He was born in Detroit, Michigan and spent his teenage years in Albuquerque, New Mexico, but somehow, Xzibit ended up dominating West Coast hip-hop.    Born Alvin Nathaniel Joiner, Xzibit is a multi-platinum-selling rapper who did not move to California until he was 18 years old, but it was on the West Coast that he quickly became a hip-hop icon.    It’s all about creativity, which also allowed him to expand his repertoire. Xzibit is also a reality TV star, actor, producer, and entrepreneur.    “I see it as being able to come into an environment that was thriving and had rules and regulations and I was able to assimilate and blend well with the creative process that was happening,” Xzibit said during an episode of the RUN GPG Podcast hosted by David Morrell. “When you level the playing field, with creativity, that’s how you stand out in that environment.”   Xzibit wanted to be an architect and considered hip-hop a pastime. However, he built a solid reputation in the West Coast underground hip-hop scene. Eventually, he caught the eye (and ear) of Grammy-award winning rapper and producer Dr. Dre, who executive produced and helped name Xzibit’s third album Restless.    Dr. Dre also secured Xzibit a spot in the memorable ‘Up in Smoke’ Tour with Dr. Dre, Eminem, Ice Cube, Nate Dogg, and Snoop Dogg, among others.    Xzibit’s popularity transcended hip-hop when he hosted MTV’s Pimp My Ride from 2004 to 2007. He became so popular that he was more recognizable than the pope!   Following the popularity of his reality TV series, the acting offers started pouring in. He had roles in 8 Mile, which starred fellow rapper Eminem, whose framed photographs were on Xzibit’s background during the podcast, and XXX: State of the Union, which starred another fellow rapper, Ice Cube.    Other memorable roles were in the award-winning TV series Empire and films Gridiron Gang and X-Files: I Want to Believe.    Despite his success, there was a time when Xzibit experienced some setbacks that led to a five-year depression.    It wasn’t until he mentored James Savage, formerly known as Jayo Felony, that Xzibit was inspired to believe and start the creative process again.    “I was able to put one foot in front of the other and go from a crawl to a walk, to a run to a sprint, and it took me out of that hamster wheel that I was dealing with,” said Xzibit of the experience.      He shared this and so much when he sat down with David. Here are the other things Xzibit discussed in the RUN GPG Podcast:   The West Coast hip-hop experience.  Xzibit’s early music influences.  How Alvin Joiner became Xzibit.  Xzibit’s creative process.  About the Up in Smoke Tour with Dr. Dre, Eminem, Snoop Dogg, Ice Cube, Nate Dogg, and many more. Xzibit’s working relationship with Dr. Dre. Some of Xzibit’s favorite collaborations are those outside of hip-hop. What Xzibit says about Snoop Dogg, Eminem, Obie Trice, and Apathy. How Pimp My Ride introduced Xzibit to a much bigger audience, which brought in acting offers. Xzibit’s five years in a dark place.  James Savaged asked Xzibit for help, which in turn helped the rapper get out of his own head. Xzibit is hesitant to embrace the term ‘mentor’ but says that he can dish out some good pieces of advice.  Xzibit says you cannot believe your best praise or your worst criticism.  The rapper says he had a choice between being a storyteller and telling his story, he chose the latter.  Acting is something Xzibit really had to work on, unlike music, which comes out naturally.  Xzibit shares something about Dwayne “The Rock” Johnson, Nicolas Cage, and Ice Cube. Xzibit launched his new business last year.   Who are the three people invited to Xzibit’s dinner? What Xzibit plans to celebrate a year from now.      What’s next for Xzibit? He will be releasing his next album, King Maker.    “Hip-hop is where I started; a successful life is where I end up,” Xzibit said during our podcast when asked how he wants to be remembered.      Contact Xzibit Facebook - https://www.facebook.com/xzibit Instagram - https://www.instagram.com/xzibit/ Twitter - https://twitter.com/xzibit YouTube - https://www.youtube.com/channel/UCMqLx2g4eAN3_gJ2qefQ0Xg Spotify - https://open.spotify.com/artist/4tujQJicOnuZRLiBFdp3Ou?autoplay=true   Subscribe To The RUN GPG Podcast Thanks for tuning in to this week’s episode of the RUN GPG Podcast! Please leave us a review on iTunes. This will help us continue delivering fire content for you and our listeners each week!

