 WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips!This episode also features an interview with Heidi Stephens about her frying pan going viral.  STITCHER - ACAST - ITUNESCONTENT MARKETING ARTICLES3 Advanced Influencer Marketing Strategies for Noisy Markets - Convince and ConvertLessons in Community Engagement – Valuable Content Award for Scilly Sergeant Colin Taylor - Valuable ContentGWR –  The Art of Storytelling  - Linkedin CONTENT MARKETING TOOLSJook - The Jukebox AppCreate an online jukebox through Spotify to anable your guests to throw a virtual Dime your way and play the songs they like..until someone gets drunk and puts Aqua's 'Turn back Time' on repeat until the sun comes up.Jook Outsmart - stay ahead of your competitorsKeep your digital marketing smart and ahead of the pack with Outsmart. Currently in Beta but looking like a promising digital marketing platform that allows you to access in sights and historical data on your competitors.Outsmart Adobe Audition CC - A professional audio workstation for mixing, finishing, and precision editing.It is about time I gave a nod to the software I use to put the Content + Alt + Delete podcast together. Here is to Adobe Audition.Adobe Audition CCCONTENT MARKETING CAREERSExhibition Content (Experience) Developer - At BristolDeputy Head of Content and Digital - Department of Transport (Gov)  Head of Social - ASOS

Content + Alt + Delete ~ James Ainsworth

CONTENT + ALT + DELETE: BULLETIN #35

 WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! Stitcher - Acast - iTunesCONTENT MARKETING ARTICLESInfographic: The History of Content Marketing – Contently30+ powerful adjectives and verbs for eye-catching headlines – EconsultancyPodcast: Storytelling tips from Pixar's story chief and the National Theatre – CampaignCONTENT MARKETING TOOLSFLIXTAPE - Like a mixtape for NetflixNetflix has correctly realised that romance is not dead and before you get to the 'Chill' you need to do the woo and so they have created flixtape. a chance to make netflix episode mixtapes with netflix content that you can send on to your love interest...or your Mum. Flixtape BLOGINDER- The Tinder for BloggersTerrible tagline but useful tool for connecting content and people? Maybe. Bloginder GOODBLOCK MOBILE - One amazing, charitable Ad per day"We believe that advertising doesn’t have to be obnoxious banner ads, data mining and clickbait. Ads, when carefully crafted, can be delightful. Our mission is to hold the Internet to that standard. Think entertaining Super Bowl ads plus data privacy."Goodblock CONTENT MARKETING CAREERSFestival Marketing Content Creator (freelance) - WildscreenSenior Content Manager - The Open UniversityWeb Content Coordinator - Thomas Pink

CONTENT + ALT + DELETE: BULLETIN #34

 WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! Stitcher - Acast - iTunesCONTENT MARKETING ARTICLESHow to Integrate Paid Social in Your Content Marketing Strategy – Neil PatelThomson and First Choice owner to scrap holiday brochures  – The Guardian4 Strategies To Find A More Specific Niche In Content Marketing – ForbesCONTENT MARKETING TOOLSJULIA - A chatbot that serves up info, tips & inspiration on food & cookingCooking up a storm in the kitchen? This chat bot delivers recipes via text message to take you from ingredients to completed culinary masterpiece. Text an ingredient to Julia and your food-based flirtation will begin.Julia CORRO - Simple & Visual Content CollaborationMarketing teams looking for a unified platform to run content, campaigns and creative output? Corro is the dashboard with truly usable workflow for you. Manage your content before it manages you.Corro BLUENOD - Visualize Twitter communities and find influencers.Create visual representations of your Twitter connectedness and identify relevant influencers, content opportunities and Twitter list management.BluenodCONTENT MARKETING CAREERSContent Marketing Assistant - Unite StudentsGlobal Snr Manager, Content Partnerships – ExpediaSocial Media and Content Marketing Lead – B&Q

CONTENT + ALT + DELETE: BULLETIN #33

 WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! Stitcher - Acast - iTunesCONTENT MARKETING ARTICLESA Marketer’s Guide to Content Curation - Convince and ConvertA sticky relationship with the Euro 2016 Panini sticker album - CRM Life 7 Essential Content Marketing Lessons From Rand Fishkin’s Whiteboard Fridays - Content Marketing InstituteCONTENT MARKETING TOOLSRIPL -  'Easily create eye-catching posts and share them on Facebook, Twitter & Instagram.'Create custom animated posts for social media. Get that ad space look and feel without the need for a big media budget.RIPL WEVIDEO - 'Easily create outstanding videos.'Cloud-based and collaborative video production platform with a useful mobile app too. Create video content on the fly. WEVIDEO SEGMENT - 'Simplify your analytics.'Collect customer data with one API and send it to hundreds of tools for analytics, marketing, and data warehousing. SEGMENTCONTENT MARKETING CAREERSDigital Content Marketing Executive - MatalanMarketing Storyteller - Security - CiscoChief Content & Digital Officer - Capita

