Can people tell how awesome you are from your website? Your social media profile? If not, why not? Social Media Sherpa Shaily Hakimian is here to help you be unforgettable and let people know how awesome you are.

Sales for Nerds

S4N 067 Shaily Hakimian on Being Unforgettable

Your stories don't define you-- how you tell them will. That's the title of Sarah Elkins' podcast and book, and the driving philosophy behind her communications consulting business. Learn how the stories you tell yourself and others can hold you back, and what to do about it.

S4N 066 Sarah Elkins on how to tell your own story

David Newman, owner of Do It Marketing, teaches you how to market effectively as a consultant-- something he struggled with himself. Stop commoditizing yourself-- most consultants do such a good job of this that clients barely get a chance.

S4N 065 David Newman on Marketing for Consulting

As a "recovering CPA", Michelle Tillis Lederman never imagined becoming an author and expert on human connections. But you can benefit from her journey and learn how to forge authentic connections that will make your journey faster, easier, and better, and also more fun. 

S4N 064 Michelle Tillis Lederman on forging authentic connections

Diane Helbig grew up with a father who was "everything good" about sales, and still never wanted to get into the field. In this episode, learn how she overcame that mindset and realized she could be honest, helpful, and still be a great sales person. ("Stop lying!") Plus, learn how those "positive" traits serve you better than ever in the current sales environment. Also, learn about the "tannat" grape. Cheers!

063 Diane Helbig on how to Succeed without Selling

Most solo consultants make selling way harder than it has to be. If you'd like it to be easier, make sure you take advantage of your secret superpower: MEGA positioning. Learn how in this episode.

062 Reuben Swartz on MEGA Positioning

Alan Weiss is a legend in the consulting world, author of dozens of books, including Million Dollar Consulting, Million Dollar Consulting Proposals, and his latest, Your Legacy Is Now. Alan joins Sales for Nerds to provide his signature direct, no-nonsense advice for consultants looking to have more impact (and make more money).

S4N 061 Alan Weiss on Million Dollar Consulting

Doug Brown started working when he was a young kid, and quickly learned the value of leverage, talking to customers and prospects, and building valuable referral networks. This served him well over a career that included joining the army, turning down a job in nuclear medicine because selling music equipment to bands like Aerosmith paid better, to working with Chet Holmes and Tony Robbins, and helping businesses improve sales effectiveness (including Tony's).

S4N 060 Doug Brown on sales mistakes

Bob Burg, co-author of The Go-Giver, comes on Sales for Nerds to talk about how to do better by giving more, and the 5 laws from his book-- the laws of Value, Compensation, Influence, Authenticity, and Receptivity. Plus, Bob (rightly) takes me to task for not being precise with words, and we have a great conversation.

S4N 059 Bob Burg on how to be a Go-Giver

What have we learned from 2020? Too much and not enough. I have to bring politics into the podcast, I talk about the importance of talking (and listening) and share my simple advice for 2021.

058 Reuben Swartz on What I've Learned This Decade-- I mean year

Angelique Rewers has bought corporate services from consultants, sold them to corporate clients, and now teaches others how to do it right. Learn her story and how to avoid the common mistakes small firms and solo consultants make when selling to big companies.

057 Angelique Rewers on Selling to Corporate Clients (without proposals)

Ellen Melko Moore discusses her journey from aspiring English professor to entrepreneur to consultant to Oprah and more, plus she gives practical tips on how to make the most of LinkedIn without being spammy.

056 Ellen Melko Moore on creating a Super Tight brand on LinkedIn

Russell Thackery reviews his incredible journey from professional viola player to accidental sales star to entrepreneur and trainer, with lots of fascinating stops along the way.

S4N 055 Russell Thackeray gains multiple degrees, loses 168 pounds, and forgets to learn that sales is hard

David Priemer, founder of Cerebral Selling, and author of "Sell the Way You Buy", comes on Sales for Nerds to help you get clarity and make it easier for you to sell without "Cobra Kai" tactics.

S4N 054 David Priemer teaches you to sell the way you buy

Chalmers Brothers, author of Language and the Pursuit of Happiness talks about how we use language not only to describe but to create. Learn how the stories we create in our heads empower us or hold us back. Learn how to communicate and collaborate effectively at work (and at home).

S4N 053 Chalmers Brothers on Language and the Pursuit of Happiness

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only "natural" sales people can sell.

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Sales for Nerds

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