Want to provide vision, direction, and inspiration to your team? Ryan Longfield, Chief Revenue Officer at Gong, breaks down the critical role employee retention plays in sustainable long-term success. Learn how to manage your team’s emotional state (and hear the impact it has on performance). Consider this a crash course on how to level-up as a leader.Key Takeaways:05:35 - What leadership means to Ryan Longfield06:48 - What was the moment you decided to go into leadership10:34 - Small team vs. Large team aspect19:35 - What does a leader need to do in the tough times to keep motivation25:06 - Setting expectation for your team35:46 - Revenue intelligence is all about seeing clearly38:44 - Describing sales in one wordWant to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Ryan Longfield: linkedin.com/in/rlongfield

Reveal: The Revenue Intelligence Podcast

The DNA of a high-impact leader

To sell more, you have to sell less. It sounds counterintuitive — but that’s what value-based conversations are all about. Vin Messina, VP of Sales Execution at Blackline, shares how he identifies his buyer’s problems and partners with them to find solutions. Tune in to get a step-by-step playbook on how to sell to the c-suite. (Spoiler: C-suite alignment should happen on the FIRST call.)Key Takeaways:00:55 - Introducing Gong's rebranding11:07 - Differentiating sales execution and sales enablement15:46 - Sales: A series of well-executed value-based conversations19:40 - Data Breakout: Sales processes and buyer expectations20:39 - Vin's value-based formula - Problem, impact, value25:17 - Enabling sellers to coach buyers not press them32:19 - The difference between a champion and a change agent38:15 - Micro Action: Are you fulfilling your buyers needs?Want to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Vin Messina: https://www.linkedin.com/in/vmessina/

Driving deals with value-based conversations

After analyzing 300,000 cold emails, we debunked one of sales’ greatest mysteries — and unlocked a strategy to DOUBLE the amount of meetings you book. Here's a hint: The CTA (call to action) you use at the end of your email, matters more than you think. And according to the data, there's one cold email CTA that reigns supreme. Ready to craft the perfect cold email? Tune in to the episode.43 Highly effective email CTAs: https://gongh.it/43-ctas-gong-aspKey Takeaways:00:53 - What is the most effective CTA? 03:54 - The answer from Gong Labs data07:27 - Why asking for a meeting too early is risky08:02 - Does the answer change depending on the stage?08:49 - Do online calendars impact the ask?If you missed the Opinions portion of this podcast (aka the first half of the episode), you can listen here: https://link.chtbl.com/PWHzpEQ7Want to explore Revenue Intelligence for your org? It starts here: 43 Highly effective email CTAs: https://gongh.it/43-ctas-gong-aspConnect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Bryan Neale: https://www.linkedin.com/in/bryanneale/Connect with Bill Caskey: https://www.linkedin.com/in/billcaskey/

Opinions vs Reality: Which CTAs book more meetings?

PLG (product lead growth) flips the traditional sales model on its head. Kai Mak VP of Sales and Customer Success at Webflow, knows that an end-user-focused growth model isn’t just good for customers; it’s also good for business. In this episode, you’ll learn how sales can be a signal for product design, what it means to truly delight customers, and how the term Product Qualifying Lead will soon be common sales vocab.Key Takeaways:05:27 - What a product-led growth company(PLG) is10:56 - Focus on the user experience - Bring support and customer success together13:33 - Data Breakout: PLG companies scale faster once they hit 10 million ARR21:03 - Leading a team with builder mentalities27:23 - How Kai and his team use Gong34:34 - Micro-Action: How to build a strong start for a product-led businessWant to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Kai Mak: https://www.linkedin.com/in/kaimaksf/

How sales guides product led growth

Should you use slides on a discovery call? Choose wisely: it impacts your chances of booking the next meeting by 17%. On this episode of Opinions vs Reality with Bill and Bryan from The Advanced Selling Podcast, we share the data you need to close more deals.9 Tips for crafting great sales decks: https://gongh.it/crafting-sales-decks-gong-asp﻿Key Takeaways:01:01 - Myth bust: Should you use slides on your discovery call?03:28 - The answer from Gong’s research04:14 - Slides’ effect on question asking, monologuing, and listeningIf you missed the Opinions portion of this podcast (aka the first half of the episode), you can listen here: https://link.chtbl.com/pGK1YxqIWant to explore Revenue Intelligence for your org? It starts here: 9 Tips for drafting great sales decks: https://gongh.it/crafting-sales-decks-gong-aspConnect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Bryan Neale: https://www.linkedin.com/in/bryanneale/Connect with Bill Caskey: https://www.linkedin.com/in/billcaskey/

Opinions vs Reality: Selling with slides?