CONTENT + ALT + DELETE: BULLETIN #32

 WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! Stitcher - Acast - iTunesCONTENT MARKETING ARTICLESHow to Create a Content Mission Statement with 4 Simple Templates - Orbit MediaWhen one upvote is worth a thousand visitors - The Next WebThe U.K.’s Times and Sunday Times are structuring their new apps and website around peak traffic times - NiemanLabCONTENT MARKETING TOOLSANSWER THE PUBLIC -  'Ask the Seeker. Enter your keyword and he'll suggest content ideas in seconds'Is this the most gimmicky SEO tool you ever will see? Yes. Is it still useful under the hood? Yes. SEO is a game of supply and demand. Supply the answers with content that users demand and have yet to be satiated. ANSWERTHEPUBLIC ICONOSQUARE - 'Key metrics about your Instagram account.'Given that Instagram is next to useless for stats and metrics in and of itself, use this to standardise reporting.ICONOSQUARE FAQFOX - 'Is your marketing research lacking?'In a similar set up to Answer The Public, this tool is useful for keyword, topic and content opportunity research. FAQFOXCONTENT MARKETING CAREERSSocial Media and Content Marketing Manager - B&QHead of Content, Live and Digital, EuroFinance - The EconomistOwner Experience Content Administrator - Dyson

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 WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! Stitcher - Acast - iTunes CONTENT MARKETING ARTICLESTwitter made some changes to paid…and they are pretty cool - Immediate FutureContent Migration. Why you must say no to the madness! - MediumInfluencers to Brands at Digital Conference: Let Us Control the Content - AdAgeCONTENT MARKETING TOOLSCONTENTTOOLS -  'Finally, a content marketing platform to manage all your content in one place'All your content IF you use Wordpress, that is. That said, if I DID use Wordpress (I'm a Squarespace kinda guy - must be all those podcasts having their wicked way with my conscience, right?)  this would be pretty neat with workflow stage-based and distribution facets catered for within one dashboard. CONTENTTOOLS NEWSIO - 'makes it easy for your team to instantly share relevant company news and content on social media.'Similar to the likes of Dynamic Signal and their 'Voicestorm' offering or Hootsuite's fairly recent foray into content amplification for teams, Newsio has an interesting pricing structure with 5 people on your team being free forever which makes this scalable and tactical at this level before the $$,$$$ jump to play with the bigger payers. NEWSIO (BETA) LOOPAGAIN - 'Go viral with perfect loop Gifs.'There is an art to the perfect GIF. The continuity of the sequencing of the 'video' source content is identified to make the perfect looper.LOOPAGAINCONTENT MARKETING CAREERSProduction Editor - BBC History Revealed Magazine, Immediate Media CompanyContent Marketing Manager - AdeccoResearch Content Specialist  - Gartner

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 CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! Stitcher - Acast - iTunes CONTENT MARKETING ARTICLES9 Web Content Writing Rules Everyone Should Know - The Content FactoryAligning Content Work with Agile Processes - A List ApartHow Imgur Became An Image-Sharing, Meme-Generating Megacommunity - Fast CompanyCONTENT MARKETING TOOLSCONNECTOR -  Outreach emails, perfected.Connect your blog content with proven email templates with tracking, scheduling & follow-up sequences.CONNECTOR GOODBARBER - Apps. Made by You.Create Apps for iPhone and Android with ease. Design, Add content, test and publish your mobile first content.GOODBARBER COCHEDULE HEADLINE ANALYZER - Want to write better headlines?The free blog post headline analyzer will score your overall headline quality and rate its ability to result in social shares, increased traffic and SEO value.COCHEDULE HEADLINE ANALYZERCONTENT MARKETING CAREERSContent Manager - ToyotaMarketing and Communications Officer, Content Management - North Hertfordshire CollegeJunior SEO Copywriter - VoucherCloud

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 CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! Stitcher - Acast - iTunes CONTENT MARKETING ARTICLESMovie marketers get creative on Instagram to promote new releases - DigidayClarifying the Noise: The Content Marketing Spectrum - Content Marketing InstituteHow Thorntons uses content marketing to gain an edge at Easter - EconsultancyCONTENT MARKETING TOOLSAPESTER -  the next generation of digital storytellingEmbed interactivity with polls and more with Apester to find your audiences voice.APESTER STREAMLI -  Explore the World YOUR wayBe the director you always wanted to be and tap into a pool of film-makers:  Enter location and description( what you want to see), choose length of the live stream and select your local broadcaster.STREAMLI MAP ME - Build smarter mapsA touch of the geography never hurt anybody. Create, populate and annotate maps to enrich content with informative visuals. MAP MECONTENT MARKETING CAREERSHead Content Writer - Latest Free stuffWebsite and Intranet Content Manager - Avon and Somerset PoliceDigital Content Manager - Boden

