WHAT YOU WILL LEARN: 1) New feature: 'Column Recommendations' 2) Google My Business: 'Offers To Business' 3) New 'Google Ads Policy Manager'

Search Advertising News

3/16/2019 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) 'Average Position' metric is dead 2) 'Call-Only Campaigns' get more headlines 3) 'Business Redressal Complaint Form'

3/02/2019 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) 'Google Display Network' 3 updates 2) Google 'App Campaigns' gets new name 3) 'Merchant Center open to ALL retailers

2/23/2019 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) 'Maximize Conversions' for YouTube ads 2) Respond to reviews inside Google Maps 3) YouTube now part of 'Search Partners' 4) Digital advertising increases 10% per year

2/16/2019 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) 15 second non-skippable video ad 2) Microsoft Search Network gets bigger 3) 'Competitive Metrics For Audiences' 4) Service Area Businesses can expand 5) Article: "What is GCLID?"

1/26/2019 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) 'AdWords Express' migrates to Google Ads 2) YouTube removes automatic sharing feature 3) Beware dynamic 'Sitelink Extensions' 4) "4 Key GDN Settings To Check For Smarter Ad Spend"

1/12/2019 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) Try the new 'TV Screen Device Type' 2) Ready for text messaging to businesses? 3) Nobody reads old reviews anyway 4) Article - "ROAS For Ecommerce Stores"

1/05/2019 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) GDN 'Audience Expansion Tool' 2) GDN 'Dynamic Prospecting' 3) GDN 'Custom Intent Segments' 4) "Why Pay A PPC Agency For Monthly Management?"

12/22/2018 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) ‘Call Reporting’ gets an update 2) ‘Target Impression Share’ new bid strategy 3) “Rising Cost Per Click But I didn’t Change My Bids”

12/01/2018 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) Automatically generated ‘Location Extensions’ 2) A fourth device type: ’TV Screens’ 3) Bing Ads & LinkedIn integration 4) ‘Demographic Targeting’ new options

11/10/2018 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) Updates for 'Ad Preview And Diagnostics Tool' 2) Email forwarding for Click-To-Message ads 3) "YouTube Video Ads: Everything You Need To Know"

10/27/2018 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) 'Smart Bidding' for Google Search Partners 2) 'Call Reporting' now enabled at the account level 3) Ecommerce customers prefer using apps, NOT websites 4) "New Interface, New Syntax: Automating Rules in Google Ads"

9/29/2018 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) Another change to 'Exact Match Keywords' 2) 'Showcase Shopping Ads' now include video 3) "Google Ads Automation Features to Save You Time and Generate Sales"   ✏️ rushe@internetadvertisingpros.com  

9/15/2018 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) '3-Headlines' plus '2-Descriptions' Text Ad 2) New feature for the 'Overview Page' 3) 'Non-Skippable' YouTube video ads 4) "You Saw My Ad WHERE? Mastering Google Display Placements"   rushe@internetadvertisingpros.com   [* Join Rushe for his FREE Live Google Ads Webclass at https://www.InternetAdvertisingPros.com *]

9/01/2018 Google Ads Weekly News

WHAT YOU WILL LEARN: 1) A new feature on the 'Overview' page 2) Google Ads Report Editor 'time comparison' 3) "Ultimate Guide To Gmail Ads In 2018"   rushe@internetadvertisingpros.com   [* Join Rushe for his FREE Live Google Ads Webclass at https://www.InternetAdvertisingPros.com *]

8/18/2018 Google Ads Weekly News

The "Search Advertising News" podcast delivers Google Ads weekly news for Advertising Professionals. Keep up-to-date with the newest developments in Google Ads. Delivered every Saturday by Rushe Brady at www.InternetAdvertisingPros.com

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