RUN GPG Podcast

Xzibit - The Success Story Of A “Restless” Entertainer & Entrepreneur

This is the 50th episode of the RUN GPG Podcast. So, host David Morrell decided to make the episode extra special by bringing in a special guest co-host to discuss some highlights from previous episodes.  Over the last couple of years, RUN GPG has brought in some of the most influential people in the world of entrepreneurship, business, personal development, arts, and real estate. It was a learning experience and a lot of fun picking the brains of some of the most successful individuals in their respective fields. For the special episode, David invited a former guest to co-host: self-made entrepreneur Brad Lea, who is the founder, chairman and CEO of LightSpeed VT, the world’s only interactive knowledge commerce platform.  Brad also hosts his own podcast, Dropping Bombs. Incidentally, Brad also dropped bombs during the podcast with his honest take on some of the highlights from our previous episodes.  In this podcast, we give you some of the best soundbytes from our featured industry heavyweights. Among them are sales and marketing expert Ryan Stewman, businessman and writer Grant Cardone, entrepreneur and sales expert Weldon Long, and world-renowned body language expert Janine Driver.    David and Brad also comment on some of the things shared on the podcast by actress Elena Lyons (also Cardone’s wife), YouTuber and entrepreneur Andy Frisella, internet marketer Billy Gene, former crime boss turned motivational speaker Michael Franzese, negotiation expert Chris Voss, and real estate broker Ryan Serhant.  During the podcast, we also launched our new RUN GPG introduction created by rapper and producer Apathy, also a former guest.      Here are some of the topics David and Brad discussed during our milestone episode:   A look back to an episode with Brad Lea saying: “If you want to change what you’re getting, you have to change what you’re doing. And if you want to change what you’re doing, you have to change what you believe because what you believe determines how you behave and what you do.”   Ryan Stewman talks about the “death of the real estate agent.”   The “stupidity” of the four-hour work week.    The pandemic and the demand for AI (artificial intelligence).   Weldon Long on clarity: “You need to get ultimate clarity, like ridiculous clarity, on what you want in three areas of your life--money, relationships, and health.”   Janine Driver talks about the value of words and how smaller words could make you more influential because people will easily remember.    Andy Frisella talking about the customer: “Customer satisfaction is doing the bare minimum to not have that customer be mad. Customer loyalty is exceeding it so much that they’ll never shop anywhere else.”   Billy Gene on the unique selling proposition: Is it really unique?   Chris Voss on negotiating up to seven times a day.    Ryan Serhant on setting realistic goals.   David Morrell and Brad Lea discuss branding and selling - are they the same thing?     The RUN GPG Podcast looks forward to another 50 more episodes with impressive guests.  Join us again next week for another educational and entertainment podcast.     Subscribe & Review To The RUN GPG Podcast Thanks for tuning in to this week’s episode of the RUN GPG Podcast! Please leave us a review on iTunes. This will help us continue delivering beneficial content for you and our listeners each week!

RUN GPG Special Edition Episode

Does humour have a place in real estate? If you know Eric Simon or Matt Lionetti, you know that it does!   Eric is the founder and CEO of The Broke Agent, a comedic media brand focused on the entertainment of real estate professionals. Matt Lionetti is a real estate agent and content creator from Toronto, Canada. Matt has built his business on social media by utilizing humour into his marketing. He believes showcasing his personality is the best way to connect with his potential clients.    The two bonded over their shared love for comedy and real estate. While they haven’t yet met in person due to the pandemic, Eric and Matt co-host a podcast, the Over Ask Podcast.   This was a  RUN GPG first, having two guests together at the same time, on the same show.    So, why does humour work for them in terms of real estate marketing?   “It’s actually more about finding your own lane,” said Matt.    “You don’t have to be funny. You have to do whatever works for you. A lot of people try to be funny and it turns out to be cringy because I believe a humorous skit, if you’re not 100% dedicated to that skit, it will come across as uncomfortable for you and the viewer,” said Matt.   For Eric, it’s about going viral. Humorous content has the potential to go viral and so it’s a way for real estate agents to grow their brand.    “There are so many agents now realizing that humour in marketing is the best way to go viral,” says Eric.    For Eric and Matt, their humorous content is also based on authentic experiences from real estate agents. This makes their content relatable.    However, it’s not just about being funny. Branding is also about producing really good content with consistency.      These were some of the topics we touched on during our fun and funny podcast:     How Eric Simon and Matt Lionetti connected with each other.  Funny content provides a different form of marketing in the real estate industry, which is why it works.  True humour is the funniest type of humour - this is on Eric and Matt’s propensity to make funny content based on real-life experiences of real estate agents. A name that sticks out and consistency in providing content worked well for the branding of The Broke Agent. A lot of agents are afraid to adapt to a new platform because it’s a lot to take on. However, if you want to get your name out there, you really have to.  How Eric and Matt deal with haters in the comment section.  Examples of Eric and Matt’s viral content. How important is live content? Advice for the everyday agent: Find your niche and do something you’re good at.  How Eric and Matt ended up in real estate.  What do people usually expect when they meet Eric and Matt? What to know about the Over Ask Podcast.  Who are Eric and Matt’s dream podcast guests? Navigating the world of podcasting.  About Eric and Matt’s merchandise.  The three people Eric and Matt want to have dinner with.  Eric and Matt play a game of “Shut It Down” with RUN GPG.     Having two guests provided double the fun and double the learning. Join us again next week as we have another guest that will provide insight in the world of entrepreneurship, entertainment, creativity and personal development.    Check out more entertaining content from Eric and Matt, by visit their social media pages:     Contact Eric Simon / The Broke Agent   Website - https://thebrokeagent.com/ Instagram - https://www.instagram.com/thebrokeagent/ LinkedIn - https://www.linkedin.com/in/eric-simon-3a675b53   To buy merch: https://thebrokeagentstore.com/   Contact Matt Lionetti   Instagram - https://www.instagram.com/matt.lionetti/ Email - matt.lionetti@theagencyre.com   Over Ask Podcast   Website - https://overaskpodcast.com/ YouTube - https://www.youtube.com/channel/UCnIX8Sa_qObx2GFZhZ0maOA?app=desktop Instagram - https://www.instagram.com/overaskpodcast/ Facebook - https://www.facebook.com/groups/418823002883372     Subscribe To The RUN GPG Podcast Thanks for tuning in to this week’s episode of the RUN GPG Podcast! Please leave us a review on iTunes. This will help us continue delivering fire content for you and our listeners each week!