CONTENT + ALT + DELETE: BULLETIN #28

 WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! STITCHER - ACAST - ITUNES CONTENT MARKETING ARTICLESPublishers Have to Pay Up to Track Their Audiences on Distributed Platforms - Adage3 Ways to Use Transparency in Content to Cut Through the Noise - Content Marketing InstituteContent Marketing Lessons Inspired By The Oscars 2016 - M2 BespokeCONTENT MARKETING TOOLSLEGGO –   Save your articles. We make sure you will read them.No more dirty content stockpiling bad habits for you, dear reader. Statistics, notifications and gamification improve your reading processes and keep you as close to' inbox zero' or its backlog of articles equivalent.LEGGO HEISENBERG IPSUM -  Placeholder Text with added MethNeed some inspirational copy to fill those text placeholders beyond Lorem Ipsum? Fill those boxes with quotes, dialogue and more Breaking Bad goodness. HEISENBERG IPSUM FANPAGE KARMA -Analyze Facebook profiles and those of your competitors to gain insights, benchmark and reporting that makes a differenceFANPAGE KARMA CONTENT MARKETING CAREERS Technical Content Manager - CamelotHead of Content & Social - MooDigital Content Strategist - Sift Digital

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 WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! STITCHER - ACAST - ITUNES CONTENT MARKETING ARTICLESThe quest to solve YouTube’s strangest mystery - BBCContent Marketing – Stats you need to know! [Infographic] - EHL MarketingGreat content is useless when it’s not being looked at - MediumCONTENT MARKETING TOOLSVIDLOGS – Create your unique video brandGenerate fully customizable video streaming sites from YouTube, Facebook or self-hosted content in minutes and showcase your brand via the medium of curated and created video content.VIDLOGS ANCHOR.FM -  Radio by the people"Anchor is a free iPhone app that makes it easy to broadcast short audio clips to a global audience in seconds. Your listeners can talk back, sparking instant group conversations that were never before possible."ANCHOR.FM GRATISOGRAPHY - Free Hi-Res imagesFree high-resolution pictures you can use on your personal and commercial projects with great personality, high quality and compelling imagery.GRATISOGRAPHY CONTENT MARKETING CAREERS Content Marketing Manager - Mind CandyContent Marketing Manager - EduserveSenior Editor Children's Publishing - Parragon

CONTENT + ALT + DELETE: BULLETIN #26

 WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! Stitcher - Acast - iTunes CONTENT MARKETING ARTICLES10 Rules for Creating Content People Can Trust - CopybloggerThe Internet of a (crazy little) Thing called love - The Real Adventure UnlimitedPublic Radio Podcast Measurement Guidelines - GoogleDocsCONTENT MARKETING TOOLSTINYMETRICS –  Get hundreds of metrics & export all your Instagram data with only one click, no setup required.Looking to bring some informed decision making to your Instagram game? Tinymetrics may just be the thing for you and your carefully filtered images.TINYMETRICS QUARTZ -  News in a whole new wayEver wondered what journalism would look like if it existed natively within your iPhone? Whether this is journalism re-imagined or just the same old content in a new skin, it certainly offers an alternative for those that might want to consume news in such a manner. QUARTZ TRBBLE - A Trbble is your favourite part of a song.Integrating with Soundcloud, Trbble scans tracks to isolate and analyze that perfect moment in your favourite (Soundcloud only) songs. TRBBLECONTENT MARKETING PEOPLERobert Rose     T: @Robert_Rose     W: about.me/RobertRoseKatie Wink    T: @kdub   W:   about.me/katiewinkVikki Chowney     T: @vikkichowney    W: boudiccafoods.com CONTENT MARKETING CAREERS Head of Content - Made In Bristol TVContent Producer - CNNDigital Content Co-ordinator - Collinson Group

CONTENT + ALT + DELETE: BULLETIN #25

 WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! Stitcher - Acast - iTunes CONTENT MARKETING ARTICLESContent Marketing’s Secret Sauce? Good Workflow - Content Marketing InstituteShould Twitter go beyond 140? In less than 10,000 characters - The Real Adventure UnlimitedWhy Lazy People Make the Best Content Marketers - CopybloggerCONTENT MARKETING TOOLSHUM – Thousands of your future customers are on Twitter. Find them with Hum.Hum allows you to use a 'people first' approach to connect with the right people and content on Twitter relevant to your niche. HUM KW FINDER - Find long tail keywords with low SEO competitionDiscover the rich opportunities to create content that your audience is demanding and stand out from the noise of existing content with some quick SEO analysis.KW Finder QUACKIT - Your ultimate HTML resourceA fantastic mix of resources, tutorials and tools for getting your HTML just right. QUACKITCONTENT MARKETING PEOPLEGarrett Moon      T: @garrett_moon     W: CoSchedule.comKerry Butters    T: @kesbutters   W:   markitwrite.comSarah Mitchell     T: @globalcopywrite     W: lushdigital.comCONTENT MARKETING CAREERSInternational Blogging Coordinator - Medecins San FrontiersDigital Content Producer - SS Great BritainContent Editor - Sticky Content

