Logan Kelly discusses how lead definition and the data associated with qualification can unlock opportunities for B2B sales teams.

Intent Topics

3 Ways To Use HQLs To Power Your Pipeline

Logan Kelly and guest Leahanne Hobson discuss important ways to clean up your digital presence. A tight digital presence will become more important for sales in the coming months and, possibly, years, so this episode is a must listen!

Assess Then Grow: Interview With Leahanne Hobson

Jon Stamell, CEO of Oomiji, joins the show to discuss how to build powerful segmentation and find out what your customers really want.

Don't Build An Email List: Do This Instead

Guest Jon Anderson of Sidehill Group discusses his methodology for driving strategic initiatives to completion. Anderson share further insight on strategic initiatives during COVID, and whether or not to move the "goal posts."

Driving Strategic Initiatives with Guest Jon Anderson of Sidehill Group

On this episode we have guest Craig Elias of Shift Selling talking about 7 ways people fail at prospecting and 7 ways to improve it.

7 Reason's Your Prospecting Isn't Working

On this episode we're talking about how to translate an ideal customer profile into data for sales outreach.

How to Translate an Ideal Customer Profile Into Data for Sales Outreach

On this episode of Intent Topics we'll be talking about how content can be leveraged in very different ways.

How Content Can Be Leveraged in Very Different Ways

On this episode of Intent Topics we talk about the pros and cons of building out a data driven business development team in-house vs hiring a data driven lead generation company.

Building a BDR Team Internally vs Hiring an Agency - Pros & Cons

On this episode of Intent Topics we are joined by very special guests, Ed Marsh & John McTigue from IntentData.io. Today we'll be talking about the current state of intent data and where we see it going in the future.

Guests Ed Marsh & John McTigue from IntentData.io talking about Intent Data

On this episode of intent topics we talk about how the concept of outbound sales has evolved.

The Concept of Outbound Sales Has Evolved

On this episode of intent topics we'll be talking about how knowing who you're selling to is more important than knowing what you are selling.

Knowing who you're selling to is more important than knowing what you are selling

On this episode of Intent Topics Logan shares his proven framework for writing effective sales prospecting emails.

The Four C’s of Writing Effective Sales Emails

On this episode of Intent Topics we'll be talking about what to do when your lead generation efforts stall out.

What to do when your lead generation efforts stall out

On this episode of Intent Topics we'll be doing a deep dive into what intent data actually is.

A deep dive into what intent data is

A podcast focussed on modern intent based sales, lead generation, sales prospecting and digital marketing.

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Intent Topics

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