In this interview with Accumula founder and CEO, Evan Brubaker, we dive into the future of retail and the impact 2020 had on the world of brick and mortar retail + eCommerce. streamlineretail.com accumula.com @retailjosh

Retail Initiative

Reaching Your Customers Everywhere (w/ Accumula CEO Evan Brubaker)

In this episode, we unpack the approach needed to succeed online in 2021.

The eCom Skills Needed in 2021

We're past the point of major site updates but what about the small things we can do to give a great experience? In this episode, we cover the three things you can do to give your customers a great online experience this holiday season. Ready to grow your brick and mortar business online, you can schedule a free strategy session at streamlineretail.com/schedule

3 Last Minute Site Changes to Make Before the Holidays

DIY is a great way to save money but it can be hard to grow a real eCommerce business. But an agency isn't always the answer. When should and shouldn't retailers do DIY and when do you need to bring in an agency?

DIY eCommerce?

What roles do you actually need to have for a brick and mortar retailer to have a successful eCommerce business? In this episode, we talk through the essential things you need to have in place for your online store to grow, without breaking the bank on payroll.

The 3 Roles in a Successful eCommerce Business

You're probably great with your storefront and can serve your customers well. But how do we do that online? Today's episode unpacks the way you can approach serving your online customers in the same way you serve your in-store customers.

The New Retail - Taking the Store Experience Online

And we're back! After a long hiatus, we're excited to bring back the Retail Initiative Podcast. Over the last year, we've completely changed what we do and we're excited to share

Season 2 - The New Retail

What are the essential pieces of a high-converting Ecommerce site? There are 3 things you really need to address: experience, trust, and risk.

Creating A High-Converting Ecommerce Site

Here's the thing: traffic doesn't necessarily mean conversion. Instead of just getting more people to visit your site, how do you get those people to actually buy from you?

Should You Worry About Traffic?

With all the good this last decade brought, I’ve also had my share of difficulties and learned lessons. I'm sharing a few of those in hopes that if you’re facing any of the same problems, you might find some encouragement and learn from what I’ve gone through.

A New Decade: A Look Back

The answer to Ecommerce growth isn't always found in big tasks and complicated solutions. It really is in the simple things: traffic, conversion, and retention.

The "Aha" Moment of Ecommerce Growth

The holiday season is the prime time in the retail world. We're sharing 4 things that we’ve seen successful retailers do to increase holiday revenue.

4 Ways to Increase December Sales

We have conversations like this all the time with retailers finally making the leap to go online. There’s a lot of excitement and everyone talks like eCommerce is the sure-fire way to stay relevant in retail but for every one that succeeds, there’s a ton of people struggling to even cover the cost of their eCommerce subscription. If it is worth it, what is the “secret” to succeeding online?

3 Tips of Increasing Online Sales

Do you often feel like you have so many new ideas that the things you already do really well get lost in the mix? In this episode, Josh discusses one of the biggest turning points in his business, and how to shift your focus to making the things you're already doing better.

One Of My Biggest Mistakes

Today we sit down with Tara Austin from Ruthie Grace Boutique and talk about how to grow a solid team and organizational structure as your business grows.

Building A Team with Tara Austin, Founder of Ruthie Grace

The podcast for independent retailers. This is where good retailers come to be great; where education meets inspiration. Hear from thriving retailers, service providers, and retail experts giving you the tools and tips needed to grow your retail business.

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Retail Initiative

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