CONTENT + ALT + DELETE: BULLETIN #24

 WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! Stitcher - Acast - iTunes CONTENT MARKETING ARTICLESBefore 'Serial,' Two Women Set Out To Bring True Crime To Podcasts - HuffpostStudy shows most of your Facebook friends aren’t really your friends - Business Insider UKOne Thing Is Killing Content Marketing and Everyone Is Ignoring It - Content Marketing InstituteCONTENT MARKETING TOOLSTONEAPI – Write better by optimising content for emotionIdentify the most relevant tone and copy based on emotionally intelligent insights. Let APIs determine the emotional dynamics that will deliver for you and your reader.TONEAPI POSTREACH - Gain insight into how far your content is spreading and the people who amplify it on TwitterPostreach will monitor your content for Twitter shares (Even after Twitter stopped others allowing such functionality) IDentify who amplifies your content and deliver great analytical reporting.POSTREACH MILLION SHORT - What havent you found?A search engine that delivers results with the big search engine player results removed. Take out the top 100, 1k, and more results to unearth something different.MILLIONSHORTCONTENT MARKETING PEOPLEAmy Porterfield      T: @AmyPorterfield      W:  AmyPorterfield.com/Thomas J. Armitage     T: @ThomasJArmitage     W:  thomasjarmitage.comPaul McCrudden   T: @paulmccrudden     W: https://about.me/paulmccruddenCONTENT MARKETING CAREERSHead of Content - Virgin MediaDigital Content Manager - National TrustCopy Editor - Screwfix

CONTENT + ALT + DELETE: BULLETIN #23

 WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! Stitcher - Acast - iTunes CONTENT MARKETING ARTICLESHow brand differentiation creates longer-term value for your business - Castleford AUHow I accidentally figured out what I want to do in life (and this thing called #NoFilterFeb) - Fritha Hookway3 things every marketer should do now about ad blocking - Rafael Urbina CONTENT MARKETING TOOLSSAMPULATOR – You just lost your morning to this sound appSampulator allows you to create music from a wide range of samples and all from your desktop browser.SAMPULATORMEMTALK - New fashion of storytellingMemtalk is one of a new frequently occurring breed of apps whereby you can take photos and narrate your thoughts over them to create a quick and highly shareable storytelling style piece of audio-visual content. MEMTALKADOBE PORTFOLIO - Build your own personalised websiteTaking square aim at the likes of Squarespace, adobe now offer a modular based web-design tool to create great looking websites and to do so super fast. ADOBE PORTFOLIOCONTENT MARKETING PEOPLEGerry Moran      T: @GerryMoran      W: MarketingThink.comIan Truscott     T: @IanTruscott     W: IanTruscott.Me CONTENT MARKETING CAREERSDigital Content and Social Media Manager - AXA UKFrench Content Marketing and Copywriting - Stack OverflowHead of Content Marketing - Barclays

CONTENT + ALT + DELETE: BULLETIN #22

'CONTENT + ALT + DELETE' HAS BEEN LONG-LISTED FOR THE #UKBLOGAWARDS2016 - PLEASE VOTE NOW (TOP CATEGORY) WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips! Stitcher - Acast - iTunes CONTENT MARKETING TOOLSBYND – One App. All Your Favorite Feeds.Centralised and algorithmic editing of your Instagram, Twitter and Facebook feeds in one handy App.BYND (beta) PHOTYPE – Find photos, crop without cropping & overlay text.A great tool for testing stock images with your intended text overlay before you commit to credits.  PHOTYPE AFLAVA SMARTDOWN (beta) – A really smart Markdown Editor for all kinds of writing.A tool to simplify your writing process if Markdown is your thing. AFLAVA SMARTDOWNCONTENT MARKETING PEOPLECatherine Toole   T: @catherinetoole     W: Sticky ContentSonja Jefferson     T: @sonjajefferson   W: Valuable ContentMarshall Kirkatrick     T: @marshallk     W: Get Little BirdCONTENT MARKETING CAREERSOnline Editorial Manager – MothercareProduct and Content Marketing Manager – Lexis NexisInternal Communications Content Manager – Capita

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You are enjoying a content marketing coffee-break delivering a weekly dose of recommended content marketing articles, content-led campaigns and careers in content marketing. (Plus other things which get Google’s robots excited about content marketing SEO keywords.)

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Content + Alt + Delete ~ James Ainsworth

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