Eris Simon (The Broke Agent) & Matt Lionetti - "How To Grow Your Personal Brand With Humour"

Following in his father’s footsteps, Marshall Wilkinson has been a part of the high stakes world of real estate construction and development in one of the toughest markets in the world his whole life.    He is known for his skills in sales, negotiation, and closing.    Marshall, who made a name for himself in construction and development in New York City, has completed more than $2 billion worth of contracts with Hazen and Sawyer. He took his company to a 9-figure valuation. He is currently the vice president of Nautilus Consulting and chief operating officer of Eldor Contracting and Eldor Electric.    He wears many hats: contractor, investor, real estate developer, construction consultant, crypto enthusiast, as well as sales and negotiation coach.    Marshall is also the co-host of Risk On, a daily live show about investing and the markets. Listeners can tune in daily at 4:05 p.m. EST on the Cheddar Network, YouTube, or iHeartRadio.   This Harvard University graduate has been featured on Yahoo! Finance and Business Insider, among others.   Marshall’s success may be prolific, but his advice to people who want to succeed in business is quite simple. There are two things a sales professional should not do: disrespect other people and lie.    “When you disrespect a guy and he catches you lying to him, it’s over for you,” Marshall said when he dropped by the RUNGPG Podcast recently to share his expertise in the art of closing deals and so much more.    His success in business--various fields of business at that--never involved disrespecting people and lying. Instead, it’s about figuring out the best path to a successful negotiation.    “I’ve codified it. I’ve broken down the process, sequence of operations in an effort to replicate negotiations so I can have the success that is required in our business. I forced myself to figure out what is the best path, sequence of strategies to tie together in order to have successful negotiations,” Marshall also said.    “If I do one good deal, it’s not enough. Every deal I do has got to be good.”     Here are some of the other topics we covered: Who is Marshall Wilkinson? The art of sales and closing deals. The phone is the great equalizer because you can be someone that you can’t be at that time.  The importance of knowing who you are and how to carry yourself.  Two things sales professionals should not do: disrespect people and lie.  Why Marshall is known as the sensei of negotiation.  What is the “concept of the ice cream man?” Logic should rule the day, not emotions.  Things to say when closing a deal.  How Marshall dominated the New York City construction scene.  Who is Marshall’s mentor? Mentorship is important because everything is derived from something that came before us. The real estate market in 2021. Ownership of assets is the best investment you can make.  Everything is inflating.  Bitcoin is freedom.  What Marshall does for fun: work! Marshall says he can’t live without his iPhone.  The three people Marshall wants to have dinner with. A year from now, Marshall hopes to celebrate buying a billion dollars worth of real estate.  Opportunity should be available to everybody.    Looks like Marshall is not stopping at dominating the construction scene, he wants to do the same in the real estate industry as well.      Contact Marshall Wilkinson Website - https://www.marshallwilkinson.com/ Instagram - https://www.instagram.com/realmarshallwilkinson/ YouTube - https://www.youtube.com/channel/UCF-gNIHgBVkLzTfYwRNjYHQ TikTok - https://www.tiktok.com/@realmarshallwilkinson?lang=en LinkedIn - https://www.linkedin.com/in/marshallwilkinson Subscribe To The RUNGPG Podcast Thanks for tuning in to this week’s episode of the RUN GPG Podcast! Please leave us a review on iTunes. This will help us continue delivering fire content for you and our listeners each week!

Marshall Wilkinson - "How to Dominate Sales, Negotiations and Closing"

