In this special episode of On the Mic with Ad Results Media, join Jon Favreau, host of POD Save America, Senior Vice President of Marketing at Stamps.com, Mark Krojansky, and Ad Results Media's CRO, Steven Shanks, as they dive into the special relationship between Crooked Media and Stamps.com. You'll also learn about the power of authentic, brand endorsements and how they're driving massive customer growth.

On the Mic with Ad Results Media

Episode 36- Podcast Advertising is Driving Massive Customer Growth with Jon Favreau of POD Save America

We've all had to negotiate at one point in our lives, but media negotiations, especially in the the audio advertising world, take a certain level of finesse. In this episode of On the Mic with Ad Results Media, our team sits down to discuss the secret sauce behind negotiating in the audio space.

Episode 35: Negotiations

True crime stories are often times more than stories about murder and other horrific acts, and the hosts of True Crime Obsessed are sure to include all facets of true crime in their hilarious podcast. In this episode of On the Mic with Ad Results Media, Lindsay Boyd and Nathan Spell are joined by TCO hosts, Patrick Hinds and Gillian Pensavalle as they discuss the origins of True Crime Obsessed, what documentaries to cover, and the WHY behind true crime.

Episode 34 - Why We Love True Crime: True Crime Obsessed

Investigative journalist and host of Park Predators, CounterClock, and Dark Arenas, Delia D'Ambra, is no stranger to the true crime genre. Throughout her years in podcasting, Delia has worked behind the scenes as a researcher, producer, and host, and has covered countless stories for her listeners and fans. Lindsay Boyd and Nathan Spell were thrilled to get the chance to sit down with Delia and discuss her process, what she's learned throughout the years, and her reasoning behind why we love true crime.

Episode 33-Why We Love True Crime: An Interview with Delia D'Ambra

As marketers begin to expand their definition of influencers to those beyond Instagrammers and TikTokers – the time is ripe to explore the similarities that podcasters have with social influencers and how to leverage them as an integral part of an influencer strategy.  

Podcasters Are an Integral Part of Any Influencer Strategy - An Interview with comedian Bert Kreischer

Why do we love stories of true crime? Is it the fear? Is it the thrill? Or is it the feeling of "what if" that these stories often times elicit? In this episode of On the Mic with Ad Results Media, Lindsay Boyd walks Nathan Spell through the science behind why we're obsessed with true crime.

Episode 31 - Why We Love True Crime

Have you ever wondered how podcasting came to be? Where did this medium suddenly spring from and what exactly was it that launched it to success? In this episode of On the Mic with Ad Results Media, Lindsay Boyd and Nathan Spell take what they have learned throughout their research and outline the timeline of podcasting from 2000 to 2021.

Episode 30 - The History of Podcasting

Have you been interested in learning more about podcast ad tech but didn't know where to start? Bryan Barletta of "Sounds Profitable" is here to help break down those barriers and make the technical details accessible to everyone.On this episode of On the Mic with Ad Results Media, Nathan Spell and Lindsay Boyd sit down with Bryan to discuss the ins and outs of the ad technology space.

Episode 29 - An Interview with Bryan Barletta

Representation. Inclusion. Equity. Liberation. Solidarity. Is your organization creating spaces where these important conversations can happen? In this episode of On the Mic with Ad Results Media, Lindsay Boyd and Nathan Spell share space with Ad Results Media's SEEN Committee, a working group created to create, plan, and implement initiatives surrounding difference and inclusion in the workplace.

Episode 28 - An Interview with Ad Results Media's SEEN Committee

From Kobe Bryant to Simon Sinek, Jordan Harbinger is no stranger to conducting guest interviews, and he knows a thing or two about people, building relationships, and personal networks.In this episode of On the Mic with Ad Results Media, Nathan Spell and Lindsay Boyd sit down with Jordan to talk podcasting, starting over, and not getting caught up in the "tit for tat".

Episode 27 - An Interview with Jordan Harbinger

On November 20th, Steven Shanks, Partner and CRO at Ad Results Media, sat down with Kevin Welsh, Senior Marketing Manager at Molson Coors, to discuss the power of podcasting and the various ways Molson Coors works to actively engage with their audience.If you missed our webinar, or simply want to tune in again, this special rebroadcast episode of On the Mic is the one for you.

Episode 26 - Reaching Consumers Through Podcasting with Molson Coors Beverage Company

As VP of Podcasting at Macmillan Publishers, Kathy Doyle knows a thing or two about the podcasting industry. From creative concepting to podcasting strategy, she oversees some of the most interesting ideas in the podcasting world.In this episode of On the Mic with Ad Results Media, Lindsay Boyd and Nathan Spell sit down with Kathy to discuss her journey into podcasting, being a woman in the industry, and one of Macmillan's newest projects, "Driving the Green Book".

Episode 25 - An Interview with Kathy Doyle

As creatives, it can be difficult to move from all the ideas, to good ideas, to truly great ideas. And that's where creative concepting comes in. In this final episode of The Anatomy of an Ad, Nathan Spell and Lindsay Boyd will discuss how to dive into ad generation and the tools needed to go from "just okay" to "show stopping".

Episode 24 - The Anatomy of an Ad, Part 3

What is the one, powerful tool that is essential to developing lasting advertising ideas? The answer: Strategy. Without strategy, it's virtually impossible to connect your brand to your target audience, and connecting brands is what great advertising is all about!  In episode two of our study of The Anatomy of an Ad, Nathan Spell continues guiding us on our journey through the definition of strategy, what separates good strategy from bad strategy, and some of the strategies behind famous ad campaigns.

Episode 23 - The Anatomy of an Ad, Part 2

What are the basics of creative strategy? Whether you're a seasoned professional or just starting out in the advertising world, understanding the fundamentals is paramount to success.In episode one of our latest series focusing on the anatomy of an ad, Senior Copywriter, Nathan Spell, will guide us through creative strategy and defining "brands".

Episode 22 - The Anatomy of an Ad, Part 1

Ad Results Media Presents, "On the Mic. A Podcast About the Business of Podcasting and Audio Advertising - We Aim to Educate, Enlighten and Push the Industry Forward.

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On the Mic with Ad Results Media

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