The best way to level up? Surround yourself with A-players. To celebrate hitting 100 episodes, we’re sharing the top 10 insights that will inspire you to take your career to the next level. These tips come straight from the minds of Mark Roberge, Kevin Dorsey, Matt Rosenberg, Marjorie Janiewicz, and Dan Shapero (aka the sales leaders who are breaking the mold and winning their markets). Plus — if you’ve ever wondered what Chris Voss’s ringtone is… you’re going to need to tune in. This is one revenue-boosting countdown you don’t want to miss. Key Takeaways:05:00 - Ed Calnan - How important is the buyer's journey?07:42 - Rakhi Voria - Attracting a diverse sales workforce10:24 - Dana Feldman - Running effective 1:1s that drive revenue13:20 - Mark Roberge - Deal momentum masters18:35 - Kevin Dorsey - Deal signals that increase revenue21:24 - Chris Voss - How to negotiate like a boss23:47 - Matt Rosenberg - Why multi-level selling is critical for today's landscape26:38 - Marjorie Janiewicz - How hackers are driving predictable revenue29:18 - Jonathan Frick - What prevents B-players from becoming A-players31:57 - Dan Shapero - Why a growth mindset is critical for your successWant to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/

10 Takeaways that will transform the way you sell

“I need to think about it.” is the objection that makes every salesperson's skin crawl. But is it really the reason your deal didn’t close? On Opinions vs Reality, Bryan and Bill from the Advanced Selling Podcast join us to discuss how to overcome this all-to-common objection. Learn how to address any potential roadblock your seller might have. (Spoiler: It’s time to shift from sales to strategic advisor.)Key Takeaways:2:06 - The perception of what “I need to think about it” has on closing a sale4:13 -  Devin reveals what the data says6:55 - Turning the date into action with successful follow-up strategies9:20 - Shifting from sales professional to strategic advisorIf you missed the Opinions portion of this podcast (aka the first half of the episode), you can listen here: https://link.chtbl.com/RXCZTv0gWant to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Bryan Neale: https://www.linkedin.com/in/bryanneale/Connect with Bill Caskey: https://www.linkedin.com/in/billcaskey/

Opinions vs Reality: “I need to think about it”

Virtual selling. Hybrid selling. Remote selling. Whatever you call it, 92% of buyers prefer it — and it’s here to stay. David Deming, Partner at Bain & Co., is an expert in salesforce effectiveness that leads to profitable growth. In the episode, he dives into data-driven sales plays and how to retool your front line. Whether you’re fully remote or have a hybrid model, these insights will lead you to virtual sales success.Key Takeaways:07:14 - How to define virtual selling09:12 - Buyers prefer virtual interactions10:50 - The importance of digital footprint12:59 - 5 ways you can contribute to successful virtual selling16:33 - How to roll out new tools without overwhelming sales reps18:22 - Data Breakout - Digital transformation acceleration24:03 - How to best coach your sales reps in the new virtual world28:31 - How you can be a better sales leader30:19 - Micro Action - Assessing where you are with your virtual selling capabilitiesIf you missed the Opinions portion of this podcast (aka the first half of the episode), you can listen here: https://link.chtbl.com/RXCZTv0gWant to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with David Deming: https://www.linkedin.com/in/daviddeming/

David Deming: Virtual Selling Has Simply Become Selling

Do you know the impact cursing has on your sales calls? Bryan and Bill from the Advanced Selling Podcast join us for Opinions vs Reality. This midweek bonus episode unpacks the unexpected impact cursing has. Do you think it shows authenticity or a lack of professionalism? We reveal data that may make you rethink the words you use (and when). Plus, there are 5 words that can make your sales calls even more persuasive. These are the words and phrases used by high-performing salespeople to close more deals. How many of these words do you use? Find out: https://gongh.it/words-that-sell-gong-asp/Key Takeaways:00:30 - To curse or not to curse, is that the question?01:40 - Devin reveals what the data says02:44 - The impact cursing has on your close rate03:18 - Words of wisdom to live by If you missed the Opinions portion of this podcast (aka the first half of the episode), you can listen here: https://link.chtbl.com/RXCZTv0gWant to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Bryan Neale: https://www.linkedin.com/in/bryanneale/Connect with Bill Caskey: https://www.linkedin.com/in/billcaskey/

Opinions vs Reality: Do you curse in sales?

Success in sales leaves clues that point to what works and what doesn’t. Are you tracking success signals across your pipeline? Kevin "KD" Dorsey, VP of Inside Sales at PatientPop, shares how to use data to coach your team, spot at-risk deals, and fuel growth. You’ll learn how to recognize critical success signals, focus on what matters most during pipeline reviews, and build a scalable sales checklist that drives better performance from everyone on your team.Key Takeaways:06:59 - What are the patterns of my sales team?13:22 - Develop people, manage processes15:39 - The first deal warning: problem agreements18:27 - Data Breakout: Plan your next steps...sometimes25:14 - How skill-based metrics can help your sales team32:30 - Listen to the language of your prospect37:21 - Using your tools to make a change41:18 - The psychology of sales.43:44 - Micro-action: Make your own checklistWant to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Kevin Dorsey: https://www.linkedin.com/in/kddorsey3/