What does hip hop and real estate have in common? In a very personal and introspective interview, we answer that question and so much more, with Chad “Ap” Bromley, better known in the hip hop world as “Apathy.”   This hip hop legend explains how he was trying to make it as a white rapper before Eminem. Apathy found joy in hip hop music through his dad, who used to tape hip hop shows on the radio just when the music genre was starting to make waves.    Apathy was born to teenage parents in an economically destitute neighbourhood in Connecticut. But it wasn’t all that bad as he had always shared hip hop with his dad.    “My father had a big work van and we would drive around. I remember, summertime, bumping the Beastie Boys and my dad turning it up loud so it would bump and I just felt like the coolest kid in the world,” said Apathy, who dropped by the RUNGPG Podcast to share his experience in both hip hop and real estate.    Yep! This critically acclaimed rapper is also helping people find the right homes for them. And his hip hop background was actually a factor that led him to the real estate industry.   Apathy started rapping at the age of five, freestyling the intro to Chaka Khan’s “I Feel For You.” But it wasn’t until he turned 15 that he actually took it seriously, traveling to New York City for rap battles and ciphers.    His talent for rap battles almost got him killed at the famous Disco Fever nightclub in South Bronx.    Apathy eventually broke out into the music industry with an appearance on Jedi Mind Tricks’ debut album. In 2006, Apathy debuted his own album, “Eastern Philosophy.”   He has since worked with some of the biggest names in music: DJ Premier, Snoop Dogg, Nas, Linkin Park and Busta Rhymes.    So, how did he end up in real estate?   Apathy shared that after finishing a tour, he would usually have a pile of cash where he would whittle away from. He thought it would be smarter to invest the money he earned from his music tours.   He also had a not-so good experience with some real estate agents and he wanted to change how the business is done. Apathy shared that while looking for a house with his wife, the real estate agents he worked with never really educated him about the industry.    The rapper and real estate agent wants to sell houses for the right reason, and that is to help people find a place where they could make memories.   Here are the other topics we discussed during the podcast:     What it was like growing up in Connecticut.  His earliest hip hop influences. How he started in hip hop. What it was like being a white rapper. How he almost got shot one night in the Bronx.  Where the name Apathy came from.  Making money doing something he loves.  His creative process.  The best and worst moments during live shows.  Working with Snoop Dogg.  His dream collaborations? His love of Canada.  The biggest contributor to his longevity in hip hop. His advice to up-and-coming artists. About his latest album “Where the River Meets the Sea.” How he ended up in real estate.  His upcoming projects. The three people he wants to have dinner with.  The legacy Apathy wants to leave behind.      Apathy is a student of Hip-Hop.  “I study them so seriously. Other people listen to rap and they are fans of it, but I study it to the molecular level. I pick apart everything they said, why they put certain words together, the alliteration, the phonetics, all of these things. And that’s why I write the way I do,” said Apathy.    NOTE:  Apathy also created and mixed the new intro for the RUNGPG podcast.      Contact Apathy Facebook - https://www.facebook.com/ApathyDGZ Twitter - https://twitter.com/apathydgz Instagram - https://www.instagram.com/apathy/?hl=en Website - http://demigodzstore.bigcartel.com/     Subscribe To The RUNGPG Podcast Thanks for tuning in to this week’s episode of the RUNGPG Podcast! Please leave us a review on iTunes. This will help us continue delivering fire content for you and our listeners each week!

Apathy - "Where the River Meets the Sea"

Why is a woman leader important in branding and advertising? Because they provide a diversity of thought, and the industry needs that. Women, too, have the purchasing power. Despite that, only 0.1% of creative agencies were founded by women.    Barbara Yolles is here to show the creative industry that women leaders can make a difference. Yolles founded LUDWIG+, an organization that “permeates organizations to unearth their DNA and the soul of an organization.”   LUDWIG+ CEO and founder Yolles worked with the biggest agencies and brands in the world like McDonald’s, PNC Bank, John Hopkins Medicine, HomeGoods, Zipcar, and World Gold Council, among others. The organization, which was founded in 2019, is a brand-transformation and business-acceleration company that excels in mind-blowing digital technology, infectious social media, brilliant strategic planning, and laser-focused media planning.    Yolles dropped by the RUNGPG Podcast recently to talk about LUDWIG+ and the importance of having women leaders in the advertising world. “Every company I worked for is very male-dominated and that’s why it is the way it is,” said Yolles, who mentioned that it’s precisely the reason why the multi-awarded series about advertising is called Mad Men--not Mad People or Mad Women. “I had to spin off to my own agency to arrive to the level of running an agency. Women buy products, so they need to get involved,” she also said.    Yolles and LUDWIG+ also found a different approach to creating a company’s brand and that is by creating a culture from “insideout”--yep! Just one word. The process involves having the LUDWIG+ team being assimilated into the professional lives of their clients in order to unearth the core value of the company. Igniting it from the inside out will result in incredible growth for the company, Yolles also said.    She also noted how the job of a chief marketing officer changed radically over the years. While CMOs used to work as a brand police, today, a CMO needs to deliver results and revenues.    It was an engaging and educational podcast. Here are the other topics we tackled:     Who is Barbara Yolles? How did Barbara Yolles start architecting brand and business solutions that changed the destiny of the company? Why the advertising world needs more female founders.  Obstacles women leaders face in creative agencies. The story of LUDWIG+ How the organization looks inside the soul of the client-company and discover gold in the process. The job of the chief marketing officer has radically changed over the years. What is the difference between branding and selling? (Answer: they are the same.) The process of discovering what makes the company unique is really fun. How to market brands faster. The unique selling proposition is critically important. Companies really need to think about their higher order. Barbara Yolles’ advice to aspiring ad executives looking to make an impact in the advertising world and branding industry.  How Barbara Yolles’ shoes are her superpower. What is Barbara Yolles’ daily routine? Why Barbara Yolles wants to have dinner with Jackie Kennedy, Robert Frost, and Lizzo.  In a year, LUDWIG+ aims to be celebrating making it to the list of the top small advertising agencies.      We ended the podcast talking about legacy. Yolles hopes that LUDWIG+ is able to create an environment for their clients where they continue to pursue their own greatness.    Every week, the RUNGPG Podcast aims to provide inspirational stories from people who made a mark in entrepreneurship, business, personal development, and the real estate industry. It is produced by the GREATER PROPERTY GROUP to help the audience grow and scale their business and their life.    Know more about GREATER PROPERTY GROUP and the RUNGPG Podcast by going to www.rungpg.com or by getting in touch with us here: info@greaterpropertygroup.com. Contact Barbara Yolles Website: https://www.ludwigplus.com/ LinkedIn: https://www.linkedin.com/in/barbara-yolles-7919726/ Instagram: https://www.instagram.com/bayolles/?hl=en Subscribe & Review To The RUNGPG Podcast   Thanks for tuning in to this week’s episode of the RUNGPG Podcast! Please leave us a review on iTunes. This will help us continue delivering beneficial content for you and our listeners each week!

