you have questions about getting started with PPC? Send them to inbound@moreycreative.com. Show Notes: OpenMoves Connect: Facebook Twitter Instagram LinkedIn YouTube Blog

The Basics of PPC ft. OpenMove's Alex Swerdlow

Inbound & Down: The Art and Science of Inbound Marketing is brought to you by Morey Creative Studios, a Platinum HubSpot Partner Agency. Hosted by Jon Sasala and Danielle Esposito, I&D covers all things marketing, design, SEO and beyond.

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