[Replay]Kevin Dorsey: Deal signals that increase revenue

HackerOne sells a slightly non-traditional product: hackers. Marjorie Janiewicz, Chief Revenue Officer at HackerOne, shares how she uses data to build and validate her go-to-market strategy. (Luckily, her tactics work regardless of what you sell.) Plus, you'll hear how she went from sales rep to c-suite. If you want to make moves in your career, this is for you.Key Takeaways:06:35 - Hiring people who want to build a company08:55 - What metrics to use and why it's a continuous learning process13:37 - Data Breakout - How sales leaders would describe their culture17:01 - How to position yourself from running inside sales to all of sales24:58 - Skills salespeople should focus on26:25 - Micro Action - Focusing on executionWant to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Marjorie Janiewicz: https://www.linkedin.com/in/marjorietoucas/

[Replay] How hackers are driving predictable revenue

Your reps want to get better. You want to help them. The problem? Coaching has always been impossible to scale. Dana Feldman, Head of Enterprise and Mid-Market Sales at Amazon, and Bryan Tucker, Head of Mid-Market Sales at Gong, discuss all things coaching. From building a coaching culture to measuring the impact of your coaching strategy, learn how to increase revenue and turn mid-performers into top performers. Key Takeaways:10:01 - How to build coaching into your company culture13:33 - Creating a framework for monitoring your coaching strategy17:23 - Peer coaching - How to learn from one another23:57 - Coaching top sellers using data28:26 - Blindspots: Consistency is key30:35 - Visibility: Where is coaching needed most?38:55 - How to measure the impact of your coaching strategy43:30 - Gong's Complete Coaching Suite45:15 - Dana Feldman on Gong's new Complete Coaching SuiteWant to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Bryan Tucker: https://www.linkedin.com/in/bryandtucker/Connect with Dana Feldman: https://www.linkedin.com/in/danafeldman/

3 Secrets to Sales Coaching

Ready to bond with your prospects like never before? Jill Rowley spent 20 years in B2B SaaS with stints at Salesforce, Eloqua, and Marketo and is passionate about “knowing thy customer”. Widely-known as customer-centricity, this concept has the power to move the needle forward on mission-critical business metrics. Listen to the episode to learn the power of meeting your buyer where they are.Key Takeaways:05:19 - What a customer-focused organization looks like14:41 - How being customer minded can give you an advantage17:36 - Data Breakout: Providing relevant content and insights18:56 - Social selling vs social networks22:30 - Advice to sales leaders who want them and their team to be customer-focused30:09 - Micro-action: How are you and your reps using social networks?Want to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Jill Rowley: https://www.linkedin.com/in/jillrowley/

How customer-centricity boosts sales

What's your company’s reason for being? Sam Myers, Managing Director at Rational 360, has a diverse background ranging from politics to business development to the agency world. The common factor he believes top organizations share? Purpose. In this episode, Sam shares why organizations don’t have to choose between profit and purpose — and why taking a stand benefits both your customers and employees.Key Takeaways:08:42 - What it means to be purpose driven14:21 - Where does the purpose come from19:26 - Data Breakout: Inclusive and diverse hiring practices20:47 - Encouraging purpose driven behavior28:08 - The responsibility of a sales team to advocate for purpose driven behavior33:29 - Micro-Action: Take a look at the diversity on your own teamWant to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Sam Myers: https://www.linkedin.com/in/sammyersjr/

Mindset matters: Finding purpose and leading from the front

Curious reps uncover prospects’ real problems -- allowing them to close more deals. That’s why Kevin Young, Director of Sales at Metadata.io, is passionate about bringing customer voice to life. He does this by teaching his reps active listening and the power of pausing. In this episode, Kevin reminds us of a simple fact it’s easy to lose sight of: we are all selling to humans. This is the perspective you need to ensure your reps ace their next call. Key Takeaways:04:04 - "You Are Your Fiercest Advocate"09:57 - Strategies to Help Align With the Customers Wants and Needs12:06 - Data Breakout: Listening to the Customer Voice21:51 - Leaving Space in Conversations to Actively Listen to Customers28:14 - The Scientific Method of Sales32:18 - Micro Action: Listening to the Customer VoiceWant to explore Revenue Intelligence for your org? It starts here: https://www.gong.io/revenue-intelligence/Connect with Devin Reed: https://www.linkedin.com/in/devinreed/Connect with Sheena Badani: https://www.linkedin.com/in/sheenabadani/Connect with Kevin Young: https://www.linkedin.com/in/directorofsales/

Why curiosity wins deals

Reveal is for revenue leaders who want to reach their fullest potential. Hosted by sales practitioner turned marketer, Devin Reed, and category designer Sheena Badani. Every week we interview sales practitioners, industry experts, and thought leaders from the world of revenue. Hear executives from some of the most successful technology companies like LinkedIn, Netflix, and more. Together, we explore how they use revenue intelligence – a new way of operating based on customer reality instead of opinions – to win their market. You’ll hear candid stories of success (and failure), how to win with a data-first mentality, plus you’ll take home a micro action you can use today.

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Reveal: The Revenue Intelligence Podcast

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