Barbara Yolles - "How To Unearth A Brand's Soul"

For over two decades, Julien Christian Lutz, better known as Director X, has been responsible for some of music’s most iconic videos.    He has directed the videos for many of the world’s top artists and hip hop legends including Kanye West, Drake, Kendrick Lamar, Rihanna, Jay-Z, Justin Bieber, Usher, and many more.    His work has been recognized by MTV, Much Music, BET, and the Grammys with numerous nominations and awards. Julien has also entered the world of feature films directing movies such as “Across the Line,” “Center Stage: On Pointe,” and “Superfly.”   Currently, he seeks to make the world a more peaceful place through his community organization Operation Prefrontal Cortex. The organization aims to reduce gun violence and heal the effects of gun violence through meditation.    The 45-year-old director explained that in a person’s brain, you have the prefrontal cortex and the amygdala. They are both connected. The prefrontal cortex shouldn’t be too small compared to the amygdala because then violent tendencies arise.    Stress could shrink the prefrontal cortex but meditation can change that. That’s why he created the Toronto-based organization to encourage children to meditate.    We certainly learned a lot when Julien dropped by the RUN GPG Podcast to share this new project.    Julien / Director X is a prolific director with close to 200 music videos under his belt, plus a few films, a TV series, and some commercials.    As mentioned, he has worked with the biggest artists in the world. He described Kanye West as passionate while Drake is “a student of the game.” He also said that he was impressed with Rihanna’s growth from a young artist to a regal woman.    The “Center Stage: On Pointe” director also called Justin Bieber a “genius,” and was disappointed with how the singer was treated by people when he was only a teenager starting out in the music business.    While he mostly worked with hip-hop artists, Julien is really a versatile director. He also directed Demi Lovato’s “Commander in Chief,” Little Mix’s “Touch” and “Black Magic,” The Wanted’s “Chasing the Sun,” Korn’s “Coming Undone,” and a video for Chris Rock, among many others.    His “Life Is Good” video received a 2021 Grammy nomination.    Directing is about understanding human emotion, said Julien.    “You have to tell a deeper story about what attracts people to one another. You need to really get these things and study these things so that when you shape a story, you can shape it with subtle nuances. They will resonate on a deeper level,” Julien also said.    Here are some of the topics we covered:   Who is Julien Lutz aka Director X? Hip-hop scene in Toronto growing up. Biggest influences musically and visually. Interning at Much Music. Working with Hype Williams. Biggest takeaway from working with Hype Williams. Importance of mentorship. Pivotal moment that made Julien Lutz want to become a director.  Where did the name Director X come from? The role of the director. Process of creating the music video. Julien Lutz’s directing style. Directing is about understanding human behavior. What it’s like working with artists at the top of their game: Kanye West, Drake, Kendrick Lamar, Rihanna, and Jay-Z.  What video/s changed Julien Lutz’s life. Working with Justin Bieber. Advice for young creatives. About Operation Prefrontal Cortex. How can one get the creative juices flowing? Who would be at Julien Lutz’s dream dinner table? What would Julien Lutz be celebrating next year? What legacy does Julien Lutz want to leave behind? Contact Julien Lutz / Director X: Instagram - https://www.instagram.com/directorx/?hl=en Website - http://op-pfc.com/   Subscribe To The RUN GPG Podcast Thanks for tuning in to this week’s episode of the RUN GPG Podcast! Please leave us a review on iTunes. This will help us continue delivering fire content for you and our listeners each week!  

Director X - "The Art Of Storytelling & The Evolution Of A Director"

Instagram is a place where people often share their selfies or show off their lives, but Sina Siadat found something more on Instagram . . . an opportunity to market luxury real estate. However, it took some convincing. Seven years ago, realtors preferred to have their pictures on bus benches or put ads in newspapers. Social media wasn’t considered a marketing tool. “What we were doing was pretty groundbreaking back then. A lot of times, people would just be posting inspirational things, but they never thought to take the due diligence to actually go and research who’s marketing the property, where it is, how much it is, and include that in the caption,” Sidaat shared. He made a lot of calls and sent a lot of emails until he convinced a few agents to get involved.  As soon as the agents saw that it was bringing in money, the business took off.  Saadat is, of course, talking about Luxury Listings, which has sold over $250 million worth of property through Instagram. The account has over 2.3 million followers (and counting) and its posts have a monthly viewing of around 50 million.  The young entrepreneur said that part of his and Luxury Listings’ success is the drive to always innovate.  For even younger entrepreneurs, Saadat’s advice is to continue to be forward-thinking. Maybe Instagram is already saturated, but there is always a new platform out there. He singled out Clubhouse as a platform where people could find an opportunity. Saadat, too, is not standing still. The next step for the company is to venture into virtual reality. He wants to be the first to take advantage of that technology in the real estate industry.  “You can build your own opportunity… It’s free. It’s the sweat off your back that really matters,” said Saadat.  The RUN GPG podcast was lucky enough to have Saadat as a guest recently. Guess what? It was Saadat’s first time to ever appear on a podcast.   These were some of the topics covered in the podcast: Who is Sina Saadat? About Luxury Listings. When Luxury Listings really took off.  The content they make. How to grow social media following. Introducing lifestyle rather than just the property. Branding vs selling: Branding is what sells when you’re not in the room. Monetizing your brand on social media. About Clubhouse. The opportunity with Clubhouse.  Bringing virtual reality to the real estate industry. Sina Saadat’s daily routine. Why Sina Saadat wants to have dinner with Nikola Tesla, Albert Einstein, and Elon Musk. Luxury means the ability to do what you want, when you want to.  “Shut It Down.”   Saadat is at the top of his game, but he’s only 28. There’s more to do. He wants to eventually shift the company from a social media platform to a tech platform.    He also wants to give back and inspire the younger generation.    Contact Sina Sadaat LinkedIn - https://www.linkedin.com/in/sinasaadat/ Instagram - https://www.instagram.com/sinasaadat/?hl=en Instagram (Luxury Listing) -  https://www.instagram.com/luxury_listings/?hl=en   Subscribe & Review To The RUN GPG Podcast Thanks for tuning in to this week’s episode of the RUN GPG Podcast! Please leave us a review on iTunes. This will help us continue delivering beneficial content for you and our listeners each week!

Sina Saadat - "How To Create A Luxury Real Estate Brand On Social Media"

Do you know anyone who's worked with Sir Elton John or Elon Musk, sent people down to see the wreck of the Titanic on the sea bed, or closed museums in Florence for a private dinner party and then had Andrea Bocelli serenade them while they eat their pasta? You do now!   Dubbed “The Real Life Wizard of Oz" by Forbes Magazine, Steve Sims is the author of Bluefishing: The Art of Making Things Happen. He is a sought-after coach and speaker at many events including those hosted by the Pentagon and Harvard, and has been featured in more than 30 TV shows and over 60 major publications.    Sims is a concierge for the rich. You think of a concierge as somebody you approach at a hotel when you need something. Sims reinvented the term to cater to the wealthy who want something unconventional, bordering on the ridiculous (his words), in real life.    As a concierge for billionaires, Sims goes beyond giving the clients what they need.   “I learned very early on, never give a client what they asked for; give them what they want, lust, and desire,” said Sims, noting that many times, the clients cannot fully intimate what they truly want.    Nowadays, Sims does more than just cater to people who have fat checkbooks. He’s done that in the last few decades.    He wants to help a lot of people become successful entrepreneurs before his death.   “I will be happy when I’m on my deathbed and I know I’ve helped enough entrepreneurs do and think differently. If a bricklayer from London can do this, you’re all out of excuses,” said Sims.   The entrepreneur’s first job was as a bricklayer in London. He then tried his luck as a stockbroker but that didn’t pan out. He moved to Hong Kong to do the same job but was fired after just five days.    He stayed in Hong Kong and found a job as a doorman at a nightclub. That’s when things changed as he realized that with his gift of gab, he could make things happen.    Sims then managed to make connections, inviting affluent people to the nightclub. He also started organizing parties and doing important events like those hosted by Elton John and the Kentucky Derby, among others.    Sims’ company, Bluefish, has been the official concierge for the L.A. and New York Fashion Weeks for years.    The former doorman puts a lot of emphasis on providing solutions rather than selling a product or service.    “Stop selling and start solving,” he said.    Sims took some time off his busy schedule to educate us about ‘making things happen’ on our podcast.     Here are some of the other topics we covered:   How Sims became the “make a wish foundation” for billionaires    Being angry led Sims to go from being a doorman to a concierge for the rich  Never ask a question where the answer can be “no”  “I never market to poor people because I know how it was to be poor”  Memorable experiences include a couple who was married by the pope  Working with Elon Musk  Working with Richard Branson  “Stop selling and start solving”  Being happy and passionate about what you do  When you focus on the bank account, you ignore the relationship  The world has become transactional  Growing and experiencing different things  Opening oneself to opportunities  Who would Steve Sims invite to dinner?        Sims also shares his knowledge about business and providing solutions through his podcast, The Art of Making Things Happen, which is very apt as he does make things happen.      Contact Steve Sims: FaceBook: https://www.facebook.com/groups/stevedsims/ Twitter: https://twitter.com/stevedsims Instagram: https://www.instagram.com/stevedsims LinkedIn: https://www.linkedin.com/in/sdsims/   Know more about Steve Sims: Website: https://www.stevedsims.com Youtube: https://www.youtube.com/stevedsims Podcast: https://www.stevedsims.com/podcast   Join his circle: The Sims Distillery: https://simsdistillery.com   Buy his book: Bluefishing: The Art of Making Things Happen - https://www.stevedsims.com/book/     Subscribe & Review To The RUN GPG Podcast Thanks for tuning in to this week’s episode of the RUN GPG Podcast! Please leave us a review on iTunes. This will help us continue delivering beneficial content for you and our listeners each week!  

Steve Sims - "The Art of Making Things Happen"

The COVID-19 pandemic affected everybody and every industry. But there is always something to learn when the going gets tough.   Even successful real estate broker James Harris wasn’t immune to the effects of the pandemic. He, too, experienced fear and was in a state of anxiety for two weeks.    But faith is the opposite of fear. He woke up one morning and decided to get back on his feet and not to be crippled with fear.   “I immediately took to social media… I started to get creative. I started to think of outside-the-box ways to market my business,” Harris told us in our latest podcast.    He had to transform everything from print media to digital.    One thing that every business should take from the pandemic is that one has to change with the times. COVID-19 certainly provided the learning curve.   Harris is one of the most successful real estate brokers in the U.S. If you think he looks familiar, that’s because he’s one of the stars of Bravo’s Million Dollar Listing Los Angeles, which is set to return for season 13 this summer.    His career in real estate started in his teens. Born and raised in London, Harris has always had that entrepreneurial spirit. He made a name for himself as a residential investment agent in the U.K.   Harris then brought his British sophistication to the United States. He is the principal of The Agency Real Estate, and the founder of The PLS, a property listing service. He is also the co-founder of Bond Street Partners, which specializes in high-end real estate.    The British broker making waves in U.S. real estate may be successful, but he actually doesn’t advise other agents, especially struggling agents, to do what he does.    Instead, these agents should find themselves and think outside the box in terms of selling themselves.    “I think, struggling agents may look at successful agents and think, ‘what the hell am I doing differently and how can I be more like that person?’” Harris said.    Instead, the agent should look at themself and ask: What is my unique selling point?   Everything starts with the person, and it starts with motivation.    “Work on yourself so you can motivate and help others,” Harris also said.   In the podcast, Harris also talked about how the real estate industry remained strong in the middle of the pandemic--it was a combination of the change in lifestyle and low-interest rates.    We also discussed the following topics: Real estate industry amidst the pandemic How I stayed focus during the pandemic Advice for struggling agents Creativity & thinking outside the box Boutique brokerages Motivation What agents should focus on in 2021 Achieving goals   No matter how big the company gets, Harris said there is always room for growth. His goals include continuing to rise and continuing to grow.    Part of his goal is to bring in “hungry agents” while also helping others invest in real estate.    Harris also has his own podcast where he talks about keeping a positive outlook despite a chaotic life, hence, the title Positively Chaotic with James Harris.      Contact James Harris: Instagram - https://www.instagram.com/jamesbondst/ The Agency Real Estate - https://www.theagencyre.com/agent/james-harris/ The Property Listing Service - https://thepls.com/ Bond Street Partners - https://bondstreetpartners.com/ Facebook - https://www.facebook.com/jamesbondst   Subscribe & Review To The RUN GPG Podcast Thanks for tuning in to this week’s episode of the RUN GPG Podcast! Please leave us a review on iTunes. This will help us continue delivering beneficial content for you and our listeners each week!

James Harris - "Positively Chaotic"

Academic education is not the be-all and end-all of success. Sometimes, a sheer determination can take a person a long way, which is exactly what Ricky Blair experienced.   Blair left school at 16 and immediately started working. He then started a real estate company in London, which won awards and became a subject of a bidding war among big-box real estate companies.    “I had this burning desire to prove the school system wrong and demonstrate that you could succeed even if you failed an education system,” Blair told us in our latest podcast.    Blair also founded Platform Seven, a business coaching consultancy that aims to help young individuals unlock their potential in business and in life. The goal is to teach people ideas and principles that they don’t learn in school.    It’s also his way of giving back considering how important mentoring was for him when he started out in the real estate business.    “It was huge for me,” Blair said about mentorship. “It saves time. It prevents you from making mistakes.”   Blair has a term for his mentorship program: success therapy. This didn’t just work in real estate, but for businesses across the board.    Here are some of the topics we covered during our conversation: The importance of doing things differently  Less pressure, better performance  Doing the fundamentals right  Real estate is a process  Mentorship  Selling the company  Platform Seven  Education system doesn’t prepare you for the journey ahead (24: 11) Burning desire to succeed  Pausing can make you see clearer  Reminder apps      Blair also touched on what he wants to see in the future. He hopes that Platform Seven is going to have an impact among Americans just like it did in England.    Blair has brought Platform Seven to Los Angeles after a successful stint in England.    On that note, Greater Property Group is also pleased to announce that it has partnered with Platform Seven in providing exclusive mentorship and real estate training to new agents.    The partnership aims to help new agents kick-start their careers, as well as help established agents take their real estate business to the next level.    The program will cover the following topics within 90 days: Goal Setting What Makes a Great Agent Limiting Beliefs Manifesting / Achieving Goals Patience / The Process Self-Doubt / Fear Work Ethic Discipline & Sacrifice Challenging Times & Making Mistakes Reputation in Business Organization / Efficiency Excellence & Standards Setting You Apart from the Competition How to Be the Best   Greater Property Group and Platform Seven are both invested in helping real estate agents unlock their potential by obtaining knowledge and learning new skills.  For more information email: info@greaterpropertygroup.com     Contact Ricky Blair: Website - https://platform-seven.com/ Instagram - https://www.instagram.com/platform.seven/     Subscribe & Review To The RUN GPG Podcast   Thanks for tuning in to this week’s episode of the RUN GPG Podcast! Please leave us a review on iTunes. This will help us continue delivering beneficial content for you and our listeners each week!  

Ricky Blair - "How to Unlock Your Potential in Real Estate"

She’s a hope dealer and an inspiration. Amberly Lago almost lost her leg and life after a harrowing road accident, but she turned tragedy into triumph through her resilience and grit.    Now, she’s teaching people how they, too, can turn any kind of pain or trauma into an opportunity to accomplish something great.   In 2010, Lago was in a motorcycle accident. A 911 call recorded a woman saying: “She needs paramedics, her leg is twisted up and there is blood coming out of her helmet…”   The easiest way out was to have her leg amputated. But Lago, a fitness trainer and dancer, wouldn’t have it. She wouldn’t be who she is if she didn’t have her legs. So, she endured 34 surgeries. Then she learned that her injury also resulted in complex regional pain syndrome, a condition also referred to as suicide disease, wherein a person experiences episodes of intense pain.    It would have been easier to give up, but Lago had hope and resilience. She details her recovery process in her inspiring book, True Grit and Grace: Turning Tragedy into Triumph.    In our latest podcast, Lago shares her life before, during, and after the accident that changed her life. Here are some of the topics we covered:   The Hope Dealer Everything Changed in the Blink of an Eye Coming Out of a Coma Taking Power Back What It Means to Be Resilient Listening to Your Inner Self Pain Has Been My Biggest Teacher Getting Over Imposter Syndrome   Lago continues to share her story of resilience through her podcast, TED talks, and workshops. She is also a wellness coach and she has graced various television shows like NBC’s Today, The Doctors and Good Morning Lala Land, among others. She has also contributed to magazines like Fit Pregnancy, Health, Shape, and Disability.    Here’s a fun trivia: she is a fan of our podcast! She said she loves our podcast and that she could sit and binge our episodes.   Contact Amberly Lago: Instagram Website Facebook   Subscribe & Review To The RUN GPG Podcast   Thanks for tuning into this week’s episode of the RUN GPG Podcast! Please leave us a review on iTunes. This will help us continue delivering beneficial content for you and our listeners each week!  

Amberly Lago - "True Grit & Grace: Turning Tragedy Into Triumph"

Ryan Serhant is the star of Bravo’s Million Dollar Listing New York and the creator of one of the most-followed real estate brands in the world. He is now the CEO and founder of a new real estate brokerage ‘Serhant.’ Additionally, Ryan just released his newest book ‘Big Money Energy’ where he shares personal stories and actionable steps to help you adjust your mindset, achieve goals, and attract more success in 2021 and beyond.   The Topics Covered On This Episode: How The Pandemic Affected The NYC Market Why Ryan Started A New Company During The Pandemic The Future Of The Traditional Box What Is "Big Money Energy"? Taking Back Control Of Your Routine How Ryan Became An Actor When He Quit Acting Killing Problems That Pollute Closing A $130 Million Dollar Deal Using “The Power Of Positive Thinking” How Tom Brady Won The Super Bowl Real Estate PTSD The 3 M'S Of Success Why You Should Always Dress For Success Why Ryan Wore A Suit On Zoom Meetings During The Pandemic What Success Means To Ryan The Most Important Thing For Sales Professionals To Focus On In 2021   References & Links Mentioned: Serhant. Big Money Energy   Contact Ryan Serhant: Instagram Website Facebook   Subscribe & Review To The RUN GPG Podcast   Thanks for tuning into this week’s episode of the RUN GPG Podcast! Please leave us a review on iTunes. This will help us continue delivering beneficial content for you and our listeners each week!  

Ryan Serhant - "Big Money Energy"

Presented by The Greater Property Group brokerage. Every Thursday we have conversations with individuals in and around the real estate industry. We learn their stories and lessons learned, and deep dive into valuable information to help you grow your real estate business. Every episode has actual boots on the ground tactics that you can take away and implement in to your business. We bring attention to processes and systems that are proven to accelerate your real estate business by letting you look under the hood of our fast growing multi-million dollar real estate brokerage.

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